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It CosmeticsNaturally Pretty Vol 1 Matte Luxe Transforming Eye Shadow Palette
It Cosmetics

Naturally Pretty Vol 1 Matte Luxe Transforming Eye Shadow Palette

Item #: 2269911

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsNaturally Pretty Vol 1 Matte Luxe Transforming Eye Shadow Palette
 
4.5

(based on 39 reviews)

92%

of respondents would recommend this to a friend.

Pros

  • Blends easily (29)
  • Applies smoothly (28)
  • Great color (28)
  • Highly pigmented (24)
  • Long lasting (24)

Cons

    Best Uses

    • Everyday (30)
    • Natural effect (25)
    • Work (24)
    • Smokey effect (22)
    • Going out (20)
      • Reviewer Profile:
      • Classic style (18), Natural style (10), Trendy style (6)
      • Skin Tone:
      • Fair (19), Medium (15)

    Reviewed by 39 customers

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    Displaying reviews 1-10

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    5.0

    The best palette I own

    By Lidia

    from Stamford CT

    About Me Trendy Style

    Verified Buyer

    Pros

    • Applies Smoothly
    • Blends Easily
    • Great Color
    • Highly Pigmented
    • Silky Texture

    Cons

      Best Uses

      • Everyday
      • Going Out
      • Natural Effect
      • Smokey Effect
      • Work

      Comments about It Cosmetics Naturally Pretty Vol 1 Matte Luxe Transforming Eye Shadow Palette:

      I love these colors! They're a perfect blend of natural hues that work for both day and night and I have never had more color pay off from an eyeshadow

      • Skin Tone:
      • Medium
       
      5.0

      Must have if you like matte

      By amisunshine

      from Washington, DC

      About Me Trendy Style

      Verified Buyer

      Pros

      • Applies Smoothly
      • Blends Easily
      • Crease Resistant
      • Great Color
      • Highly Pigmented
      • Long Lasting
      • Silky Texture

      Cons

        Best Uses

        • Everyday
        • Going Out
        • Natural Effect
        • Work

        Comments about It Cosmetics Naturally Pretty Vol 1 Matte Luxe Transforming Eye Shadow Palette:

        I like matte so I use this palette everyday. I love that it has different colors, from warm to cool, so that I can change the color for different occasions/seasons. It can be used for the whole year. Even if you like shimmery shadows, this is a very nice addition to your collection.

        • Skin Tone:
        • Medium
         
        4.0

        great product

        By Palmetto Pal

        from SC

        About Me Classic Style

        Verified Buyer

        Pros

        • Applies Smoothly
        • Great Color
        • Silky Texture

        Cons

          Best Uses

          • Everyday
          • Natural Effect

          Comments about It Cosmetics Naturally Pretty Vol 1 Matte Luxe Transforming Eye Shadow Palette:

          use it everyday, brings out my eyes like no other shadow has. very happy and definitely recommend

          • Skin Tone:
          • Fair

          (1 of 1 customers found this review helpful)

           
          5.0

          My new favorite

          By ambereva

          from Oakland, CA

          About Me Trendy Style

          Pros

          • Applies Smoothly
          • Blends Easily
          • Great Color
          • Highly Pigmented
          • Long Lasting

          Cons

            Best Uses

            • Everyday
            • Natural Effect
            • Smokey Effect
            • Work

            Comments about It Cosmetics Naturally Pretty Vol 1 Matte Luxe Transforming Eye Shadow Palette:

            I am an eye palette junkie, I have multiple Tarte, Urban Decay, Smashbox, Stila and the Balm palettes (among others) and I can say definitively that this is the BEST palette I own. It's my first It Cosmetics purchase, and based on this palette's performance and quality, I will be buying much more from this line. The colors are lovely and there's a lot of variety. They apply easily and with minimal fallout, and they blend beautifully. I don't have a single bad thing to say about this palette, even the packaging is wonderful. Buy it. You won't be disappointed!

            I'm in my 40's and have some crepiness and dryness if that's relevant for your consideration. These shadows don't exacerbate or exaggerate either. I tend toward edgy and smokey looks, and I've used this palette successfully for both, as well as more understated looks for work.

            • Skin Tone:
            • Fair
             
            5.0

            Perfection

            By Diana

            from Milton, FL

            About Me Classic Style

            Pros

            • Applies Smoothly
            • Blends Easily
            • Crease Resistant
            • Great Color
            • Highly Pigmented
            • Long Lasting
            • Silky Texture

            Cons

              Best Uses

              • Everyday
              • Going Out
              • Natural Effect
              • Smokey Effect
              • Work

              Comments about It Cosmetics Naturally Pretty Vol 1 Matte Luxe Transforming Eye Shadow Palette:

              Great pigmentation. Glides on like butter. Lasts all day. Cute case too. The dual IT brush is a great mate for this kit.

              • Skin Tone:
              • Medium

              (1 of 1 customers found this review helpful)

               
              5.0

              Perfect Matte Palette!

