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Benefit CosmeticsThey're Real! Lengthening Mascara

Benefit Cosmetics

They're Real! Lengthening Mascara

Black

Item #: 2231443 Size: 0.3 oz

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GIFT WITH PURCHASE

FREE deluxe mini The Porefessional License to Blot with any $35 Benefit purchase (offer valid 2/14/16-2/20/16 or while supplies last)

FREE deluxe sample License to Blot with any $35 Benefit Cosmetics purchase

They're Real! lengthens, curls, volumizes, lifts & separates. The long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

What else you need to know:

  • 94% saw dramatic length & volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*


*Results observed in a consumer panel survey

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891).

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How to Use+

Ingredients+

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Lengthening Mascara
 
4.3

(based on 6370 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Lengthens (3923)
  • Adds volume (3667)
  • Defines & separates (3564)
  • Great brush (3448)
  • Applies evenly (3360)

Cons

  • Difficult to remove (1184)
  • Dries out quickly (437)
  • Flakes (375)
  • Smudges or runs (327)
  • Sticky texture (326)

Best Uses

  • Anytime (4017)
  • Going out (1217)
  • Daytime (1209)
  • Daily use (543)
  • Special occasions (227)
    • Reviewer Profile:
    • Classic style (2777), Natural style (2186), Trendy style (903)
    • Skin Tone:
    • Medium (533), Fair (489), Deep (28)

Reviewed by 6370 customers

Displaying reviews 1-10

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3.0

fair

By MJ

from CT

About Me Classic Style

Verified Buyer

Pros

  • Lengthens

Cons

  • Clumps
  • Difficult To Remove
  • Flakes
  • Sticky Texture

Best Uses

  • Going Out

Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

clumps

 
2.0

new formula?

By makeup addict

from nevada

Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

I have been purchasing this for years and have loved it. However with my last two tubes I have noticed that they are drying out much quicker. For this reason I will not be buying anymore. It's too bad because it was one of my favorites!

 
2.0

I really wanted to love this

By Tea

from Texas

Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

It doesn't do anything for my lashes. Doesn't hold a curl, doesn't thicken them and it barely lengthens them. I absolutely can't justify spending $20+ on this mascara when I know plenty of more impressive drugstore brands.

 
5.0

Beautiful color and great brush!

By Kayla

from Philadelphia, PA

About Me Classic Style

Verified Buyer

Pros

  • Applies Evenly
  • Defines & Separates
  • Great Brush
  • Lengthens

Cons

    Best Uses

      Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

      I would definitely recommend this product. I started with the blue for some fun and loved the brush and product so much I am getting it in black.

       
      5.0

      Best Mascara!!

      By KK

      from Austin, Texas

      About Me Natural Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Defines & Separates
      • Doesn't Clump
      • Great Brush
      • Lengthens

      Cons

      • None

      Best Uses

      • Anytime
      • Daytime
      • Going Out

      Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

      I was so sad when my mascara was discontinued. It was very difficult to find another one that did all the pros listed above until I found this one. I wish it was a little less expensive but it's definitely worth the money.

       
      5.0

      Love this product

      By Blondie

      from MS

      About Me Natural Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Defines & Separates
      • Doesn't Clump
      • Great Brush
      • Lengthens

      Cons

        Best Uses

        • Anytime

        Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

        I love this product. I recommended this product to a friend, and they love it just as much as I do.

         
        5.0

        Love this mascara

        By iCindy B. In Farmington, MN

        from Farmington, MN

        About Me Classic Style

        Verified Buyer

        Pros

        • Adds Volume
        • Lengthens

        Cons

          Best Uses

          • Anytime

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

          This is the best mascara I have ever used. Its worth the price!

           
          5.0

          LOVE LOVE <3

          By B Ro

          from Ventura, CA

          About Me Natural Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

            Best Uses

            • Anytime
            • Daytime
            • Going Out

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

            Use every day. Don't leave home without it!! :)

             
            5.0

            Best mascara

            By Natalia

            from Davis, CA

            About Me Natural Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush
            • Lengthens

            Cons

            • Expensive

            Best Uses

            • Going Out

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

            This mascara is definitely the best I've used. It lasts long, it lengthens, thickens. The only downside is it is kind of expensive. I don't use it daily. Mostly when going out since it lasts a long time too.

