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Benefit CosmeticsIt's Potent Eye Cream

Benefit Cosmetics

It's Potent Eye Cream

Item #: 2229445 Size: 0.5 oz

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FREE deluxe sample License To Blot with any $35 Benefit Cosmetics purchase (offer valid 1/31/16-2/13/16 or while supplies last)

FREE deluxe sample License to Blot with any $35 Benefit Cosmetics purchase

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Online Only FREE Keep It Real Bag with any $40 Benefit purchase
Your eyes can't keep a secret...they're the first to show signs of age & stress. It's Potent! Eye Cream fades dark circles & helps smooth fine lines for brighter, younger-looking eyes. Contains a peptide complex known to help restore elasticity & firmness, a blend of hydrating botanical extracts and loquat extract, known to help protect the skin from free radical damage.
Apply delicately under the eyes.

Beauty tip: Apply Ooh-La-Lift, Benefit Cosmetics instant under-eye brightener, after It's Potent! Eye Cream for an extra brightening boost.
Aqua (Water), Ethylene/Acrylic Acid Copolymer, Butylene Glycol, Glycerin, Propylene Glycol Dicaprylate/Dicaprate, Squalane, Caprylic/Capric Triglyceride, Steareth-21, Linum Usitatissimum (Linseed) Seed Extract, Phenoxyethanol, Stearalkonium Hectorite, Cetyl Alcohol, Stearyl Alcohol, Hexyldecanol, Steareth-2, Glyceryl Hydroxystearate, Sodium Polyacrylate, Alcohol, Caprylyl Glycol, Palmitic Acid, Stearic Acid, Dimethicone, Propylene Carbonate, Tocopheryl Acetate, Avena Sativa (Oat) Kernel Extract, Althaea Officinalis Root Extract, Prunus Amygdalus Dulcis (Sweet Almond) Fruit Extract, Hesperidin Methyl Chalcone, Glyceryl Acrylate/Acrylic Acid Copolymer, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Tetrasodium EDTA, Steareth-20, Tromethamine, CI 77891 (Titanium Dioxide), Sodium Hyaluronate, Theobroma Cacao (Cocoa) Extract, Pyrus Malus (Apple) Fruit Extract, Sanguisorba Officinalis Root Extract, Brassica Campestris (Rapeseed) Sterols, Xanthan Gum, Sodium Citrate, Potassium Sorbate, Chlorphenesin, Caprylic/Capric/Succinic Triglyceride, Dipeptide-2, Tocopherol, Citric Acid, Eriobotrya Japonica Leaf Extract, Palmitoyl Tetrapeptide-7, Plankton Extract.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsIt's Potent Eye Cream
 
4.1

(based on 379 reviews)

81%

of respondents would recommend this to a friend.

Pros

  • Lightweight (168)
  • Effective (165)
  • Easy to use (140)
  • Soothing (138)
  • Gentle (119)

Cons

  • Not effective (35)
  • No noticeable results (17)
  • Irritates eyes (14)
  • Irritates skin (9)
  • Unpleasant scent (4)

Best Uses

  • Dark circles (117)
  • Tired eyes (89)
  • Puffiness (70)
  • Wrinkles (62)
  • Daily use (61)
    • Reviewer Profile:
    • Budget shopper (165), Brand buyer (128)
    • My Beauty Routine Takes:
    • 10 minutes (35), 30 minutes (35), 1+ hour (4)

Reviewed by 379 customers

Displaying reviews 1-10

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4.0

would buy again

By olive

from firebaugh

Verified Buyer

Pros

    Cons

      Best Uses

      • Dry/Chapped Skin
      • Fine Lines
      • Sensitive Skin

      Comments about Benefit Cosmetics It's Potent Eye Cream:

      Like

       
      5.0

      Very Calming!

