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Living ProofFull Shampoo
Living Proof

Full Shampoo

Item #: 2233460

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FREE Living Proof No Frizz Nourishing Cream 1 oz. with any $24 Living Proof purchase (offer valid 9/7/14-9/27/14 or while supplies last)

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FREE No Frizz Nourishing Cream 1.0 oz w/any $24 Living Proof purchase
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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Living ProofFull Shampoo
 
4.4

(based on 147 reviews)

88%

of respondents would recommend this to a friend.

Pros

  • Adds volume (116)
  • Cleans thoroughly (112)
  • Lathers well (98)
  • Gentle (90)
  • Great smell (82)

Cons

  • Doesn't work (10)
  • Dries hair out (10)
  • Smells bad (6)
  • Doesn't lather well (5)
  • Harsh (3)

Best Uses

  • Fine hair (101)
  • Daily use (64)
  • Oily hair (21)
  • Thick hair (12)
  • Curly hair (8)
    • Hair Type:
    • Straight hair (98), Wavy hair (42), Very curly hair (3)
    • Reviewer Profile:
    • Beauty conscious (74), Survivalist / minimalist (40), Product junkie (24)

Reviewed by 147 customers

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Displaying reviews 1-10

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4.0

A great product that works !

By Just the facts

from Oklahoma

About Me Beauty Conscious

Verified Buyer

Pros

  • Adds Volume
  • Cleans Thoroughly
  • Great Smell
  • Lathers Well
  • VERY CONCENTRATED

Cons

  • Fades color

Best Uses

  • Oily Hair
  • Thinner Hair

Comments about Living Proof Full Shampoo:

Really cleans well and I don't have to shampoo everyday now. Still have great volume 2nd day and love the fragrance too! Have tried the other products, such as deep conditioner and style gel and they all work well together. Only issue is it has stripped my color (blonde) so I think I will try one of the gentler shampoos next time after my next color touch up.

  • Hair Type:
  • Straight Hair
 
5.0

LOVE!

By ST

from Quincy, MA

About Me Beauty Conscious

Verified Buyer

Pros

    Cons

      Best Uses

        Comments about Living Proof Full Shampoo:

        Love

        • Hair Type:
        • Wavy Hair
         
        5.0

        Awesome

        By Tris

        from Corpus Christi

        About Me Minimalist

        Verified Buyer

        Pros

        • Adds Shine
        • Adds Volume
        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Improves Hair Health
        • Lathers Well

        Cons

          Best Uses

          • Daily Use
          • Oily Hair
          • Thinner Hair

          Comments about Living Proof Full Shampoo:

          Read the reviews, tried it, and the reviews were right. It's a wonderful shampoo. My hair is now shiny and doesn't get greasy as fast. It's not dried out and it gives me volume. There is hardly a smell but I'd rather have that than perfume in my shampoo drying out my hair. Very gentle and and lathers well.

          • Hair Type:
          • Straight Hair
           
          5.0

          Awesome product

          By Jamie

          from Mcdonough, Ga

          About Me Product Junkie

          Verified Buyer

          Pros

            Cons

              Best Uses

                Comments about Living Proof Full Shampoo:

                This product works great on my baby fine hair. Been using for quite a while and have not experienced a decrease in effectiveness. Smells good, too.

                • Hair Type:
                • Straight Hair

                (1 of 1 customers found this review helpful)

                 
                2.0

                Lacks Advertised Magic

                By JLB

                from Tulsa, Ok

                About Me Beauty Conscious

                Pros

                • Cleans Thoroughly
                • Gentle
                • Great Smell

                Cons

                • Doesn't Lather Well
                • Ineffective

                Best Uses

                • Oily Hair
                • Thicker Hair

                Comments about Living Proof Full Shampoo:

                I really wanted this product to be all that it claims however it lacks that special magic that is advertised. After washing with this shampoo for a few months I have seen no additional volume to my hair. It dose not lather as well as a traditional shampoo but cleans effectively and smells good. I find with this product my hair becomes oily quickly and I need to wash more often than with other higher end hair products. My face and neck started to break out. I believe that it is due to Living Proof Full Shampoo and Conditioner as it is the only change I have made to my routine. For $24.99 a bottle I expected Living Proof Full Shampoo to give my hair lots of volume and shine. My hair has shine for a few hours but is flat and dull by the end of the day. Not impressed. Once I run out of this bottle I will be trying something else.

                • Hair Type:
                • Straight Hair
                 
                5.0

                Great shampoo!

                By starfishann

                from Gulfcoast

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Adds Shine
                • Adds Volume
                • Cleans Thoroughly
                • Gentle
                • Great Hairlittle Effort
                • Improves Hair Health
                • Lathers Well

                Cons

                • Smells Bad

                Best Uses

                • All hair

                Comments about Living Proof Full Shampoo:

                I now have to put less effort into hair care with living proof.For the first time I can dry my hair only and it looks good.My only good results before, were after curling iron or flat iron or molecular curlers; you get the picture.Just try Living Proof, but get the correct formula for your hair.

