skip to main content
ULTA
  • Home
  • / Makeup
  • / Face
  • / Face Primer
  • / Velvet Touch Primer
Japonesque Color Velvet Touch Primer

Japonesque Color

Velvet Touch Primer

Item #: 2272541 Size: 0.84 oz

Special Free Gift with Purchase! Click for Offer Details

Ask a Question
GIFT WITH PURCHASE

FREE deluxe Velvet Touch Blush in Shade 02 with any $30 Japonesque Color purchase (offer valid 5/14/17-6/3/17 or while supplies last)

FREE deluxe Velvet Touch Blush in Shade 2 w/any $35 Japonesque Color purchase
Exquisite weightless gel to prime skin with a veil of imperceptible velvety perfection. Glides over skin to create an invisible skin canvas that smoothes and mattifies the complexion. Creates the illusion of flawless looking skin and dramatically improves make-up hold.
Apply gel to bare skin before foundation to smooth and prime the complexion.
Cyclopentasiloxane, Dimethicone Crosspolymer, Dimethicone, Dimethicone/Vinyltrimethylsiloxysilicate Crosspolymer, Silica, Nylon-12, Sodium Hyaluronate, C12-15 Alkyl Benzoate, Ascorbyl Tetraisopalmitate, Tribehenin, Ceramide 2, PEG-10 Rapeseed Sterol, Benzyl Alcohol, Phenoxyethanol, Dehydroacetic Acid.

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Japonesque ColorVelvet Touch Primer
 
4.6

(based on 68 reviews)

92%

of respondents would recommend this to a friend.

Pros

  • Smooth (52)
  • Easy to apply (49)
  • Lightweight (44)
  • Long lasting (36)
  • Blends well (34)

Cons

  • Doesn't work (5)

Best Uses

  • Everyday (45)
  • All skin types (29)
  • Going out (25)
  • Sensitive skin (16)
  • Travel (15)
    • Was this a gift?:
    • No (3)
    • Reviewer Profile:
    • Natural style (24), Classic style (22), Trendy style (8)

Reviewed by 68 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
3.0

Meh

By Kelly

from San Antonio

About Me Trendy Style

Verified Buyer

Pros

  • Smooth

Cons

    Best Uses

    • Everyday

    Comments about Japonesque Color Velvet Touch Primer:

    Good product, better than most of the primers I've used. Too faced hangover still beats it

     
    5.0

    Awesome

    By LL

    from Oklahoma City

    About Me Classic Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Lightweight
    • Long Lasting
    • Natural Looking
    • Smooth

    Cons

      Best Uses

      • Everyday
      • Going Out
      • normal to oily skin types

      Comments about Japonesque Color Velvet Touch Primer:

      It has fast become my new favorite primer! I was using the hourglass mineral veil primer but have fallen in love with this one! It feels amazing on the skin and my foundation applies so well over it and lasts all day. It fills in my pores and makes my foundation look velvety smooth. I have normal to oily skin and it works great for me!

      (0 of 1 customers found this review helpful)

       
      5.0

      I would definitely buy this product again.

      By Linda

      from San Jose Ca

      About Me Classic Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Easy To Take-off
      • Good Pigmentation
      • It looks great
      • Lightweight
      • Long Lasting
      • Natural Looking
      • Noncomedogenic
      • Smooth

      Cons

        Best Uses

        • All Skin Types
        • Everyday
        • Going Out

        Comments about Japonesque Color Velvet Touch Primer:

        It makes me feel beautiful.

        (2 of 2 customers found this review helpful)

         
        4.0

        Very Good Product

        By Chica Chasz

        from Mississippi

        About Me Natural Style

        Verified Reviewer

        Pros

        • Blends Well
        • Lightweight
        • Natural Looking
        • Smooth

        Cons

          Best Uses

          • Going Out

          Comments about Japonesque Color Velvet Touch Primer:

          I really like this primer. The key is to apply it correctly. I have combination skin with my oiliness occurring in my T-zone, yet this product lessens my oiliness. I make sure to PAT the product into my skin, NOT RUB. Then I allow my skin to soak up the product for a few minutes before I apply my foundation. It really applies velvety smooth and I have less issues with creasing around my mouth (smile-lines). I truly recommend.

