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Living Proof Full Shampoo

Living Proof

Full Shampoo

8 oz

Item #: 2233460

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GIFT WITH PURCHASE

FREE Perfect Hair Day Shampoo with any $24 Living Proof purchase (offer valid 5/8/16-5/28/16 or while supplies last)

FREE sample Perfect Hair Day Shampoo w/ any $24 Living Proof purchase

FREE Perfect Hair Day Conditioner with any $24 Living Proof purchase (offer valid 5/8/16-5/28/16 or while supplies last)

FREE sample Perfect Hair Day Conditioner w/ any $24 Living Proof purchase

Traditional volumizing shampoos strip the hair with harsh sulfates in an attempt to provide volume. This can actually make hair more oily and weighed down, as the scalp tries to replenish the natural oils. Full Shampoo is powered by Living Proof's gentle, sulfate-free surfactant system and their patented Healthy Hair Molecule (OFPMA) which:

  • Weightlessly prepares hair for maximum fullness
  • Allows the surfactants to cleanse more efficiently for thoroughly clean hair without stripping
  • Removes residue for natural fullness and body
  • Creates a weightless shield that repels dirt and oil to keep hair cleaner, longer


For fine hair.  Sulfate-free, silicone free, oil-free. Safe for color and chemically treated hair.

Apply Full Shampoo to wet hair. Massage into a rich lather, focusing on the roots. Rinse. Follow with Full Conditioner.
Water/Eau/Aqua, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate (Cleansing Agent), Decyl Glucoside, Lactamide MEA, Octafluoropentyl Methacrylate (OFPMA), Hydrolyzed Wheat Protein, Hydrolyzed Soy Protein, PEG-6 Caprylic/Capric Glycerides, PEG-150 Pentaerithrityl Tetrastearate, PEG-7 Glyceryl Cocoate, Polyquaternium-47, PEG-200 Hydrogenated Glyceryl Palmate, Citric Acid, Potassium Sorbate, Propanediol, Methylchloroisothiazolinone, Tetrasodium EDTA, Ethylhexylglycerin, Methylisothiazolinone, Fragrance/Parfum, Limonene, Hexyl Cinnamal, Linalool, Citronellol, Butylphenyl Methylpropional, Magnesium Chloride, Magnesium Nitrate.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Living ProofFull Shampoo
 
4.4

(based on 319 reviews)

87%

of respondents would recommend this to a friend.

Pros

  • Adds volume (231)
  • Cleans thoroughly (227)
  • Lathers well (203)
  • Gentle (185)
  • Great smell (160)

Cons

  • Doesn't work (27)
  • Dries hair out (19)
  • Smells bad (12)
  • Doesn't lather well (11)
  • Pricey / poor value (7)

Best Uses

  • Fine hair (184)
  • Daily use (132)
  • Oily hair (43)
  • Thick hair (26)
  • Curly hair (12)
    • Hair Type:
    • Straight hair (206), Wavy hair (84), Very curly hair (8)
    • Reviewer Profile:
    • Beauty conscious (154), Survivalist / minimalist (84), Product junkie (49), Grandparent (4), Professional stylist (4)

Reviewed by 319 customers

Displaying reviews 1-10

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5.0

Finally! Something that works for fine hair!

By SBayhylle

from NE Oklahoma

Verified Buyer

Pros

  • Acts Quickly
  • Easy To Use
  • Effective

Cons

    Best Uses

    • Daily Use

    Comments about Living Proof Full Shampoo:

    I have fine hair with a bit of wave. Now that I'm using a shampoo without silicones and sulfates to weigh it down I can see a lot more of my natural texture and don't have to work so hard to make my hair do what I'd like it to do. Some people have said it's drying, but that hasn't been my experience; I feel that those folks are so used to having silicones in their hair that they don't realize how their hair should feel. Without silicones in your hair it will show the true damage that your hair has because the silicones are no longer hiding it. My advice is to keep using the product and get regular hair cuts to address the damaged hair.

     
    5.0

    Living Proof Shampoo

    By Passion Flight

    from Maryland

    About Me Medical Professional

    Verified Buyer

    Pros

    • Easy To Use
    • Effective
    • Gentle

    Cons

      Best Uses

        Comments about Living Proof Full Shampoo:

        Everyday use - gentle. no cons

         
        5.0

        Love this shampoo

        By Carol50

        from Jacksonville, FL

        About Me Grandparent

        Verified Buyer

        Pros

        • Easy To Use
        • Effective

        Cons

          Best Uses

          • Daily Use

          Comments about Living Proof Full Shampoo:

          This is a great shampoo for my fine hair. It's the only shampoo I use. It adds volume. I really like the Living Proof line.

          (0 of 1 customers found this review helpful)

           
          5.0

          Love this shampoo

          By Lor

          from Brownstown MI

          Verified Buyer

          Comments about Living Proof Full Shampoo:

          I use this shampoo and conditioner all the time... Great products

           
          5.0

          Best products I have ever purchased

          By Donna

          from HALIFAX,Ma

          About Me Grandparent

          Verified Buyer

          Pros

          • Easy To Use
          • Effective
          • Gentle

          Cons

            Best Uses

            • Daily Use

            Comments about Living Proof Full Shampoo:

            Best shampoo I have ever used for my fine limp hair! Can always count on a good hair day when using the products!

            (0 of 1 customers found this review helpful)

             
            5.0

            I will buy this product again.

            By Ace

            from Georgia

            About Me Parent of Two or More Children

            Verified Buyer

            Pros

            • Easy To Use
            • Effective
            • Gentle

            Cons

              Best Uses

              • Daily Use

              Comments about Living Proof Full Shampoo:

              It has changed my hair completely. Styling is so much better.

