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It CosmeticsVitality Lip Blush Hydrating Gloss Stain
It Cosmetics

Vitality Lip Blush Hydrating Gloss Stain

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Item #: 2269902

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsVitality Lip Blush Hydrating Gloss Stain
 
3.7

(based on 32 reviews)

66%

of respondents would recommend this to a friend.

Pros

  • Glossy finish (22)
  • Even application (19)
  • Long lasting (19)
  • Convenient container (15)
  • Moisturizing (15)

Cons

  • Not true to color (8)
  • Wears off easily (4)

Best Uses

  • Anytime (22)
  • Everyday use (10)
  • Daytime (5)
  • Dry lips (5)
  • Going out (4)
    • Reviewer Profile:
    • Natural style (16), Classic style (12), Trendy style (3)
    • Skin Tone:
    • Medium (17), Fair (13)

Reviewed by 32 customers

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Displaying reviews 1-10

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5.0

I love this gloss/stain

By monica

from plano, tx

About Me Classic Style

Verified Buyer

Pros

  • Convenient Container
  • Even Application
  • Glossy Finish
  • Long Lasting
  • Moisturizing
  • Pleasant Tasting

Cons

    Best Uses

    • Anytime
    • Daytime
    • Dry Lips
    • Everyday Use
    • Going Out
    • Special Occasions

    Comments about It Cosmetics Vitality Lip Blush Hydrating Gloss Stain:

    I love this gloss, goes on almost milky, but changes your lip color to a nice almost natural pink, has a high gloss finish. Color remains on your lips even after gloss wears off. I love this gloss so much I've already purchased a back up! You'll love it too if you like natural color with high gloss color.

    • Skin Tone:
    • Fair
     
    4.0

    delicate color

    By Glittergirl

    from Long Island, New York

    About Me Trendy Style

    Verified Buyer

    Pros

    • Even Application
    • Glossy Finish
    • Great Color Selection
    • Moisturizing
    • True To Color

    Cons

    • Wears Off Easily

    Best Uses

    • Anytime

    Comments about It Cosmetics Vitality Lip Blush Hydrating Gloss Stain:

    This is a very nice lip gloss, not drying, not too sticky.

    • Skin Tone:
    • Medium
     
    2.0

    If You Like Hot Pink Lips...

    By Jamie

    from New Port Richey, FL

    About Me Natural Style

    Verified Buyer

    Pros

    • Moisturizing
    • Pleasant Tasting

    Cons

    • Not True To Color

    Best Uses

    • Anytime

    Comments about It Cosmetics Vitality Lip Blush Hydrating Gloss Stain:

    Turned hot pink on my lips! So disappointed!

    • Skin Tone:
    • Fair
     
    5.0

    Beautiful color and moisturizing

    By mw

    from indiana

    About Me Classic Style

    Verified Buyer

    Pros

    • Convenient Container
    • Even Application
    • Glossy Finish
    • Great Color Selection
    • Long Lasting
    • Moisturizing

    Cons

      Best Uses

      • Anytime
      • Everyday Use

      Comments about It Cosmetics Vitality Lip Blush Hydrating Gloss Stain:

      Beautiful and moisturizing, doesn't dry my lips out

      • Skin Tone:
      • Fair

      (1 of 1 customers found this review helpful)

       
      2.0

      Major color issue - wine berry/HOT PINK

      By LvsMkup

      from Las Vegas, NV

      About Me Classic Style

      Pros

      • Glossy Finish
      • Moisturizing

      Cons

      • Not True To Color
      • Poor Color Selection
      • Wears Off Easily

      Best Uses

      • Dry Lips

      Comments about It Cosmetics Vitality Lip Blush Hydrating Gloss Stain:

      Pros: five stars for moisture and feel. Even after the "gloss" wears off, my lips feel super soft and I sense a hint of product. Very nice.
      Cons: COLOR. I purchased wine berry, it appeared to be the perfect shade, somewhat of a neutral tone. 5 minutes after application, LOOK OUT, HOT PINK. Ugh. I am soooo disappointed in this gloss.
      If it stayed true to color, I would definitely repurchase. Unfortunately, I will only wear this when I have plans to stay at home, such a shame. The color is just too embarrassing to wear out!!

