ULTA
  • Home
  • / Makeup
  • / Eyes
  • / Primer
  • / Original Eye Shadow Primer Potion
Urban Decay CosmeticsOriginal Eye Shadow Primer Potion
Urban Decay Cosmetics

Original Eye Shadow Primer Potion

Item #: 2229939

Ask a Question
Details+
How to Use+
Ingredients+
Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Urban Decay CosmeticsOriginal Eye Shadow Primer Potion
 
4.7

(based on 1379 reviews)

96%

of respondents would recommend this to a friend.

Pros

  • Applies smoothly (1190)
  • Long lasting (1163)
  • Crease resistant (1100)
  • Blends easily (902)
  • Silky texture (671)

Cons

  • Creases (43)
  • Doesn't blend well (30)
  • Wears off easily (18)
  • Smudges or flakes (17)
  • Difficult to apply (15)

Best Uses

  • Everyday (1163)
  • Going out (728)
  • Work (666)
  • Natural effect (532)
  • Smokey effect (464)
    • Reviewer Profile:
    • Classic style (546), Natural style (514), Trendy style (223)
    • Skin Tone:
    • Fair (680), Medium (568), Deep (51)

Reviewed by 1379 customers

Sort by

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

Makes colors go from wow to pow

By Dee

from Houston Texas

About Me Trendy Style

Verified Buyer

Pros

  • Applies Smoothly
  • Blends Easily
  • Crease Resistant
  • Great Color
  • Long Lasting
  • Makes Eyeshadow Pop
  • Silky Texture

Cons

    Best Uses

    • Everyday
    • Going Out
    • Natural Effect
    • Smokey Effect
    • Work

    Comments about Urban Decay Cosmetics Original Eye Shadow Primer Potion:

    Perfect for giving your look an extra glamed look but also great for normal occasions

    • Skin Tone:
    • Fair
     
    4.0

    Helps eye shadow to stay on well

    By Jai

    from NY Amherst

    About Me Classic Style

    Verified Buyer

    Pros

    • Applies Smoothly
    • Blends Easily
    • Long Lasting

    Cons

      Best Uses

        Comments about Urban Decay Cosmetics Original Eye Shadow Primer Potion:

        I use it under my eyeshadow. It works well.

        • Skin Tone:
        • Fair
         
        5.0

        Love it

        By Mrs.Hump

        from Norfolk, VA

        About Me Natural Style

        Verified Reviewer

        Pros

        • Applies Smoothly
        • Blends Easily
        • Crease Resistant
        • Long Lasting

        Cons

          Best Uses

          • Everyday

          Comments about Urban Decay Cosmetics Original Eye Shadow Primer Potion:

          I've only ever tried drug store brand primers for my eyes and face. But after hearing so many good reviews on this, I decided to bite the bullet and try it. I love it. I've always had an issue with my shadow creasing fairly early on in the day. With this, it does not crease. Ever.

          • Skin Tone:
          • Fair
           
          5.0

          My eye shadow primer is great!

          By Ceil

          from Meeker, OK

          About Me Natural Style

          Verified Buyer

          Pros

          • Applies Smoothly
          • Blends Easily
          • Crease Resistant
          • Great Support For Shadow
          • Long Lasting

          Cons

          • No cons

          Best Uses

          • Everyday
          • Going Out
          • Smokey Effect

          Comments about Urban Decay Cosmetics Original Eye Shadow Primer Potion:

          I use the primer every day on my lids. It is long lasting and doesn't crease.

          • Skin Tone:
          • Medium
           
          5.0

          Best primer!

          By OPIgirl

          from Southern Maryland

          About Me Classic Style

          Verified Buyer

          Pros

          • Crease Resistant
          • Long Lasting
          • Silky Texture

          Cons

            Best Uses

            • Everyday

            Comments about Urban Decay Cosmetics Original Eye Shadow Primer Potion:

            My eyeshadow & eyeliner are guaranteed to stay looking fresh when I use the urban decay primer. Great product!!!

            • Skin Tone:
            • Fair
             
            5.0

            I would buy it again! I love this stuff!

            By Chelle

            from Boynton ok

            About Me Natural Style

            Verified Buyer

            Pros

              Cons

                Best Uses

                  Comments about Urban Decay Cosmetics Original Eye Shadow Primer Potion:

                  This is awesome product! You eye makeup stats on no matter if you sweat or cry! It never comes off till you clean off with makeup remover. Love it!

                  • Skin Tone:
                  • Medium
                   
                  1.0

                  New Formula?? Appilcator NOW??

                  By Was in Love

                  from Minnesota

                  Verified Reviewer

                  Pros

                    Cons

                    • Creases

                    Best Uses

                    • Everyday

                    Comments about Urban Decay Cosmetics Original Eye Shadow Primer Potion:

                    This product was my favorite until they changed the formula or something. Since they added the applicator to the original primer I get creases. This product will now go on the shelf. Boo!

                    • Skin Tone:
                    • Fair
                     
                    5.0

                    LOVE this and cannot live without it!