              By GrandmaP

              from Vacaville, CA

              About Me Classic Style

              Pros

              • Applies Smoothly
              • Blends Easily
              • Crease Resistant
              • Great Color
              • Highly Pigmented
              • Long Lasting
              • Silky Texture

              Cons

              • Cheap Compact Case

              Best Uses

              • Everyday
              • Going Out
              • Natural Effect
              • Smokey Effect
              • Work

              Comments about It Cosmetics Naturally Pretty Vol 1 Matte Luxe Transforming Eye Shadow Palette:

              I have been looking for the perfect matte palette and was so excited to find this one! All of the colors work perfectly for me. I am fair-skinned and in my mid-50's and my eyelids show signs of aging. The shadows are very pigmented and a little goes a long way. They can be used dry or wet. I use the darker colors as eyeliner and to create a smokey eye. I like that there is a pearl shadow that can be added for a little pop. I liked these so much that I returned my high end department store eye shadow that I had recently purchased.

              • Skin Tone:
              • Fair

              (3 of 3 customers found this review helpful)

               
              5.0

              Pretty unbelievable!

              By Poopka

              from Fresno

              Comments about It Cosmetics Naturally Pretty Vol 1 Matte Luxe Transforming Eye Shadow Palette:

              This is the best shadow palette I've used to date. The two main standouts are the fact that these are matte and they blend so easily, and also that the pigmentation is out of this world. You almost have to use a super light hand when applying but the results are fantastic! I got lots of compliments at work and people asking what I was wearing.

               
              5.0

              Love this!!

              By Mks

              from Columbia SC

              About Me Classic Style

              Pros

              • Applies Smoothly
              • Blends Easily
              • Crease Resistant
              • Great Color
              • Highly Pigmented
              • Long Lasting
              • Silky Texture

              Cons

                Best Uses

                  Comments about It Cosmetics Naturally Pretty Vol 1 Matte Luxe Transforming Eye Shadow Palette:

                  A little pricy but worth every penny! Great colors, blend beautifully and lasts all day!! Plus the anti aging benefits.. Definitely my new favorite thing!

                  • Skin Tone:
                  • Fair

                  (1 of 1 customers found this review helpful)

                   
                  5.0

                  awesome product

                  By primaballerina

                  from Chicago il

                  Comments about It Cosmetics Naturally Pretty Vol 1 Matte Luxe Transforming Eye Shadow Palette:

                  I love this palette sooo much! I've been looking for an all matte palette and this one is perfect. My skin is so sensitive to everything that goes in it and this didn't harm or irritate it at all. I hope more volumes come out. This is fabulous!

                  (2 of 3 customers found this review helpful)

                   
                  4.0

                  Almost there

                  By DoxieMama

                  from Here

                  About Me Classic Style

                  Pros

                  • Applies Smoothly
                  • Blends Easily
                  • Crease Resistant
                  • Highly Pigmented
                  • Long Lasting
                  • Silky Texture

                  Cons

                  • Lack Of Color Variety

                  Best Uses

                  • Everyday
                  • Going Out
                  • Natural Effect
                  • Smokey Effect
                  • Work

                  Comments about It Cosmetics Naturally Pretty Vol 1 Matte Luxe Transforming Eye Shadow Palette:

                  I really do like this palette. I'm not a fan of all the glitter and shimmer out there right now. I only like a hint of shimmer at best. The pearl shade is prettier on it's own and takes away from the color you apply it over. Overall, I'm happy to find an all matte palette, but wish there were more color options. The pinks are all too brownish pink and there could have been some brighter colors. I would have loved to see a green (light, dark, or medium) and a true pink. This is Volume 1 so maybe I'll get to see some better choices in a Volume 2.

                  • Skin Tone:
                  • Fair

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  5 Questions | 5 Answers
                  Displaying questions 1-5
                  • Q:

                    Can this product be used with a damp brush as an eyeliner? Also, if used this way will it last all day on the eyelid?
                    Asked on 4/11/2014 by CareBear from Palm Springs CA

                    1 answer

                  • Q:

                    Does this palette come with a brush?
                    Asked on 3/27/2014 by Lovely Lori

                    1 answer

                  • Q:

                    Is there any nickle in this product? I have nickel allergy
                    Asked on 3/27/2014 by janya

                    1 answer

                    • Staff Reviewer

                      A:

                      This product does not contain nickel.

                      Answered on 3/28/2014 by Staff Expert from ULTA.com
                  • Q:

                    Is there a list of colors?
                    Asked on 3/18/2014 by Vicki from San Tan Valley AZ

                    1 answer

                    • Staff Reviewer

                      A:

                      The shades included in this palette are:
                      Transforming Pearl - translucent pearl
                      Sheer Joy - light cream-pink
                      Soft Light - light taupe
                      Warmth - nude
                      Soulful - pink-taupe
                      Mocha - warm taupe-brown
                      Violet - soft violet
                      Midnight - deep blue
                      Noir - gray-black
                      Love - soft light pink
                      Sunrise - gold-taupe
                      Sunset - copper
                      All Heart - mauve
                      Java - warm brown
                      Iconic - gray-purple

                      Answered on 3/19/2014 by Staff Expert from ULTA.com
                  • Q:

                    Will these colors show up on tanned or dark color skin?
                    Asked on 3/13/2014 by Curious

                    1 answer

                    • Staff Reviewer

                      A:

                      Yes, this palette contains shades that are universally flattering across all complexions! These shades can be applied wet or dry. Apply wet for a more pigmented effect.

                      Answered on 3/17/2014 by Staff Expert from ULTA.com
                  Displaying questions 1-5

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