              (1 of 2 customers found this review helpful)

               
              5.0

              Best shampoo I've ever used!!!!

              By Nana

              from Aurora, Il

              About Me Grandparent

              Verified Buyer

              Pros

              • Easy To Use
              • Effective
              • Gentle

              Cons

                Best Uses

                • Daily Use

                Comments about Living Proof Full Shampoo:

                I love everything about this product except the price.

                (0 of 1 customers found this review helpful)

                 
                3.0

                buy the other one

                By DELUXITA1

                from LAS VEGAS, NV

                About Me Medical Professional

                Verified Buyer

                Pros

                • Easy To Use

                Cons

                  Best Uses

                  • Daily Use

                  Comments about Living Proof Full Shampoo:

                  SO I FIRST USED THE PURPLE CONDITIONER AND LOVE IT. SO I TRIED THIS GREY ONE AND IT DOES NOT LEAVE MY HAIR AS SOFT AS THE OTHER ONE. LOVE THIS BRAND BUY GOING TO KEEP BUYING THE PURPLE ONE.

                  (0 of 1 customers found this review helpful)

                   
                  1.0

                  don't buy this product

                  By Mia

                  from MI

                  About Me Medical Professional

                  Pros

                    Cons

                    • Ineffective

                    Best Uses

                      Comments about Living Proof Full Shampoo:

                      This shampoo is horrible. I tried it once and never again. It made my hair very dry and straw like I have never had this problem with any other shampoos. I will be returning it, I am not losing money for a shampoo that does not work. It is over hyped and nothing special and way over priced for being ineffective.

                      (0 of 1 customers found this review helpful)

                       
                      5.0

                      Love it!

                      By Lolly

                      from New Smyrna Beach, FL

                      About Me Grandparent

                      Verified Buyer

                      Pros

                      • Effective

                      Cons

                        Best Uses

                        • Daily Use

                        Comments about Living Proof Full Shampoo:

                        This shampoo is pricey but worth it. Love this brand for my hair.

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                        Q&A

                        Product Q&A

                        Do you have questions about this product?

                        Get answers from in-house experts.

                        18 Questions | 18 Answers
                        Displaying questions 1-10Previous | Next »
                        • Q:

                          I have dry colored fine hair .I use the frizz shampoo and the one for fine hair.Is there a shampoo for fine frizzy hair that is colored?
                          Asked on 4/1/2016 by babydoll from ny

                          1 answer

                          • Staff Expert

                            A:

                            If reducing frizz is your main concern, No Frizz is your best option! It is color-safe.

                            Answered on 4/1/2016 by Staff Expert from Ulta Beauty
                        • Q:

                          Does this leave hair dry. If so, what other shampoo would u recommendgi
                          Asked on 3/4/2016 by Giggi from Fort lauderdale

                          1 answer

                          • Staff Expert

                            A:

                            This shampoo thoroughly cleanses the hair without stripping away moisture.

                            Answered on 3/7/2016 by Staff Expert from Ulta Beauty
                        • Q:

                          have fine hair thining will this work
                          Asked on 2/4/2016 by woody from thonotosassa fl 33592

                          1 answer

                          • Staff Expert

                            A:

                            Yes, it transforms fine, flat hair to look, feel and behave like naturally full, thick hair. :-)

                            Answered on 2/5/2016 by Staff Expert from Ulta Beauty
                        • Q:

                          I just had my hair professionally colored to a dark red, is this safe to use on my hair? Will it help with fading?
                          Asked on 12/29/2015 by Panda

                          1 answer

                          • Staff Expert

                            A:

                            This and all Living Proof products are formulated to be safe to use on color-treated hair. Full Shampoo is free of sulfates, oil, and silicones for vibrant, healthy hair.

                            Answered on 12/30/2015 by Staff Expert from Ulta Beauty
                        • Q:

                          Does the large size include the pump?
                          Asked on 7/24/2015 by Susan from Northern California

                          1 answer

                          • Staff Expert

                            A:

                            Yes, the 24 oz. size features a pump dispenser.

                            Answered on 7/28/2015 by Staff Expert from ULTA Beauty
                        • Q:

                          Will this product change my silver white hair color?
                          Asked on 7/23/2015 by dot

                          1 answer

                          • Staff Expert

                            A:

                            Full Shampoo is color-safe and will not have any adverse effect on hair color. It features a colorless, dye-free formula.

                            Answered on 7/28/2015 by Staff Expert from ULTA Beauty
                        • Q:

                          I have colored treated hair which is thin and naturally curly. When I let my hair dry naturally it is so frizzy.
                          I try not to flat iron it because it dries it out more.
                          Help! Which products should I be using?
                          Asked on 5/18/2015 by MARY

                          1 answer

                        • Q:

                          I'm looking for a good clarifying shampoo, but would like it to be sulfate free, if that's even possible. Would this be a good clarifying shampoo for me?
                          Asked on 5/17/2015 by Little Red from WA

                          1 answer

                          • Staff Expert

                            A:

                            Full Shampoo is powered by Living Proof's sulfate-free surfactant system and patented Healthy Hair Molecule (OFPMA), which removes residue and repels dirt and oil.

                            Answered on 5/19/2015 by Staff Expert from ULTA Beauty
                        • Q:

                          Is this product safe for keratin treated hair?
                          Asked on 4/12/2015 by Kim from San Francsico, CA

                          1 answer

                          • Staff Expert

                            A:

                            Yes, this shampoo is sulfate- and sodium chloride-free and safe to use on chemically- and keratin-treated hair.

                            Answered on 4/14/2015 by Staff Expert from ULTA.com
                        • Q:

                          Does this product help in falling hair alot?
                          Asked on 1/7/2015 by Nicki

                          1 answer

                        Displaying questions 1-10Previous | Next »

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