skip to main content
ULTA
  • Home
  • / Makeup
  • / Lips
  • / Lip Stain
  • / Vitality Lip Flush Hydrating Gloss Stain
It Cosmetics Vitality Lip Flush Hydrating Gloss Stain

It Cosmetics

Vitality Lip Flush Hydrating Gloss Stain

Je Ne Sais Quoi

Item #: 2269902 Size: 0.11 oz

Special Free Gift with Purchase! Click for Offer Details

Ask a Question

Options

GIFT WITH PURCHASE

FREE Discover IT Kit with any $45 IT Cosmetics purchase (offer valid 9/3/17-9/23/17 or while supplies last)

FREE Discover IT Kit w/any $45 IT Cosmetics purchase
Why did IT Cosmetics create this product: These ultra-hydrating gloss stains are infused with oils and butters for the most luxurious pillowing feeling on lips, without any of the stickiness or thickness of traditional lip glosses. The colors give beautiful coverage and a naturally pretty flush of color to lips that lasts until you take it off!

What is it: Vitality Lip Blush Hydrating Gloss Stains feature a truly innovative formula that drenches your lips in hydrating butters and oils working together to treat, condition, and nourish lips, minimizing the appearance of lip lines, making your lips look younger instead of older! The high shine rich pigment glides on like a lightweight serum that instantly hydrates, repairs and protects your lips. The best part, these hydrating glosses are infused with a stain for an all-day gorgeous flush of color that lasts!

Who is it for: Anyone who wants a naturally pretty, hydrated, gorgeous lips. Anyone who wants the look of a lipgloss without the sticky tacky feeling of a traditional lipgloss. Anyone who wants to instantly relieve dryness while protecting lips with loving and nourishing ingredients. Anyone who wants the long lasting effect of a stain that doesn't dry out your lips.

Why is it different: Get ready for your new favorite hydration lip therapy! Developed with plastic surgeons, IT Cosmetics Vitality Lip Blush Hydrating Lip Gloss Stains are infused with 9 butters and oils, plus collagen, peptides and hydrating hyaluronic acid. These lip gloss stains delivers high shine and rich pigment that glides on like a lightweight serum that instantly hydrates, repairs and protects lips with hydrating oils and butters for the most luxurious pillow-y feeling on lips, without any of the stickiness or tackiness of traditional lip glosses! All with the addition of a beautiful hydrated stain that lasts. This truly innovative formula drenches your lips in plum oil, cherry oil, shea butter, avocado oil, argan oil and jojoba that all work together to treat, hydrate, condition, and nourish your lips, minimizing the appearance of lip lines and wrinkles! Plus Vitality Lip Butter Gloss is packed with anti-aging anti-oxidants including vitamins A, C, E, acai, green tea and white tea to protect and ward off free-radicals all day long.

Paraben free, cruelty free.
For gorgeous, hydrated lips that will last all day, apply Vitality Lip Blush Hydrating Gloss Stain directly to your lips. All shades can be worn individually or together for a super hydrating, sheer, naturally pretty flush of vitality filled color that won't fade.

Beauty tips: For the look of fuller lips, use your favorite shade of YLBB Your Lips But Better Waterproof Lip Liner Stain to line your entire lips, just slightly outside your natural lip line moving inward. Then apply the Vitality Lip Blush Hydrating Gloss Stain for amazingly hydrated, luscious lips!
Polybutene, Helianthus Annuus (Sunflower) Seed Oil, Octyldodecanol, Candelilla Cera / Euphorbia Cerifera (Candelilla) Wax / Cire De Candelilla, Cera Carnauba / Copernicia Cerifera (Carnauba) Wax / Cire De Carnauba, Ricinus Communis (Castor) Seed Oil, Trihydroxystearin, Ethylhexyl Palmitate, Calcium Aluminum Borosilicate, Synthetic Fluorphlogopite, Polyethylene, Carthamus Tinctorius (Safflower) Seed Oil, Tribehenin, Bumetrizole, Tocopheryl Acetate, Retinyl Palmitate, Ascorbyl Palmitate, Vanillin, Simmondsia Chinensis (Jojoba) Seed Oil, Butyrospermum Parkii (Shea Butter), Sorbitan Isostearate, Punica Granatum (Pomegranate) Extract, Camellia Sinensis Leaf Extract, Vitis Vinifera (Grape) Seed Extract, Persea Gratissima (Avocado) Oil, Aloe Barbadensis Leaf Extract, Chamomilla Recutita (Matricaria) Flower Extract, Argania Spinosa Kernel Oil, Camellia Oleifera Leaf Extract, Olea Europaea (Olive) Leaf Extract, Silica Dimethyl Silylate, Prunus Domestica Seed Oil, Prunus Cerasus (Bitter Cherry) Seed Oil, Butylene Glycol, Hyaluronic Acid, Cholesteryl Oleyl Carbonate, Cholesteryl Nonanoate, Cholesteryl Chloride, Palmitoyl Oligopeptide, Hydrolyzed Collagen, Phenoxyethanol. May Contain: Mica (CI 77019), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Red 7 Lake (CI 15850), Red 27 (CI 45410), Red 30 Lake (CI 73360), Carmine (CI 75470), Red 6 (CI 15850), Red 28 Lake (CI 45410), Yellow 5 Lake (CI 19140), Blue 1 Lake (CI 42090).

