Skip Content
ULTA
  • Home
  • / Makeup
  • / Eyes
  • / Eyelashes
  • / One Coat Get Up and Grow Waterproof Mascara
Almay One Coat Get Up and Grow Waterproof Mascara

Almay

One Coat Get Up and Grow Waterproof Mascara

Black

Item #: 2232557 Size: 0.21 oz

Brush fits eye contours perfectly so that you reach every last lash in just one coat. Clump free, extra gentle formula is waterproof and safe even for sensitive eyes. Almay One Coat Get Up & Grow Mascara is formulated to instantly lengthen the look of lashes while strengthening to help defend against future breakage, so your lashes can continue to grow to their longest, shiniest best.
Pro Vitamin Formula:
  • Instantly longer looking lashes
  • Anti-breakage pro-vitamin formula defends against damage so lashes continue to grow their longest
  • Unique brush shape fits eye contours perfectly to reach every last lash
  • Clump free, all day wear
  • Ophthalmologist tested
  • Suitable for contact lens wearers
  • Details+

    Reviews

    Product Reviews

    REVIEW SNAPSHOT®

    by PowerReviews
    AlmayOne Coat Get Up and Grow Waterproof Mascara
     
    3.6

    (based on 110 reviews)

    71%

    of respondents would recommend this to a friend.

    Pros

    • Applies evenly (53)
    • Lengthens (53)
    • Defines & separates (51)
    • Doesn't clump (46)
    • Adds volume (44)

    Cons

    • Flakes (18)
    • Smudges or runs (17)
    • Difficult to remove (11)
    • Dries out quickly (6)
    • Sticky texture (6)

    Best Uses

    • Anytime (63)
    • Daytime (23)
    • Going out (15)
    • Everyday (6)
      • Reviewer Profile:
      • Natural style (60), Classic style (31), Trendy style (6)

    Reviewed by 110 customers

    Displaying reviews 1-10

    Back to top

    Previous | Next »

     
    5.0

    Great product for gals with eyelashes that easily lose curl!

    By kapaawahine

    from San Juan Capistrano, CA

    Pros

      Cons

        Best Uses

        • Sensitive Eyes

        Comments about Almay One Coat Get Up and Grow Waterproof Mascara:

        This is a great mascara. I have not tried the regular, but the waterproof works very well.

        My main problem with my lashes is that they don't hold a curl. I curl them and the moment the mascara goes on the curl disappears and they look small and lifeless. Ugh! This mascara locks that curl in good. It is a drier formula which holds shape great.

        The brush is a bit big but I learned how to use it quickly. Last year I tried ALMAY for the first time after a severe allergic reaction to E.L.F. eye makeup. It was horrible!!! Then I had to try all the types of makeup for sensitive eyes which was largely disappointing. ALMAY was the only one that delivered good looks and no irritation to my newly sensitive eyes (the price point and coupons are a bonus, too). Honestly, it even beat out the pricier Clinique. Good stuff :)

        Not sure if it is 100% waterproof but is water-resistant. You can remove with a good face wash and sometimes a swipe of ALMAY eye makeup remover.

        All in All this mascara is the one to try if you have stubborn lashes that don't like to hold a curl. Give it a shot.

         
        2.0

        Not a fan....

        By Evelqueen

        from Tustin, CA

        Verified Buyer

        Comments about Almay One Coat Get Up and Grow Waterproof Mascara:

        I thought it was waterproof but it didn't even stay on my lashes all day. It flaked right off and made me look like a raccoon. I thought it was the lighting so I gave it another chance. Two days I wore it and I tossed it in the trash. It didn't hold the curl in my lashes either. I tried it as I'm a contact wearer and allergies are plaguing me but I'm back to my tried and true waterproof mascara that is another brand. I would never tell anyone to use this brand of makeup as it is just not for me. Sorry Almay....not a fan of your line at all....

