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ULTAColor Pure Eye Shadow
ULTA

Color Pure Eye Shadow

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Item #: 2268161

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Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAColor Pure Eye Shadow
 
4.4

(based on 47 reviews)

91%

of respondents would recommend this to a friend.

Pros

  • Applies smoothly (24)
  • Blends easily (23)
  • Great color (22)
  • Highly pigmented (22)
  • Silky texture (21)

Cons

No Cons

Best Uses

  • Everyday (20)
  • Going out (17)
  • Work (11)
  • Natural effect (9)
  • Smokey effect (7)
    • Was this a gift?:
    • No (19)
    • Reviewer Profile:
    • Classic style (12), Natural style (7), Trendy style (7)
    • Skin Tone:
    • Medium (13), Fair (12)

Reviewed by 47 customers

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Displaying reviews 1-10

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5.0

Wonderful

By NorrieAK

from Knoxville TN

About Me Classic Style

Verified Buyer

Pros

  • Applies Smoothly
  • Blends Easily
  • Crease Resistant
  • Great Color
  • Highly Pigmented
  • Long Lasting
  • Perfect Sparkle
  • Silky Texture

Cons

    Best Uses

    • Everyday
    • Going Out
    • Natural Effect
    • Work

    Comments about ULTA Color Pure Eye Shadow:

    Love this as a single color look or in pairs. My favorite color is YOLO hate the name but it is the most multifunctional shadow I've ever had.

    • Skin Tone:
    • Fair
     
    4.0

    Good pigmentation

    By Dee ValCouer

    from Arkansas

    About Me Trendy Style

    Verified Buyer

    Pros

    • Applies Smoothly
    • Great Color
    • Highly Pigmented
    • Long Lasting

    Cons

      Best Uses

        Comments about ULTA Color Pure Eye Shadow:

        This is a good and inexpensive loose eyeshadow. I got it in a gold tone, and I liked how it brought out the warmth and richness in my skin.

        • Skin Tone:
        • Medium
         
        5.0

        Silky shadow, beautiful color

        By jlori42

        from Indiana

        About Me Trendy Style

        Verified Buyer

        Pros

        • Applies Smoothly
        • Blends Easily
        • Crease Resistant
        • Great Color
        • Highly Pigmented
        • Long Lasting
        • Silky Texture

        Cons

          Best Uses

          • Everyday
          • Going Out
          • Work

          Comments about ULTA Color Pure Eye Shadow:

          I bought three of these shadows in different colors, and I love all of them. They go on easily and blend very well. I always use a primer with shadows, and the color stays true all day, even in humidity.

          • Skin Tone:
          • Medium
           
          4.0

          Gorgeous application

          By Rose

          from Orem, UT

          About Me Classic Style

          Verified Buyer

          Pros

          • Applies Smoothly
          • Blends Easily
          • Great Color
          • Highly Pigmented
          • Silky Texture

          Cons

            Best Uses

            • Everyday
            • Going Out

            Comments about ULTA Color Pure Eye Shadow:

            I love this as a base shadow for a smokey eye and for an all over for everyday. It's highly pigments and blends well and last a long time. Very shimmery but that what I wanted in this shadow.

            • Skin Tone:
            • Medium
             
            5.0

            Amazing pigment !!!

            By Rachael lee

            from Carson , washington

            About Me Classic Style

            Verified Buyer

            Pros

            • Applies Smoothly
            • Blends Easily
            • Great Color
            • Highly Pigmented
            • Long Lasting
            • Silky Texture

            Cons

            • Cheap Compact Case

            Best Uses

            • Going Out
            • Smokey Effect
            • Work

            Comments about ULTA Color Pure Eye Shadow:

            These colors work great layering , easy to change the effect !

            • Skin Tone:
            • Medium
             
            4.0

            SUPER PIGMENTED!

            By Renee

            from Rochester, NY

            About Me Trendy Style

            Verified Buyer

            Pros

            • Applies Smoothly
            • Blends Easily
            • Great Color
            • Highly Pigmented

            Cons

              Best Uses

              • Going Out
              • Smokey Effect

              Comments about ULTA Color Pure Eye Shadow:

              I have only played around with this product, so i am not sure about the longevity, however it is super pigmented! To apply, I lightly sprayed my brush with a setting spray and pressed my damp shadder-brush into the product then i packed it on my lids. Next time i will also put a cream eye shadow base underneath so I make sure it sticks well. Super fun to have in my collection!

              • Skin Tone:
              • Medium
               
              5.0

              Loving this product

              By Morgan

              from Ct

              About Me Trendy Style

              Verified Buyer

              Pros

              • Great Color
              • Highly Pigmented
              • Long Lasting
              • Silky Texture
              • Very pigmented

              Cons

                Best Uses

                • Going Out

                Comments about ULTA Color Pure Eye Shadow:

                I can't wait to buy more of this!! Wish they had more colors

                • Skin Tone:
                • Fair
                 
                5.0

                Love it!

                By KJB

                from Madisonville, KY

                About Me Natural Style

                Verified Buyer

                Pros

                • Applies Smoothly
                • Blends Easily
                • Crease Resistant
                • Great Color
                • Highly Pigmented
                • Long Lasting
                • Silky Texture

                Cons

                  Best Uses

                    Comments about ULTA Color Pure Eye Shadow:

                    Great product! A little goes a long way. I went back and bought additional colors. It blends easily and the colors make my eyes pop.