          (0 of 1 customers found this review helpful)

           
          2.0

          Soft skin but little coverage

          By Teri

          from Wauwatosa, WI

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Smooth

          Cons

          • Ineffective

          Best Uses

            Comments about Japonesque Color Velvet Touch Primer:

            Made my skin feel soft but didn't provide much coverage as a primer. Didn't do much for fine lines either which they said it would. I felt it was a good moisturizer but that's not what I wanted it for. Used it 3 times & returned it.

             
            5.0

            I love it

            By Sara

            from Frederick, Maryland

            About Me Natural Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Good Pigmentation
            • Long Lasting
            • Natural Looking
            • Smooth

            Cons

              Best Uses

              • Everyday
              • Going Out

              Comments about Japonesque Color Velvet Touch Primer:

              I received this product as a free sample and I feel in love with it. I just purchased a second bottle, the first one lasted me a good year.

               
              5.0

              This product is amazing!

              By Ts

              from Buffalo, ny

              About Me Classic Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Easy To Take-off
              • Lightweight
              • Natural Looking
              • Smooth

              Cons

                Best Uses

                • All Skin Types
                • Everyday
                • Going Out
                • Sensitive Skin
                • Travel

                Comments about Japonesque Color Velvet Touch Primer:

                Smoothest start to putting on my makeup ever!

                (1 of 1 customers found this review helpful)

                 
                5.0

                Amazing Primer!

                By Tess

                from Wisconsin

                About Me Trendy Style

                Pros

                • Easy To Apply
                • Easy To Take-off
                • Good Pigmentation
                • Long Lasting
                • Smooth

                Cons

                • Bad Bottle Design

                Best Uses

                • All Skin Types
                • Everyday
                • Going Out

                Comments about Japonesque Color Velvet Touch Primer:

                It's an amazing primer! I feels amazing on your skin, and it makes my makeup last throughout even a 15 hour bar shift! The only con is the bottle design. It'll stop dispensing the primer when there's still a good week or so's worth of product still in the bottle. Besides that it's wonderful!

                (1 of 1 customers found this review helpful)

                 
                5.0

                Amazing!

                By Taylor

                from Philadelphia

                Verified Reviewer

                Pros

                • Easy To Apply
                • Lightweight
                • Long Lasting
                • Smooth

                Cons

                  Best Uses

                  • Oily

                  Comments about Japonesque Color Velvet Touch Primer:

                  If you have normal to oily skin, this will be your best friend in the summer. Keeps me matte all day but doesnt dry me out.

                   
                  5.0

                  Love it

                  By Courtney

                  from Montana

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Blends Well
                  • Easy To Apply
                  • Lightweight
                  • Long Lasting
                  • Smooth

                  Cons

                    Best Uses

                    • Everyday

                    Comments about Japonesque Color Velvet Touch Primer:

                    Love this

                    Displaying reviews 1-10

                    Back to top

                    Previous | Next »

                    Q&A

                    Product Q&A

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    13 Questions | 13 Answers
                    Displaying questions 1-10Previous | Next »
                    • Q:

                      Would this mix well with loose powder foundation?
                      Asked on 11/28/2016 by Rehanna from California

                      1 answer

                      • Staff Expert

                        A:

                        This primer is compatible with all forms of makeup; however, it should not be "mixed", i.e., "cocktailed" with your foundation, but applied separately beneath your foundation. Apply the product to your bare skin before foundation to smooth and prime the complexion.

                        Answered on 11/29/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      How many ounces are in this primer?
                      Asked on 10/8/2016 by Meenaaaxo from US

                      1 answer

                      • Staff Expert

                        A:

                        0.84 oz

                        Answered on 10/10/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      How many ounces
                      Asked on 10/6/2016 by Veronica from salinas, ca.

