skip to main content
ULTA
  • Home
  • / Makeup
  • / Face
  • / Face Primer
  • / Velvet Touch Primer
Japonesque Color Velvet Touch Primer

Japonesque Color

Velvet Touch Primer

Item #: 2272541 Size: 0.84 oz

Ask a Question
Exquisite weightless gel to prime skin with a veil of imperceptible velvety perfection. Glides over skin to create an invisible skin canvas that smoothes and mattifies the complexion. Creates the illusion of flawless looking skin and dramatically improves make-up hold.
Apply gel to bare skin before foundation to smooth and prime the complexion.
Cyclopentasiloxane, Dimethicone Crosspolymer, Dimethicone, Dimethicone/Vinyltrimethylsiloxysilicate Crosspolymer, Silica, Nylon-12, Sodium Hyaluronate, C12-15 Alkyl Benzoate, Ascorbyl Tetraisopalmitate, Tribehenin, Ceramide 2, PEG-10 Rapeseed Sterol, Benzyl Alcohol, Phenoxyethanol, Dehydroacetic Acid.

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Japonesque ColorVelvet Touch Primer
 
4.6

(based on 51 reviews)

91%

of respondents would recommend this to a friend.

Pros

  • Smooth (37)
  • Easy to apply (36)
  • Lightweight (33)
  • Blends well (28)
  • Long lasting (26)

Cons

  • Doesn't work (4)

Best Uses

  • Everyday (34)
  • All skin types (25)
  • Going out (16)
  • Sensitive skin (14)
  • Travel (13)
    • Was this a gift?:
    • No (3)
    • Reviewer Profile:
    • Classic style (18), Natural style (18), Trendy style (4)

Reviewed by 51 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

Works wonders

By Angelica

from San Jose, CA

About Me Natural Style

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Easy To Take-off
  • Lightweight
  • Long Lasting
  • Natural Looking
  • Noncomedogenic
  • Smooth

Cons

    Best Uses

    • All Skin Types
    • Everyday
    • Going Out

    Comments about Japonesque Color Velvet Touch Primer:

    Great for oily skin

     
    5.0

    Amazing feel!

    By Jennifer

    from Napoleon, Ohio

    About Me Trendy Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Lightweight
    • Smooth

    Cons

      Best Uses

      • Everyday

      Comments about Japonesque Color Velvet Touch Primer:

      I put this in under my Olay foundation and it makes it glide on smoothly. Mostly, though, I love the way this product feels! Velvet is the perfect name for it.

       
      5.0

      So love this product

      By Curly Phil

      from Arvada, CO

      About Me Natural Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Lightweight
      • Long Lasting
      • Natural Looking
      • Smooth

      Cons

        Best Uses

        • All Skin Types
        • Everyday
        • Going Out
        • Sensitive Skin
        • Travel

        Comments about Japonesque Color Velvet Touch Primer:

        Went on so smooth, and made foundation look great

        (1 of 1 customers found this review helpful)

         
        2.0

        not for me

        By mrimmoi

        from Texas.

        Comments about Japonesque Color Velvet Touch Primer:

        I got it as sample size,the product looks and the consistency feels the same as tarte face prime,both are silicone based primer I guess.It really makes the foundation glide on face,as it claimed.But still I did not found the foundation could be blended though.Moreover it makes my skin looks dry and patchy after a while.It breaks me out.Not for my dry skin.

         
        5.0

        Does just what I hoped.

        By Valsma

        from Pocono Pines

        About Me Natural Style

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Easy To Take-off
        • Lightweight
        • Natural Looking
        • Smooth

        Cons

          Best Uses

          • All Skin Types
          • Everyday
          • Going Out
          • Sensitive Skin

          Comments about Japonesque Color Velvet Touch Primer:

          I use to create a smooth base before applying makeup.

           
          5.0

          It is light on your skin and guides the application!

          By La

          from McKinney, Texas

          About Me Classic Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Easy To Take-off
          • Good Pigmentation
          • Lightweight
          • Long Lasting
          • Natural Looking
          • Noncomedogenic
          • Smooth

          Cons

            Best Uses

            • All Skin Types
            • Everyday
            • Going Out
            • Sensitive Skin
            • Travel

            Comments about Japonesque Color Velvet Touch Primer:

            on face and neck

            • Skin Tone:
            • Fair
             
            5.0

            Silky and Amazing

            By Dee

            from Littleton, Colorado

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Easy To Take-off
            • Lightweight
            • Long Lasting
            • Smooth

            Cons

              Best Uses

              • All Skin Types
              • Everyday

              Comments about Japonesque Color Velvet Touch Primer:

              A sales lady talked me into trying it. She applied it for me and I fell in love with the silky feeling it left on my skin.

              • Skin Tone:
              • Fair

              (2 of 2 customers found this review helpful)

               
              5.0

              Seeing is believing!

              By Sister

              from Beaumont, Texas

              About Me Classic Style

              Verified Buyer

              Pros

              • Blends Well
              • Easy To Apply
              • Easy To Take-off
              • Good Pigmentation
              • Lightweight
              • Long Lasting
              • Natural Looking
              • Noncomedogenic
              • Smooth

              Cons

                Best Uses

                • All Skin Types
                • Everyday
                • Going Out
                • Sensitive Skin
                • Travel

                Comments about Japonesque Color Velvet Touch Primer:

                I received a sample thru the mail. Gave it a try, I had to take a second look in the mirror, I didn't believe what I saw. I am Beautiful. It makes a difference what type of primer you use. Thank you for allowing me to see the beautify in myself.
                Shelia Jack- Henderson Sept.2016

                • Skin Tone:
                • Deep

                (1 of 1 customers found this review helpful)

                 
                5.0

                The best primer

                By Kenz

                from Utah

                Pros

                • Blends Well
                • Easy To Apply
                • Easy To Take-off
                • Lightweight
                • Long Lasting
                • Natural Looking
                • Smooth

                Cons

                  Best Uses

                  • All Skin Types
                  • Everyday
                  • Going Out
                  • Sensitive Skin
                  • Travel

                  Comments about Japonesque Color Velvet Touch Primer:

                  I got a free sample of this and loved it so much that I bought the full size. So happy that I found such a good primer.