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsVitality Lip Flush Hydrating Gloss Stain
 
4.1

(based on 414 reviews)

80%

of respondents would recommend this to a friend.

Pros

  • Glossy finish (302)
  • Moisturizing (267)
  • Even application (246)
  • Long lasting (238)
  • Convenient container (222)

Cons

  • Not true to color (59)
  • Wears off easily (52)
  • Poor color selection (23)
  • Sticky (16)
  • Drying (7)

Best Uses

  • Anytime (290)
  • Everyday use (161)
  • Dry lips (103)
  • Daytime (102)
  • Going out (95)
    • Reviewer Profile:
    • Natural style (209), Classic style (138), Trendy style (30)
    • Was this a gift?:
    • No (3)

Reviewed by 414 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

Perfect color

By CajinQT

from Slidell, LA

About Me Classic Style

Verified Buyer

Pros

  • Even Application
  • Glossy Finish
  • Pleasant Tasting

Cons

  • Wears Off Easily

Best Uses

  • Anytime
  • Daytime
  • Dry Lips
  • Everyday Use
  • Going Out
  • Special Occasions

Comments about It Cosmetics Vitality Lip Flush Hydrating Gloss Stain:

Love this! Daughters also love this too.

 
5.0

love this gloss

By Jess

from NH

About Me Classic Style

Verified Buyer

Pros

  • Convenient Container
  • Even Application
  • Glossy Finish
  • Great Color Selection
  • Long Lasting
  • True To Color

Cons

    Best Uses

    • Anytime
    • Daytime
    • Everyday Use
    • Going Out
    • Special Occasions

    Comments about It Cosmetics Vitality Lip Flush Hydrating Gloss Stain:

    I love this gloss. I have purchased this more than once. It stays on my lips well and the color looks good with my skin tone.

     
    3.0

    Mauve -a-lous darling

    By Karen

    from Damascus, va

    About Me Natural Style

    Pros

    • Even Application
    • Glossy Finish
    • Great Color Selection
    • Moisturizing

    Cons

    • Wears Off Easily

    Best Uses

    • Anytime

    Comments about It Cosmetics Vitality Lip Flush Hydrating Gloss Stain:

    It is too much of a glossy lip gloss instead of a stain but it's very pretty. It doesn't last long like you would think of stain would.

     
    4.0

    great product

    By Roddgirl

    from Cave Creek AZ

    About Me Classic Style

    Verified Buyer

    Pros

    • Even Application
    • Glossy Finish
    • Long Lasting
    • Moisturizing

    Cons

      Best Uses

      • Everyday Use

      Comments about It Cosmetics Vitality Lip Flush Hydrating Gloss Stain:

      its a flush color and it makes your lips look natural but with a flush tint to it

       
      5.0

      I really love this gloss

      By Cora

      from Bossier City, LA

      About Me Natural Style

      Verified Buyer

      Pros

      • Even Application
      • Great Color Selection
      • Long Lasting
      • Moisturizing
      • True To Color

      Cons

        Best Uses

        • Anytime
        • Dry Lips
        • Everyday Use

        Comments about It Cosmetics Vitality Lip Flush Hydrating Gloss Stain:

