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Too FacedShadow Insurance Primer
Too Faced

Shadow Insurance Primer

Item #: 2154464

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Too FacedShadow Insurance Primer
 
4.6

(based on 780 reviews)

92%

of respondents would recommend this to a friend.

Pros

  • Long lasting (651)
  • Easy to apply (611)
  • Smooth look (463)
  • Easy removal (304)
  • Blends well (209)

Cons

  • Creases (36)
  • Fades (25)
  • Difficult removal (16)
  • Difficult to apply (16)
  • Smudges (11)

Best Uses

  • Everyday (655)
  • Going out (370)
  • Sensitive eyes (219)
  • Travel (210)
  • Smokey effect (33)
    • Reviewer Profile:
    • Classic style (290), Natural style (282), Trendy style (161)
    • Skin Tone:
    • Fair (245), Medium (178), Deep (11)

Reviewed by 780 customers

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Displaying reviews 1-10

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5.0

gotta have it

By GG

from san antonio TX

About Me Natural Style

Verified Buyer

Pros

  • Smooth Look

Cons

    Best Uses

    • Everyday

    Comments about Too Faced Shadow Insurance Primer:

    primer on eye lid before eye shadow is applied

    • Skin Tone:
    • Medium
     
    5.0

    Love this stuff, works so well!

    By sixpakc

    from Mechanicsburg, PA

    About Me Classic Style

    Verified Reviewer

    Pros

    • Blends Well
    • Easy Removal
    • Easy To Apply
    • Long Lasting
    • Smooth Look

    Cons

      Best Uses

      • Everyday
      • Keeps Makeup In Place
      • Sensitive Eyes

      Comments about Too Faced Shadow Insurance Primer:

      I have been using this product for years, it is so wonderful. I apply it to both eyelids and let set for 30 seconds, then apply eye shadow (Ulta brand). At the end of the day, the eye shadow is still there. I've also used this as a primer under my eyes to keep my foundation in place and it works perfectly for that as well. I don't have a ton of products in my beauty arsenal but I can say I'll always have this.

      • Skin Tone:
      • Fair
       
      4.0

      Best Primer out there

      By Ke

      from Fl

      Verified Buyer

      Pros

      • Blends Well
      • Easy Removal
      • Easy To Apply
      • Good Colors
      • Good Pigmentation
      • Good Variety of Colors
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday
        • Going Out
        • Sensitive Eyes
        • Travel

        Comments about Too Faced Shadow Insurance Primer:

        The best eyeshadow primer ever

        • Skin Tone:
        • Fair
         
        5.0

        Cant live without this!

        By LA ESMD

        from Cambridge, MD

        About Me Classic Style

        Verified Buyer

        Pros

        • Easy Removal
        • Easy To Apply
        • Everything
        • Long Lasting
        • Smooth Look

        Cons

        • NO CONS

        Best Uses

        • Everyday
        • Going Out
        • Sensitive Eyes
        • Travel

        Comments about Too Faced Shadow Insurance Primer:

        I cant live without this! I can put it on at 6am and it holds my eyeshadow until midnight...long lasting with no creases or fading. Its the best thing ever!

        • Skin Tone:
        • Medium
         
        5.0

        Love this product

        By Amahon

        from Ohio

        About Me Natural Style

        Verified Buyer

        Pros

        • Last all day

        Cons

        • Too Much Oil If Sits

        Best Uses

          Comments about Too Faced Shadow Insurance Primer:

          Wanted to try a new primer, bought this after using urban decay primer. Even tho when I don't use it for a few days and a bunch of oil comes out (even after shaking and mixing) it seems to hold better than urban decay primer

          • Skin Tone:
          • Medium
           
          5.0

          liquid gold

          By aragsdale05

          from Tulsa, Oklahoma

          Comments about Too Faced Shadow Insurance Primer:

          This product works well and keeps true when it says it's lasts all day. I rub my eyes and no mess. Makes the eye shadow pop and stay put.