                    By Becki

                    from Maple Grove, MN

                    About Me Trendy Style

                    Verified Buyer

                    Pros

                    • Applies Smoothly
                    • Blends Easily
                    • Crease Resistant
                    • Great Color
                    • Long Lasting
                    • Silky Texture

                    Cons

                      Best Uses

                      • Everyday

                      Comments about Urban Decay Cosmetics Original Eye Shadow Primer Potion:

                      this eye primer is great! i use it everyday-pigment, cream, pencil or dry eye shadows it works for all of them.

                      • Skin Tone:
                      • Fair
                       
                      5.0

                      I love the product but hate the new stick applicator!!

                      By Diann

                      from Utah

                      About Me Natural Style

                      Verified Buyer

                      Pros

                      • Applies Smoothly
                      • Blends Easily
                      • Crease Resistant
                      • Great Color
                      • Long Lasting

                      Cons

                        Best Uses

                        • Everyday

                        Comments about Urban Decay Cosmetics Original Eye Shadow Primer Potion:

                        Do not like the new stick applicator go back to the squeeze tube PLEASE!!!!

                        • Skin Tone:
                        • Fair
                         
                        5.0

                        Holy Grail

                        By Curlyswirlymommy

                        from PA

                        About Me Classic Style

                        Pros

                        • Applies Smoothly
                        • Blends Easily
                        • Crease Resistant
                        • Long Lasting

                        Cons

                          Best Uses

                          • Everyday
                          • Going Out
                          • Work

                          Comments about Urban Decay Cosmetics Original Eye Shadow Primer Potion:

                          Absolutely love this primer. I use it any time I'm doing my eyes. My eye shadow stays on all day without fading. I feel like it enhances the colors on my eyes as well.

                          • Skin Tone:
                          • Medium

                          Displaying reviews 1-10

                          Back to top

                          Previous | Next »

                          Q&A

                          Product Q&A

                          Do you have questions about this product?

                          Get answers from in-house experts.

                          20 Questions | 20 Answers
                          Displaying questions 1-20
                          • Q:

                            is this product vegan? cruelty free? is it natural? are there any animal products in this?
                            Asked on 8/24/2015 by Andrea from Virgina

                            1 answer

                            • Staff Expert

                              A:

                              Urban Decay is a cruelty-free brand and is committed to ending animal testing. The Original Eye Shadow Primer Potion is vegan - in fact, all formulas of Eye Shadow Primer Potion are vegan! All ingredients are listed below for easy reference:

                              Isododecane, Talc, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Hydroxystearic/Linolenic/Oleic Polyglycerides, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium Dioxide), CI 774491/77492/774499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

                              Answered on 8/27/2015 by Staff Expert from ULTA Beauty
                          • Q:

                            Is this product a squeeze tube or a wand?
                            Asked on 6/18/2015 by Laurel from US

                            1 answer

                            • Staff Expert

                              A:

                              Original Eye Shadow Primer Potion features a wand applicator built into its cap. To view it, please select the second product image on the product page.

                              Answered on 6/18/2015 by Staff Expert from ULTA Beauty
                          • Q:

                            Is this product safe to use for those of us with Celiac disease, i.e. is it gluten-free? It seems like a silly question, but you'd be amazed how many beauty ingredients are sourced from grains. I had to throw away a lip gloss that featured wheat germ oil, for example. (It took me weeks of extreme unpleasantness to figure that one out.) I've heard wonderful things about this primer, & have wanted to try it for ages. Thank you for watching out for me!
                            Asked on 5/1/2015 by Valkyrie

                            1 answer

                            • Staff Expert

                              A:

                              The Original Eye Shadow Primer Potion is gluten-free, paraben-free, and vegan (free of animal byproducts) as well!

                              Answered on 5/5/2015 by Staff Expert from ULTA Beauty
                          • Q:

                            How many ounces are in it
                            Asked on 4/2/2015 by cassie

                            1 answer

                            • Staff Expert

                              A:

                              0.37 oz.

                              Answered on 4/3/2015 by Staff Expert from ULTA.com
                          • Q:

                            I want to use this product,but is good for older women's skin.Sometimes their skin is very drying.even if I use a lotion underneath.
                            Asked on 1/19/2015 by budget buyer from Palmdale,Ca.

                            1 answer

                            • Staff Expert

                              A:

                              You may prefer Urban Decay Anti-Aging Eyeshadow Primer Potion (Item #: 2260927), which provides the same 24-hour vibrant crease-free shadow wear that this original product does, plus helps to minimize the appearance of wrinkles in 8 weeks. Learn more here:
                              http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod5640314

                              Answered on 1/23/2015 by Staff Expert from ULTA.com
                          • Q:

                            How long is this good for after you buy it? Does it expire? I bought one a year ago and only used it like 2 or 3 times so far so I want to know if it's still good to use
                            Asked on 12/4/2014 by rubi

                            1 answer

                            • Staff Expert

                              A:

                              The shelf life (without use) for the product is up to three years. The period for expiration after opening the product is six months.

