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Your Opinion Counts

  • Which IT Brushes for ULTA are you falling for?

    • 12 Must-Haves

    • Airbrush Essentials

    • Live Beauty-fully

    • Velvet Luxe

  • Which ULTA event do you look forward to most?

    • 21 Days of Beauty

    • Love Your Hair

    • Love Your Skin

    • Jumbo Size Haircare Sale

  • What is your favorite ULTA Fall Trend?

    • matte & shimmer

    • double lined

    • smoky kitty

    • sculpted cheeks

  • What is the main reason you use the ULTA mobile app?

    • Check my ULTAmate Rewards points

    • Look at the ULTA Weekly Ad

    • Make a purchase

    • Research products / reviews

    • Receive a coupon

    • I haven't downloaded the ULTA mobile app

Fan Shout Outs

  • oohsharon

    16 hours ago

    Celebratory selfie for being a winner of the #BeautyBff contest with @ultabeauty & @itcosmetics. Can't wait to put my $300 make up brushes to use #thankyou #ulta #braidbun #denim

  • angelrae13

    17 hours ago

    #beauty #beautyhaul from #ULTA #cosmetics #makeup #urbandecay #bareminerals #lorac #tarte #mascara #eyes #face #follow #addiction #instagood

  • @BrittanyHodak

    2 days ago

    Huge thanks to the awesome ladies at @ULTA_Beauty Culver City for helping me pick the perfect polish! :) #helpinghand

  • karenmbb

    2 days ago

    hen you go to Ulta for cotton swabs and this happens. Whoops. @ultabeauty #ulta #makeup #makeupandbeautyblog #whoops #bbloggers

  • ilikeclothing

    3 days ago

    Happy #manimonday #ulta nail polish in "Oh!" Orange is the perfect transition color from summer to fall #instadaily #nails @ultabeauty

  • anothershayinparadise

    3 days ago

    Thanks to Ulta again for making me feel beautiful! What a complexion! Finally found a foundation that works! #bareminerals #ulta #love

  • jrappxox

    3 days ago

    A girl can never have too much makeup #makeup #splurge #ulta #21daysofbeauty #deals #toofaced #tarte #benefit #mascara #eyeshadow #loveit

  • @emilyouimette

    4 days ago

    First time getting my brows done @ULTA_Beauty @BenefitBeauty bar, it was fantastic! Never going anywhere else!!!

  • @Shaliskaa_xo

    5 days ago

    I can never go to @ULTA_Beauty and come out empty handed. With that being said there goes my paycheck lol #makeupjunkie #ohwell

  • marissaleestephens

    5 days ago

    Got my eyebrows waxed. Freakin love my jessica. She's the best. #eyebrowsonpoint #ulta #Rivercity #eyebrows

  • tamarapandaa

    5 days ago

    A little light shopping at #ulta with @samosa_29 . thank you ulta for finally opening!

  • @fueledbykatrina

    5 days ago

    The @ULTA_Beauty 21 days of beauty steals is not good for my bank account lol

  • kittykatbeckrich

    5 days ago

    More #ulta #21daysofbeauty goodies. Trying these out today!

  • @msanv

    6 days ago

    Anyone else have that same "here we go!" feeling when you're walking up to @ULTA_Beauty like you're about to be in trouble? #metoo

  • brandinicolehenderson

    6 days ago

    Obsessed!!! Urban Decay's new palette! This is definitely going to be added to my makeup kit soon! @urbandecaycosmetics #urbandecay #ulta #eyeshadow #mua #makeup #makeupartist #ultaartist #girlsjustwannahavefun #fortlauderdale #blondegirlbeauty

  • @felictweets

    1 week ago

    I was just told by the woman at @ULTA_Beauty that I have the most points saved up that she has ever seen

  • sarahd1234567

    1 week ago

    Lookie what I did today :) where is the #shoppingbag #emoji? I #enjoyed a little #stroll through #ULTA and these were the #fun #play #things I came home with. #itcosmetics #CCcream in #light and #medium #TeaTreeFaceWash #teatree #thebodyshop #yestoblueberry

  • nfanelli93

    1 week ago

    Never a dull moment with this one.

  • ivanagabela

    1 week ago

    Yeah...let's not talk about this! #iamagirl #love #makeup #mallybeauty #ulta #obsessed

  • chaialoves

    1 week ago

    If one day a guy cant give me the #world can he just give me #Ulta !? Hehe . I #love this place . Always come out of #ultabeauty with makeup all over my hand . #struggleisreal .

