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Japonesque Color Velvet Touch Foundation

Japonesque Color

Velvet Touch Foundation

Shade 1

Item #: 2265526 Size: 0.67 oz

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Airbrushed skin enhancer. Feather-light whipped skin enhancer for a beautifully translucent matte skin base. It's imperceptible second-skin texture melts into the complexion leaving a weightless 'airbrushed' finish, and velvety feel.

Click here to find your perfect shade.

Apply over moisturized skin using a foundation brush to buff and blur into the skin. Layer and blend to adjust coverage and sheer out with a stippling brush.
Isododecane, Cyclopentasiloxane, Phenyl Trimethicone, Talc, Mica, Hydrogenated Castor Oil, Dimethicone Crosspolymer, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polyglyceryl-4 Isostearate, Titanium Dioxide, C30-45 Alkyl Dimethicone, Silica Dimethyl Silylate, Trimethylsiloxysilicate, Stearyl Dimethicone, Disteardimonium Hectorite, Octadecene, Methicone, Tocopheryl Acetate, Propylene Carbonate, Polyglyceryl-3 Polydimethylsiloxyethyl Dimethicone, Dimethicone, Ethylene/VA Copolymer, Cocoyl Hydrolyzed Wheat Protein, Aluminum Hydroxide, Stearic Acid, Propylparaben, Parfum/Fragrance. May Contain CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77891 (Titanium Dioxide), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77891 (Titanium Dioxide.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Japonesque ColorVelvet Touch Foundation
 
4.4

(based on 20 reviews)

95%

of respondents would recommend this to a friend.

Pros

  • Goes on smoothly (17)
  • Lightweight (15)
  • Blends well (14)
  • Easy to apply (13)
  • Long-lasting (12)

Cons

No Cons

Best Uses

  • Light to medium coverage (11)
  • Full coverage (9)
  • Mature skin (7)
  • Sensitive skin (7)
  • Acne-prone or oily skin (5)
    • Reviewer Profile:
    • Budget shopper (10), Brand buyer (8)
    • Skin Tone:
    • Fair (9), Medium (9)

Reviewed by 20 customers

Displaying reviews 1-10

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5.0

Great coverage!

By PkrKidzMum

from Georgia

About Me Budget Buyer

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Goes On Smoothly
  • Good Pigmentation
  • Lightweight

Cons

    Best Uses

    • Light To Medium Coverage
    • Normal Skin

    Comments about Japonesque Color Velvet Touch Foundation:

    Great product. Wonderful coverage. Best applied with foundation brush. long lasting!

    • Skin Tone:
    • Medium
     
    4.0

    Worth the money

    By Dayn

    from Phoenix

    About Me Brand Buyer

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Goes On Smoothly
    • Lightweight
    • Long-Lasting

    Cons

    • Pricey / Poor Value

    Best Uses

    • Dry Skin
    • Full Coverage
    • Sensitive Skin

    Comments about Japonesque Color Velvet Touch Foundation:

    L

    • Skin Tone:
    • Deep
     
    4.0

    Pleasantly pleased

    By Rhey

    from Gaithersburg, MD

    About Me Budget Buyer

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Goes On Smoothly
    • Good Pigmentation
    • Lightweight
    • Matte Finish

    Cons

    • Didn't stay on my chin where it's oily
    • Fragrant smell a little overpowering

    Best Uses

    • Dry Skin
    • Full Coverage
    • Light To Medium Coverage
    • Mature Skin
    • Normal Skin

    Comments about Japonesque Color Velvet Touch Foundation:

    I really like this product. I haven't found the best way to apply it for full coverage yet, especially since I have combination skin. It does not last long on my T zone so it isn't great for combination skin, but blends GREAT with my normal skin everywhere else. It is a little too fragrant for me, but was a great buy on sale. May buy it again if I can find something for oily skin I can blend with it.

    • Skin Tone:
    • Fair

    (11 of 11 customers found this review helpful)

     
    4.0

    Lightweight and very natural looking

    By Bree

    from Texas

    About Me Brand Buyer

    Verified Reviewer

    Pros

    • Blends Well
    • Goes On Smoothly
    • Lightweight
    • NATURAL

    Cons

    • Clings To Dry Patches
    • Poor Coverage

    Best Uses

    • Buildable coverage
    • Light To Medium Coverage

    Comments about Japonesque Color Velvet Touch Foundation:

