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Too FacedShadow Insurance Primer
Too Faced

Shadow Insurance Primer

Item #: 2154464

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Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Too FacedShadow Insurance Primer
 
4.6

(based on 752 reviews)

92%

of respondents would recommend this to a friend.

Pros

  • Long lasting (632)
  • Easy to apply (592)
  • Smooth look (451)
  • Easy removal (293)
  • Blends well (202)

Cons

  • Creases (34)
  • Fades (25)
  • Difficult removal (16)
  • Difficult to apply (16)
  • Smudges (11)

Best Uses

  • Everyday (638)
  • Going out (361)
  • Sensitive eyes (210)
  • Travel (204)
  • Smokey effect (33)
    • Reviewer Profile:
    • Classic style (283), Natural style (273), Trendy style (158)
    • Skin Tone:
    • Fair (233), Medium (170), Deep (10)

Reviewed by 752 customers

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Displaying reviews 1-10

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5.0

Awesome :)

By Michelle

from Alabama

About Me Natural Style

Pros

  • Easy Removal
  • Easy To Apply
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

    • Everyday
    • Sensitive Eyes

    Comments about Too Faced Shadow Insurance Primer:

    Awesome stuff I gotta say. Well worth the price! Takes only a little to do it's job! I'm still able to smoothly apply eye shadow as if it's not there .This is also the only primer I've used that doesn't irritate my sensitive skin. Other primers I've used caused a slightly burning sensation . Not this one though! I wish the tube was a little bigger for the price, but shoot, I'll still be purchasing in the future!

    • Skin Tone:
    • Medium
     
    5.0

    best ever

    By chio21

    from homestead,fl

    About Me Trendy Style

    Verified Buyer

    Pros

    • Bestever

    Cons

      Best Uses

        Comments about Too Faced Shadow Insurance Primer:

        Best eye primer ever...

        • Skin Tone:
        • Medium

        (1 of 1 customers found this review helpful)

         
        5.0

        Worth the Splurge Because It Works!

        By Maloojis

        from Huntington Beach

        About Me Trendy Style

        Pros

        • Blends Well
        • Easy To Apply
        • Good Variety of Colors
        • Long Lasting

        Cons

        • Difficult Removal

        Best Uses

        • Everyday
        • Going Out
        • Sensitive Eyes
        • Travel

        Comments about Too Faced Shadow Insurance Primer:

        I received this product from Ulta as a sample and my goodness how deeply I have fallen in love! This is a game changer ladies! I am being 100 honest when I say this: my eyeshadow has NEVER creased, faded, or smudged since using this primer! My eyeshadow stays put ALL DAY LONG. I don't even have to touch up my eyeshadow, meaning I use less eyeshadow overall, so even though this product is crazy expensive it's actually saving you money. :)

        • Skin Tone:
        • Fair
         
        5.0

        Works!

        By Ash42085

        from Rhode Island

        About Me Natural Style

        Pros

        • Easy To Apply
        • Long Lasting
        • Smooth Look

        Cons

        • PRICE

        Best Uses

          Comments about Too Faced Shadow Insurance Primer:

          I love this stuff!! For a long time now I've avoided even using eyeshadow because I have such oily skin and even oilier lids. I wasn't that big on eye makeup besides mascara and a little liner anyway. This primer makes me wanna wear eyeshadow! It lasts all day and night. I highly recommend it. It's a little expensive but it's truly a quality product!

          • Skin Tone:
          • Medium
           
          5.0

          BEST PRIMER

          By Elizabeth

          from Denton, TX

          About Me Classic Style

          Pros

          • Easy Removal
          • Easy To Apply
          • Long Lasting
          • Smooth Look

          Cons

            Best Uses

            • Everyday
            • Going Out
            • Sensitive Eyes
            • Travel

            Comments about Too Faced Shadow Insurance Primer:

            This is the best primer I've ever used! My eyeshadow stays on all day with no fading or creasing! I've even slept with it on, showered the next morning, and it STILL looked great! (which by the way for the sake of your skin I don't recommend but lets be honest, it happens) Anyways, GO BUY IT! It will change your life.

            • Skin Tone:
            • Fair
             
            5.0

            Perfection!

            By Cynthia

            from Corona, CA

            About Me Natural Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy Removal
            • Easy To Apply
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Everyday

              Comments about Too Faced Shadow Insurance Primer:

              Love, love, love this product! It keeps my eye makeup looking great until I take it off. It makes my eyeshadow colors look as beautiful on my eyelids, as they do on my pallets. I highly recommend this product.

