ULTA
  • Home
  • / Hair
  • / Salon Professional
  • / Shampoo
  • / Dumb Blonde Violet Toning Shampoo
TigiDumb Blonde Violet Toning Shampoo

Tigi

Dumb Blonde Violet Toning Shampoo

Item #: 2272045 Size: 13.5 oz

Ask a Question
Bed Head Dumb Blonde Purple Toning Shampoo Increases cool tones and combats yellow and brassy tones in blonde hair. Hair looks and feels smoother and softer with reduced flyaways and frizz. Improves blonde vibrancy and shine!
Leave in hair for 1-10 minutes depending on desired effect. Follow with Dumb Blonde Reconstructor and Toning Protection Spray.
Water (Aqua/Eau), Sodium Cocoyl Isethionate, Sodium Lauryl Sulfoacetate, Cocamidopropyl Betaine, Glycol Distearate, Glycerin, Sodium Chloride, Phenoxyethanol, Fragrance (Parfum), Carbomer, Sodium Isethionate, Dimethiconol, Polyquaternium-10, PPG-9, Laureth-4, Sodium Hydroxide, Mica, Disodium EDTA, TEA-Dodecylbenzenesulfonate, Amodimethicone, Triethanolamine, Sodium Benzoate, Lactic Acid, Citric Acid, PEG-45M, Magnesium Nitrate, Isopropyl Alcohol, Sodium Acetate, Trideceth-12, Cetrimonium Chloride, Methylchloroisothiazolinone, Silica, Magnesium Chloride, Methylisothiazolinone, Nonfat Dry Milk (Sine Adipe Lac/Poudre de Lait Écrémé), PEG-40 Hydrogenated Castor Oil, Trideceth-9, Hydrolyzed Pearl, Oryza Sativa (Rice) Bran Extract, Oryza Sativa (Rice) Germ Oil, Xanthan Gum, 1,2-Hexanediol, Caprylyl Glycol, Potassium Sorbate, Butylphenyl Methylpropional, Hexyl Cinnamal, Linalool, Ext. Violet 2 (CI 60730), Titanium Dioxide (CI 77891).

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
TigiDumb Blonde Violet Toning Shampoo
 
4.2

(based on 49 reviews)

93%

of respondents would recommend this to a friend.

Pros

  • Great smell (28)
  • Cleans thoroughly (22)
  • Lathers well (18)
  • Gentle (15)
  • Adds shine (13)

Cons

  • Doesn't lather well (7)
  • Dries hair out (4)
  • Doesn't work (3)

Best Uses

  • Fine hair (10)
  • Daily use (9)
  • Thick hair (8)
  • Curly hair (7)
  • Oily hair (6)
    • Hair Type:
    • Straight hair (22), Wavy hair (21), Very curly hair (3)
    • Reviewer Profile:
    • Beauty conscious (19), Product junkie (15), Survivalist / minimalist (8)

Reviewed by 49 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
1.0

Not strong enough

By MermaidKeila

from Eureka, CA

About Me Product Junkie

Pros

  • Great Smell

Cons

  • Doesn't Lather Well
  • Ineffective

Best Uses

  • Thinner Hair

Comments about Tigi Dumb Blonde Violet Toning Shampoo:

This product is not strong enough. I've been using Blonda by UNITE and one bottle lasted me months and i didn't even have to go in for a touch up. The Dumb Blond toning shampoo not only doesn't tone my hair enough but it also doesn't wash it correctly my hair will be greasy the next day. I can see my hair still turning slightly brassy while using the Dumb Blond toning shampoo and that never happened when I using the Blonda by UNITE.

  • Hair Type:
  • Straight Hair
 
5.0

I would purchase again

By TS

from Indiana

Verified Buyer

Comments about Tigi Dumb Blonde Violet Toning Shampoo:

Great brass banisher

 
5.0

I really like this

By VD

from Raleigh

About Me Beauty Conscious

Verified Buyer

Pros

  • Adds Shine
  • Cleans Thoroughly
  • Great Smell

Cons

    Best Uses

      Comments about Tigi Dumb Blonde Violet Toning Shampoo:

      Keeps the blonde bright!

      • Hair Type:
      • Straight Hair
       
      5.0

      Best for blondes

      By Just Sue

      from Turlock, CA

      About Me Minimalist

      Verified Buyer

      Pros

      • Gentle
      • Great Smell
      • Lathers Well

      Cons

        Best Uses

        • Any hair
        • Daily Use

        Comments about Tigi Dumb Blonde Violet Toning Shampoo:

        After use and you styled your hair you notice your blond highlights look brighter and beautiful like you just came from the salon.