        I use this product in my daily routine

         
        5.0

        Love this red

        By NamnyT

        from DallasTX

        About Me Natural Style

        Verified Buyer

        Pros

        • Even Application
        • Glossy Finish
        • Great Color Selection
        • Long Lasting
        • Moisturizing
        • True To Color

        Cons

          Best Uses

          • Anytime

          Comments about It Cosmetics Vitality Lip Flush Hydrating Gloss Stain:

          Stays on and is a pretty red

           
          5.0

          Love it

          By NamnyT

          from DallasTX

          About Me Natural Style

          Verified Buyer

          Pros

          • Glossy Finish
          • Long Lasting

          Cons

            Best Uses

            • Anytime

            Comments about It Cosmetics Vitality Lip Flush Hydrating Gloss Stain:

            Stays on!

             
            5.0

            I love this!

            By Lisakay

            from Glendale Arizona

            About Me Natural Style

            Verified Buyer

            Pros

            • Convenient Container
            • Even Application
            • Glossy Finish
            • Great Color Selection
            • Long Lasting
            • Moisturizing
            • Not sticky
            • Pleasant Tasting
            • True To Color

            Cons

              Best Uses

              • Anytime
              • Daytime
              • Dry Lips
              • Everyday Use
              • Going Out
              • Special Occasions

              Comments about It Cosmetics Vitality Lip Flush Hydrating Gloss Stain:

              This feels very moistering and not sticky, doesn't dry my lips like others, love the color

               
              5.0

              LOVE

              By Mimi

              from Nj

              About Me Classic Style

              Verified Buyer

              Pros

              • Long Lasting

              Cons

                Best Uses

                • Anytime

                Comments about It Cosmetics Vitality Lip Flush Hydrating Gloss Stain:

                Anytime

                 
                2.0

                I would not buy this product again. It does not stain

                By Jude

                from Central Florida

                About Me Classic Style

                Verified Buyer

                Pros

                • Convenient Container
                • Glossy Finish
                • Great Color Selection
                • True To Color

                Cons

                • Wears Off Easily

                Best Uses

                • Daytime

                Comments about It Cosmetics Vitality Lip Flush Hydrating Gloss Stain:

                I bought this on the advise of the sale person. I wanted a bran you no longer carry. This stain does not stay on long at all. Iike the color, I'd like it a lot more if it did what it says it does which is stay on all day.

                Displaying reviews 1-10

                Back to top

                Previous | Next »

                Q&A

                Product Q&A

                Do you have questions about this product?

                Get answers from in-house experts.

                15 Questions | 15 Answers
                Displaying questions 1-10Previous | Next »
                • Q:

                  How do remove lip stains?
                  Asked on 4/29/2017 by Kathy from Denton TX

                  1 answer

                  • Brand Expert

                    A:

                    Hi there, thank you for reaching out to IT! Lip stains will remove easily with any makeup remover! XOXO

                    Answered on 5/1/2017 by Brand Expert from IT Cosmetics
                • Q:

                  I am in my 60s, wear IT medium liquid foundation, and usually wear berry colored liptsticks in winter and pinker lipsticks in summer. What color of this lip gloss/stain should I purchase?
                  Asked on 1/28/2017 by Jan from GEORGIA

                  1 answer

                  • Brand Expert

                    A:

                    Hi there, we're happy to make suggestions for you! For your winter shade, we love the shade Mauve-A-Lous Darling. For a brighter shade for summer, we love the shade Je Ne Sais Quoi. IT is clear in the tube, then flushes to your perfect shade of pink! This formula is extremely hydrating and will help to renew and heal your lips as you wear IT! XOXO

                    Answered on 1/30/2017 by Brand Expert from IT Cosmetics
                • Q:

                  Does the Vitality Lip Blush Hydrating Lip Gloss Soft Stain have somewhat of a grainy consistency when you apply to lips?
                  Asked on 1/18/2017 by Lela from California

                  1 answer

                  • Brand Expert

                    A:

                    Hi there, thank you for your question! The Vitality Lip Blush Hydrating Lip Gloss Soft Stain is extremely smooth and applies effortlessly to the lips. IT glides right one and is not grainy at all! You can check IT out at your local Ulta store! XOXO

