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Benefit CosmeticsThey're Real Mascara
Benefit Cosmetics

They're Real Mascara

Black

Item #: 2231443

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Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real Mascara
 
4.3

(based on 3897 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Lengthens (2478)
  • Adds volume (2317)
  • Defines & separates (2254)
  • Great brush (2169)
  • Applies evenly (2117)

Cons

  • Difficult to remove (725)
  • Dries out quickly (225)
  • Flakes (215)
  • Sticky texture (212)
  • Smudges or runs (204)

Best Uses

  • Anytime (2525)
  • Going out (807)
  • Daytime (777)
  • Daily use (388)
  • Special occasions (166)
    • Reviewer Profile:
    • Classic style (1763), Natural style (1259), Trendy style (616)
    • Skin Tone:
    • Medium (363), Fair (348), Deep (21)

Reviewed by 3897 customers

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Displaying reviews 1-10

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5.0

My go-to mascara

By Chantelly

from Brentwood, CA

About Me Classic Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Value

Cons

    Best Uses

    • Daily Use

    Comments about Benefit Cosmetics They're Real Mascara:

    I used to use a MAC mascara, but when I was told they were discontinuing it I had to find a new mascara and came across this gem from Benefit. I only use one Lauer but this mascara builds so easily and quickly you don't need many coats!

    • Skin Tone:
    • Fair
     
    5.0

    It really works!

    By LeShea

    from Springfield, MO

    About Me Classic Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Pigmentation
    • Long Lasting

    Cons

      Best Uses

        Comments about Benefit Cosmetics They're Real Mascara:

        I'm always hesitant about mascara that claims to make lashes look longer, thicker, etc., but I decided to give this one a try. I'm glad I did. It really does wonders for my lashes.

        • Skin Tone:
        • Fair
         
        5.0

        Best mascara ever!! Love it!

        By Tammy L

        from Illinois

        About Me Classic Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Long Lasting
        • Makes Lashes Look Longer

        Cons

          Best Uses

          • Daily Use
          • Great For All Lashes

          Comments about Benefit Cosmetics They're Real Mascara:

          Use this product everyday! Love how it helps my lashes look fuller and longer!

          • Skin Tone:
          • Medium
           
          4.0

          Love my lashes

          By Mom of 3

          from Kansas

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Long Lasting

          Cons

            Best Uses

            • Daily Use

            Comments about Benefit Cosmetics They're Real Mascara:

            I will never use another mascara! Love this product!

            • Skin Tone:
            • Medium
             
            5.0

            Awesome Mascara for a great price

            By Chyegirl

            from Alexandria, VA

            About Me Classic Style

            Verified Buyer

            Pros

            • Amazing
            • Easy To Apply
            • Good Pigmentation
            • Good Value
            • Long Lasting
            • Versatile

            Cons

              Best Uses

                Comments about Benefit Cosmetics They're Real Mascara:

                Makes even the wimpiest lashes look great. I love it so much I gave my mom a sample and now she's hooked too! And the price isn't bad either!

                • Skin Tone:
                • Medium
                 
                5.0

                amazing

                By Tanner

                from philly

                Comments about Benefit Cosmetics They're Real Mascara:

                whenever I wear this I feel like I have fake lashes on.. I love this mascara. I don't think I'll ever use anything else.

                 
                5.0

                Great product!

                By Sunshine1001

                from Jackson, MI

                About Me Trendy Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Value

                Cons

                  Best Uses

                    Comments about Benefit Cosmetics They're Real Mascara:

                    I love this mascara! I just stopped wearing the Extreme Lashes and my eyelashes are growing back. This mascara helps so much to make them look like they used to!

                    • Skin Tone:
                    • Medium
                     
                    5.0

                    Finally a great mascara ...

                    By Wpelkriver

                    from Elk River, MN

                    About Me Natural Style

                    Verified Buyer

                    Pros

                    • Doesn't Bother My Sensiti
                    • Doesn't Flake Off
                    • Easy To Apply
                    • Good Pigmentation
                    • Good Value
                    • Long Lasting
                    • Sensitive Skin And Eyes

                    Cons

                      Best Uses

                      • Daily Use
                      • Normal Skin
                      • Sensitive Skin

                      Comments about Benefit Cosmetics They're Real Mascara:

                      I love this mascara. I have sensitive skin and dry eyes which makes it very difficult to wear mascara. With this product, I haven't had any problems wearing it & it applies very nicely.

                      • Skin Tone:
                      • Fair
                       
                      4.0

                      Makes average look fabulous

                      By Mimi

                      from Tn

                      About Me Classic Style

                      Verified Buyer

                      Pros

                      • Easy To Apply
                      • Good Pigmentation
                      • Great Definition
                      • Versatile

                      Cons

                      • Waterproof Would Be Great
                      • Wears Off Easily

                      Best Uses

                      • Daily Use

                      Comments about Benefit Cosmetics They're Real Mascara:

                      The best I've found for length and definition! But definitely runs with tears or swimming!

