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It Cosmetics Vitality Lip Flush Butter Gloss

It Cosmetics

Vitality Lip Flush Butter Gloss

Naturally Pretty

Item #: 2264039 Size: 0.11 oz

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Why did IT Cosmetics create this product: These ultra-hydrating glosses are infused with oils and butters for the most luxurious pillowing feeling on lips, without any of the stickiness or thickness of traditional lip glosses. The colors give beautiful coverage and a naturally pretty flush of color to lips!

What is it: Vitality Lip Flush Butter Glosses are the creme-de-la-creme of lip glosses! The formulation delivers high shine and rich pigment that glides on like a lightweight serum that instantly hydrates, repairs and protects lips. This truly innovative formula drenches your lips in butters and oils that work together to treat, hydrate, condition, and nourish your lips, minimizing the appearance of lip lines! Plus Vitality Lip Flush Butter Glosses are packed with anti-aging peptides, hyaluronic acid, collagen, and anti-oxidants including vitamins A, C, E, acai, green tea and white tea to protect and ward off free-radicals all day long. This made in the USA formula is paraben-free.

Who is it for: Anyone who wants a naturally pretty, hydrated, gorgeous lips. Anyone who wants the look of a lipgloss without the sticky tacky feeling of a traditional lipgloss. Anyone who wants to instantly relieve dryness while protecting lips with loving and nourishing ingredients.

Why is it different: Vitality Lip Flush Butter Glosses are a super- hydrating lip glosses, infused with butters, oils and an anti-aging lip serum all in one! The formulation delivers high shine and rich pigment that glides on like a lightweight serum that instantly hydrates, repairs and protects lips. This truly innovative formula drenches your lips in collagen, hyaluronic acid, peptides, plum oil, cherry oil, shea butter, avocado oil, argan oil and jojoba which work together to treat, hydrate, condition, and nourish your lips, minimizing the appearance of lip lines and wrinkles! Plus Vitality Lip Butter Gloss is packed with anti-aging anti-oxidants including vitamins A, C, E, acai, green tea and white tea to protect and ward off free-radicals all day long. This Made in the USA formula is paraben-free.
Apply Vitality Lip Flush Butter Gloss directly to lips. All shades can be worn individually or together for a super hydrating, sheer, naturally pretty flush of color that lasts!

Beauty tips: If your lips are on the thin side, an easy trick to make them appear plumper is to apply it over the middle of your lips. This easy technique gives the optical illusion of juicier lips. Apply over a Vitality Lip Flush Lipstick Butters or Vitality Lip Flush 4-In-1 Reviver Lipstick Stain for an added pop of color and shine!
Polybutene, Helianthus Annuus (Sunflower) Seed Oil, Octyldodecanol, Euphorbia Cerifera (Candelilla) Wax, Copernicia Cerifera (Carnauba) Wax, Ricinus Communis (Castor) Seed Oil, Ethylhexyl Palmitate, Calcium Aluminum Borosilicate, Synthetic Fluorphlogopite, Polyethylene, Carthamus Tinctorius (Safflower) Seed Oil, Tribehenin, Silica, Bumetrizole, Tocopheryl Acetate, Retinyl Palmitate, Ascorbyl Palmitate, Vanillin, Simmondsia Chinensis (Jojoba) Seed Oil, Butyrospermum Parkii (Shea Butter), Sorbitan Isostearate, Punica Granatum (Pomegranate) Extract, Camellia Sinensis (White Tea) Leaf Extract, Vitis Vinifera (Grape) Seed Extract, Persea Gratissima (Avocado) Oil, Aloe Barbadensis (Aloe Vera) Leaf Extract, Chamomilla Recutita (Matricaria) Flower Extract, Argania Spinosa Kernel Oil, Camellia Oleifera (Green Tea) Leaf Extract, Olea Europaea (Olive) Leaf Extract, Silica Dimethyl Silylate, Prunus Domestica Seed Oil, Prunus Cerasus (Bitter Cherry) Seed Oil, Butylene Glycol, Hyaluronic Acid, Cholesteryl Oleyl Carbonate, Cholesteryl Nonanoate, Cholesteryl Chloride, Palmitoyl Oligopeptide, Phenoxyethanol. May Contain: Mica (CI 77019), Titanium Dioxide (CI 77891), Iron Oxides (CI 77492), Iron Oxides (CI 77491), Iron Oxides (CI 77499), Yellow 5 Lake (CI 19140:1), Blue 1 Lake (CI 42090:2), Red 7 Lake (CI 15850:1), Red 30 Lake (CI 73360), Red 6 (CI 15850), Carmine (CI 75470), Red 28 Lake (CI 45410).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsVitality Lip Flush Butter Gloss
 