                  (1 of 1 customers found this review helpful)

                   
                  2.0

                  Not what I wanted

                  By Aury

                  from Spring, TX

                  Verified Buyer

                  Pros

                  • Smooth

                  Cons

                  • Doesn't Stay On
                  • Ineffective

                  Best Uses

                    Comments about Japonesque Color Velvet Touch Primer:

                    I wanted to love this. I tried it on my hand and it felt great. But on my face, not so much. I use 2Faced Hangover Rx and this just does not compare...my makeup looked very drying on top of this. Perhaps because I have a dry face to begin with, but just not for me.

                    Displaying reviews 1-10

                    Back to top

                    Previous | Next »

                    Q&A

                    Product Q&A

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    13 Questions | 13 Answers
                    Displaying questions 1-10Previous | Next »
                    • Q:

                      Would this mix well with loose powder foundation?
                      Asked on 11/28/2016 by Rehanna from California

                      1 answer

                      • Staff Expert

                        A:

                        This primer is compatible with all forms of makeup; however, it should not be "mixed", i.e., "cocktailed" with your foundation, but applied separately beneath your foundation. Apply the product to your bare skin before foundation to smooth and prime the complexion.

                        Answered on 11/29/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      How many ounces are in this primer?
                      Asked on 10/8/2016 by Meenaaaxo from US

                      1 answer

                      • Staff Expert

                        A:

                        0.84 oz

                        Answered on 10/10/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      How many ounces
                      Asked on 10/6/2016 by Veronica from salinas, ca.

                      1 answer

                      • Staff Expert

                        A:

                        0.84 oz

                        Answered on 10/7/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      Is this primer waterproof or sweat proof?
                      Asked on 1/7/2016 by dominique from Trinidad

                      1 answer

                      • Staff Expert

                        A:

                        Japonesque does not claim it to be waterproof, but it is formulated to dramatically improve makeup hold under all conditions.

                        Answered on 1/14/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      Is this primer paraben-free and oil-free?
                      Asked on 11/16/2015 by mercedesnick from San Diego, CA

                      1 answer

                      • Staff Expert

                        A:

                        Yes, it is paraben-free as well as oil-free!

                        Answered on 11/17/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      is the bottle glass? or plastic?
                      Asked on 10/15/2015 by Kandice from New Jersey

                      1 answer

                      • Staff Expert

                        A:

                        Japonesque Color Velvet Touch Primer features a glass bottle.

                        Answered on 10/20/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      Does this primer help with brightening of the skin or assist with redness? Also does this claim to make makeup last all day? Thanks :)
                      Asked on 10/10/2015 by makeupislife

                      1 answer

                      • Staff Expert

                        A:

                        Velvet Touch Primer does not brighten skin nor does it reduce redness. Wear time varies due to individual factors such as skin type and environment.

                        Japonesque Color does offer one color correcting product, the Color Correcting Crayon:
                        http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod12051075

                        Shade 2 (green) is ideal to neutralize redness.

                        Answered on 10/14/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      Does this product contain silicone?
                      Asked on 9/16/2015 by mttm

                      1 answer

                      • Staff Expert

                        A:

                        Japonesque Color Velvet Touch Primer is not silicone-free. All ingredients are listed below for easy reference.

                        Cyclopentasiloxane, Dimethicone Crosspolymer, Dimethicone, Dimethicone/Vinyltrimethylsiloxysilicate Crosspolymer, Silica, Nylon-12, Sodium Hyaluronate, C12-15 Alkyl Benzoate, Ascorbyl Tetraisopalmitate, Tribehenin, Ceramide 2, PEG-10 Rapeseed Sterol, Benzyl Alcohol, Phenoxyethanol, Dehydroacetic Acid.

                        Answered on 9/16/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      Which of your primers works best on older skin for fine line and pore coverage ?
                      Asked on 8/22/2015 by Amber

                      1 answer

                      • Staff Expert

                        A:

                        Velvet Touch Primer helps to minimize the appearance of fine lines, wrinkles, and enlarged pores, so it is a great option to address your concerns.

                        Answered on 8/25/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      Is this primer non-comedogenic? I'm very acne-prone and don't want to cause any clogged skin :)
                      Asked on 8/19/2015 by Makeup Addict from Denver, CO

                      1 answer

                      • Staff Expert

                        A:

                        Japonesque Color does not perform noncomedogenic testing of any of their products to make this claim. Color Velvet Touch Primer is formulated for all skin types. If you have any concerns regarding an ingredient or formula, especially in cases of an allergy or sensitivity or if you have a diagnosed skin condition, it is always best to consult your physician prior to introducing a new product into your personal care regimen. All ingredients are listed below for easy reference:

                        Cyclopentasiloxane, Dimethicone Crosspolymer, Dimethicone, Dimethicone/Vinyltrimethylsiloxysilicate Crosspolymer, Silica, Nylon-12, Sodium Hyaluronate, C12-15 Alkyl Benzoate, Ascorbyl Tetraisopalmitate, Tribehenin, Ceramide 2, PEG-10 Rapeseed Sterol, Benzyl Alcohol, Phenoxyethanol, Dehydroacetic Acid.

                        Answered on 8/19/2015 by Staff Expert from ULTA Beauty
                    Displaying questions 1-10Previous | Next »

                    Do you have a question about this product?