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Benefit CosmeticsThey're Real Mascara
Benefit Cosmetics

They're Real Mascara

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Item #: 2231443

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FREE deluxe mini Roller Lash Super-Curling and Lifting Mascara with any $40 Benefit purchase (offer valid 5/10/15-5/30/15 or while supplies last)

FREE deluxe mini Roller Lash Super-Curling and Lifting Mascara w/any $40 Benefit purchase
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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real Mascara
 
4.3

(based on 5016 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Lengthens (3025)
  • Adds volume (2833)
  • Defines & separates (2748)
  • Great brush (2654)
  • Applies evenly (2577)

Cons

  • Difficult to remove (919)
  • Dries out quickly (312)
  • Flakes (298)
  • Sticky texture (260)
  • Smudges or runs (248)

Best Uses

  • Anytime (3086)
  • Going out (970)
  • Daytime (941)
  • Daily use (543)
  • Special occasions (225)
    • Reviewer Profile:
    • Classic style (2248), Natural style (1633), Trendy style (756)
    • Skin Tone:
    • Medium (533), Fair (489), Deep (28)

Reviewed by 5016 customers

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(1 of 1 customers found this review helpful)

 
3.0

Flaking issue says these are real

By pj

from FL

Pros

  • Adds Volume
  • Great Brush
  • Lengthens

Cons

  • Flakes

Best Uses

  • Anytime
  • Daytime
  • Going Out

Comments about Benefit Cosmetics They're Real Mascara:

love the length achieved with this but then it flakes through the day and who wants black flakes on their face! Yes everyone will know they are real when see the flakes. It is easy to get off with their special remover and most days my philosphy pure gets it off. Would love it if not for the flaking issue.

 
5.0

Makes my lashes look fake!

By Beauty Conscious

from Orlando, FL

About Me Trendy Style

Verified Buyer

Pros

  • Adds Volume
  • Applies Evenly
  • Defines & Separates
  • Doesn't Clump
  • Great Brush
  • Lengthens

Cons

    Best Uses

    • Anytime
    • Daytime
    • Going Out

    Comments about Benefit Cosmetics They're Real Mascara:

    Great product! Makes my lashes look fake, long and fuller. It separates and defines. One of my favorite products to buy

     
    5.0

    Real mascara is really good!

    By Cyd

    from Texas

    About Me Natural Style

    Verified Buyer

    Pros

    • Adds Volume
    • Applies Evenly
    • Defines & Separates
    • Doesn't Clump
    • Great Brush
    • Lengthens

    Cons

      Best Uses

      • Anytime
      • Daytime
      • Going Out

      Comments about Benefit Cosmetics They're Real Mascara:

      This product stays fresh all day without smudging or flaking.

       
      5.0

      They're Real Mascara

      By Debi

      from North Carolina

      About Me Natural Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Defines & Separates
      • Doesn't Clump
      • Great Brush
      • I Love Love Love This M
      • Lengthens

      Cons

        Best Uses

        • Anytime
        • Daytime
        • Going Out

        Comments about Benefit Cosmetics They're Real Mascara:

        I use this mascara every day and my eyelashes are the longest they've ever been! I love this mascara! It's the best!

        (1 of 1 customers found this review helpful)

         
        5.0

        The best mascara EVER!

        By Queen

        from Beaumont, TX

        About Me Classic Style

        Verified Buyer

        Pros

        • Adds Volume
        • Applies Evenly
        • Defines & Separates
        • Doesn't Clump
        • Great Brush
        • Lengthens

        Cons

        • Difficult To Remove

        Best Uses

        • Anytime

        Comments about Benefit Cosmetics They're Real Mascara:

        Put on in morning never have to touch again!

         
        5.0

        Still the favorite go to mascara!! The best!

        By Torchlake Tina

        from Michigan

        About Me Classic Style

        Verified Buyer

        Pros

        • Adds Volume
        • Applies Evenly
        • Defines & Separates
        • Doesn't Clump
        • Great Brush
        • Lengthens

        Cons

          Best Uses

          • Anytime

          Comments about Benefit Cosmetics They're Real Mascara:

          I love this mascara. Volumizes and lengthens.

           
          5.0

          Kim Kardashian has nothing on me!!

          By DEXTERDIVA

          from Detroit, MI

          About Me Natural Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens
          • Looks natural

          Cons

          • Difficult To Remove

          Best Uses

          • Anytime

          Comments about Benefit Cosmetics They're Real Mascara:

          Can't complain I've tried many mascaras & this is one of the best! Separates lashes so there's no clumpy look!

          (2 of 2 customers found this review helpful)

           
          4.0

          Like it, don't love it

          By Terri

          from West Des Moines, IA

          About Me Classic Style

          Verified Buyer

          Pros

          • Adds Volume
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

          • Difficult To Remove
          • Dries Out Quickly

          Best Uses

          • Anytime
          • Daytime
          • Going Out

          Comments about Benefit Cosmetics They're Real Mascara:

          I like this mascara, but it gets too dry too fast!

          (1 of 1 customers found this review helpful)

           
          2.0

          Not good for contact wearers

          By Amber

          from Michigan

          About Me Classic Style

          Verified Reviewer

          Pros

          • Adds Volume

          Cons

          • Difficult To Remove
          • Flakes
          • Irritates eyes

          Best Uses

            Comments about Benefit Cosmetics They're Real Mascara:

            As much as I wanted to love this mascara, it doesn't work well for me - someone who wears contacts daily and has sensitive eyes. It also flaked off onto my cheeks throughout the day even when I did not touch my eyes.