                • Hair Type:
                • Straight Hair
                 
                3.0

                Eh - Alright

                By Lorr

                from Warren, MI

                About Me Minimalist

                Verified Buyer

                Pros

                • Cleans Thoroughly
                • Great Smell

                Cons

                • Ineffective

                Best Uses

                  Comments about Living Proof Full Shampoo:

                  I was looking for something for volume and I read the reviews and it looked great. I purchased the shampoo only (so expensive for so little!!) and I did not see a change in volume. It does smell great and a little goes a long way but I would not buy this again because it did not add any volume. My hair was also a little greasier than usual and it was harder to style my hair.

                  • Hair Type:
                  • Wavy Hair
                   
                  1.0

                  Very drying

                  By The Faerie

                  from Fairfax, VA

                  About Me Beauty Conscious

                  Pros

                  • Lathers Well

                  Cons

                  • Dries Hair Out
                  • Ineffective

                  Best Uses

                    Comments about Living Proof Full Shampoo:

                    Very drying! My fine straight hair needed an extra leave-in conditioner after using this product, even though I also used the Living Proof Restore mask with it. Definitely going back to my old shampoo!

                    • Hair Type:
                    • Straight Hair
                     
                    1.0

                    not for me!

                    By Faerie

                    from Fairfax, VA

                    About Me Minimalist

                    Pros

                    • Cleans Thoroughly
                    • Lathers Well

                    Cons

                    • Dries Hair Out
                    • Ineffective

                    Best Uses

                    • None

                    Comments about Living Proof Full Shampoo:

                    I usually use Ojon shampoo and conditioner and I really love it, but decided to try a different brand just to compare. Living Proof DEFINITELY does not work on my fine hair and made it feel really dry, even after using the free sample of their Restore Mask Treatment. Definitely going back to Ojon.

                    • Hair Type:
                    • Straight Hair
                     
                    4.0

                    Great product!!

                    By kay

                    from South Bend IN

                    About Me Beauty Conscious

                    Verified Buyer

                    Pros

                    • Adds Shine
                    • Adds Volume
                    • Cleans Thoroughly
                    • Great Smell
                    • Improves Hair Health
                    • Lathers Well

                    Cons

                      Best Uses

                      • Daily Use
                      • Thicker Hair

                      Comments about Living Proof Full Shampoo:

                      I use this shampoo daily or every other day depends on my schedule.
                      I love how it cleans and lathers
                      I love there other products too!!!

                      • Hair Type:
                      • Straight Hair

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                      Q&A

                      Product Q&A

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      4 Questions | 4 Answers
                      Displaying questions 1-4
                      • Q:

                        Does this company test on animals?
                        Asked on 7/31/2014 by Beauty guru from Valencia , ca

                        1 answer

                        • Staff Reviewer

                          A:

                          From Living Proof:

                          "Safety is our top priority, and we used the best and most advanced tools to achieve that. We do not test our finished products on animals, nor do we ask our suppliers to test them on our behalf."

                          Answered on 8/5/2014 by Staff Expert from ULTA.com
                      • Q:

                        Does this shampoo contain wheat/gluten or formaldehyde? Formaldehyde releasing agents?
                        Asked on 7/14/2014 by tracy

                        1 answer

                        • Staff Reviewer

                          A:

                          This product contains gluten, but it is formaldehyde-free.

                          Answered on 7/15/2014 by Staff Expert from ULTA.com
                      • Q:

                        Most volumnizing products are too drying for my fine color treated hair. Is this product line at all drying?
                        Asked on 4/17/2014 by Renee from United States

                        1 answer

                        • Staff Reviewer

                          A:

                          All Living Proof products are sulfate-free, silicone-free, and oil-free and safe for color- and chemically-treated hair. These products help hair retain its natural moisture!

                          Unlike traditional volumizing shampoos, which strip the hair with harsh sulfates in an attempt to provide volume and actually make hair more oily and weighed down as the scalp tries to replenish the natural oils, Full Shampoo is powered by Living Proof's gentle sulfate-free surfactant system and their patented Healthy Hair Molecule (OFPMA) which allows the surfactants to cleanse more efficiently for thoroughly clean hair without stripping, creates a weightless shield that repels dirt and oil to keep hair cleaner, longer, and weightlessly prepares hair for maximum thickness.

                          Answered on 4/17/2014 by Staff Expert from ULTA.com
                      • Q:

                        Is this shampoo sulfate and paraban free?
                        Asked on 4/6/2014 by Liz

                        1 answer

                        • Staff Reviewer

                          A:

                          Yes, this product is sulfate-free, silicone free, and oil-free. It is safe for color- and chemically-treated hair.

                          Answered on 4/7/2014 by Staff Expert from ULTA.com
                      Displaying questions 1-4

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