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It Cosmetics Tightline Full Lash Length Black Mascara Primer

It Cosmetics

Tightline Full Lash Length Black Mascara Primer

Item #: 2264027 Size: 0.118 oz

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Why did IT Cosmetics create this product: To finally give women a product that gets to the "root" of their lashes for their full lash potential. To finally give woman a simple solution to getting the "Tightline" effect using a black lash primer. To give woman an ultra black formula that lengthens and thickens lashes without clumping, protects and conditions lashes and maximizes the results of your favorite mascara that is also paraben-free, fragrance-free, and sulfate-free.

What is it: Tightline Full Lash Length Black Eyelash Primer is a true game-changer in mascara and eyeliner technology. This multi-tasking beauty must-have utilizes an ultra-skinny wand, allowing you to start coating your lashes at their actual root, so you coat black along your entire lash length (unlike most mascara brushes that are too large to get to the root, leaving the first 1/3 of your lash roots bare!). This gives you ultimate length and volume. But the best part is, if you have sparse or missing lashes, the Tightline brush lays down black pigment along your entire lash line, filling in spare spots, giving you a full beautiful lash line and the look of an eyeliner! This creates instant definition without taking up extra eye lid Space. The skinny wand also allows the conditioning serum to infuse a blend of lash-enhancing ingredients including peptides, collagen, proteins, biotin, nettle extract, green tea, jojoba, and vitamins all the way down to the root of your lashes, giving your lashes the most effective dosage of nourishment and protection. Tightline is also paraben-free, fragrance-free, phthalate-free, sulfate-free, and is it great for even the most sensitive eyes.

Who is it for: Anyone who wants lashes for miles! Anyone with sparse lashes who wants the look of a full lash line. Anyone who wants thicker, longer, fuller-looking, amazing lashes that reach their full potential. Anyone who wants the look of the Tightline eyeliner effect. Why is it different: Tightline Full Lash Length Black Eyelash Primer Skinny wand gives you the power to coat each lash beginning at the root, unlike most mascaras wands that leave the bottom 1/3 of your lashes uncoated. This also creates a natural Tightline eyeliner effect along your upper and lower lash line, because it lays down black pigment between each eyelash at the root, creating instant definition without taking up extra eye lid space. The skinny wand also allows the conditioning serum to infuse a blend of lash-enhancing ingredients including peptides, collagen, proteins, biotin, nettle extract, green tea, jojoba, and vitamins all the way down to the root of your lashes, giving your lashes the most effective dosage of nourishment and protection. Tightline is also paraben-free, fragrance-free, phthalate-free, sulfate-free, and is it great for even the most sensitive eyes.
Starting at the root of your lashes, hold the Tightline Slim Wand horizontally, then wiggle and sweep the brush up and through your lashes from the very base through to the tips. For a more dramatic look, add additional coats. Can be worn alone or under mascara for a more visible eyeliner effect. Lightly and gently press the Tightline Slim Wand along the root of your lash line filling in the gaps between your lashes, move along the entire upper lash line for a beautiful Tightline eye liner effect.

Beauty tips: To create the Tightline eyeliner effect, gently press the Ultra-Skinny Wand along the root of your lashes filling in the gaps between your lashes. Move along the entire upper and lower lash line to complete this look!
Camellia Sinesis Leaf Water, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Water, Beeswax, Stearic Acid, Copernicia Cerifera (Carnauba) Wax, Hydrogenated Polyisobutene, Glycerin, Microcrystalline Cellulose, Tromethamine, Glyceryl Stearate, Hectorite, Phenoxyrthanol, Dimethicone, Camellia Sinensis Leaf Extract, Centella Asiatica Extract, Cholesterol, Euterpe Oleracea Fruit Extract, hydrolyzed Collagen, Hydrolyzed Wheat Protein, Lauroyl Lysine, Lecithin, Panthenol, Simmondsia Chinensis (jojoba) Seed Oil, Prunus Armeniaca (Apricot) Fruit Extract, Rosa Canina Fruit Extract, Asarum Siebildi Root Extract, Chamomilla Recutita (Matricaria) Flower/Leaf Extract, Chrysanthemum Morifolium Flower Extract, Cnidium Officinale Root Extract, Eclipta Prostrata Extract, Hippophae Rhamnoides Extract, Juglans Regia (Walnut) Seed Extract, Morus Alba Root Extract, Persea Gratissima (Avocado) Fruit Extract, Sambucus Nigra Fruit Extract, Simmondsia Chinesis (Jojobs) Seed Extract, Thuja Occidentalis Leaf Extract, Urtica Dioica (Nettle) Extract, Vitex Trifola Fruit Extract, Palmitoyl Hexapeptide-12, Xanthan Gum. May Contain: Iron Oxides (CI 77499).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsTightline Full Lash Length Black Mascara Primer
 
4.3

(based on 390 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Defines & separates (270)
  • Doesn't clump (251)
  • Applies evenly (248)
  • Great brush (237)
  • Lengthens (192)