                      1 answer

                      • Staff Expert

                        A:

                        0.84 oz

                        Answered on 10/7/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      Is this primer waterproof or sweat proof?
                      Asked on 1/7/2016 by dominique from Trinidad

                      1 answer

                      • Staff Expert

                        A:

                        Japonesque does not claim it to be waterproof, but it is formulated to dramatically improve makeup hold under all conditions.

                        Answered on 1/14/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      Is this primer paraben-free and oil-free?
                      Asked on 11/16/2015 by mercedesnick from San Diego, CA

                      1 answer

                      • Staff Expert

                        A:

                        Yes, it is paraben-free as well as oil-free!

                        Answered on 11/17/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      is the bottle glass? or plastic?
                      Asked on 10/15/2015 by Kandice from New Jersey

                      1 answer

                      • Staff Expert

                        A:

                        Japonesque Color Velvet Touch Primer features a glass bottle.

                        Answered on 10/20/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      Does this primer help with brightening of the skin or assist with redness? Also does this claim to make makeup last all day? Thanks :)
                      Asked on 10/10/2015 by makeupislife

                      1 answer

                      • Staff Expert

                        A:

                        Velvet Touch Primer does not brighten skin nor does it reduce redness. Wear time varies due to individual factors such as skin type and environment.

                        Japonesque Color does offer one color correcting product, the Color Correcting Crayon:
                        http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod12051075

                        Shade 2 (green) is ideal to neutralize redness.

                        Answered on 10/14/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      Does this product contain silicone?
                      Asked on 9/16/2015 by mttm

                      1 answer

                      • Staff Expert

                        A:

                        Japonesque Color Velvet Touch Primer is not silicone-free. All ingredients are listed below for easy reference.

                        Cyclopentasiloxane, Dimethicone Crosspolymer, Dimethicone, Dimethicone/Vinyltrimethylsiloxysilicate Crosspolymer, Silica, Nylon-12, Sodium Hyaluronate, C12-15 Alkyl Benzoate, Ascorbyl Tetraisopalmitate, Tribehenin, Ceramide 2, PEG-10 Rapeseed Sterol, Benzyl Alcohol, Phenoxyethanol, Dehydroacetic Acid.

                        Answered on 9/16/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      Which of your primers works best on older skin for fine line and pore coverage ?
                      Asked on 8/22/2015 by Amber

                      1 answer

                      • Staff Expert

                        A:

                        Velvet Touch Primer helps to minimize the appearance of fine lines, wrinkles, and enlarged pores, so it is a great option to address your concerns.

                        Answered on 8/25/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      Is this primer non-comedogenic? I'm very acne-prone and don't want to cause any clogged skin :)
                      Asked on 8/19/2015 by Makeup Addict from Denver, CO

                      1 answer

                      • Staff Expert

                        A:

                        Japonesque Color does not perform noncomedogenic testing of any of their products to make this claim. Color Velvet Touch Primer is formulated for all skin types. If you have any concerns regarding an ingredient or formula, especially in cases of an allergy or sensitivity or if you have a diagnosed skin condition, it is always best to consult your physician prior to introducing a new product into your personal care regimen. All ingredients are listed below for easy reference:

                        Cyclopentasiloxane, Dimethicone Crosspolymer, Dimethicone, Dimethicone/Vinyltrimethylsiloxysilicate Crosspolymer, Silica, Nylon-12, Sodium Hyaluronate, C12-15 Alkyl Benzoate, Ascorbyl Tetraisopalmitate, Tribehenin, Ceramide 2, PEG-10 Rapeseed Sterol, Benzyl Alcohol, Phenoxyethanol, Dehydroacetic Acid.

                        Answered on 8/19/2015 by Staff Expert from ULTA Beauty
                    Displaying questions 1-10Previous | Next »

                    Do you have a question about this product?