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It CosmeticsFeel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum
It Cosmetics

Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum

Item #: 2269908

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Product Reviews

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by PowerReviews
It CosmeticsFeel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum
 
4.7

(based on 43 reviews)

98%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (33)
  • Smooth (33)
  • Lightweight (22)
  • Long lasting (20)
  • Blends well (19)

Cons

    Best Uses

    • Everyday (28)
    • Sensitive skin (20)
    • All skin types (10)
    • Going out (8)
    • Travel (6)
      • Reviewer Profile:
      • Natural style (20), Classic style (14), Trendy style (5)
      • Skin Tone:
      • Fair (24), Medium (16)

    Reviewed by 43 customers

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    Displaying reviews 1-10

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    5.0

    Movie star skin

    By Cindybeautymom

    from Bronx

    About Me Classic Style

    Pros

    • Blends Well
    • Easy To Apply
    • Lightweight
    • Long Lasting
    • Noncomedogenic
    • Smooth

    Cons

      Best Uses

      • All Skin Types
      • Everyday

      Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

      I have sensitive combination skin that breaks out. I was a bit worried that this product would be greasy and break me out but it doesn't. I put this on after washing my face and let it sit a few minutes to absorb into my skin. I then put my makeup on and my skin looks beautiful, not greasy, My makeup looks gorgeous throughout the day and doesn't get oily as the day wears on. I haven't noticed clogged pores and I've had mine for at least 3 months. It smells like botanicals but I love it. If you don't, it goes away fairly quickly.

      • Skin Tone:
      • Medium
       
      5.0

      Liquid love!

      By Liquid love

      from Palm coast, Fl

      About Me Natural Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Easy To Take-off
      • Lightweight
      • Long Lasting
      • Natural Looking
      • Smooth
      • So Silky And Melts

      Cons

        Best Uses

        • Come All

        Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

        A small amount goes a long way!

        • Skin Tone:
        • Fair
         
        4.0

        Love Love Love

        By specialksimp

        from mandeville, la

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Lightweight
        • Smooth

        Cons

          Best Uses

          • All Skin Types
          • Everyday

          Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

          I love this product and put it on over my moisturizer and under my foundation. The smell is wonderful and it is light weight. Face feels soft and provides a great base for other products. I use it morning and night.

          • Skin Tone:
          • Fair

          (1 of 1 customers found this review helpful)

           
          5.0

          I Felt the Moment!!

          By Erin

          from Ohio

          About Me Natural Style

          Pros

          • Easy To Apply
          • Helps Dryness
          • Lightweight
          • Smells good
          • Smooth

          Cons

            Best Uses

            • Everyday
            • Sensitive Skin

            Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

            This primer is absolutely wonderful. I have very dry skin and my foundation tends to seperate on my skin and this primer has done wonders!! I use it just before I apply my foundation and it acts as both a primer and moisturizer. It can also be used before bed. The separation of foundation has decreased significantly and this primer has helped my dry skin. I would most definitely recommend the It Cosmetics Feel the Moment Primer Serum!! You won't be disappointed!!

            • Skin Tone:
            • Fair

            (1 of 1 customers found this review helpful)

             
            5.0

            I would buy again!

            By Laura R

            from Denver, CO

            About Me Natural Style

            Pros

            • Does Not Clog My Pores
            • Does Not Irritate
            • Helps Smooth Wrinkles
            • Not sticky

            Cons

              Best Uses

              • Everyday
              • Great For Oily T Zone
              • Sensitive Skin

              Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

              I am 51 with sensitive skin and oily T zone. This works great, non greasy and does not clog pores.

              • Skin Tone:
              • Medium
               
              5.0

              I LOVE this!

              By Claudia

              from Chicago

              About Me Natural Style

              Verified Buyer

              Pros

              • Blends Well
              • Easy To Apply
              • Lightweight
              • Long Lasting
              • Natural Looking
              • Smooth

              Cons

                Best Uses

                • Everyday
                • Going Out
                • Sensitive Skin
                • Travel

                Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

                Light, but very effective. Love the scent. Helps heal from overexposure to nature. I got wind burn out in cold New Years Eve, but this serum is wonderful at soothing and moisturizing.

                • Skin Tone:
                • Fair
                 
                5.0

                Smooth and luxurious

                By Jess

                from Roanoke,va

                About Me Trendy Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Hydrating
                • Long Lasting
                • NON GREASY

                Cons

                  Best Uses

                  • Dehydrated Skin
                  • Dry Skin
                  • Sensitive Skin

                  Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

                  I love this serum! I use it with my skin are as a hydrating oil to help build my skins protective barrier in the winter. Usually during the cold season my skill tends to get dry no matter how much exfoliation and moisturizing I do. Adding this to my routine has prevented any dryness so far! A must have for us dry girls!