             
            5.0

            Favorite Mascara!

            By Dawn

            from Mississippi

            About Me Classic Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush
            • Lengthens

            Cons

            • Difficult To Remove

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

            I would love for the company to come out with their own eye make-up remover because as great as this product is, it's just that difficult to remove thoroughly. A little break on the price would be nice too, I must say!

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            Q&A

            Product Q&A

            Do you have questions about this product?

            Get answers from in-house experts.

            40 Questions | 40 Answers
            Displaying questions 1-10Previous | Next »
            • Q:

              Is this product hypoallergenic?
              Asked on 11/7/2015 by Abby

              1 answer

              • Brand Expert

                A:

                Hi gorgeous!

                Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please contact Benefit Customer Care (https://www.benefitcosmetics.com/help/customerCare) to determine if a product is suitable for your skin.

                xoxo, B

                Answered on 11/9/2015 by Product POREfessional from Benefit Cosmetics
            • Q:

              Is it waterproof?
              Asked on 11/6/2015 by amy from linwood,nc

              1 answer

              • Staff Expert

                A:

                No, this product is not waterproof. It is water-resistant.

                Answered on 11/6/2015 by Staff Expert from ULTA Beauty
            • Q:

              Is it waterproof?
              Asked on 11/5/2015 by amy from linwood,nc

              1 answer

              • Staff Expert

                A:

                No, this product is not waterproof. It is water resistant.

                Answered on 11/6/2015 by Staff Expert from ULTA Beauty
            • Q:

              Is this paraben free?
              Asked on 10/30/2015 by Britt from St louis

              1 answer

              • Staff Expert

                A:

                Yes, this mascara is paraben-free.

                Answered on 11/4/2015 by Staff Expert from ULTA Beauty
            • Q:

              Is this product water resistant ?
              Asked on 9/27/2015 by Make up freak from California

              1 answer

              • Brand Expert

                A:

                They're Real! mascara is water-resistant, gorgeous!

                xoxo, B

                Answered on 10/1/2015 by Product POREfessional from Benefit Cosmetics
            • Q:

              is this product good for eyes that tear easily?
              Asked on 9/15/2015 by Libby from OKC

              1 answer

              • Brand Expert

                A:

                They're real! is not waterproof, gorgeous! However, the long-wearing formula won't smudge or dry out!

                xoxo, B

                Answered on 9/18/2015 by Product POREfessional from Benefit Cosmetics
            • Q:

              Is it waterproof?
              Asked on 8/4/2015 by Gail from Mpls. MN

              1 answer

              • Brand Expert

                A:

                Hi gorgeous!

                They're real! mascara is not waterproof.

                xoxo, B

                Answered on 8/5/2015 by Product POREfessional from Benefit Cosmetics
            • Q:

              I have a problem with my mascara smudging off onto my brow bone. I have long eye lashes and a defined brow bone. How is this product different from all the other mascaras?
              Asked on 7/31/2015 by KT from KS

              1 answer

              • Brand Expert

                A:

                Hi gorgeous!

                They're real! mascara features a long-wearing formula that won't smudge or dry out!

                xoxo, B

                Answered on 8/3/2015 by Product POREfessional from Benefit Cosmetics
            • Q:

              Can this product be used on false eyelashes?
              Asked on 7/9/2015 by ggg from cleveland, ohio

              1 answer

              • Brand Expert

                A:

                Hi gorgeous!

                They're real! mascara can be used on false lashes!

                xoxo, B

                Answered on 7/10/2015 by Product POREfessional from Benefit Cosmetics
            • Q:

              Does this mascara smudge under your eyes? I just bought the Lash Domination because I loved one of the samples I had gotten and it is horrible. I look like I have two black eyes at the end of each day, and I know it is from the mascara as my eyeliner is tattooed. Thanks!
              Asked on 6/26/2015 by JamieJ from Paducah, KY

              1 answer

              • Brand Expert

                A:

                Hi gorgeous!

                They're real! mascara features a long-wearing formula that won't smudge or dry out!

                xoxo, B

                Answered on 6/26/2015 by Product POREfessional from Benefit Cosmetics
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