    This is a cream-to-powder type foundation, lightly scented, with a mousse-like consistency. I found it to be light coverage, buildable to medium coverage. After experimenting with different application methods, I achieved the best results just blending it with my fingers. Warming up the product with my fingers seems to have a great impact on the overall finish, at least on my face. I was not able to produce the same smooth result with either a make up sponge or any of the foundation brushes I own. I have combination skin with rosacea on my cheeks and temples. If pressed into these problem areas, medium coverage can be achieved, but there is a tendency of accentuating dry patches (shoutout to other rosacea sufferers). In my case, I believe the foundation will perform much better in spring and summer. On the non-problematic areas of my face, the finish is gorgeous. I noticed a skin smoothing effect and a somewhat matte finish. I've used this with and without primer. Both times the finish was beautiful, but the foundation lasted longer, if a primer was used. I can't imagine this foundation performing extremely well on its own for people with acne, darker discolorations, or very dry skin. However, it does a great job in minimizing pores, evening out my skin tone, and providing a very natural, lightweight finish. It does not settle into fine lines, flare up my rosacea, cause break-outs, or induce any type of rash like skin reaction, which I would often get, mainly from drugstore products. All in all, I would recommend this foundation to people, who don't suffer from fundamental skin issues. If you have slightly enlarged pores, very mild age spots, or a few fine lines here and there, you may want to give this a try. After all, ULTA has a great return policy.

    • Skin Tone:
    • Fair

    (2 of 2 customers found this review helpful)

     
    3.0

    Hard to blend

    By Makeupgirl20

    from The Woodlands, TX

    Comments about Japonesque Color Velvet Touch Foundation:

    I really wanted to like this. While it wears nice and looks so natural on the skin. I have a hard time blending it out. I tried several brushes & beauty blender. Still it was so hard to blend. Honestly I feel it blends best with your fingers, but I don't like doing that.
    So I had to return :(

    (1 of 1 customers found this review helpful)

     
    5.0

    Lovely!

    By AZhappy

    from AZ

    About Me Budget Buyer

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Goes On Smoothly
    • Good Pigmentation
    • Great coverage
    • Lightweight
    • Long-Lasting
    • Matte Finish
    • Noncomodegenic

    Cons

      Best Uses

      • Full Coverage
      • Light To Medium Coverage
      • Mature Skin
      • Sensitive Skin

      Comments about Japonesque Color Velvet Touch Foundation:

      I found that a foundation brush worked best with it.

      • Skin Tone:
      • Fair

      (2 of 2 customers found this review helpful)

       
      5.0

      Beautiful foundation

      By Nicole

      from Michigan

      About Me Budget Buyer

      Verified Buyer

      Pros

      • Goes On Smoothly
      • Matte Finish

      Cons

      • Not for flash photography

      Best Uses

      • Acne-Prone or Oily Skin
      • Light To Medium Coverage

      Comments about Japonesque Color Velvet Touch Foundation:

      This is my go to foundation now. It literally feels like velvet on the skin. Its lightweight, but cover well. Applies flawlessy and easily with a flat top brush. I have extremely oily skin and it wears well when applied with a primer (i use becca ever matte poreless primer). The only con is that it doesnt photograph well under flash.

      • Skin Tone:
      • Medium

      (2 of 2 customers found this review helpful)

       
      5.0

      Love this product! Gets the red out of my skin

      By crtrluvr

      from Pucell OK

      About Me Budget Buyer

      Verified Buyer

      Pros

      • Easy To Apply
      • Goes On Smoothly
      • Lightweight
      • Long-Lasting

      Cons

        Best Uses

        • Acne-Prone or Oily Skin
        • Light To Medium Coverage
        • Mature Skin

        Comments about Japonesque Color Velvet Touch Foundation:

        This is an awesome product that gets the redness out of my skin and yet doesn't leave it feeling oily. I have a lot of redness to my skin and by the end of the day it is usually worse and I have to be careful because I have oily skin and makeup has usually run down my face by the end of the day. This goes on smooth and gives great coverage to my cheeks, nose, chin and forehead area and completely gets rid of the redness and yet doesn't look like I have caked on the makeup. I highly recommend this.

        • Skin Tone:
        • Medium

        (3 of 3 customers found this review helpful)

         
        2.0

        Not for oily skin

        By beautymom36

        from Willoughby, OH

        About Me Brand Buyer

        Verified Reviewer

        Pros

        • Goes On Smoothly
        • Lightweight
        • Smells good

        Cons

        • Difficult To Apply
        • Doesn't Stay On

        Best Uses

        • Normal Skin

        Comments about Japonesque Color Velvet Touch Foundation:

        I really wanted this to work for me. The product smells great and has a really soft and smooth feel. Unfortunately this product wipes right off, even after setting and with a primer. I do have oily skin, but I have never used a product that wiped off as easily as this. It also was hard to blend into my skin. I tried with moisturizer and without and also with primer and without to no avail. I would not recommend this product to anyone with moderate to heavily oily skin.