      By Jwood

      from Washington, DC

      About Me Budget Buyer

      Verified Buyer

      Pros

      • Easy To Use
      • Non-Greasy
      • Smells Great
      • Soothing

      Cons

        Best Uses

        • Fine Lines
        • Sensitive Skin

        Comments about Benefit Cosmetics It's Potent Eye Cream:

        Loved it, very soothing

         
        4.0

        Love this product

        By JoEllen

        from New Egypt, NJ

        Verified Buyer

        Pros

        • Easy To Use
        • Improves Skin Texture
        • Soothing

        Cons

          Best Uses

          • Fine Lines

          Comments about Benefit Cosmetics It's Potent Eye Cream:

          Use it every night with visible results

           
          5.0

          Amazing

          By Nicole

          from Ocala, FL

          About Me Brand Buyer

          Verified Buyer

          Pros

          • Easy To Use
          • Improves Skin Texture
          • Minimizes Wrinkles
          • Non-Greasy
          • Noticeable Results
          • Smells Great
          • Soothing

          Cons

            Best Uses

            • Deep Wrinkles
            • Dry/Chapped Skin
            • Fine Lines
            • Sensitive Skin
            • Sun Damage

            Comments about Benefit Cosmetics It's Potent Eye Cream:

            This product is nothing short of amazing. I put it on first thing in the morning and let it soak in under my eyes. The results are amazing for a small amount of time each morning. My undereyes look tight and not puffy.

             
            4.0

            Love it!

            By Kay

            from Cleveland

            About Me Budget Buyer

            Verified Buyer

            Pros

            • Silk Feeling
            • Soft

            Cons

            • Different Smell

            Best Uses

            • Under Eyes

            Comments about Benefit Cosmetics It's Potent Eye Cream:

            I use this under my eyes before I apply make up and it is so soft and brightens my eyes

             
            3.0

            Nothing special here

            By Stefanie B

            from Snellville, GA

            About Me Budget Buyer

            Verified Buyer

            Pros

            • Easy To Use

            Cons

            • No Noticeable Results

            Best Uses

              Comments about Benefit Cosmetics It's Potent Eye Cream:

              I wasn't impressed with this.
              That does not mean you won't be. I just didn't feel it really was worth the price.

               
              5.0

              Refreshing for the eyes (and the rest of your face)

              By Cosmetic Junkie

              from Columbia SC

              About Me Brand Buyer

              Verified Reviewer

              Pros

              • Easy To Use
              • Minimizes Wrinkles
              • Non-Greasy
              • Noticeable Results
              • Soothing

              Cons

                Best Uses

                • Dry/Chapped Skin
                • Fine Lines
                • Sensitive Skin
                • Sun Damage

                Comments about Benefit Cosmetics It's Potent Eye Cream:

                I use this every day under my eyes, and if I'm in a rush, I use it on my entire face as a soothing moisturizer in the morning. It is noticeably calming and refreshing and makes me look more awake. Noticeable results even if I haven't had good sleep the night before. I will continue to buy this product because it is worth the money.

                 
                3.0

                Potent Eye Cream pro and con

                By kgandsunshineband

                from irmo, sc

                About Me Budget Buyer

                Verified Buyer

                Pros

                • Evens Out Skin Tone
                • Little goes a long way
                • Non-Greasy
                • Silky texture

                Cons

                  Best Uses

                    Comments about Benefit Cosmetics It's Potent Eye Cream:

                    does work, but not for dry skin or crepiness of eyelids was looking for dry skin soother for eye area that also helps with wrinkles/lifting.

                     
                    5.0

                    Love it!!!

                    By tt

                    from flager beach, FL

                    About Me Budget Buyer

                    Verified Buyer

                    Pros

                    • Easy To Use
                    • Evens Out Skin Tone
                    • Improves Skin Texture
                    • Minimizes Wrinkles
                    • Non-Greasy

                    Cons

                      Best Uses

                      • Dark Circles And Puffy Ey
                      • Fine Lines

                      Comments about Benefit Cosmetics It's Potent Eye Cream:

                      Really reduced my puffiness in eyes

                       
                      5.0

                      Amazing for day time

                      By Unicorn grenade

                      from Ft Lauderdale, fl

                      About Me Brand Buyer

                      Verified Buyer

                      Comments about Benefit Cosmetics It's Potent Eye Cream:

                      This is the second time I've bought this cream. It's perfect for daily use and it really help my under eye area look amazing. This product is perfect if u use s thick concealer because it plumps up the under eye area and help prevent creasing

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                      Q&A

                      Product Q&A

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      11 Questions | 11 Answers
                      Displaying questions 1-10Previous | Next »
                      • Q:

                        Will this work good for a mature women of 72 years old? My eyes are very very dry. Thank you.
                        Asked on 11/24/2015 by pretty face from Sebring Fl.

