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L'OréalSuperior Preference Fade-Defying Color & Shine
L'Oréal

Superior Preference Fade-Defying Color & Shine

Dark Golden Brown 4G

Item #: 2143341

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How to Use+
Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
L'OréalSuperior Preference Fade-Defying Color & Shine
 
4.3

(based on 585 reviews)

90%

of respondents would recommend this to a friend.

Pros

  • Easy to use (497)
  • Great color (439)
  • Natural look (418)
  • Gentle (282)
  • Long-lasting (260)

Cons

  • Smells bad (102)
  • Doesn't last (64)
  • Messy (53)
  • Time consuming (32)
  • Color misrepresented (31)

Best Uses

  • Graying hair (364)
  • Touch ups (232)
  • New look (207)
  • Thick hair (82)
  • Fine hair (65)
    • Sizing:
    • Feels too small

       

      Feels true to size

       

      100% 

      (3 reviews)

      Feels too large

       
    • Commitment To Color:
    • Permanent (473), Semi-permanent (51), Temporary (18), Demi-permanent (17)
    • Reviewer Profile:
    • Beauty conscious (336), Survivalist / minimalist (155), Product junkie (57), Professional stylist (10)
    • Comfort vs Style:
    • Comfort driven (4)
    • Was this a gift?:
    • No (6)

Reviewed by 585 customers

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Displaying reviews 1-10

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5.0

Great product

By Flshopping

from Orlando, Fl

About Me Minimalist

Verified Buyer

Pros

  • Easy To Use
  • Gentle
  • Great Color
  • Long-Lasting
  • Natural Look
  • Versatile

Cons

    Best Uses

    • Graying Hair
    • Touch Ups

    Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

    Easier to use than Preferance

    • Commitment To Color:
    • Permanent
     
    5.0

    black -- subtlenatural medium brown hair

    By Kama

    from Honolulu, HI

    About Me Beauty Conscious

    Pros

    • Easy To Use
    • Great Color
    • Natural Look

    Cons

      Best Uses

      • New Look

      Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

      From black hair, it's a now a natural medium brown. It just took about an hour though for the color to finally change. Also, if your hair is black make sure you start in the bottom part-follow the instructions.

      • Commitment To Color:
      • Permanent
       
      5.0

      My favorite color yet!!

      By BB

      from Mckinney, TX

      About Me Minimalist

      Verified Buyer

      Pros

      • Easy To Use
      • Great Color
      • Long-Lasting
      • Natural Look

      Cons

      • Smells Bad

      Best Uses

      • Graying Hair
      • New Look
      • Touch Ups

      Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

      I was looking for a red tint that didn't turn my hair orange. This copper color works great for me!

      • Commitment To Color:
      • Permanent
       
      5.0

      good

      By farasat

      from salt lake city

      Verified Buyer

      Pros

        Cons

          Best Uses

            Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

            Esay use.

            • Commitment To Color:
            • Temporary
             
            4.0

            Good Product

            By ginger

            from Northern Indiana

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Easy To Use
            • Great Color
            • Long-Lasting
            • Natural Look

            Cons

            • Color Misrepresented

            Best Uses

            • Graying Hair
            • New Look
            • Touch Ups

            Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

            I wish it had more shine was not as harsh but it did have the color I was going for where other brands did not.

            • Commitment To Color:
            • Permanent
             
            4.0

            Lightest golden brown is beautiful!

            By K

            from Texas

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Easy To Use
            • Great Color
            • Long-Lasting
            • Natural Look

            Cons

            • Smells Bad

            Best Uses

            • New Look

            Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

            I naturally have medium brown hair, but I wanted a lighter color for summer and this hair dye in lightest golden brown was perfect for me. It really brings out the red and orange undertones that are naturally in brunette hair in such a good way! The color is long lasting, a great price, and the weekly conditioner that comes with it is great. The only con is the strong dye smell while you apply it.

            • Commitment To Color:
            • Semi-Permanent

            (2 of 2 customers found this review helpful)

             
            2.0

            Leaves Your Hair RED When It Fades

            By The Actress

            from Los Angeles

            About Me Beauty Conscious

            Pros

            • Easy To Use

            Cons

            • Doesn't Last
            • Too Harsh

            Best Uses

              Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

              SO YOUR HEAD DOESN'T BURN : Pour 4-5 packets of Sweet 'n Low into the bottle for any ammonium based hair coloring product. This will save your scalp from being burned / scabbing - and the color still works the same. (Google)

              The color is nice - and stays on throughout the weeks *but* turns gradually RED - !! I used the DARK ASH BROWN to combat this, and my natural based hair is now permanently red; it's as if I need more of it to counter its own affects.. In two weeks instead of brown, I'm dealing with red highlights. If you don't want red in your hair - avoid.

              I usually avoid writing bad reviews - but these guys have to see what they're doing, and fix their product . . Don't want you to be suprised and keep using Dark Ash Brown (or Medium Ash Brown which I've tried as well, alternating both over a period of 3 months now) - which is actually *causing* the red glow in your hair. FYI

              • Commitment To Color:
              • Semi-Permanent
               
              4.0

              It is better than others

              By ginger

              from Northern Indiana

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Easy To Use
              • Natural Look

              Cons

              • Not The Same Color As Pkg

              Best Uses

              • Graying Hair

              Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

              My hair is more than half grey. The package representation was shiner and lighter in color than what was the final product for me. After color the hair definately felt colored but after a few shampoos and lots of conditioner, it now feels okay. Wish it had more shine and more golden tones.

              • Commitment To Color:
              • Permanent
               
              4.0

              Color in a box

              By Mombo

              from Bloomfield MI

              About Me Minimalist

              Verified Buyer

              Pros

              • Easy To Use
              • Great Color
              • Natural Look

              Cons

              • Doesn't Last

              Best Uses

              • Graying Hair

              Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

              I've used this product several times. It's easy to use and the color is consistent. The conditioner that is included makes your hair very silky.

              • Commitment To Color:
              • Permanent
               
              5.0

              I would buy this prodact again and again

              By Suzy

              from New York

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Easy To Use
              • Gentle
              • Great Color
              • Natural Look
              • Versatile

              Cons

                Best Uses

                • Graying Hair

                Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

                I use this product ones a month, but thinking to change to every 3 weeks, because after 2-3 weeks my grey hair start showing up. Love the color, but wish it lasted longer.

                • Commitment To Color:
                • Permanent

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