                  • Skin Tone:
                  • Medium

                  (1 of 1 customers found this review helpful)

                   
                  5.0

                  HG moisturizer!!!

                  By Karen

                  from Ohio

                  About Me Classic Style

                  Pros

                  • Easy To Apply
                  • Lightweight
                  • Long Lasting
                  • Mega Hydrating
                  • Noncomedogenic
                  • Non-oily
                  • Smooth

                  Cons

                    Best Uses

                    • Everyday
                    • Sensitive Skin

                    Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

                    I have combo skin that also happends to be quite sensitive. The dry parts are REALLY dry and the oily parts are REALLY oily. This stuff when used daily after cleansing with my Clarisonic does a great job of balancing my skin's moisture needs. It leaves my skin silky smooth, hydrated, and not greasy at all (as long as you let it soak in for a few minutes before applying foundation). I do also notice that it helps my makeup stay on much longer throughout the day. I also love the fact that you only need a tiny amount to cover your whole face. I can't be without this product.

                    • Skin Tone:
                    • Fair
                     
                    1.0

                    First IT Cosmetics Return

                    By FortyPlus

                    from Bellevue, WA

                    About Me Classic Style

                    Pros

                    • Easy To Apply
                    • Smooth

                    Cons

                    • Contains Silicones
                    • Ineffective
                    • Irritates Skin

                    Best Uses

                      Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

                      I love, love, love IT Cosmetics makeup and expected to love this serum. Sadly, it didn't come close to the hype on the box, but did irritate my skin leaving bumps and red patches. This was a huge miss.

                      • Skin Tone:
                      • Fair
                       
                      5.0

                      Feel the Moment

                      By Tonya

                      from Goodview, VA

                      About Me Natural Style

                      Verified Buyer

                      Pros

                      • Blends Well
                      • Lightweight
                      • Long Lasting
                      • Natural Looking
                      • Smooth

                      Cons

                        Best Uses

                        • All Skin Types
                        • Everyday
                        • Going Out
                        • Sensitive Skin
                        • Travel

                        Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

                        I LOVE THIS PRODUCT!!! My makeup goes on so smoothly and my skin feels like silk! I would recommend everyone to try it!

                        • Skin Tone:
                        • Medium

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                        Q&A

                        Product Q&A

                        Do you have questions about this product?

                        Get answers from in-house experts.

                        13 Questions | 13 Answers
                        Displaying questions 1-10Previous | Next »
                        • Q:

                          Can i use this product as a daily moistuzer or do i need to use it seperately.i have dry skin i dont just want fresh clean smooth feeling.looking for moisturizer to work w It foundation just skin but better.
                          Asked on 12/30/2014 by bell

                          1 answer

                          • Brand Expert

                            A:

                            Hi!!! Thank you for your question!!! you can absolutely use this as a moisturizer!!! IT is a amazing product that can work as a primer and moisturizer in one!!!

                            XOXO

                            Answered on 1/6/2015 by Brand Expert from IT Cosmetics
                        • Q:

                          How is this the same & different from the No. 50 primer?
                          Asked on 12/3/2014 by Dry Sensitive Skin from Iowa

                          1 answer

                          • Brand Expert

                            A:

                            Hi!
                            Thank you for your question!!
                            We are more than happy to help you with this today! Both of our primers are amazing. They each stand alone to treat and prime your skin. Many of the IT Girls tell us that they use them on different days for different reasons.

                            · No 50 Primer – this is a great every day primer. With the more than 50 key ingredients, your skin will be supple and luminous all day while being treated by the best anti-aging powerhouse ingredients.
                            · Feel the Moment Spa Primer – this is the go-to primer when your skin needs that extra moisture and your spirit needs that extra boost. You get the benefit of aromatherapy from the orange peel oil, lavender oil, and eucalyptus while your skin is deeply hydrated. In fact, in a clinical study after 10 minutes of wear, 88% of subjects showed a clinically measured increase in skin hydration.

                            Our products are all formulated to work together but when it comes to primer, you can really choose either each day, depending on your skin. (Some of us use one under our makeup and the other at night because they make our skin feel so good and we know they are doing great things for our skin!)
                            We hope this helps!

                            Answered on 12/3/2014 by Brand Expert from IT Cosmetics
                        • Q:

                          How do I apply the serum with the fan brush I received?
                          Asked on 10/21/2014 by Lisa

                          1 answer

                          • Brand Expert

                            A:

                            Hi, thank you for your question and for being an IT girl! The primer is best applied when you drop some on the palm of your hands and apply it on your face directly like you would your moisturizer! You will feel that instant boost of hydration! Then you can use the fan brush and gently sweep on your face to make sure the product is evenly distributed! Please let us know if you have any other questions :) XOXO

                            Answered on 10/23/2014 by Brand Expert from IT Cosmetics
                        • Q:

                          Is this product gluten free? Cause the primer does contain oats ingredients in it. My skin is super dry and Ian looking for good hydration and anti-aging. Thks
                          Asked on 10/18/2014 by Yesenia from United States

                          1 answer

                          • Staff Reviewer

                            A:

                            This product is not gluten-free, so if you have sensitivity or an allergy to gluten, please consult your physician prior to use.