                        1 answer

                        • Brand Expert

                          A:

                          It's Potent! Eye Cream is good for Benebabes of all ages, gorgeous! Just apply delicately under the eyes to help fade dark circles & smooth fine lines.

                          xoxo, B

                          Answered on 11/24/2015 by Product POREfessional from Benefit Cosmetics
                      • Q:

                        Does this product contain any animal-derived ingredients? If so, what are they?
                        Asked on 10/9/2015 by Sunny from Tampa, FL

                        1 answer

                        • Brand Expert

                          A:

                          It's Potent! Eye Cream does not contain animal derived ingredients, gorgeous!

                          xoxo, B

                          Answered on 12/17/2015 by Product POREfessional from Benefit Cosmetics
                      • Q:

                        I have extremely dry under eyes. Will this product help ?
                        Asked on 9/21/2015 by Kris from US

                        1 answer

                        • Brand Expert

                          A:

                          Absolutely, gorgeous! It's Potent! eye cream contains hydrating botanical extracts that will moisturize your dry undereye area! Apply delicately under the eye area morning and night for instant hydration.

                          xoxo, B

                          Answered on 10/1/2015 by Product POREfessional from Benefit Cosmetics
                      • Q:

                        How often Do I need to use this eye cream?
                        How long takes to get the result?
                        Asked on 6/3/2015 by Shrn from San Diego

                        1 answer

                        • Brand Expert

                          A:

                          Hi gorgeous!

                          I use it's potent! eye cream as part of my morning and evening skincare routine. Your eye area will be instantly brightened & hydrated!

                          xoxo, B

                          Answered on 6/5/2015 by Product POREfessional from Benefit Cosmetics
                      • Q:

                        Does this product take the place of an undereye wrinkle cream? Do you use this product under "erase paste"?
                        Asked on 4/23/2015 by Healthnut from San Antonio Texas

                        1 answer

                        • Staff Expert

                          A:

                          Yes, this eye cream features a peptide complex to combat the visible signs of aging around the eyes. It would be applied to clean skin prior to application of under eye concealer such as Erase Paste.

                          Answered on 4/23/2015 by Staff Expert from ULTA Beauty
                      • Q:

                        Does this eye cream hydrate the under eye?
                        Asked on 2/2/2015 by debs from laurel hill nc

                        1 answer

                        • Staff Expert

                          A:

                          Yes, It's Potent! Eye Cream is formulated with a blend of hydrating botanical extracts including apple extract, known to help boost collagen, & loquat extract, known to help protect the skin from free radical damage. It's a great choice to treat dryness around the eye area!

                          Answered on 2/3/2015 by Staff Expert from ULTA.com
                      • Q:

                        Will this products help puffiness under the eyes? I have bags under my eyes.
                        Asked on 1/6/2015 by Linda from New Jersey

                        1 answer

                      • Q:

                        can you apply this on the eyelid? I need firmness on the lid. I need help below eye for puffiness. thanks.
                        Asked on 9/1/2014 by rowdy from navasota,tx

                        1 answer

                        • Staff Expert

                          A:

                          Benefit It's Potent Eye Cream is not indicated for use on the eyelids. For best results, use as directed. Apply delicately under the eyes. It's Potent will help to brighten and smooth the under eye area.

                          Answered on 9/4/2014 by Staff Expert from ULTA.com
                      • Q:

                        Do I use this product as a night eye cream or can I use it with my makeup?
                        Asked on 7/7/2014 by Rae

                        1 answer

                        • Staff Expert

                          A:

                          It's Potent Eye Cream can be used both daily and nightly to fade dark circles and smooth fine lines.

                          Answered on 7/8/2014 by Staff Expert from ULTA.com
                      • Q:

                        I know this product is meant for under eye circles. How well would you say this product works. I have dark under eye circles. Thanks!
                        Asked on 4/5/2014 by Anna from Glendale

                        1 answer

                        • Staff Expert

                          A:

                          It's Potent can fade dark circles, but is less likely to fade dark circles that are caused by heredity. It works wonderfully to hydrate, firm, and help smooth fine lines along the eye contour. Beauty tip: apply Benefit Cosmetics Ooh La Lift (Item #: 2202097) instant under-eye brightener after It's Potent Eye Cream for an extra brightening boost.

                          Answered on 4/7/2014 by Staff Expert from ULTA.com
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