         
        4.0

        So far so good

        By KGiraffe

        from Glendale, CA

        About Me Natural Style

        Verified Buyer

        Pros

        • Comes off without too much fight
        • Defines & Separates
        • Doesn't Clump

        Cons

          Best Uses

          • Daytime

          Comments about Almay One Coat Get Up and Grow Waterproof Mascara:

          So far so good - isn't clumping and mostly stays on.

           
          3.0

          I prefer Almay original waterproof mascara over this product

          By Danie

          from Brooklyn, NY

          About Me Classic Style

          Verified Buyer

          Pros

          • Adds Volume
          • Lengthens

          Cons

          • Smudges or Runs

          Best Uses

          • Daytime

          Comments about Almay One Coat Get Up and Grow Waterproof Mascara:

          I must touch my eyes a lot or something. This product is ocean tested and yet I still get smugdes under my eyes after a couple hours of wearing. However I used Almay original waterproof mascara before this and it worked perfectly for me. I will go back to that product after this one.

           
          5.0

          I would buy this product again.

          By Multitasker Gretchen

          from Decatur, Indiana

          About Me Classic Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

            Best Uses

            • Anytime
            • Daytime
            • Going Out

            Comments about Almay One Coat Get Up and Grow Waterproof Mascara:

            It's hard for me to find a mascara that I like, but I love this.

             
            3.0

            Meh

            By RustysMom

            from Baltimore, MD

            Verified Reviewer

            Pros

            • Holds curl
            • Lengthens

            Cons

            • Clumps
            • Flakes

            Best Uses

            • Daytime

            Comments about Almay One Coat Get Up and Grow Waterproof Mascara:

            Purchased the Black/Brown color, which was much more black than brown. Searching for a nice waterproof mascara to hold a curl. This holds a curl; however, it does not apply evenly, I got clumps on the first coat, and after just a few hours of wear I looked in the mirror and saw lots of flaking under my eyes. I needed to use an eyelash comb on the first coat to eliminate clumps. On the plus side, it has a more natural look and is easier to remove than some other waterproof mascaras. It also doesn't feel as stiff as other waterproof mascaras. I didn't try building it up, as I am typically a one-coat mascara wearer. I'd love to find a good non-waterproof mascara that will hold a curl.

             
            5.0

            great mascara

            By mrsdhpz

            from charlotte nc

            Comments about Almay One Coat Get Up and Grow Waterproof Mascara:

            Very little to no smudging and flaking. Great for sensitive eyes and a low Ewg score which means safe ingredients. Also pretty good water resistance. Haven't had tons of opportunity to test but I use eye drops frequently and it stood up against those!

             
            2.0

            Sadly disappointing

            By hill hiker

            from Bay area CA

            About Me Natural Style

            Verified Buyer

            Pros

            • Lengthens

            Cons

            • Flakes
            • Smudges or Runs
            • Sticky Texture

            Best Uses

            • Anytime

            Comments about Almay One Coat Get Up and Grow Waterproof Mascara:

            This was recommended by another customer, who raved about it. My experience was not positive. It is inexpensive.Just after applying when I looked up it left residue below my brows. The length flakes at the end of the day. It was purchased for a precious moment when tears were expected. Luckily I tried it out before hand, and just happened to chop onions at the end of a day. It did run with tears but left a dark stripe below my eye. I will be returning it.

             
            5.0

            Love it, no smearing and sensitive free!

            By Holly

            from Houma, LA

            About Me Natural Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush
            • Lengthens

            Cons

              Best Uses

              • Anytime

              Comments about Almay One Coat Get Up and Grow Waterproof Mascara:

              I have very sensitive eyes and usually can not wear mascara. I decided to try this one and absolutely love it! No issue, no smudging, easy to remove!

               
              5.0

              Great

              By Mel

              from Stockton

              About Me Natural Style

              Pros

              • Adds Volume
              • Applies Evenly
              • Defines & Separates
              • Doesn't Clump
              • Great Brush
              • Lengthens

              Cons

                Best Uses

                • Anytime

                Comments about Almay One Coat Get Up and Grow Waterproof Mascara:

                Huge applicator makes it fast to apply. This is my fav drugstore mascara.

                Displaying reviews 1-10

                Back to top

                Previous | Next »