4.4

(based on 154 reviews)

87%

of respondents would recommend this to a friend.

Pros

  • Long lasting (78)
  • Glossy finish (52)
  • Soothing (48)
  • Effective (47)
  • Moisturizing (44)

Cons

  • Not long-lasting (22)
  • Wears off easily (16)
  • Doesn't work (6)
  • Sticky (5)
  • Drying (3)

Best Uses

  • Daily use (69)
  • Anytime (51)
  • Everyday use (29)
  • Going out (18)
  • Dry lips (17)
    • Reviewer Profile:
    • Brand buyer (52), Budget shopper (28), Natural style (27), Classic style (20), Trendy style (7)

Reviewed by 154 customers

Displaying reviews 1-10

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5.0

Totally awesome

By Red

from Casper, Wyoming

About Me Natural Style

Verified Buyer

Pros

  • Convenient Container
  • Even Application
  • Glossy Finish
  • Great Color Selection
  • Long Lasting

Cons

    Best Uses

    • Anytime

    Comments about It Cosmetics Vitality Lip Flush Butter Gloss:

    This product gives lips shine, with a hint of color. Stays on all day

     
    4.0

    Like it alot!!

    By Carrie

    from Spring Tx

    About Me Classic Style

    Verified Buyer

    Pros

    • Convenient Container
    • Even Application
    • Glossy Finish
    • Great Color Selection
    • Pleasant Tasting
    • True To Color

    Cons

    • Wears Off Easily

    Best Uses

    • Anytime
    • Daytime
    • Dry Lips
    • Everyday Use
    • Going Out
    • Special Occasions

    Comments about It Cosmetics Vitality Lip Flush Butter Gloss:

    Love this lip gloss and color, however it doesnt last very long! Which is a little disappointing after the cost of it.

     
    1.0

    Nothing Special.....

    By SummerRosey

    from SC

    About Me Classic Style

    Verified Buyer

    Pros

    • Even Application
    • Great Color Selection
    • Moisturizing
    • Pleasant Tasting
    • True To Color

    Cons

    • It's gone before you know it
    • Wears Off Easily

    Best Uses

    • Whenever you have a lot of time to reapply

    Comments about It Cosmetics Vitality Lip Flush Butter Gloss:

    Boy, do I feel suckered. This was supposed to plump up your lips. Over $20.00 for what?!

     
    5.0

    Love it till buy more!

    By Pinkie

    from Gladewater

    About Me Trendy Style

    Verified Buyer

    Pros

    • Convenient Container
    • Even Application
    • Glossy Finish
    • Great Color Selection
    • Long Lasting
    • Moisturizing
    • Pleasant Tasting
    • True To Color

    Cons

      Best Uses

      • Anytime
      • Dry Lips
      • Everyday Use
      • Going Out
      • Special Occasions

      Comments about It Cosmetics Vitality Lip Flush Butter Gloss:

      On top of my favorite lipstick, during the day to freshen up.

       
      4.0

      I would buy again

      By Boss

      from Columbus blue

      About Me Classic Style

      Verified Buyer

      Pros

      • Even Application
      • Moisturizing
      • Pleasant Tasting

      Cons

      • Wears Off Easily

      Best Uses

      • Anytime
      • Dry Lips

      Comments about It Cosmetics Vitality Lip Flush Butter Gloss:

      Good

       
      5.0

      The BEST For dry/chapped/cracking lips!