            Plus I always wake up with smudges of mascara under my eyes despite using makeup remover and washing my face before going to bed.

            (1 of 1 customers found this review helpful)

             
            5.0

            lasts all day

            By kf

            from chicago, il

            About Me Classic Style

            Verified Reviewer

            Pros

              Cons

                Best Uses

                  Comments about Benefit Cosmetics They're Real Mascara:

                  My favorite mascara and I've used all major brands from tarte and too faced to laura gellar. This one by far impresses me the most.
                  I can wear it all day and it dies not give me racoon eyes or flake. I was so tired one night I went to bed wo taking it off the next morning it still looked great! my go to mascara from now on

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  29 Questions | 29 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    I curl my lashes with eyelash curler will this mascara straighten them back out I use waterproof and they stay curled , does it need to be waterproof to keep the curl?
                    Asked on 5/9/2015 by Beth from Co

                    1 answer

                    • Brand Expert

                      A:

                      Hi gorgeous!

                      They're real! mascara lengthens, curls, volumizes, lifts & separates! For curl beyond belief, try layering they're real! mascara over roller lash, our super-curling and lifting mascara. Roller lash has an eye-opening Hook 'n' Roll™ brush that grabs, separates, lifts and curls, while the instant curve-setting formula holds for 12 hours. Apply roller lash first to curl & lift your lashes, then layer they're real! mascara on top for added length & volume!

                      You can find roller lash here at ULTA: http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod11951085

                      xoxo, B

                      Answered on 5/11/2015 by Product POREfessional from Benefit Cosmetics
                  • Q:

                    I've read that this mascara is hard to get off...what do you suggest?
                    Asked on 3/17/2015 by need to know

                    1 answer

                  • Q:

                    Is this oil free? I want to use on lash extensions.
                    Asked on 2/16/2015 by none from Saratoga, NY

                    1 answer

                    • Staff Reviewer

                      A:

                      This product is not oil-free. Please consult the stylist who performed your service for his or her professional advice on proper care and products.

                      Answered on 2/16/2015 by Staff Expert from ULTA.com
                  • Q:

                    How does this mascara compare to TooFaced Better Than Sex Mascara? It costs about the same and their rating is pretty much the same so I'm just wondering which would be better for volume/lengthening
                    Asked on 2/10/2015 by liz_j from dallas

                    1 answer

                    • Staff Reviewer

                      A:

                      Both are among our most beloved mascaras, and both offer proven results!

                      Benefit Cosmetics They're Real Mascara:
                      94% saw dramatic length & volume*
                      90% saw base-to-tip curl*
                      94% saw visible lift*
                      100% saw long-wearing results*
                      *Results observed in a consumer panel survey

                      Too Faced Better than Sex Mascara:
                      1,944% more volume*
                      100% saw longer lashes**
                      100% saw dramatic volume**
                      93% saw base-to-tip curl**
                      8 out of 10 say it’s the best mascara they’ve ever used**
                      *results observed in a clinical study.
                      **results observed in a consumer study

                      We definitely recommend reading the ratings and reviews at ULTA.com. Both products can be viewed and tested at your nearest ULTA store:
                      http://www.ulta.com/ulta/stores/storelocator.jsp

                      Answered on 2/11/2015 by Staff Expert from ULTA.com
                  • Q:

                    Will it run during my workout?
                    Asked on 12/17/2014 by Tcdeka

                    1 answer

                  • Q:

                    Is Benefit's Mascaras Latex free?
                    Asked on 12/12/2014 by mbby from Portland, OR

                    1 answer

                    • Staff Reviewer

                      A:

                      Yes, They're Real Mascara is latex-free.

                      Answered on 12/19/2014 by Staff Expert from ULTA.com
                  • Q:

                    How much product is in the tube?
                    Asked on 12/10/2014 by kinggirl4 from Florida, US

                    1 answer

                    • Staff Reviewer

                      A:

                      0.3 oz.

                      Answered on 12/12/2014 by Staff Expert from ULTA.com
                  • Q:

                    Does this mascara contain Vitamin E?
                    Asked on 12/10/2014 by Nana

                    1 answer

                    • Staff Reviewer

                      A:

                      Yes, this product is formulated with vitamin E in the form of Tocopheryl Acetate.

                      Answered on 12/12/2014 by Staff Expert from ULTA.com
                  • Q:

                    Is this a tubing mascara?
                    Asked on 12/1/2014 by Paige from United States

                    1 answer

                    • Staff Reviewer

                      A:

                      No, They're Real features a traditional non-tubing formula.

                      Answered on 12/1/2014 by Staff Expert from ULTA.com
                  • Q:

                    IS THIS PRODUCT OK FOR SENSITIVE EYES?
                    Asked on 11/19/2014 by PAM from MINNESOTA

                    1 answer

                    • Staff Reviewer

                      A:

                      Benefit does not test for or claim that their products are hypoallergenic. All products are sensitivity tested to ensure against irritation.

                      Answered on 11/19/2014 by Staff Expert from ULTA.com
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