                    Answered on 1/19/2017 by Brand Expert from IT Cosmetics
                • Q:

                  Does this go on fairly evenly? My lip gloss I currently have stains my lips a bit patchy and unevenly no matter what I do so I am looking to replace it. Also i'm very interested in the Je Ne Sais Quoi and Naturally flushed shades. I am very fair skinned and pale, will in look okay on light skin tones?
                  Asked on 1/17/2017 by Hanna M

                  1 answer

                  • Brand Expert

                    A:

                    Hi there, we are happy to assist you! The Vitality Lip Blush Hydrating Gloss Stains go on smoothly and evenly! You do not have to worry about IT going on patchy! The Je Ne Sais Quoi shade is clear in the tube, but flushes with the warmth of your lips to your perfect shade of pink, IT will look great on your complexion! XOXO

                    Answered on 1/18/2017 by Brand Expert from IT Cosmetics
                • Q:

                  Is this product gluten free?
                  Asked on 10/30/2016 by GF only from MA

                  1 answer

                  • Brand Expert

                    A:

                    Hi there, thank you for reaching out! At this time we do not specifically test our products for gluten content, we would suggest consulting your physician with the full ingredient list before using! XOXO

                    Answered on 11/1/2016 by Brand Expert from IT Cosmetics
                • Q:

                  Hi! I'm looking for a lip stain for my youth cheerleaders that isn't too drying and will last all day. Would you suggest this one? If so what color? We prefer pinks.
                  Asked on 9/14/2016 by Mary from KY

                  1 answer

                  • Brand Expert

                    A:

                    Hi there! We are more than happy to help with this! The product you found is actually a great option. We suggest trying out the shade Je Ne Sais Quoi, IT looks light pink in the tube but flushes to a really pretty pop of color on the lips!! XOXO

                    Answered on 9/16/2016 by Brand Expert from IT Cosmetics
                • Q:

                  I have brown hair and brown eyes. I have fair to medium skin. I want something with color but natural looking at the same time. Can you suggest a color for me? I have spent so much money on lipsticks, stains, etc. I am very skeptical about paying a high price and then I am not satisfied with how it looks on me.
                  Asked on 9/4/2016 by Patty

                  1 answer

                  • Brand Expert

                    A:

                    Hi there, we're happy to help you out with this! We definitely understand how tricky IT can be to pick out a shade. We've found that the shade Je Ne Sais Quoi is truly an amazing fit for so many skin tones! While IT looks light pink in the tube, IT flushes to your perfect shade of pink once on your lips and since this is a stain IT will stay on longer than your traditional lip gloss. Hope this helps! XOXO

                    Answered on 9/7/2016 by Brand Expert from IT Cosmetics
                • Q:

                  I am a true redhead with freckles, fair complexion and deep blue eyes. I'd like just a light color on my lips to let my eyes be the focus. What color would you recommend? As always, thanks for such awesome products! IT rocks!!!!
                  Asked on 3/31/2016 by nolagirl from New Orleans

                  1 answer

                  • Brand Expert

                    A:

                    Hi
                    We are so happy to hear that you are loving IT! I am happy to help you with some shade choices. For a light color on your lips, I would stay away from the Gloss Stains and Stains in general as they tend to be a bright pink tone. I would try the Perfect Nude Butter Gloss for sure!

                    This is a great, light natural color that looks good on all skin tones.

                    Hope this is helpful!
                    XOXO

                    Answered on 4/1/2016 by Brand Expert from IT Cosmetics
                • Q:

                  Is the je ne sais quoi shade the same as the tube form were it a just to the perfect pink shade?
                  Asked on 12/20/2015 by Catharine from Lebanon ct

                  1 answer

                  • Brand Expert

                    A:

                    Hi
                    Yes - this is the same shade just a bit more glossy.
                    XOXO

                    Answered on 12/23/2015 by Brand Expert from IT Cosmetics
                • Q:

                  made in the USA?
                  Asked on 11/3/2015 by kathy

                  1 answer

                  • Brand Expert

                    A:

                    Hi
                    Thank you for your question . This product is Made in the USA.
                    XOXO

                    Answered on 11/4/2015 by Brand Expert from IT Cosmetics
                Displaying questions 1-10Previous | Next »

                Do you have a question about this product?