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Benefit CosmeticsThey're Real Mascara
Benefit Cosmetics

They're Real Mascara

Black

Item #: 2231443

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real Mascara
 
4.3

(based on 4162 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Lengthens (2483)
  • Adds volume (2319)
  • Defines & separates (2254)
  • Great brush (2171)
  • Applies evenly (2117)

Cons

  • Difficult to remove (731)
  • Flakes (238)
  • Dries out quickly (225)
  • Sticky texture (212)
  • Smudges or runs (204)

Best Uses

  • Anytime (2527)
  • Going out (807)
  • Daytime (777)
  • Daily use (503)
  • Special occasions (210)
    • Reviewer Profile:
    • Classic style (1876), Natural style (1346), Trendy style (649)
    • Skin Tone:
    • Medium (488), Fair (454), Deep (27)

Reviewed by 4162 customers

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5.0

Really works

By Mlm

from Atlanta

About Me Natural Style

Verified Buyer

Pros

  • Doesn't flake
  • Easy To Apply
  • Good Pigmentation
  • Long Lasting

Cons

  • Cost

Best Uses

  • Daily Use

Comments about Benefit Cosmetics They're Real Mascara:

I use this every day. My lashes really show up. Most mascaras flake off during the day and can get in my eyes. Never happens with this mascara . I like the brush. It works really well . I wish it wasn't so expensive.

  • Skin Tone:
  • Medium
 
1.0

rETURNED IT

By LADYBUG

from PRESCOTT AZ

About Me Classic Style

Verified Buyer

Pros

    Cons

    • Flakes

    Best Uses

      Comments about Benefit Cosmetics They're Real Mascara:

      TOO FLAKEY

      • Skin Tone:
      • Fair
       
      5.0

      Love!!!

      By Lisa

      from Panama City, Fl.

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Good Pigmentation
      • Good Value
      • Long Lasting

      Cons

        Best Uses

        • Daily Use

        Comments about Benefit Cosmetics They're Real Mascara:

        My lashes are barely there until I apply this awesome mascara!! Stays on all day and makes my lashes look much fuller!!

        • Skin Tone:
        • Medium
         
        5.0

        love it

        By Hyde

        from Alabama

        About Me Classic Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Long Lasting

        Cons

          Best Uses

            Comments about Benefit Cosmetics They're Real Mascara:

            Love it

            • Skin Tone:
            • Medium
             
            5.0

            I love Benefit Mascara

            By Dee

            from Richmond, VA

            About Me Classic Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Good Pigmentation
            • Long Lasting
            • Versatile

            Cons

              Best Uses

                Comments about Benefit Cosmetics They're Real Mascara:

                I love this product because it does not clump yet is easy to remove at night. Don't need as much as most mascara's to make your lashes look long and full.

                • Skin Tone:
                • Medium
                 
                5.0

                LOVE IT!

                By Jenna

                from Culbertson, NE

                About Me Classic Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Good Value
                • Long Lasting

                Cons

                • Difficult To Take Off

                Best Uses

                • Daily Use

                Comments about Benefit Cosmetics They're Real Mascara:

                Love this mascara! It lengthens and volumizes with zero clumping. I also love the rounded brush on the end. Helps get the corners of your lashes nice and long. My only con is that it is difficult to take off, even with eye makeup remover

                • Skin Tone:
                • Fair
                 
                4.0

                Love this brush!

                By Karissa

                from Montana

                About Me Natural Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Good Value
                • Long Lasting

                Cons

                  Best Uses

                  • Daily Use

                  Comments about Benefit Cosmetics They're Real Mascara:

                  Love the way this mascara goes on. I noticed a little bit of flaking when I first started using it but as I have used it more, I am not finding this to be an occurring problem!! Love that I can apply multiple coats without it getting clumpy or unprofessional looking.

                  • Skin Tone:
                  • Fair
                   
                  1.0

                  not worth they hype

                  By simply me

                  from San Francisco,CA

                  Comments about Benefit Cosmetics They're Real Mascara:

                  Doesn't do what's describe I have really long eyelashes and this product made them look short and clumpy, after removing it for the night I notice that a couple of my eyelashes had fallen off.

                   
                  3.0

                  It's ok

                  By Mia

                  from Florida

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Long Lasting

                  Cons

                    Best Uses

                      Comments about Benefit Cosmetics They're Real Mascara:

                      I thought it would make my lashes look fuller. It made them look very thin and separated.

                       
                      3.0

                      real mascsra

                      By lisa

                      from vacaville

                      About Me Natural Style

                      Verified Buyer

                      Pros

                        Cons

                          Best Uses

                            Comments about Benefit Cosmetics They're Real Mascara:

                            Wish it came with a primer to make a bit thicker without having to go over with more mascara.

                            And again a bit hard to remove even with makeup remover.

                            • Skin Tone:
                            • Medium

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                            Q&A

                            Product Q&A

                            Do you have questions about this product?

                            Get answers from in-house experts.