        • Hair Type:
        • Straight Hair

        (5 of 5 customers found this review helpful)

         
        5.0

        Five Stars

        By Tracey

        from Orlando, FL

        About Me Product Junkie

        Verified Reviewer

        Pros

        • Gets rid of brassy tones
        • Lathers Well

        Cons

        • A tiny bit drying

        Best Uses

        • Brassy Blonde Hair
        • Occasional use

        Comments about Tigi Dumb Blonde Violet Toning Shampoo:

        I've used a few purple toning shampoos throughout my life to help correct the yellowish orange tone that often shows up after a root touch up. This is one of the better toning shampoos I have ever used. I've only washed my hair with it twice but I can already see the difference. I suggest leaving it in for 5-10 minutes and only use it as often as you see brassy tones. DO NOT make this your everyday shampoo. Toning shampoos are too drying for this and will make your hair feel brittle and/or damaged after continuous use. Just use this when needed and it should really improve the overall color! I also thought it had a nice, light enjoyable scent and came in an easy to use pump-style bottle. A little goes a long way and can stain your scalp purple if you use too much, so be careful! Otherwise, this is an awesome toning shampoo. Stock up whenever they go on sale!

        • Hair Type:
        • Wavy Hair

        (1 of 1 customers found this review helpful)

         
        5.0

        No more brass!

        By Blondie

        from Enumclaw, WA

        About Me Product Junkie

        Pros

        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Lathers Well

        Cons

        • Dries Hair Out

        Best Uses

        • Thinner Hair

        Comments about Tigi Dumb Blonde Violet Toning Shampoo:

        My blonde hair was turning so brassy from a bad shampoo, and this shampoo fixed it in two washes!
        I couldn't believe I got results even after one wash! Now I'm back to my platinum color. This is the best toning shampoo I've ever used.

        • Hair Type:
        • Straight Hair
         
        5.0

        Love love love!!

        By Melissa

        from Lakeville, MN

        About Me Minimalist

        Verified Buyer

        Pros

        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Improves Hair Health
        • Lathers Well

        Cons

          Best Uses

          • Curly Hair
          • Daily Use
          • Oily Hair
          • Thicker Hair
          • Thinner Hair

          Comments about Tigi Dumb Blonde Violet Toning Shampoo:

          It's absolutely wonderful for keeping my bright blonde bright! I've tried other brands, but this is my favorite. It lathers well, smells great, and most importantly it works!

          • Hair Type:
          • Straight Hair
           
          5.0

          Dumb blonde is awesome

          By Blondie

          from Shawnee, Oklahoma

          About Me Product Junkie

          Verified Buyer

          Pros

          • Adds Shine
          • Adds Volume
          • Great Smell
          • Improves Hair Health

          Cons

          • None

          Best Uses

          • Blonde
          • Thinner Hair

          Comments about Tigi Dumb Blonde Violet Toning Shampoo:

          Great product love how it makes my hair stay blonde and feel healthy

          • Hair Type:
          • Straight Hair

          (1 of 1 customers found this review helpful)

           
          5.0

          Shampoo does its job.

          By sparkie

          from Alabama

          About Me Minimalist

          Verified Buyer

          Pros

          • Tones

          Cons

            Best Uses

            • Thinner Hair

            Comments about Tigi Dumb Blonde Violet Toning Shampoo:

            This shampoo does its job. I have high light and low lights. This shampoo tones my high lights just as promised. Love it!

            • Hair Type:
            • Straight Hair
             
            4.0

            I love this product!!!!

            By Marilyn M

            from Apex, NC

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Great Smell
            • Improves Hair Health

            Cons

              Best Uses

              • Curly Hair

              Comments about Tigi Dumb Blonde Violet Toning Shampoo:

              I was told about the product when my "blonde" dyed hair was starting to look brassy. What a difference after the first use!

              • Hair Type:
              • Very Curly Hair

              Displaying reviews 1-10

              Back to top

              Previous | Next »

              Q&A

              Product Q&A

              Do you have questions about this product?

              Get answers from in-house experts.

              11 Questions | 11 Answers
              Displaying questions 1-10Previous | Next »
              • Q:

                I have a blonde ombre in my hair. Will this product affect my dark roots?
                Asked on 1/8/2016 by T from vernal, ut

                1 answer

                • Staff Expert

                  A:

                  This shampoo will not affect darker hair colors.