        • Skin Tone:
        • Medium

        (2 of 2 customers found this review helpful)

         
        5.0

        Never have I ever...used a foundation this amazing

        By Samm, RDH

        from Jacksonville, FL

        About Me Brand Buyer

        Verified Buyer

        Pros

        • Blends Well
        • Doesn't Cause Blemishes
        • Easy To Apply
        • Goes On Smoothly
        • Good Pigmentation
        • Lightweight
        • Long-Lasting
        • Matte Finish
        • Noncomodegenic

        Cons

          Best Uses

          • Acne-Prone or Oily Skin
          • Dry Skin
          • Full Coverage
          • Mature Skin
          • Normal Skin
          • Sensitive Skin

          Comments about Japonesque Color Velvet Touch Foundation:

          I use this product every single day with ease! It's so light and smooth that my skin feels even better after I apply it than it would bare! I won't use anything else! IN LOVE is an understatement.

          • Skin Tone:
          • Medium

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          Q&A

          Product Q&A

          Do you have questions about this product?

          Get answers from in-house experts.

          14 Questions | 14 Answers
          Displaying questions 1-10Previous | Next »
          • Q:

            If I use shade 4 in your luminous foundation which color would I be in this foundation ? Thank you !
            Asked on 4/6/2016 by steph from Oceanside

            1 answer

            • Staff Expert

              A:

              We would suggest Shade 02.

              Answered on 4/27/2016 by Staff Expert from Ulta Beauty
          • Q:

            Is it good for extremely dry sensitive skin??
            Asked on 4/5/2016 by adoinia2004 from US

            1 answer

            • Staff Expert

              A:

              Color Velvet Touch Foundation is great for all skin types. The texture of this foundation is beautiful on dryer skin types.

              Answered on 4/27/2016 by Staff Expert from Ulta Beauty
          • Q:

            I would like to know if this works well with oily skin since it isn't oil free?
            Would you recommend setting it? And what is the average wear time?
            I have fair skin with yellow under tones I purchased 03 shade would that work best?
            Does Japonesque test on animals?
            Asked on 11/6/2015 by Makeupgirl20 from The Woodlands, TX

            1 answer

          • Q:

            How do you recommend applying this? I tried to use a buffing brush but it picked up very little product from the jar.
            Asked on 9/12/2015 by asdf

            1 answer

            • Staff Expert

              A:

              Color Velvet Touch Foundation includes a spatula; we recommend using the spatula to dispense the product onto the back of your hand, then applying and blending using your brush. We hope this helps!

              Answered on 9/16/2015 by Staff Expert from ULTA Beauty
          • Q:

            How much coverage does it offer (sheer, light, medium or full)?
            Asked on 9/5/2015 by Ami

            1 answer

            • Staff Expert

              A:

              The Color Velvet Touch Foundation provides sheer-to-medium coverage and can easily be layered where more coverage is desired.

              Answered on 9/8/2015 by Staff Expert from ULTA Beauty
          • Q:

            What type of brush or sponge do you recommend that I use for this product since it is not s liquid foundation?
            Asked on 9/4/2015 by Jackie from east stroudsburg, PA

            1 answer

          • Q:

            Is this product oil-free?
            Asked on 9/1/2015 by Azi

            1 answer

            • Staff Expert

              A:

              No, this product is not oil-free.

              Answered on 9/2/2015 by Staff Expert from ULTA Beauty
          • Q:

            What type of primer is suggested for this product?
            Asked on 5/4/2015 by Shai

            1 answer

            • Staff Expert

              A:

              Because Velvet Touch Foundation features a silicone base, which smooths skin texture and minimizes the appearance of fine lines, wrinkles, and pores, using a primer is not necessary. It is very long lasting worn alone and provides a matte finish. If you do prefer to wear a primer underneath Velvet Touch Foundation, we suggest using the Velvet Touch Primer:
              http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod10111972

              Answered on 5/5/2015 by Staff Expert from ULTA Beauty
          • Q:

            Is there any SPF in this foundation? How about the finishing powder?
            Asked on 10/7/2014 by Deb from Cumberland, RI

            1 answer

            • Staff Expert

              A:

              Neither Velvet Touch Foundation nor Velvet Touch Finishing Powder contains sunscreen, and neither product is SPF-rated.

              Answered on 10/8/2014 by Staff Expert from ULTA.com
          • Q:

            What color would you suggest for NC20/25, light-med with yellow undertones?
            Asked on 9/10/2014 by Jane from Plymouth, MN

            1 answer

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