                      • Skin Tone:
                      • Medium
                       
                      4.0

                      I will buy this product again

                      By Jackie

                      from Lafayette, La

                      About Me Classic Style

                      Verified Buyer

                      Pros

                      • Easy To Apply
                      • Good Pigmentation
                      • Lash Lenghtening

                      Cons

                      • Flakes

                      Best Uses

                      • Daily Use

                      Comments about Benefit Cosmetics They're Real Mascara:

                      I use this mascara every day, it accentuates my lashes and I don't need to use a lash prep product prior to applying this product.

                      • Skin Tone:
                      • Medium

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                      Q&A

                      Product Q&A

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      15 Questions | 15 Answers
                      Displaying questions 1-10Previous | Next »
                      • Q:

                        Are there Parabens in this Mascara?
                        Asked on 7/26/2014 by Linda

                        1 answer

                        • Staff Reviewer

                          A:

                          No, this mascara is paraben-free.

                          Answered on 7/30/2014 by Staff Expert from ULTA.com
                      • Q:

                        Is it gluten free?
                        Asked on 7/19/2014 by kp from Columbia, SC

                        1 answer

                        • Staff Reviewer

                          A:

                          From Benefit Cosmetics:

                          "Our principal mission and our duty: to guarantee safe, high quality products for our consumers. Committeed to upholding consumer's confidence in its products, the LVMH group has always endeavoured to supply products of consistently high, impeccable quality.

                          "The products we develop therefore comply with the strictest legislations throughout the world, whilst also meeting our internal development criteria and the most stringent quality, traceability and safety constraints. These requirements guarantee the product's safety for the consumer.

                          "We may have wheat germ in a few remaining products, all others have been reformulated to withdraw all wheat protein hydrolysates, even though these ingredients are still widely used elsewhere in the cosmetics industry today.

                          "It should however be noted that in spite of all the care we take over the traceability of our raw materials, we cannot guarantee that the raw materials used may not have come into contact accidentally with gluten during their manufacturing process at our suppliers."

                          Answered on 7/28/2014 by Staff Expert from ULTA.com
                      • Q:

                        People are stating its hard to remove. Are they speaking of the waterproof or the regular one? Please advise.
                        Asked on 7/3/2014 by Sony from Houston tx

                        1 answer

                        • Staff Reviewer

                          A:

                          Currently there is only one formula of They're Real Mascara, which is water-resistant rather than waterproof. This product can be easily removed using Benefit Cosmetics They're Real Remover, which features a gentle formula that removes both water-resistant and waterproof eye makeup:
                          http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod10421041

                          Answered on 7/8/2014 by Staff Expert from ULTA.com
                      • Q:

                        Can the second coat make the lashes clumpy ?
                        Asked on 6/13/2014 by Cassie from Dallas, Tx

                        1 answer

                        • Staff Reviewer

                          A:

                          To ensure even, clump-free application, follow these steps:
                          Position the wand horizontally & wiggle from side to side, base to tip, to achieve maximum volume, length, and lift.
                          Hold the wand vertically and stroke upward to curl and separate lashes.
                          Layer generously as desired.

                          Answered on 6/16/2014 by Staff Expert from ULTA.com
                      • Q:

                        Does this mascara come in waterproof formula?
                        Asked on 6/9/2014 by Inquirier

                        1 answer

                      • Q:

                        How many ounces is this bottle?
                        Asked on 6/3/2014 by Chris from Phoenix, AZ

                        1 answer

                        • Staff Reviewer

                          A:

                          This product's size is 0.3 oz.

                          Answered on 6/3/2014 by Staff Expert from ULTA.com
                      • Q:

                        Do you have a brown/black color?
                        Asked on 4/21/2014 by Carol

                        1 answer

                        • Staff Reviewer

                          A:

                          This product is only available in one shade: Black.

                          Answered on 4/22/2014 by Staff Expert from ULTA.com
                      • Q:

                        What look is this mascara going to give my lashes as opposed to Bad Gal? In other words, if I want longer, separated lashes which one should I choose?
                        Asked on 4/10/2014 by loveulta

                        1 answer

                        • Staff Reviewer

                          A:

                          The primary benefit of They're Real is lash-lengthening and separating for extremely long lashes, while the primary benefit of BADgal is volumizing for thick, full lashes. You can even layer one over the other for dramatic long AND full lashes!

                          Answered on 4/11/2014 by Staff Expert from ULTA.com
                      • Q:

                        Is this waterproof?
                        Asked on 4/1/2014 by Tara from Rosenberg, TX

                        1 answer

                        • Staff Reviewer

                          A:

                          No, this product is not waterproof.

                          Answered on 4/2/2014 by Staff Expert from ULTA.com
                      • Q:

                        Does this product only come in Black, or can I purchase in Brown/Black?
                        Asked on 3/7/2014 by 51 & "Loving IT"!!! from Forsyth, IL

                        1 answer

                        • Staff Reviewer

                          A:

                          This product is only available in one shade: Black.

                          Answered on 3/10/2014 by Staff Expert from ULTA.com
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