                  Answered on 1/14/2016 by Staff Expert from Ulta Beauty
              • Q:

                Will it darken bleached hair, and if I use it before a darker hair dye over bleached hair will it stop my hair going green?
                Asked on 1/5/2016 by Hannahbannana from Baltimore

                1 answer

                • Staff Expert

                  A:

                  This product is designed to help reduce brassy tones only. If you are planning on going from a bleached color to a darker color, we strongly recommend going to a professional stylist at your nearest Ulta Beauty salon:

                  http://www.ulta.com/ulta/stores/storelocator.jsp

                  Answered on 1/6/2016 by Staff Expert from Ulta Beauty
              • Q:

                Is this shampoo sulfate free and safe to use on hair that has had a keratin treatment done?
                Asked on 12/8/2015 by Cindy

                1 answer

                • Staff Expert

                  A:

                  Dumb Blonde Violet Toning Shampoo is sulfate-free. We always advise to consult your stylist regarding the proper at-home products and care of your keratin treatment.

                  Answered on 12/8/2015 by Staff Expert from Ulta Beauty
              • Q:

                I just recently dyed my hair violet and was told to try this product. Will it help hold the purple in my hair better than, say, a standard color safe shampoo?
                Asked on 10/28/2015 by Kit Kay from MN

                1 answer

                • Staff Expert

                  A:

                  Yes, this is a toning shampoo that deposits violet pigments to help brighten hair and eliminate brassy tones; it is a great option for you to help extend the life and vibrancy of your color!

                  Answered on 10/28/2015 by Staff Expert from ULTA Beauty
              • Q:

                What conditioner would be best to use after this?
                Asked on 8/31/2015 by F from San Jose, Ca

                1 answer

              • Q:

                I have purple in my hair and was told an anti brass shampoo would be good. Would you recommend this bc it also has the violet or will that not affect anything?
                Asked on 8/26/2015 by bri from Detroit, U.S.

                1 answer

                • Staff Expert

                  A:

                  Yes, Dumb Blonde Violet Toning Shampoo is a great choice for those with purple tones in their hair, since it has violet toning pigments to keep your color vibrant!

                  Answered on 8/27/2015 by Staff Expert from ULTA Beauty
              • Q:

                Does this work on dark hair that has blonde highlights? I am naturally a brunette but get light pieces throughout. Will this help?
                Asked on 7/20/2015 by mikey

                1 answer

                • Staff Expert

                  A:

                  The Dumb Blonde Violet Toning Shampoo is subtle and is formulated to help neutralize brassiness.

                  Answered on 7/23/2015 by Staff Expert from ULTA.com
              • Q:

                Will this give my hair a purple tint at all?
                Asked on 7/8/2015 by Sid

                1 answer

                • Staff Expert

                  A:

                  The Dumb Blonde Violet Toning Shampoo is subtle and does not have the same effect as hair dye. Its violet pigments have a toning effect to neutralize brassiness. It does not make hair appear purple.

                  Answered on 7/9/2015 by Staff Expert from ULTA Beauty
              • Q:

                Is this product good for maintaining silver hair? And how often should i wash my hair with this shampoo?
                Asked on 6/30/2015 by Hanem

                1 answer

                • Staff Expert

                  A:

                  Yes, this shampoo is perfect for not only blondes but also nonpigmented hair such as silver, white, and gray hair. It is safe and gentle enough to use daily or as frequently as needed/desired. Leave in hair for 1-10 minutes depending on desired effect.

                  Answered on 7/1/2015 by Staff Expert from ULTA Beauty
              • Q:

                What is the difference between Dumb Blonde purple shampoo and Catwalk purple shampoo?
                Asked on 6/29/2015 by Andrea from United States

                1 answer

                • Staff Expert

                  A:

                  Although both are great for combating brassy tones, they do have distinct benefits. Both are suggested to be left on the hair for 1-10 minutes depending on the desired effect.

                  The Dumb Blonde Toning is a stronger formula (more violet toning pigment), so you're going to see more instant results. Catwalk Violet Fashionista is more gentle with additional conditioning components added like rice milk and pearl extract. It is also a sulfate-free formula.

                  We hope this extra info helps! :-)

                  Answered on 6/30/2015 by Staff Expert from ULTA Beauty
              Displaying questions 1-10Previous | Next »

              Do you have a question about this product?