                    • Skin Tone:
                    • Medium

                    (1 of 1 customers found this review helpful)

                     
                    5.0

                    beautiful color great quality

                    By cosmetic addict

                    from joplin, mo

                    About Me Trendy Style

                    Verified Buyer

                    Pros

                    • Applies Smoothly
                    • Blends Easily
                    • Crease Resistant
                    • Great Color
                    • Highly Pigmented
                    • Long Lasting
                    • Silky Texture

                    Cons

                      Best Uses

                      • Everyday
                      • Going Out
                      • Natural Effect
                      • Smokey Effect
                      • Work

                      Comments about ULTA Color Pure Eye Shadow:

                      Beautiful colors for a nice price

                      • Skin Tone:
                      • Fair
                       
                      5.0

                      Love this eye shadow!

                      By Susie Q

                      from Memphis, TN

                      About Me Classic Style

                      Verified Buyer

                      Pros

                      • Applies Smoothly
                      • Blends Easily
                      • Crease Resistant
                      • Great Color
                      • Highly Pigmented
                      • Long Lasting
                      • Silky Texture
                      • Unique Case-no Waste

                      Cons

                        Best Uses

                        • Everyday

                        Comments about ULTA Color Pure Eye Shadow:

                        Easy to apply evenly, case design is wonderful because it only allows a small amount of shadow. So if it is dropped, there is not much waste.

                        • Skin Tone:
                        • Fair

                        Displaying reviews 1-10

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                        Q&A

                        Product Q&A

                        Do you have questions about this product?

                        Get answers from in-house experts.

                        9 Questions | 9 Answers
                        Displaying questions 1-9
                        • Q:

                          Are the Color Pure eyeshadows vegan-friendly?
                          Asked on 2/21/2015 by Sweet Honey Sempai

                          1 answer

                          • Staff Expert

                            A:

                            Yes, all shades of Color Pure Eye Shadow are free of animal byproducts, and ULTA Private Label products are never tested on animals, so ULTA Color Pure Eye Shadow is vegan-friendly!

                            Answered on 2/25/2015 by Staff Expert from ULTA.com
                        • Q:

                          What colors would look good on blue eyes?
                          Asked on 2/20/2015 by Sarah from Portland,Texas

                          1 answer

                          • Staff Expert

                            A:

                            The warm bronze tone of Mesa enhances blue eyes gorgeously!

                            Answered on 2/23/2015 by Staff Expert from ULTA.com
                        • Q:

                          Is the black shimmery or more matte? Which Ulta eyeshadow has the best matte black?
                          Asked on 11/17/2014 by tiff from USA

                          1 answer

                        • Q:

                          What shade(s) would you recommend for hazel/brown eyes?
                          Asked on 10/5/2014 by Niki from Florida

                          1 answer

                          • Staff Expert

                            A:

                            Pink-toned Icing as well as neutrals like Henna and Sepia look gorgeous on brown/hazel eyes!

                            Answered on 10/6/2014 by Staff Expert from ULTA.com
                        • Q:

                          Is this gluten-free?
                          Asked on 6/15/2014 by Katrina

                          1 answer

                          • Staff Expert

                            A:

                            Yes, this product is gluten-free.

                            Answered on 6/16/2014 by Staff Expert from ULTA.com
                        • Q:

                          What type of finish does this have?
                          Asked on 6/1/2014 by juleall from Memphis, MI

                          1 answer

                          • Staff Expert

                            A:

                            All shades feature a shimmer finish.

                            Answered on 6/3/2014 by Staff Expert from ULTA.com
                        • Q:

                          What are the ingredients in these eye shadows?
                          Asked on 5/9/2014 by Beth from Illinois

                          1 answer

                          • Staff Expert

                            A:

                            This product contains: Mica, Phenoxyethanol, Methylparaben, Ethylparaben, Propylparaben. May Contain: Titanium Dioxide, Red 40 Lake, Yellow 5 Lake, Blue 1 Lake, Ultramarines, Black 2, Manganese Violet, Iron Oxides, Aluminum Powder, Ferric Ferrocyanide.

                            Answered on 5/9/2014 by Staff Expert from ULTA.com
                        • Q:

                          Is it okay to use these pigments wet?
                          Asked on 4/25/2014 by sheena830 from Chester, pa

                          1 answer

                          • Staff Expert

                            A:

                            Absolutely! Apply using a dampened eye shadow brush to increase color payoff. You can also apply as an eye liner using a dampened liner brush.

                            Answered on 4/28/2014 by Staff Expert from ULTA.com
                        • Q:

                          The description says single use, how much product is actually in the jar? Is it enough to just do your eyes once or do you mean you can dispense just enough for one eye at a time?
                          Asked on 4/17/2014 by Be each

                          1 answer

                          • Staff Expert

                            A:

                            This product's size is 1.55 g / 0.05 oz. What we mean by single use is that the mechanism within this component allows enough product to be dispensed for a single use to avoid waste and mess. If the amount dispensed is not enough, close the lid to the component and give it one shake. This will dispense additional product in the center of the component.

                            Answered on 4/22/2014 by Staff Expert from ULTA.com
                        Displaying questions 1-9

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