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ULTALash Icon Mascara
ULTA

Lash Icon Mascara

Black/Brown

Item #: 2231999

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Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTALash Icon Mascara
 
3.4

(based on 109 reviews)

65%

of respondents would recommend this to a friend.

Pros

  • Adds volume (61)
  • Applies evenly (58)
  • Doesn't clump (55)
  • Great brush (52)
  • Lengthens (49)

Cons

  • Smudges or runs (12)
  • Difficult to remove (8)
  • Sticky texture (8)
  • Dries out quickly (7)
  • Flakes (7)

Best Uses

  • Anytime (68)
  • Daytime (27)
  • Going out (19)
    • Reviewer Profile:
    • Classic style (48), Natural style (46), Trendy style (12)

Reviewed by 109 customers

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Displaying reviews 1-10

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2.0

Not what I thought it would be

By Car_rie7322

from Alhambra, California

About Me Classic Style

Verified Buyer

Pros

    Cons

    • Clumps Does Separte
    • Pro"s---not
    • Sticky Texture

    Best Uses

      Comments about ULTA Lash Icon Mascara:

      It's ok, nothing special. Brush is awkard.

      Doesn't do anything listed on the Pro side.

       
      5.0

      fantastic product

      By Rache

      from Shreveport, La

      About Me Classic Style

      Verified Buyer

      Pros

      • Applies Evenly
      • Defines & Separates
      • Lengthens

      Cons

        Best Uses

        • Anytime

        Comments about ULTA Lash Icon Mascara:

        Great product, good price. Does clump a bit.

         
        5.0

        AMAZING for the Price!

        By Kassie

        from Iowa

        About Me Natural Style

        Pros

        • Adds Volume
        • Amazerizing
        • Applies Evenly
        • Defines & Separates
        • Doesn't Clump
        • Good value
        • Great Brush
        • Inexpensive
        • Lengthens
        • Wearable

        Cons

          Best Uses

          • Anytime

          Comments about ULTA Lash Icon Mascara:

          Definitely one of my most fav mascaras! Being a junkie on mascara, when I saw this, the brush caught my eye. The hourglass shape helps reach all lashes. The packaging is awesome and the formula is great.

           
          4.0

          Want Flirty Lashes?

          By Mimi

          from St. George, UT

          About Me Classic Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Great Brush
          • Lengthens

          Cons

          • Dries Out Quickly

          Best Uses

          • Anytime

          Comments about ULTA Lash Icon Mascara:

          This mascara stays on all day & washes off easy with soap & water.

           
          5.0

          Beats all expensive mascara

          By B's Mom

          from Norton Shores, MI

          About Me Classic Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

            Best Uses

            • Anytime

            Comments about ULTA Lash Icon Mascara:

            I've been using Ulta mascara for a couple years now. There is no need for expensive mascara.

             
            5.0

            Great Mascara

            By Dawn the Jewelry Designer

            from Naples, FL

            About Me Natural Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush
            • Lengthens

            Cons

              Best Uses

              • Anytime

              Comments about ULTA Lash Icon Mascara:

              Nice consistancy.

               
              4.0

              Dem lashes doe

              By Sarah the singer

              from indianapolis, IN

              About Me Classic Style

              Verified Buyer

              Pros

              • Adds Volume
              • Defines & Separates
              • Doesn't Clump
              • Lengthens

              Cons

                Best Uses

                • Daytime

                Comments about ULTA Lash Icon Mascara:

                I use this daily. it could be better, but for the price and in comparison to other brands, it's great! No clumps, lengthening... I've honestly gotten more compliments on my eyelashes since I've started using it, and I wear mascara every day!

                 
                2.0

                Great Mascara, but the tube leaks!

                By steph

                from wilmington, nc

                About Me Natural Style

                Verified Buyer

                Pros

                • Adds Volume
                • Applies Evenly
                • Defines & Separates
                • Doesn't Clump

                Cons

                • Tube Always Leaks

                Best Uses

                • Daytime

                Comments about ULTA Lash Icon Mascara:

                A great mascara, however, this is my second tube and no matter how tightly I close it, they leak when stored on their side!

                (1 of 1 customers found this review helpful)

                 
                1.0

                Smudges under eye

                By Sarah

                from Pittsburgh, PA

                About Me Natural Style

                Verified Buyer

                Pros

                • Adds Volume
                • Applies Evenly
                • Defines & Separates
                • Doesn't Clump
                • Great Brush
                • Lengthens

                Cons

                • Smudges or Runs

                Best Uses

                  Comments about ULTA Lash Icon Mascara:

                  This product has a lot of pros, but the one con it has is a deal breaker for me. After a few hours of wearing this product, I have dark circles under my eye from blinking I guess. I do not recommend this product.

                   
                  5.0

                  I would buy this product again and again

                  By Chrys

                  from Statesville NC

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Adds Volume
                  • Doesn't Clump

                  Cons

                    Best Uses

                    • Anytime

                    Comments about ULTA Lash Icon Mascara:

                    I really liked the way it made my thin lashes look fuller.

                    Displaying reviews 1-10

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