           
          5.0

          A must have..

          By Miss Angie

          from Winchester, TN

          About Me Classic Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Long Lasting
          • Smooth Look

          Cons

            Best Uses

            • Everyday
            • Going Out
            • Sensitive Eyes

            Comments about Too Faced Shadow Insurance Primer:

            I always had trouble with my eyeshadow collecting in my eye creases, with this,product my eyeshadow stays smooth all day long!

            • Skin Tone:
            • Fair

            (2 of 2 customers found this review helpful)

             
            5.0

            Lasts Forever

            By Sarah

            from Davenport, IA

            Comments about Too Faced Shadow Insurance Primer:

            I will never use another product! This primer outlasts all others I have ever tried. I can sleep all night and my eye shadow will still be on the next morning! It's amazing and it enhances the color of my shadow. I only use too faced eye shadows so I don't know how it works with any others but I'm sure just as good! So worth spending the $ on it! An it lasts forever!

            (1 of 1 customers found this review helpful)

             
            1.0

            I wasn't impressed

            By make up geek

            from portland

            Comments about Too Faced Shadow Insurance Primer:

            I don't recommen to girls with oily eyelids. it made my eye shadow crease in within hours. I thought I was going yo be impressed after all the good reviews. it just didn't work for me.

            (1 of 1 customers found this review helpful)

             
            3.0

            It will do

            By YT

            from san Antonio, tx

            About Me Classic Style

            Verified Buyer

            Pros

              Cons

                Best Uses

                  Comments about Too Faced Shadow Insurance Primer:

                  eyeshadow lasts longer. I could not tell a difference in color intensity vs. No primer.

                  • Skin Tone:
                  • Deep

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  5 Questions | 5 Answers
                  Displaying questions 1-5
                  • Q:

                    Is this product recommended for very sensitive eyes? I have chronic dry eye and have had trouble with another popular primer.
                    Asked on 2/11/2015 by natthebratster from Las Vegas

                    1 answer

                    • Staff Reviewer

                      A:

                      Shadow Insurance is formulated without parabens, synthetic dyes and fragrances which are common requests for those with sensitivities. This product can be tested at your nearest ULTA store:
                      http://www.ulta.com/ulta/stores/storelocator.jsp

                      Answered on 2/16/2015 by Staff Expert from ULTA.com
                  • Q:

                    Does the primer have a color?
                    Asked on 9/18/2014 by Kel from Grand Rapids, Michigan

                    1 answer

                    • Staff Reviewer

                      A:

                      This product has a nude tint that, once applied, dries down to a colorless finish. It is suitable for all skin tones.

                      Answered on 9/19/2014 by Staff Expert from ULTA.com
                  • Q:

                    I've had this product for about a year unused cause I was still using another primer product. Will I still be able to use it since it has been unopened all this time??
                    Asked on 9/16/2014 by Ashadash from Missouri

                    1 answer

                    • Staff Reviewer

                      A:

                      The shelf life on Shadow Insurance is 36 months, so it should be fine.

                      There will possibly be a little oiliness when the product is first squeezed due to the heating and filling process, but this does go away and is not a sign that the product is old.

                      Answered on 9/22/2014 by Staff Expert from ULTA.com
                  • Q:

                    How about eyeliner? Does it help that stay on also?
                    Asked on 8/24/2014 by Renee from 14006

                    1 answer

                    • Staff Reviewer

                      A:

                      Yes, Too Faced Shadow Insurance Primer extends the wear of your eyeliner, too!

                      Answered on 8/27/2014 by Staff Expert from ULTA.com
                  • Q:

                    How many fluid ounces does this contain?
                    Asked on 3/29/2014 by Lizzyh

                    1 answer

                    • Staff Reviewer

                      A:

                      This product's size is 0.35 oz.

                      Answered on 3/31/2014 by Staff Expert from ULTA.com
                  Displaying questions 1-5

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