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L'OréalFeria Hi-Lift Browns Hair Color
L'Oréal

Feria Hi-Lift Browns Hair Color

Hi-Lift Cool Brown B61

Item #: 2097518

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
L'OréalFeria Hi-Lift Browns Hair Color
 
2.7

(based on 74 reviews)

48%

of respondents would recommend this to a friend.

Pros

  • Easy to use (44)
  • Great color (30)
  • Natural look (27)
  • Gentle (12)
  • Long-lasting (12)

Cons

  • Color misrepresented (31)
  • Smells bad (12)
  • Too harsh (9)
  • Time consuming (4)

Best Uses

  • New look (25)
  • Touch ups (13)
  • Graying hair (10)
  • Thick hair (8)
  • Fine hair (3)
    • Commitment To Color:
    • Permanent (55), Temporary (5), Semi-permanent (4)
    • Reviewer Profile:
    • Beauty conscious (29), Product junkie (20), Survivalist / minimalist (14)

Reviewed by 74 customers

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Displaying reviews 1-10

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4.0

Great at lightening

By Polish gal

from Davie, FL

Verified Buyer

Pros

  • Easy To Use
  • Effective

Cons

    Best Uses

    • Women

    Comments about L'Oréal Feria Hi-Lift Browns Hair Color:

    Very effective at lightening and looks great. I have heard that the ingredients in this are "heavy metals" which are not so safe. This has been my color for years.

    • My Beauty Routine Takes:
    • 30 Minutes

    (2 of 3 customers found this review helpful)

     
    1.0

    Did not work at all!

    By laura322

    from pikesville

    Comments about L'Oréal Feria Hi-Lift Browns Hair Color:

    I have colored my hair and bleached it a couple of times so it is already a brownish color. I used this dye to try and highlight my hair rather than going from brown to blonde. I love Feria and have never had any major issues with their hair products however this high lift brown did not do anything to my hair. it looked almost the exact same as it did before dyed it.

    (4 of 5 customers found this review helpful)

     
    1.0

    Disappointed

    By 15lisac

    from Boston, Ma

    About Me Natural Style

    Pros

      Cons

        Best Uses

          Comments about L'Oréal Feria Hi-Lift Browns Hair Color:

          So disapponted. This hair color turned my medium gold hair into a dull blue ash color. I will never purchase this color again.

          (3 of 4 customers found this review helpful)

           
          1.0

          B61 hi lift brown displeasing

          By Christy

          from Micanopy, Fl

          About Me Natural Style

          Pros

          • Shimmering Yes

          Cons

          • Changed My Hair Light Blu

          Best Uses

            Comments about L'Oréal Feria Hi-Lift Browns Hair Color:

            I always use L'Oréal and this is the first time this product had turned my hair blue which is not what the box color says. Very unprofessional for my place of work.

            (2 of 3 customers found this review helpful)

             
            1.0

            Holy burn!

            By SCCJ

            from Portland, ME

            Pros

              Cons

              • Color Misrepresented
              • Smells Bad
              • Too Harsh

              Best Uses

                Comments about L'Oréal Feria Hi-Lift Browns Hair Color:

                I have never used a hair dye that has burned my hair as badly as this one did. Yes, I did the allergy testing first. This is a very harsh hair dye that only works on hair without previous dyes. I have not dyed my hair in over three years so there was no color build up left. The color was not bad I just wasn't expecting it to be so blonde. The smell is horrid!

                • Commitment To Color:
                • Permanent

                (2 of 2 customers found this review helpful)

                 
                1.0

                Turned my hair dark smoky gray!!

                By Tpars

                from Mississippi

                About Me Beauty Conscious

                Pros

                • Easy To Use

                Cons

                  Best Uses

                    Comments about L'Oréal Feria Hi-Lift Browns Hair Color:

                    I bought this hoping it would lift my hair a few shades lighter, boy did I get a shock when I looked in the mirror. My hair went from brown to dark smoky gray!! It was easy to use, and left my hair feeling soft and healthy, but I need it to be healthy because now I have to do something to get the "smoky gray" look out. My husband referred to the color as "it looks like the color of a jeep that we recently looked at". Not really something you want your husband to compare your hair color to. It is expensive also, especially to leave your hair such an off the wall ugly color.

                    • Commitment To Color:
                    • Permanent

                    (2 of 3 customers found this review helpful)

                     
                    5.0

                    high lift downtown brown

                    By teesa

                    from Alabama

                    About Me Professional Stylist

                    Pros

                    • Easy To Use
                    • Gentle
                    • Great Color
                    • Natural Look

                    Cons

                      Best Uses

                      • Graying Hair
                      • New Look

                      Comments about L'Oréal Feria Hi-Lift Browns Hair Color:

                      I love this color, it is really hard to find something that doesn't give me red tints. This looks natural and no red. I love it

                      • Commitment To Color:
                      • Permanent

                      (0 of 2 customers found this review helpful)

                       
                      1.0

                      Too Good To Be True

                      By Green Eyes

                      from Illinois

                      About Me Beauty Conscious

                      Pros

                      • Easy To Use

                      Cons

                      • Color Misrepresented

                      Best Uses

                      • Touch Ups

                      Comments about L'Oréal Feria Hi-Lift Browns Hair Color:

                      The color on box looked great and I was going to take a risk because I have always stayed dark in terms of hair color. The box stated it was made for dark hair. I have not colored my hair since April, 2013 so it's been a year with growing out and cuts, pretty much virgin hair. It definitely lightened my hair but barely and did not cover grays which I only have a couple on front of head. There seems to be a slight reddish tone to it, too ,but I'll definitely have to lighten it more for my hair to be to my liking for desired result of light golden brown.

                      (9 of 9 customers found this review helpful)

                       
                      1.0

                      Only works on virgin hair

                      By krisd

                      from Chester Co PA

                      About Me Beauty Conscious

                      Pros

                        Cons

                        • Color Misrepresented

                        Best Uses

                          Comments about L'Oréal Feria Hi-Lift Browns Hair Color:

                          I checked the product package and literature before using this product, even though I have been using hair color at home for years. There was no mention that is only works on virgin hair. What it does say is not to use it on predominantly gray or heavily highlighted hair. I have neither so I proceeded. After rinsing and drying my hair, it was apparent that only the roots of my hair were lightened. The rest was just as dark brown as before I colored. When I called Loreal to complain the rep confirmed this product will only work on virgin hair. To lighten dark colored hair, you have to use color remover first then a regular box of hair color on top of that.

                          • Commitment To Color:
                          • Permanent

                          (4 of 5 customers found this review helpful)

                           
                          1.0

                          There should be a money back garuntee.

                          By Tokyok

                          from Iowa

                          Pros

                            Cons

                              Best Uses

                                Comments about L'Oréal Feria Hi-Lift Browns Hair Color:

                                No where on the box does this product say its for virgin hair NO WHERE!!! I found out here after checking reviews because it didn't work, now I have to wait another month to fix my hair!!! NOT HAPPY!!

                                • Was this a gift?:
                                • No

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