              • Skin Tone:
              • Fair
               
              5.0

              Best shadow primer ever

              By Fitness Jen

              from Atlanta, GA

              About Me Natural Style

              Pros

              • Blends Well
              • Easy Removal
              • Easy To Apply
              • Good Colors
              • Good Pigmentation
              • Good Variety of Colors
              • Long Lasting
              • Smooth Look

              Cons

                Best Uses

                • Everyday
                • Going Out

                Comments about Too Faced Shadow Insurance Primer:

                My face is very oily especially on my forehead. Without this primer the oil gets into my eyes. With the primer no oil and my eye shadow stays on all day! Eye shadow even stays on while I'm working out which I do for a living. Even if I'm in a no make up mood I still put on the primer. And it lasts for months.

                • Skin Tone:
                • Medium
                 
                5.0

                My one and only shadow primer

                By Adriana

                from Chicago

                About Me Trendy Style

                Verified Buyer

                Pros

                • Easy Removal
                • Easy To Apply
                • Long Lasting
                • Smooth Look

                Cons

                  Best Uses

                  • Everyday

                  Comments about Too Faced Shadow Insurance Primer:

                  I only use this shadow primer. Have been using it for years and I love it. My eye shadows never crease and the tube lasts months.

                  • Skin Tone:
                  • Fair
                   
                  5.0

                  Love it!

                  By Amberline

                  from Modesto, CA

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Blends Well
                  • Easy Removal
                  • Easy To Apply
                  • Long Lasting
                  • Smooth Look

                  Cons

                    Best Uses

                    • Everyday
                    • Sensitive Eyes

                    Comments about Too Faced Shadow Insurance Primer:

                    Awesome shadow primer, and doesn't cause me sensitivity at all. I have used Urban Decay shadow primer, it caused sensitivity for me. This is a very good product.

                    • Skin Tone:
                    • Fair
                     
                    5.0

                    best I've used

                    By Pam

                    from Biloxi

                    About Me Trendy Style

                    Verified Buyer

                    Pros

                    • Blends Well
                    • Easy Removal
                    • Easy To Apply
                    • Eyeshadow Stays
                    • Long Lasting
                    • Smooth Look

                    Cons

                      Best Uses

                      • Everyday
                      • Going Out
                      • Sensitive Eyes
                      • Travel

                      Comments about Too Faced Shadow Insurance Primer:

                      Shadow insurance is amazing. It keeps my shadow looking great all day. It doesn't crease or flake off. The best shadow primer I have found. Its so good I'm not even looking for another brand

                      • Skin Tone:
                      • Fair

                      Displaying reviews 1-10

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                      Q&A

                      Product Q&A

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      4 Questions | 4 Answers
                      Displaying questions 1-4
                      • Q:

                        Does the primer have a color?
                        Asked on 9/18/2014 by Kel from Grand Rapids, Michigan

                        1 answer

                        • Staff Reviewer

                          A:

                          This product has a nude tint that, once applied, dries down to a colorless finish. It is suitable for all skin tones.

                          Answered on 9/19/2014 by Staff Expert from ULTA.com
                      • Q:

                        I've had this product for about a year unused cause I was still using another primer product. Will I still be able to use it since it has been unopened all this time??
                        Asked on 9/16/2014 by Ashadash from Missouri

                        1 answer

                        • Staff Reviewer

                          A:

                          The shelf life on Shadow Insurance is 36 months, so it should be fine.

                          There will possibly be a little oiliness when the product is first squeezed due to the heating and filling process, but this does go away and is not a sign that the product is old.

                          Answered on 9/22/2014 by Staff Expert from ULTA.com
                      • Q:

                        How about eyeliner? Does it help that stay on also?
                        Asked on 8/24/2014 by Renee from 14006

                        1 answer

                        • Staff Reviewer

                          A:

                          Yes, Too Faced Shadow Insurance Primer extends the wear of your eyeliner, too!

                          Answered on 8/27/2014 by Staff Expert from ULTA.com
                      • Q:

                        How many fluid ounces does this contain?
                        Asked on 3/29/2014 by Lizzyh

                        1 answer

                        • Staff Reviewer

                          A:

                          This product's size is 0.35 oz.

                          Answered on 3/31/2014 by Staff Expert from ULTA.com
                      Displaying questions 1-4

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