                              Answered on 12/9/2014 by Staff Expert from ULTA.com
                          • Q:

                            How much product us in this tube? Ounces?
                            Asked on 11/8/2014 by Robin from NC

                            1 answer

                            • Staff Expert

                              A:

                              This product's size is 0.37 oz.

                              Answered on 11/10/2014 by Staff Expert from ULTA.com
                          • Q:

                            What is difference between original and eden primer?
                            Asked on 10/24/2014 by Alma

                            1 answer

                            • Staff Expert

                              A:

                              Original Eyeshadow Primer Potion dries invisibly, while Eden features a nude matte finish that can double as eyeshadow.

                              Answered on 10/27/2014 by Staff Expert from ULTA.com
                          • Q:

                            Can I apply this product in my eyebrows as a wax primer? I seen gurus doing it.
                            Asked on 10/18/2014 by BeautyMe from California

                            1 answer

                          • Q:

                            Is this safe to wear for contact lense users or do you recommend another primer. Not sure about blurring over lenses. Thank you
                            Asked on 10/15/2014 by Suzanne

                            1 answer

                            • Staff Expert

                              A:

                              Yes, Primer Potion is safe to use for those wearing contact lenses.

                              Answered on 10/20/2014 by Staff Expert from ULTA.com
                          • Q:

                            Can this product be used under the eyes then apply concealer
                            Asked on 10/4/2014 by forme from san antonio tx

                            1 answer

                            • Staff Expert

                              A:

                              Primer Potion is tested and approved for use on the eye area, so it should not cause irritation when used this way; however, it is not indicated for specific use as a concealer primer for the under eye area. It is indicated for use as an eyeshadow primer applied to the eyelids.

                              Answered on 10/6/2014 by Staff Expert from ULTA.com
                          • Q:

                            Does this work well with liquid eyeliner pens?
                            Asked on 9/26/2014 by kaili from hawaii

                            1 answer

                            • Staff Expert

                              A:

                              Yes, applying Primer Potion to your lids helps to keep liquid eyeliner in place, too, as well as your eyeshadow!

                              Answered on 9/29/2014 by Staff Expert from ULTA.com
                          • Q:

                            Do any of the urban decay primers come with application wand?
                            Asked on 8/14/2014 by Ileana from New jersey

                            1 answer

                            • Staff Expert

                              A:

                              None of the Primer Potions include an applicator. We recommend applying a small amount using your fingers, although you can certainly use an eyeshadow or eye detail brush to apply.

                              Answered on 8/18/2014 by Staff Expert from ULTA.com
                          • Q:

                            Is this oil free?
                            Asked on 8/5/2014 by Megan from Illinois

                            1 answer

                            • Staff Expert

                              A:

                              This product is not oil-free.

                              Answered on 8/6/2014 by Staff Expert from ULTA.com
                          • Q:

                            Do I apply my eyeshadow while this is still "wet" or do I wait for it to completely dry?
                            Asked on 5/4/2014 by michelle

                            1 answer

                            • Staff Expert

                              A:

                              We recommend allowing Primer Potion to dry a few seconds before proceeding with eyeshadow application.

                              Answered on 5/5/2014 by Staff Expert from ULTA.com
                          • Q:

                            What size is this?
                            Asked on 4/23/2014 by Tina from Glendale, AZ

                            1 answer

                            • Staff Expert

                              A:

                              This product's size is 0.37 oz.

                              Answered on 4/24/2014 by Staff Expert from ULTA.com
                          • Q:

                            Is this primer good for wrinkled eye lids?
                            Asked on 4/5/2014 by Honey from Cary, NC

                            1 answer

                            • Staff Expert

                              A:

                              You may prefer Urban Decay Anti-Aging Eyeshadow Primer Potion (Item #: 2260927), which provides the same 24-hour vibrant crease-free shadow wear that this original product does, plus helps to minimize the appearance of wrinkles in 8 weeks. Learn more here:
                              http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod5640314

                              Answered on 4/7/2014 by Staff Expert from ULTA.com
                          • Q:

                            What primer potion is the best for oily eye lids
                            Asked on 2/21/2014 by Bubble

                            1 answer

                            • Staff Expert

                              A:

                              Try this product (Original), which applies nude and dries invisibly, or try Urban Decay Eden Eyeshadow Primer Potion (Item #: 2229942), which features a nude matte finish.

                              Answered on 2/24/2014 by Staff Expert from ULTA.com
                          • Q:

                            what color is this primer? Is it meant for light skin women. Some primers that are tan make the dry eye shadow come out with the tint of brown.
                            Asked on 2/20/2014 by sammy from Mercer, PA

                            1 answer

                            • Staff Expert

                              A:

                              This product applies nude but dries invisibly, so it will not alter the color of your eyeshadow.

                              Answered on 2/20/2014 by Staff Expert from ULTA.com
                          • Q:

                            Is this considered the "original" version & shade.
                            Asked on 2/14/2014 by Rookie from Lisle, IL

                            1 answer

                            • Staff Expert

                              A:

                              Yes, this is the original formulation.

                              Answered on 2/17/2014 by Staff Expert from ULTA.com
                          Displaying questions 1-20

                          Do you have a question about this product?