                            Feel the Moment works wonderfully to hydrate skin as well as to combat the visible signs of aging. It is formulated for all skin types including dry skin.

                            Answered on 10/22/2014 by Staff Expert from ULTA.com
                        • Q:

                          Does this product help shrink facial pores
                          Asked on 10/4/2014 by Phyllis from Fla

                          1 answer

                          • Brand Expert

                            A:

                            Hi, thank you for your question and for being an It girl! This will absolutely smooth out the surface of your skin and reduce the look of pores and also give you that drench of hydration, perfectly priming your skin for a flawless application of your foundation!! Please let us know if you have any other questions!! XOXO

                            Answered on 10/7/2014 by Brand Expert from IT Cosmetics
                        • Q:

                          If I use a (pharmaceutical grade) Vitamin C serum each morning, would it be ok to use this product over it? Also...if so, then when would you use SPF/moisturizer in this combo? Thanks so much! :)
                          Asked on 8/21/2014 by Bkind2animals! from York, PA

                          1 answer

                          • Staff Reviewer

                            A:

                            Yes, you can absolutely layer this primer serum over your vitamin C serum! For best results, we recommend the following order of application: vitamin C serum, moisturizer w/ SPF, Feel the Moment Primer Serum, followed by foundation and other makeup.

                            Answered on 8/26/2014 by Staff Expert from ULTA.com
                        • Q:

                          Should I put this on before or after my moisturizer with sunscreen ?
                          Asked on 6/19/2014 by k

                          1 answer

                          • Staff Reviewer

                            A:

                            We recommend applying over your moisturizer for best results.

                            Answered on 6/23/2014 by Staff Expert from ULTA.com
                        • Q:

                          I know that Tarte's marajuca oil also makes your skin more softer and brighter, but is not a primer. Overall, which do you think is a better product for the skins overall appearance with or without makeup.
                          Asked on 6/11/2014 by Beautyisthebalm

                          1 answer

                          • Staff Reviewer

                            A:

                            Tarte Pure Maracuja Oil contains one ingredient: Passiflora Edulis Seed (Maracuja) Oil, which is rich in vitamins and essential fatty acids. This product, in contrast, is formulated with a host of nourishing botanical oils and extracts, plus anti-aging caviar extract, hydrolyzed collagen, hyaluronic acid, peptides and silk and vitamins A, C & E. If you are treating more advanced signs of aging, or if you are looking for more of a multi-tasking product that works as an anti-aging treatment, hydrator, and primer in one, we recommend this product. If you are seeking a completely natural silicone-free product that will offer antioxidant protection and hydration, we recommend Tarte Pure Maracuja Oil.

                            Both products work wonderfully to improve skin tone and texture, to hydrate all skin types and to protect against free radical damage.

                            We recommend visiting your nearest ULTA store where you can test the consistency, texture, and finish of both products to see which you prefer:
                            http://www.ulta.com/ulta/stores/storelocator.jsp

                            Hope this info helps!

                            Answered on 6/16/2014 by Staff Expert from ULTA.com
                        • Q:

                          I just moved to the East Coast where humidity is a major factor. My normally dry skin is now becoming oily. Does this product work on oily skin? If not, is there another product that you would recommend? I am 45 years old.
                          Asked on 5/28/2014 by Amber from Zionsville, PA

                          1 answer

                          • Staff Reviewer

                            A:

                            This product is formulated for all skin types including oily skin. It will help to hydrate your skin without any greasy feeling. In addition to using this product prior to makeup application, we suggest setting your makeup using Bye Bye Pores Silk HD Anti-Aging Micro-Powder for a flawless, humidity-resistant finish:
                            http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod5770265

                            Answered on 5/29/2014 by Staff Expert from ULTA.com
                        • Q:

                          I have aging skin with spider type wrinkles under the eye. Is this product going to deliver some results for this situation? If not what would you recommend? I do use your foundation and under eye corrector as well as an anti-aging moisturizer.
                          Asked on 4/6/2014 by Ginger from Delaware

                          1 answer

                          • Staff Reviewer

                            A:

                            This product will absolutely help! It is clinically proven to increase hydration in the skin using clinical instrumentation measurements. In just 10 days, it is clinically proven to reduce the appearance of pores and fine lines and to brighten your skin.

                            Answered on 4/8/2014 by Staff Expert from ULTA.com
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