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Joico Color Endure Shampoo

Joico

Color Endure Shampoo

33.8 oz

Item #: 2215973

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Gentle cleanser for color-treated hair that increases color longevity and reduces tonal change.

Protects haircolor vibrancy up to 33% longer than a leading professional sulfate-free shampoo, and maintains over 88% of red haircolor between color services.

This exceptionally gentle daily shampoo will preserve over 86% of your haircolor after 18 washes, while adding strength, manageability, softness and shine.
Apply to wet hair. Lather. Rinse. Repeat if necessary.
Water/Aqua/Eau, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, Cocamide Mea, Glycol Stearate, Pentapeptide-29 Cysteinamide, Pentapeptide-30 Cysteinamide, Tetrapeptide-28 Argininamide, Tetrapeptide-29 Argininamide, Hydrolyzed Keratin, Cocodimonium Hydroxypropyl Hydrolyzed Keratin, Panthenol, Polyquaternium-10, Citric Acid, Propylene Glycol, Polyquaternium-7, Diazolidinyl Urea, PEG-150 Pentaerythrityl Tetrastearate, Tetrasodium EDTA, Silicone Quaternium-16, Amodimethicone, PEG-6 Caprylic/Capric Glycerides, Undeceth-11, C11-15 Pareth-7, Butyloctanol, Undeceth-5, Laureth-9, Glycerin, Trideceth-12, Iodopropynyl Butylcarbamate, PPG-12-Buteth-16, Ethylhexyl Methoxycinnamate, Ethylhexyl Salicylate, Polyamide-2, Limonene, Linalool, Fragrance/Parfum.

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
JoicoColor Endure Shampoo
 
3.7

(based on 50 reviews)

71%

of respondents would recommend this to a friend.

Pros

  • Easy to use (23)
  • Effective (23)
  • Smells great (23)
  • Good value (15)
  • Lightweight (14)

Cons

  • Poor texture (7)
  • Not effective (6)

Best Uses

  • Daily use (17)
  • Women (13)
  • Weekly use (4)
    • Was this a gift?:
    • No (7)
    • Hair Type:
    • Wavy hair (4)
    • Reviewer Profile:
    • Budget shopper (18), Brand buyer (14)
    • My Beauty Routine Takes:
    • 30 minutes (22), 10 minutes (7), 1+ hour (6)

Reviewed by 50 customers

Displaying reviews 1-10

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5.0

I would definitely buy this product over and over again.

By Val

from El Paso, TX

About Me Product Junkie

Verified Buyer

Pros

  • Cleans Thoroughly
  • Gentle
  • Great Smell
  • Lathers Well

Cons

    Best Uses

      Comments about Joico Color Endure Shampoo:

      I use this shampoo every 3 days and I love the way it leaves my hair.

      • Hair Type:
      • Wavy Hair
       
      5.0

      Yes, Yes & Yes!

      By Marcia

      from Upper Marlboro, MD

      Verified Buyer

      Pros

      • Adds Shine
      • Cleans Thoroughly
      • Gentle
      • Great Smell
      • Improves Hair Health

      Cons

        Best Uses

        • For color-treated hair

        Comments about Joico Color Endure Shampoo:

        The Joico Color Endure Shampoo does everything it says it would do! My hair feels clean without feeling stripped or dry. My haircolor appears as fresh as when it was colored by my stylist. I would definitely recommend this shampoo for color treated hair.

        • Hair Type:
        • Wavy Hair
         
        2.0

        Sorry, had to return this product

        By Cam

        from Turlock CA

        About Me Minimalist

        Verified Buyer

        Pros

        • Great Smell

        Cons

        • Doesn't Lather Well

        Best Uses

          Comments about Joico Color Endure Shampoo:

          Used in shower

          • Hair Type:
          • Wavy Hair
           
          5.0

          Love this shampoo!

          By Aurorason

          from Oklahoma City, OK

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Cleans Thoroughly
          • Gentle
          • Improves Hair Health

          Cons

            Best Uses

            • Daily Use

            Comments about Joico Color Endure Shampoo:

            I love the Joico brand and I use the Color Endure shampoo. I have to color my hair often so I need all the help I can get!

            • Hair Type:
            • Wavy Hair
             
            5.0

            Love it

            By Pat

            from Phoenix

            Verified Buyer

            Comments about Joico Color Endure Shampoo:

            Makes my colored hair feel like hair and keeps the color strong.

            • Was this a gift?:
            • No

            (1 of 1 customers found this review helpful)

             
            1.0

            Waxy Like- GROSS!

            By M

            from Overland Park, KS

            Comments about Joico Color Endure Shampoo:

            I was excited about this, because my mother just bought this and she loves it! We both have colored our hair blonde.... but I tried this TWICE and it left a wax like buildup on my hair. It felt greasy and weighed down. Im not sure how this works for my mom, but not me. Please make sure it works for your hair type!

            We both have similar hair types, so it could be hard to tell if you're in the clear or not.

            • Was this a gift?:
            • No

            (1 of 1 customers found this review helpful)

             
            5.0

            great product

            By BC

            from Texas

            Verified Buyer

            Comments about Joico Color Endure Shampoo:

            Great product! Joico works with my hair type. It's not for everyone and some do not realize the PH balance of your hair is a factor for certain shampoo's and conditioners. This shampoo does not make my hair wax-like. It softened it and it smells great. It's a hit or miss. Don't knock the product because your hair type doesn't mesh well with this brand.

             
            3.0

            Yes

            By Kc

            from Auburn al

            About Me Budget Buyer

            Verified Buyer

            Pros

            • Effective
            • Good Value
            • Lightweight
            • Smells Great

            Cons

              Best Uses

              • On-the-go
              • Women

              Comments about Joico Color Endure Shampoo:

              Not bad

              • My Beauty Routine Takes:
              • 30 Minutes

              (0 of 1 customers found this review helpful)

               
              1.0

              Disappointed

              By DELMAR

              from Puerto Rico

              About Me Brand Buyer

              Verified Buyer

              Pros

              • Good Value

              Cons

              • Not Effective
              • Poor Texture

              Best Uses

                Comments about Joico Color Endure Shampoo:

                Feels very dry on your hair.

                • My Beauty Routine Takes:
                • 1+ Hour
                 
                4.0

                Would buy again

                By None

                from Roseville CA

                About Me Brand Buyer

                Verified Buyer

                Pros

                • Easy To Use
                • Effective
                • Good Value
                • Lightweight
                • Smells Great

                Cons

                  Best Uses

                  • Women

                  Comments about Joico Color Endure Shampoo:

                  Good sz. Good product

                  • My Beauty Routine Takes:
                  • 10 Minutes

                  Displaying reviews 1-10

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