Cons

  • Dries out quickly (29)
  • Flakes (26)
  • Difficult to remove (24)
  • Sticky texture (13)
  • Smudges or runs (10)

Best Uses

  • Anytime (288)
  • Daytime (81)
  • Going out (73)
  • Everyday (7)
  • Sensitive eyes (4)
    • Reviewer Profile:
    • Classic style (173), Natural style (162), Trendy style (29)
    • Skin Tone:
    • Medium (5), Fair (4)

Reviewed by 390 customers

Displaying reviews 1-10

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5.0

My favorite product

By Pam

from Redmond, WA

About Me Natural Style

Verified Buyer

Pros

  • Blends Well
  • Easy Removal
  • Easy To Apply
  • Good Colors
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

    • Everyday

    Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

    Love,love, love this product. I have very light lashes and with the tiny brush I am able to apply to the smallest lashes without getting on my skin and making a mess. I sometimes only wear this product and no mascara.

    • Skin Tone:
    • Fair
     
    5.0

    I love it, I will make this my forever mascara!

    By I don't remember

    from Bucks County, Pa.

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Long Lasting

    Cons

      Best Uses

      • Everyday
      • Going Out
      • Travel

      Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

      I am in my 70's and have very fine lashes.
      This product reaches all, very easily.

      • Skin Tone:
      • Fair
       
      1.0

      I didn't like this product

      By Emily

      from Ohio

      About Me Natural Style

      Verified Buyer

      Pros

        Cons

        • Difficult To Apply
        • Doesn't lengthen

        Best Uses

          Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

          I usually am fond of small bristle wands but I don't like this at all. It didn't lengthen or do anything for my lashes. My $7 Loreal is 1000x better.

          • Skin Tone:
          • Fair
           
          4.0

          Love it

          By Jeepgirl

          from Oregon

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy Removal
          • Easy To Apply
          • Lengthening
          • Long Lasting
          • Smooth Look

          Cons

          • Smudges

          Best Uses

          • Everyday
          • Sensitive Eyes

          Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

          Great product. No irritation .
          I work outside and even though it is not waterproof it didn't smear or run.

          • Skin Tone:
          • Medium
           
          5.0

          Love this mascara!

          By Mermaid54

          from Hollister Ca

          About Me Natural Style

          Verified Buyer

          Pros

          • Able to cover the smallest of lashes.
          • Easy Removal
          • Easy To Apply
          • Good Colors
          • Long Lasting

          Cons

            Best Uses

            • Everyday
            • Going Out
            • Sensitive Eyes
            • Travel

            Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

            It improves the look of your eyes when more lashes are covered. It looks like you have more lashes. Beautiful!

            • Skin Tone:
            • Medium
             
            5.0

            Love this product will continue to use.

            By Summer

            from Inverness,Fl

            About Me Trendy Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy Removal
            • Easy To Apply
            • Good Colors
            • Good Pigmentation
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Everyday
              • Sensitive Eyes
              • Travel

              Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

              I love that u get eyeliner and mascara all-in-one. I use this on my step daughter she has very little eyelashes and her eyes popped I told her on this product.

               
              5.0

              Love, love this mascara!!!

              By DJ

              from Indianapolis, IN

              About Me Classic Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Long Lasting

              Cons

                Best Uses

                • Everyday
                • Sensitive Eyes

                Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

                This mascara definitely does a makeover for your lashes. Looks like you are wearing a thin line of eyeliner, makes your eyes stand out!!!

                • Skin Tone:
                • Medium
                 
                2.0

                I guess would maybe buy again

                By D

                from MN

                About Me Classic Style

                Verified Buyer

                Pros

                • Easy Removal
                • Easy To Apply

                Cons

                  Best Uses

                  • Everyday

                  Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

                  Goes on very thin' just have to get used to it

                  • Skin Tone:
                  • Medium
                   
                  4.0

                  Small Lash Lover

                  By BrittMarie

                  from Macon,Ga

                  Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

                  Use this for my bottom lashes; they are very short!! Love how tiny the brush is - hate how my eye waters afterwards!!! Will def try the waterproof (wish I had gotten that one instead)!! But this does give u a more full effect

                   
                  5.0

                  yes, I have bought this product several times

                  By grandmom

                  from Collegeville,Pa.

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Blends Well
                  • Easy Removal
                  • Easy To Apply
                  • Good Colors
                  • Good Pigmentation
                  • Long Lasting
                  • Smooth Look

                  Cons

                    Best Uses

                    • Going Out

                    Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

                    Gets every lash!!!