      • Skin Tone:
      • Medium
       
      5.0

      My One True Love

      By Kaylee's Mommy

      from Santa Fe, New Mexico

      About Me Natural Style

      Pros

      • Convenient Container
      • Even Application
      • Glossy Finish
      • Long Lasting

      Cons

        Best Uses

        • Anytime

        Comments about It Cosmetics Vitality Lip Blush Hydrating Gloss Stain:

        I simply love this product! I cannot say enough good things about it! I don't wear makeup often I rock the natural look and this gloss has become my one staple item. The soft baby pink or the bright hot pink I look forward to seeing what color it is each day. I never leave home without it. I bought it for my nieces. A must own! It can take any look to the next level.

        • Skin Tone:
        • Medium
         
        5.0

        My Makeup Must-Have

        By Fair Misha

        from Richmond,VA

        About Me Classic Style

        Verified Buyer

        Pros

        • A Stain That Lasts
        • Convenient Container
        • Even Application
        • Glossy Finish
        • Great Skin Tone Match
        • Long Lasting

        Cons

          Best Uses

          • Anytime

          Comments about It Cosmetics Vitality Lip Blush Hydrating Gloss Stain:

          I was worried that the pink it changed into would be too much for my extremely fair skin but its a beautiful compliment to my cool pink undertones.

          • Skin Tone:
          • Fair
           
          5.0

          addicted.

          By 4evr

          from chicago il

          About Me Natural Style

          Verified Buyer

          Pros

          • Convenient Container
          • Even Application
          • Glossy Finish
          • Great Color Selection
          • Long Lasting

          Cons

            Best Uses

            • Anytime
            • Daytime
            • Everyday Use
            • Going Out

            Comments about It Cosmetics Vitality Lip Blush Hydrating Gloss Stain:

            from a girl who isn't big into makeup - especially bright lips - i LOVE this gloss/stain combo. just the right hint of color to feel ready. and the stain lasts a while. try it!

            • Skin Tone:
            • Fair
             
            4.0

            YOUR perfect pink

            By Kelsey B

            from Winchester, VA

            About Me Trendy Style

            Pros

            • Glossy Finish
            • Long Lasting
            • Moisturizing

            Cons

              Best Uses

              • Anytime

              Comments about It Cosmetics Vitality Lip Blush Hydrating Gloss Stain:

              This, when applied, changes to your perfect pink. Yes, it is PINK, so be aware that it is not going to be the milky color it appears to be in the tube. The color lasts all darn day and the gloss has some serious staying power as well. You will need to apply balm or clear gloss every so often because this does flake ever so slightly (I find that happens often with stains). I would begin with a lip liner because this does tend to want to bleed a bit. I use the Nyx Wonder Pencil!

              • Skin Tone:
              • Fair
               
              5.0

              My New Fave!

              By Kristystroh

              from Pittsburgh, PA

              About Me Classic Style

              Verified Buyer

              Pros

              • Even Application
              • Glossy Finish
              • Long Lasting

              Cons

                Best Uses

                • Anytime

                Comments about It Cosmetics Vitality Lip Blush Hydrating Gloss Stain:

                I love this gloss. I bought Sweet Rose and Mauve-a-Lous. I use with a pencil and they look so pretty. They aren't sticky, and they leave behind a pretty pink stain that lasts.

                • Skin Tone:
                • Medium

                Displaying reviews 1-10

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                Q&A

                Product Q&A

                Do you have questions about this product?

                Get answers from in-house experts.

                2 Questions | 2 Answers
                Displaying questions 1-2
                • Q:

                  I'm considering the "naturally flushed' color, but since I'm a "fall" color base, I tend to wear colors with a hint of more of the earth tones, peaches or neutrals and this lipstick looks very purple...NOT my color! I can't wear pinks....Can you give me an idea of what color it will become on my lips....
                  Asked on 5/13/2014 by Carolyn

                  1 answer

                  • Staff Reviewer

                    A:

                    All IT Cosmetics Gloss Stains are pink based. We would recommend trying Butter Gloss in 'Pretty in Nudes' or 'Naturally Pretty'.

                    Answered on 5/19/2014 by Staff Expert from ULTA.com
                • Q:

                  Can the Hydrating gloss stain be worn over the It Vitality 4 in 1 lip stain without causing the lip stain to come off quicker?
                  Asked on 5/4/2014 by Louie from Columbus, Ohio

                  1 answer

                  • Staff Reviewer

                    A:

                    While the lip stains are designed to stay on all day, you can absolutely use the gloss or the Your Lips But Better Waterproof Lip Liner Stain to increase wear!

                    Answered on 5/6/2014 by Staff Expert from ULTA.com
                Displaying questions 1-2

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