  • amberrtee

    1 week ago

    First #ulta experience !! #gift #mua #makeup #pretty #lorac #loracpro2 #best #girly #shop

  • @_iamjen

    1 week ago

    @ULTA_Beauty's 21 days will be the death of me #shopaholic

  • griseldaly

    1 week ago

    A little ME time while my husband is watching football. #imalreadyoverit #mariobadescu

  • rebekah_escareno

    1 week ago

    This store is so much fun! i bet people hate going to the mall with me #ulta#melted#nyx#milani

  • vanity_morte

    1 week ago

    Opi gel polish xD love it Nails #nails #nail #fashion #style #TagsForLikes #cute #beauty #beautiful #instagood #pretty #girl #girls #stylish #sparkles #styles #glitter #nailart #art #opi #lookoftheday #love #shiny #polish #nailpolish #nailswag #ulta #ultasalon #ultapembrokepines

  • @AryssaVoytko

    1 week ago

    This @ULTA_Beauty 21 days of sales is getting me in trouble.

  • Rebecca Moore Thomas

    1 week ago

    I love this place!!!!

  • bfhforshore

    1 week ago

    Guess where I was at today!!!! @andywoz87 #ulta #urbandecay #eyeliner #obsession #makeup #love

  • @SaraVerona

    1 week ago

    I nearly made my mom crash the car when I gasped and yelled that an @ULTA_Beauty is opening near me !!!!!! #ulta #bestnewsever

  • makeupbyluan

    1 week ago

    Love My New Melted Violet long wear lipstick by @toofaced #Melted #meltedviolet #toofaced #ulta #makeup #mua #makeupartist #latepost #lightisbright #liquified #sideprofile

  • @marieangeliee

    1 week ago

    CAN'T CONTAIN MY EXCITEMENT FOR @ULTA_Beauty 's 21 DAYS OF BEAUTY!! I'M READY!!!!

  • @Lace0209

    1 week ago

    Ulta is my favorite store. Ever. I could stay in there for hours and spend sooo much money. @ULTA_Beauty

  • lipsessed

    1 week ago

    #tbt to makeup shopping in America. I can not waiiiit to go back and do some serious shopping! #america #ulta #makeup #makeupcollection #makeuphaul #goodiebag #funtimes #cheapmakeup #greatmakeup #mua #obsessed

  • theonetheonlykim

    2 weeks ago

    Playing around with polish. #leopardnails #kindanice #ilikeit #nailart #nails #essie #opi #ulta

  • suzanne.franceus

    2 weeks ago

    Only Wednesday, but already cant wait for the weekend!! Used my #anastasiabeverlyhills #amrezypalette. Really into mattes lately:):) #inspired by #makeupbylillyt #motd #eotd @anastasiabeverlyhills

  • cnneely24

    2 weeks ago

    Look what came in the Mail today #ultaseptembersale #ultabeauty #sale #excitement #soclosetoplatinum

  • brandys37

    2 weeks ago

    I need a 12-step program for my addiction.... #ulta #lorac

  • mela_ella_eheh

    2 weeks ago

    Came home to a trail of roses and a present. nothing like an amazing surprise after work. #bestboyfriendever #Imlucky #ulta #roses

  • @kendra_asu17

    2 weeks ago

    Getting new mascara and make up brushes @ULTA_Beauty was prob the highlight of my day

  • curlmesweet

    2 weeks ago

    Yes! That is made out of makeup brush heads! I can't get away! #heaven #makeup #addicted #love #beauty #brushes #ulta #itcosmetics

  • prinncessdonna

    2 weeks ago

    Paycheck was spent on much needed material #Makeup #Model #Yesss #SoFun #Ulta #ILoveThem #DonnaSharieff #HesBae #HandsOff

  • @angiegtfo

    2 weeks ago

    I swear every time I walk into @ULTA_Beauty it's like heaven meets earth

  • thepowderrumors

    2 weeks ago

    #red #lips #blueeyes #fotd #mua #makeup #ulta #eyebrowsonpoint

  • @XkarlavX

    2 weeks ago

    My mom just came in my room and asked me if I was doing hw. No girl, I'm on @ULTA_Beauty.

  • @KittysRockShow

    2 weeks ago

    I seriously consider some of the employees at my local @ULTA_Beauty friends. So kind, caring & considerate. I cant be more thankful

  • Rita Cheatwood Wagnon

    2 weeks ago

    Ulta Beauty opened in my hometown today and only 5 miles from my house. Next to my daughter being born, this is the second happiest day of my life. Now Gadsden has access to products like never before: Bare Escentuals, Living Proof, Oscar Blandi, T3, Benefit, Japonesque, NYX, Boots No. 7, Vichy....

  • paintingyoupretty

    2 weeks ago

    Makeup shopping with these beauties. Loving their natural lips from @stilacosmetics lip stains! #ulta #makeup #shop #personalshopping #stila #paintingyoupretty

  • dee_dmakeup

    2 weeks ago

    Finally did a Makeup Look #BlueSmokeyEye

  • emilygirl04

    2 weeks ago

    Sometimes you just have to treat yourself to a new bottle of polish...or two. #zoya #ulta #nailpolishlove

  • willtwerk4makeup

    2 weeks ago

    Glittery smokey eye