                    • Skin Tone:
                    • Fair

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                    Q&A

                    Product Q&A

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    13 Questions | 13 Answers
                    Displaying questions 1-10Previous | Next »
                    • Q:

                      I have lash extensions and sometimes need something on the roots. Will this break down the glue used for my extensions. I was told not to use waterproof mascara
                      Asked on 6/12/2016 by EliseP from Peoria, AZ

                      1 answer

                      • Brand Expert

                        A:

                        Hello there, thanks for reaching out to us! IT is recommended to not wear mascara over lash extensions as they can pull on the extensions and cause them to fall out more quickly. If you want to wear anything, make sure it is NOT waterproof and that you use the lightest layer possible! XOXO

                        Answered on 6/13/2016 by Brand Expert from IT Cosmetics
                    • Q:

                      About how long will this last, since there is so little product in the tube. Do you need to use a lot?
                      Asked on 5/17/2016 by Johanna from Tennesee

                      1 answer

                      • Brand Expert

                        A:

                        Hi there, thanks for reaching out! This will last like most mascaras, up to 3 months once opened. Using 1-2 coats will do the trick! XOXO

                        Answered on 5/17/2016 by Brand Expert from IT Cosmetics
                    • Q:

                      Does the tight line mascara smudge and/or run to under eye area?
                      Asked on 4/10/2016 by Love It from Long Island, New York

                      1 answer

                      • Brand Expert

                        A:

                        Hi
                        The tightline is not know to smudge or run under the eye area. It is pretty water resistant.
                        XOXO

                        Answered on 4/11/2016 by Brand Expert from IT Cosmetics
                    • Q:

                      How much product is in the full size compared to the mini version?
                      Asked on 12/28/2015 by MRSIIXIXV from US

                      1 answer

                      • Brand Expert

                        A:

                        Hi there, thanks so much for your question. The full size has .118 Fl Oz while the mini size has .067 Fl Oz. Hope that helps!

                        Answered on 12/30/2015 by Brand Expert from IT Cosmetics
                    • Q:

                      I love to tightline my eyes. I currenlty use a gel liner and it works great,except when I wear contacts it smears on my lenses. However, I use Laura Mercier tightliner when I wear my lenses, and it doesn't smear, but does't wear as well as gel liner. Will the tightline mascara get on my lenses?
                      Asked on 8/4/2015 by makeup junkie

                      1 answer

                      • Brand Expert

                        A:

                        Hi
                        Thank you for your email! We are more than happy to help you with this today - the tightline should work great with your contacts and tightlining!
                        XOXO

                        Answered on 8/6/2015 by Brand Expert from IT Cosmetics
                    • Q:

                      If it's not waterproof, is it water resistant? Thx!
                      Asked on 3/9/2015 by jill from United States

                      1 answer

                      • Brand Expert

                        A:

                        Hi!
                        Thank you for your question! This is water resistant and we also have a waterproof version of this product as well!
                        XOXO

                        Answered on 3/10/2015 by Brand Expert from IT Cosmetics
                    • Q:

                      Is his product "Opthamology Tested"?? I do not see any
                      statement to that effect on the product or packaging!
                      Asked on 2/2/2015 by Bonita Beauty

                      1 answer

                      • Brand Expert

                        A:

                        Hi!
                        thank you for your question!!! Our mascara is safe for eyes!!!
                        XOXO

                        Answered on 2/4/2015 by Brand Expert from IT Cosmetics
                    • Q:

                      What is the difference between this and the tightline mascara
                      Asked on 1/8/2015 by halloedangel from oregon

                      1 answer

                      • Brand Expert

                        A:

                        Hi!
                        Thank you for your question! They are the same thing! Tightline is a mascara and primer in one! You can use alone as a mascara or with another mascara over the top for a more dramatic look!
                        XOXO

                        Answered on 1/9/2015 by Brand Expert from IT Cosmetics
                    • Q:

                      You can hardly see my eyelashes now, will this make it look like I have some
                      Asked on 8/31/2014 by tootsy from Douglas, WY

                      1 answer

                      • Staff Expert

                        A:

                        Absolutely, Tightline coats your lashes at their actual root, so you coat black along your entire lash length (unlike most mascara brushes that are too large to get to the root, leaving the first 1/3 of your lash roots bare). This gives you ultimate length and volume. But the best part is, if you have sparse or missing lashes, the Tightline brush lays down black pigment along your entire lash line, filling in spare spots, giving you a full beautiful lash line and the look of an eyeliner!

                        Answered on 9/7/2014 by Staff Expert from ULTA.com
                    • Q:

                      Does this product curl the lashes?
                      Asked on 8/16/2014 by Jo from Mobile, AL

                      1 answer

                      • Staff Expert

                        A:

                        From IT Cosmetics:

                        "Hi!! Thank you for your question and for being an IT Girl!!! We are more than happy to help you with this today!!! The Tightline Mascara Primer does not so much as curl your lashes but helps if you have sparse or missing lashes! The Tightline brush lays down black pigment along your entire lash line, filling in spare spots, giving you a full beautiful lash line and the look of an eyeliner! This creates instant definition without taking up extra eye lid space. The skinny wand also allows the conditioning serum to infuse a blend of lash-enhancing ingredients!! Hope this helps!! XOXO"

                        Answered on 8/19/2014 by Staff Expert from ULTA.com
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