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Urban Decay Cosmetics Original Eyeshadow Primer Potion

Urban Decay Cosmetics

Original Eyeshadow Primer Potion

Item #: 2229939

A seemingly impossible feat, Urban Decay found a way to make Eye Shadow Primer Potion even better. With revamped packaging that includes an applicator, this legendary primer looks more gorgeous and applies with more versatility. And the formula still packs the powers it's famous for: 24-hour, crease-free shadow, more vibrant color and smoother application.

Once you've tried Eye Shadow Primer Potion, you'll never want to live without it. Space-age polymer technology fills in any imperfections on the skin's surface, prepping your lids for all-day shadow. Urban Decay's paraben-free Original finish glides on smoothly, blends beautifully on all skin tones and dries invisibly.

Easy on the eyes in more ways than one, this coveted primer now comes in revamped packaging with gorgeous ombré artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use the flocked wand applicator. Either way, you get precise, controlled application every time.
Smooth on just a touch of Eye Shadow Primer Potion before your shadow for 24 hours of wear and NO creasing. You can also wear alone for a subtle neutral look.

Pro tip: Can also serve as shadows or highlighters!
Isododecane, Talc, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Hydroxystearic/Linolenic/Oleic Polyglycerides, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium Dioxide), CI 774491/77492/774499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Urban Decay CosmeticsOriginal Eyeshadow Primer Potion
 
4.7

(based on 1759 reviews)

96%

of respondents would recommend this to a friend.

Pros

  • Long lasting (1440)
  • Applies smoothly (1434)
  • Crease resistant (1324)
  • Blends easily (1090)
  • Silky texture (807)

Cons

  • Creases (54)
  • Doesn't blend well (38)
  • Difficult to apply (36)
  • Wears off easily (25)
  • Smudges or flakes (23)

Best Uses

  • Everyday (1448)
  • Going out (906)
  • Work (814)
  • Natural effect (647)
  • Smokey effect (566)
    • Was this a gift?:
    • No (7)
    • Reviewer Profile:
    • Natural style (659), Classic style (657), Trendy style (285)
    • Skin Tone:
    • Fair (862), Medium (700), Deep (59)

Reviewed by 1759 customers

Displaying reviews 1-10

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5.0

Best for oily eyelids

By Isa

from Chicago

About Me Classic Style

Verified Buyer

Pros

  • Blends Well
  • Easy Removal
  • Easy To Apply
  • Good Pigmentation
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

    • Going Out

    Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

    I feel in love with this product it's worth the money .

    • Skin Tone:
    • Fair
     
    5.0

    So far so good,

    By Dev

    from San Antonio Tx

    About Me Natural Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy Removal
    • Easy To Apply
    • Good Pigmentation
    • Long Lasting

    Cons

      Best Uses

      • Everyday

      Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

      I took a night with the product in Texas. It was hotter than ever but I shadow was still poppin in that 90 degrees.

      • Skin Tone:
      • Fair
       
      5.0

      I love this primer

      By Sara

      from Tulare, CA

      About Me Classic Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday
        • Going Out
        • Sensitive Eyes
        • Travel

        Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

        Love this! Really makes your eyeshadow pop and makes it last all day!! Never have to worry about my eyeshadow when I'm using this.

        • Skin Tone:
        • Medium
         
        5.0

        NICE INVISIBLE COVERAGE, MATTE FINISH-

        By Amber

        from La Jolla, CA

        About Me Natural Style

        Verified Buyer

        Pros

        • AWESOME APPLICATOR, NO MORE DIGGING INTO THE JAR
        • Blends Well
        • Easy Removal
        • Easy To Apply
        • Long Lasting
        • Smooth Look

        Cons

          Best Uses

          • Everyday
          • Going Out
          • Travel

          Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

          Easy product, very generous size as well. The applicator is SO NICE! Goes on very smoothly, dries very fast and has a clear finish with just the right amount of "grip" for any type of shadow.

          • Skin Tone:
          • Fair
           
          5.0

          invest in this product

          By Brittany123

          from Long beach ca

          About Me Natural Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy Removal
          • Easy To Apply
          • Long Lasting
          • Smooth Look

          Cons

            Best Uses

            • Everyday
            • Going Out
            • Sensitive Eyes
            • Travel

            Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

            Amazing product and worth the price. You can really see the difference between using this product and just applying eyeshadow.

            • Skin Tone:
            • Fair
             
            5.0

            Phenomenal

            By Ter

            from Missouri

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Everyday
              • Going Out

              Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

              I can't believe how good this is. I got a sample and loved it so much I had to buy it. This helps my eye shadow last through long days and even lasts through 60 mins of hot yoga! Worth every penny.

              • Skin Tone:
              • Medium

              (1 of 1 customers found this review helpful)

               
              3.0

              losing effectiveness

              By stephanie

              from Pittsburgh, PA

              Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

              I've been using this primer for about 2 years now and it used to be absolutely amazing! I've always been more of an eyeliner person than eyeshadow, so my review may be a bit skewed, but it seems to have lost its initial effectiveness over the years. It used to hold my winged liquid liner almost all day, regardless of the weather, but it's been really disappointing me over the past few months. My eyeshadow definitely lasts longer with it, but my eyeliner smudges and creases after only a few hours at work. Could just be me, seems to work for everyone else.

               
              5.0

              This makes a MAJOR difference in your eyeshadow! love it!

              By Brenda

              from Salinas

              About Me Natural Style

              Verified Buyer

              Pros

              • Long Lasting
              • Smooth Look

              Cons

                Best Uses

                • Everyday
                • Going Out

                Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                This works amazing so your eyeshadow doesn't crease and fade off. It lasts all day. Only con is you must apply a setting powder right after to help you with blending your eyeshadow or else it won't look smooth. And I constantly forget

                • Skin Tone:
                • Medium
                 
                5.0

                I will buy this product time and time again!

                By Mama Sandy

                from New Smynra

                About Me Natural Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy Removal
                • Easy To Apply
                • Long Lasting
                • Smooth Look

                Cons

                  Best Uses

                  • Everyday
                  • Going Out
                  • Sensitive Eyes
                  • Travel

                  Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                  Works great for my eyelids, mine are oily and applying this before eye shadow keeps my eyelids dry, and my eyeshadow stays on all day!!

                  • Skin Tone:
                  • Medium
                   
                  5.0

                  Great product

                  By Jordan

                  from Shelton, WA

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Long Lasting
                  • Smooth Look

                  Cons

                    Best Uses

                    • Everyday
                    • Going Out
                    • Sensitive Eyes
                    • Travel

                    Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                    Super easy to use and helps to reduce creasing.

                    • Skin Tone:
                    • Fair

                    Displaying reviews 1-10

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