      By Katie

      from Duluth, MN

      About Me Natural Style

      Verified Buyer

      Pros

      • Convenient Container
      • Even Application
      • Glossy Finish
      • Great Color Selection
      • Long Lasting
      • Moisturizing
      • Pleasant Tasting
      • True To Color

      Cons

        Best Uses

        • Anytime
        • Daytime
        • Dry Lips
        • Everyday Use

        Comments about It Cosmetics Vitality Lip Flush Butter Gloss:

        I LOVE this butter balm. I've always had severe dry lips and peeling but wanted a great quality, pretty, lip color with smooth application that would repair the moisture, not just temporarily cover things. This was the answer to what I've wanted for years. It sounds like exaggeration but this stuff feels better on my lips than any lip balm of all brands/kinds. Needless to say- my new favorite in my cosmetics. Totally worth every cent and the color I chose is lovely.

         
        5.0

        Love it!

        By wds

        from NC

        About Me Classic Style

        Verified Buyer

        Pros

        • Convenient Container
        • Even Application
        • Glossy Finish
        • Great Color Selection
        • Moisturizing
        • Pleasant Tasting

        Cons

          Best Uses

          • Anytime

          Comments about It Cosmetics Vitality Lip Flush Butter Gloss:

          I love the product. Very smooth and moisturizing. Easy to apply and it doesn't have a weird taste or smell.

           
          5.0

          Great lip gloss!

          By Charlie

          from Missouri

          About Me Classic Style

          Verified Buyer

          Pros

          • Glossy Finish
          • Great Color Selection
          • Long Lasting

          Cons

            Best Uses

            • Anytime

            Comments about It Cosmetics Vitality Lip Flush Butter Gloss:

            Love this product. Great for every day work look, or going out.

             
            3.0

            I was hoping the color would remain true longer.

            By Yekaterina

            from San Diego

            About Me Classic Style

            Verified Buyer

            Pros

            • Glossy Finish

            Cons

            • Wears Off Easily

            Best Uses

            • Everyday Use

            Comments about It Cosmetics Vitality Lip Flush Butter Gloss:

            Good service in store.

             
            3.0

            I like this product overall so far

            By em

            from Fairbanks, Alaska

            About Me Natural Style

            Verified Buyer

            Pros

            • Great Color Selection
            • Moisturizing
            • True To Color

            Cons

            • Drying
            • Wears Off Easily

            Best Uses

            • Everyday Use

            Comments about It Cosmetics Vitality Lip Flush Butter Gloss:

            I really like that this product contains nourishing ingredients such as healthy oils and acids.. I like that the color is just enough to enhance a persons natural beauty without looking too bold or synthetic.. Initially it goes on thick and glossy and a good amount of moisture and pigment. But I notice that it has the effect of drying my lips out slightly and it wears off quick.

            Displaying reviews 1-10

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            Q&A

            Product Q&A

            Do you have questions about this product?

            Get answers from in-house experts.

            2 Questions | 2 Answers
            Displaying questions 1-2
            • Q:

              Does this have glitter? I see sparkles but I can't tell if they are from the gloss or the plastic tube containing the lip gloss.
              Asked on 7/6/2016 by JayneSoPlain from Austin, TX

              1 answer

              • Brand Expert

                A:

                Hi there, thanks for your question! Our Vitality Lip Flush Butter Glosses do not contain glitter, however they provide a natural flush of shine to your lips for hydration and the look of supple lips! XOXO

                Answered on 7/7/2016 by Brand Expert from IT Cosmetics
            • Q:

              My lips are very dry and peel in winter or summer. My skin is olive in color and my hair is white highlight blonde under tones. Make up, lip stick has a tendency to turn pink. I have yellow undertones. I looking at Perfect Nude Butter Gloss or Natural Beauty. What is you advice? I do not like reds. I am a young 73.
              Asked on 4/11/2016 by sandymsgirl from Collinsville Ms

              1 answer

              • Brand Expert

                A:

                We are so happy to hear that you are interested in our lip butter glosses! We would recommend going with the Perfect Nude as this is the most natural and nude shade that does not contain any pink.
                XOXO

                Answered on 4/12/2016 by Brand Expert from IT Cosmetics
            Displaying questions 1-2

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