                            18 Questions | 18 Answers
                            Displaying questions 1-10Previous | Next »
                            • Q:

                              Is this tested on animals
                              Asked on 8/17/2014 by Torri from Somerset pa

                              1 answer

                              • Staff Reviewer

                                A:

                                From Benefit Cosmetics:

                                "We do not test our products on animals nor do we permit others to do so except where it is required by law.

                                "We are deeply committed to the elimination of animal testing and we are playing a leading role in developing alternative methods through our support of the “Fund for Alternatives to Animal Testing” in the United States and the Opal Program in France. Additionally, we are one of only a few companies to have invested in creating our own internal department to test raw materials and ingredients to further ensure the quality of our products and the satisfaction of our customers, which is our foremost priority.

                                "We are hopeful that alternative testing methods will be adopted worldwide and we will see an end to animal testing."

                                Answered on 9/2/2014 by Staff Expert from ULTA.com
                            • Q:

                              I have been using this product for a couple of months now, and other than the black "smudges" on my eyelids at the end of the day, I love it. What can I do to keep it from leaching onto my eyelids? (My daughter will tell me "mom you look like you have two black eyes!")
                              Asked on 8/8/2014 by mama from Spokane, Washington

                              1 answer

                              • Staff Reviewer

                                A:

                                We recommend using an eyelid primer like Benefit Cosmetics Stay Don't Stray to prevent smudging, especially if you have oily lids:
                                http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod1840041

                                Apply 3 tiny dots under your eyes & blend. Next apply 3 dots on eyelids & blend. Let set, then apply concealers & eyeshadows as usual.

                                Answered on 8/15/2014 by Staff Expert from ULTA.com
                            • Q:

                              is this hypoallergenic? meaning does it irritate people with sensitive eyes or contact wearers?
                              Asked on 8/4/2014 by Sandy from US

                              1 answer

                              • Staff Reviewer

                                A:

                                Benefit does not test for or claim that their products are hypoallergenic. All products are sensitivity tested to ensure against irritation.

                                Answered on 8/6/2014 by Staff Expert from ULTA.com
                            • Q:

                              Are there Parabens in this Mascara?
                              Asked on 7/26/2014 by Linda

                              1 answer

                              • Staff Reviewer

                                A:

                                No, this mascara is paraben-free.

                                Answered on 7/30/2014 by Staff Expert from ULTA.com
                            • Q:

                              Is it gluten free?
                              Asked on 7/19/2014 by kp from Columbia, SC

                              1 answer

                              • Staff Reviewer

                                A:

                                From Benefit Cosmetics:

                                "Our principal mission and our duty: to guarantee safe, high quality products for our consumers. Committeed to upholding consumer's confidence in its products, the LVMH group has always endeavoured to supply products of consistently high, impeccable quality.

                                "The products we develop therefore comply with the strictest legislations throughout the world, whilst also meeting our internal development criteria and the most stringent quality, traceability and safety constraints. These requirements guarantee the product's safety for the consumer.

                                "We may have wheat germ in a few remaining products, all others have been reformulated to withdraw all wheat protein hydrolysates, even though these ingredients are still widely used elsewhere in the cosmetics industry today.

                                "It should however be noted that in spite of all the care we take over the traceability of our raw materials, we cannot guarantee that the raw materials used may not have come into contact accidentally with gluten during their manufacturing process at our suppliers."

                                Answered on 7/28/2014 by Staff Expert from ULTA.com
                            • Q:

                              People are stating its hard to remove. Are they speaking of the waterproof or the regular one? Please advise.
                              Asked on 7/3/2014 by Sony from Houston tx

                              1 answer

                              • Staff Reviewer

                                A:

                                Currently there is only one formula of They're Real Mascara, which is water-resistant rather than waterproof. This product can be easily removed using Benefit Cosmetics They're Real Remover, which features a gentle formula that removes both water-resistant and waterproof eye makeup:
                                http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod10421041

                                Answered on 7/8/2014 by Staff Expert from ULTA.com
                            • Q:

                              Can the second coat make the lashes clumpy ?
                              Asked on 6/13/2014 by Cassie from Dallas, Tx

                              1 answer

                              • Staff Reviewer

                                A:

                                To ensure even, clump-free application, follow these steps:
                                Position the wand horizontally & wiggle from side to side, base to tip, to achieve maximum volume, length, and lift.
                                Hold the wand vertically and stroke upward to curl and separate lashes.
                                Layer generously as desired.

                                Answered on 6/16/2014 by Staff Expert from ULTA.com
                            • Q:

                              Does this mascara come in waterproof formula?
                              Asked on 6/9/2014 by Inquirier

                              1 answer

                            • Q:

                              How many ounces is this bottle?
                              Asked on 6/3/2014 by Chris from Phoenix, AZ

                              1 answer

                              • Staff Reviewer

                                A:

                                This product's size is 0.3 oz.

                                Answered on 6/3/2014 by Staff Expert from ULTA.com
                            • Q:

                              Do you have a brown/black color?
                              Asked on 4/21/2014 by Carol

                              1 answer

                              • Staff Reviewer

                                A:

                                This product is only available in one shade: Black.

                                Answered on 4/22/2014 by Staff Expert from ULTA.com
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