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Too FacedShadow Insurance Primer
Too Faced

Shadow Insurance Primer

Item #: 2154464

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Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Too FacedShadow Insurance Primer
 
4.6

(based on 681 reviews)

92%

of respondents would recommend this to a friend.

Pros

  • Long lasting (576)
  • Easy to apply (534)
  • Smooth look (407)
  • Easy removal (264)
  • Blends well (165)

Cons

  • Creases (32)
  • Fades (23)
  • Difficult removal (14)
  • Difficult to apply (14)
  • Smudges (11)

Best Uses

  • Everyday (583)
  • Going out (329)
  • Sensitive eyes (190)
  • Travel (183)
  • Smokey effect (33)
    • Reviewer Profile:
    • Classic style (260), Natural style (242), Trendy style (145)
    • Skin Tone:
    • Fair (200), Medium (138), Deep (9)

Reviewed by 681 customers

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Displaying reviews 1-10

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5.0

HAPPY

By CORI THE OCCASIONAL MAKEUP WEARER

from LONG BEACH, CA

About Me Natural Style

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Good Pigmentation
  • Good Variety of Colors
  • Long Lasting

Cons

  • Difficult Removal

Best Uses

  • Everyday

Comments about Too Faced Shadow Insurance Primer:

I HAD A BIG PROBLEM WITH EYESHADOW CREASEING BUT NOT ANYMORE AFTER USING THIS PRODUCT!!!

  • Skin Tone:
  • Fair
 
5.0

Best for your $$

By Bees Mom

from Idaho

Pros

  • Easy Removal
  • Easy To Apply
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

    • Everyday
    • Going Out
    • Safe With Contact Lenses
    • Sensitive Eyes
    • Travel

    Comments about Too Faced Shadow Insurance Primer:

    This small package lasts forever, even with daily use. You can apply shadow right away and it stays until you take it off. Despite its staying power, it removes easily. No irritations in years of use daily. Makes even drugstore brands/ inexpensive shadows stay on & look beautiful, even,and true to pigment.

    • Skin Tone:
    • Fair
     
    4.0

    My favorite primer

    By Martha

    from Grand Junction, CO

    About Me Trendy Style

    Pros

    • Easy To Apply
    • Good Pigmentation
    • Long Lasting
    • Smooth Look

    Cons

      Best Uses

      • Everyday
      • Going Out

      Comments about Too Faced Shadow Insurance Primer:

      I like this primer, a little bit goes a long way, and works! I am pleased with this product!

      • Skin Tone:
      • Fair
       
      5.0

      Love it!

      By Susan, Mom, teacher, friend

      from Seneca, SC

      About Me Classic Style

      Verified Buyer

      Pros

      • Blends Well
      • Does what it says
      • Easy Removal
      • Easy To Apply
      • Keeps Eye Shadow Fresh
      • Long Lasting
      • Smooth Look

      Cons

      • None

      Best Uses

      • Everyday
      • For Those Long Days

      Comments about Too Faced Shadow Insurance Primer:

      I'm very busy and my days are long. Shadow Insurance keeps my eye shadow looking fresh all day!

      • Skin Tone:
      • Fair
       
      5.0

      Keeps Shadow on ALL day long!

      By Mommyof2boys

      from PA

      About Me Classic Style

      Pros

      • Blends Well
      • Easy Removal
      • Easy To Apply
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday

        Comments about Too Faced Shadow Insurance Primer:

        This is the best shadow primer out there! A little goes a long way, so the price is not outrageous at all. Just put a very small amount on your finger tips and rub the primer all over your lids. It prevents the shadow from wearing off or creasing for the entire day. It even works with inexpensive eye shadow as well. Highly recommend!!!

        • Skin Tone:
        • Fair

        (1 of 1 customers found this review helpful)

         
        5.0

        One of my favorite primers!

        By Liz

        from Omaha, NE

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Long Lasting

        Cons

          Best Uses

          • Everyday
          • Going Out
          • Sensitive Eyes
          • Travel

          Comments about Too Faced Shadow Insurance Primer:

          This is the only primer I use to prevent my shadows from creasing. I prefer it over the Urban Decay Primer potion by far! I put a little on before my Mac Paint Pot since I have oily eye lids and it prevents it from creasing. I do this because it won't cover up redness or veins on the eyelid unfortunately.

          • Skin Tone:
          • Fair
           
          5.0

          A definite staple in my make-up regimen

          By Mary always on the Go

          from NRH, TX

          About Me Classic Style

          Verified Buyer

          Pros

          • Easy Removal
          • Easy To Apply
          • Long Lasting

          Cons

            Best Uses

            • Everyday
            • Going Out
            • Sensitive Eyes
            • Travel

            Comments about Too Faced Shadow Insurance Primer:

            I finally found an eye product that does not make my eye lids oily or allows my eye make-up to crease even late in the day when I apply in the morning. It keeps my eye showdows true to color and does not fade as the day goes on, whether I am indoors or out.

            • Skin Tone:
            • Medium
             
            5.0

            Absolutely Amazing

            By JamieLynn

            from Avilla, IN

            About Me Classic Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Long Lasting

            Cons

            • Difficult Removal

            Best Uses

            • Everyday
            • Going Out
            • Travel

            Comments about Too Faced Shadow Insurance Primer:

            This is the best eye primer I've ever used! It helped my eye shadow stay in place with no creases throughout an entire wedding and reception.

            • Skin Tone:
            • Medium

            (1 of 1 customers found this review helpful)

             
            4.0

            my most important product!

            By lee to the ann

            from Texas

            Comments about Too Faced Shadow Insurance Primer:

            My eye shadow always naturally creases really badly. I've tried several different eye shadow primers including the UD one and this one works best for all eye shadows. The UD works fairly well but I noticed that different brands of eye shadow would look "cheap" not to mention it would start to crease in the middle of the day. Then I tried the Too Faced shadow and insurance and it works flawlessly with any brand of eye shadow. It doesn't begin to crease until after at least 16 hours and the shadow stays put all day. It's the one product in my bad that I absolutely can't go without

             
            5.0

            Favorite Eyeshadow Primer!

            By makeup-aholic

            from Columbus, Ohio

            About Me Classic Style

            Verified Buyer

            Pros

            • Easy Removal
            • Easy To Apply
            • Good Pigmentation
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Everyday
              • Going Out
              • Sensitive Eyes
              • Travel

              Comments about Too Faced Shadow Insurance Primer:

              I have tried many different types of eyeshadow primers from Elf to Urban Decay and by far, this is my favorite product! It rubs into the skin smoothly and the eyeshadow sticks really well to it. I notice that my eyeliner or bronzer may fade throughout the day, but my eyeshadow never does. My eyeshadow does not flake, fade, or rub off easily. But, all it takes is some makeup remover or soap and water to take off the eyeshadow at night.
              I first tried it as a free sample with a Too Faced pallet I bought and the sample lasted almost me almost an entire year! Im excited to see how long the regular size will last. I think that the price is well worth it for such a great product! The only thing I would say as a word of advise, if you buy this product, always put the cap back on. I made this mistake one day and the product close to the tip started to harden.

              • Skin Tone:
              • Fair

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              Q&A

              Product Q&A

              Do you have questions about this product?

              Get answers from in-house experts.

              1 Question | 1 Answer
              Displaying question 1
              • Q:

                How many fluid ounces does this contain?
                Asked on 3/29/2014 by Lizzyh

                1 answer

                • Staff Reviewer

                  A:

                  This product's size is 0.35 oz.

                  Answered on 3/31/2014 by Staff Expert from ULTA.com
              Displaying question 1

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