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It CosmeticsIT-O2 Ultra Repair Liquid Oxygen Foundation
It Cosmetics

IT-O2 Ultra Repair Liquid Oxygen Foundation

Fair

Item #: 2264058

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Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsIT-O2 Ultra Repair Liquid Oxygen Foundation
 
4.2

(based on 104 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (86)
  • Goes on smoothly (81)
  • Blends well (76)
  • Lightweight (76)
  • Good pigmentation (56)

Cons

  • Poor coverage (15)
  • Doesn't stay on (11)
  • Pricey / poor value (11)
  • Too greasy (8)
  • Heavy (5)

Best Uses

  • Light to medium coverage (56)
  • Mature skin (44)
  • Sensitive skin (39)
  • Dry skin (34)
  • Full coverage (31)
    • Reviewer Profile:
    • Brand buyer (52), Budget shopper (40)
    • Skin Tone:
    • Medium (51), Fair (47)

Reviewed by 104 customers

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Displaying reviews 1-10

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4.0

Nice product!

By Nay

from Richmond, VA

About Me Budget Buyer

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Goes On Smoothly
  • Good Pigmentation
  • Lightweight
  • Long-Lasting

Cons

    Best Uses

    • Acne-Prone or Oily Skin
    • Full Coverage
    • Light To Medium Coverage
    • Mature Skin
    • Normal Skin
    • Sensitive Skin

    Comments about It Cosmetics IT-O2 Ultra Repair Liquid Oxygen Foundation:

    I have very sensitive skin and a lot of redness. This goes on easily and smoothly. I can't use a full/heavy coverage product. This gives me a light to medium coverage. It covers my redness while still allowing my skin to breath.

    • Skin Tone:
    • Fair
     
    5.0

    Love IT

    By Karen

    from Okemos mi

    About Me Budget Buyer

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Goes On Smoothly
    • Good Pigmentation
    • Hydrating
    • Lightweight
    • Long-Lasting
    • Matte Finish
    • Noncomodegenic

    Cons

      Best Uses

      • Acne-Prone or Oily Skin
      • Dry Skin
      • Full Coverage
      • Mature Skin
      • Normal Skin
      • Sensitive Skin

      Comments about It Cosmetics IT-O2 Ultra Repair Liquid Oxygen Foundation:

      I wear it under my IT cc cream. I use a shade lighter and put it over face and around eyes. It increases hydration by 71% after 10 minutes of application. Used with the IT cc cream I have better looking skin that 10 years ago. Oh and I finish the look with a light dusting of bye bye pores. Keeps make up set all day and no t-zone!! Very happy with IT!!!

      • Skin Tone:
      • Medium

      (0 of 1 customers found this review helpful)

       
      4.0

      I may buy this product again

      By lkb

      from Virginia

      About Me Budget Buyer

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Goes On Smoothly
      • Good Pigmentation
      • Long-Lasting

      Cons

      • Heavy
      • Too Greasy

      Best Uses

      • Dry Skin
      • Full Coverage
      • Mature Skin
      • Normal Skin

      Comments about It Cosmetics IT-O2 Ultra Repair Liquid Oxygen Foundation:

      Use for social occasions

      • Skin Tone:
      • Fair

      (1 of 2 customers found this review helpful)

       
      1.0

      Not worth the $$

      By Pamela who loves Make-Up

      from Dallas, TX

      About Me Brand Buyer

      Verified Buyer

      Pros

      • Lightweight

      Cons

      • Doesn't Stay On
      • Poor Coverage
      • Pricey / Poor Value

      Best Uses

        Comments about It Cosmetics IT-O2 Ultra Repair Liquid Oxygen Foundation:

        I was hoping for a much better product but this make up is not worth the $$ paid. The color is not flattering - looked good in the store but the sample must have been something different....not the product I bought.

        • Skin Tone:
        • Medium
         
        3.0

        Try a sample before you buy

        By Loyal Ulta shopper

        from Savannah Georgia

        About Me Brand Buyer

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Goes On Smoothly
        • Lightweight
        • Matte Finish

        Cons

        • Doesn't Stay On
        • Poor Coverage

        Best Uses

        • Light To Medium Coverage

        Comments about It Cosmetics IT-O2 Ultra Repair Liquid Oxygen Foundation:

        This feels really good on the skin. The coverage was a little disappointing though. It does feel weightless and dries to a nice finish. I wouldn't discourage someone from buying this, but I would suggest they test it first.

        • Skin Tone:
        • Medium

        (1 of 1 customers found this review helpful)

         
        5.0

        Best foundation ever

        By mccoolt66

        from Geronimo, Oklahoma

        About Me Brand Buyer

        Verified Buyer

        Pros

          Cons

            Best Uses

              Comments about It Cosmetics IT-O2 Ultra Repair Liquid Oxygen Foundation:

              Love this foundation

              • Skin Tone:
              • Medium
               
              5.0

              Love the product

              By DJAMommy

              from Nampa, ID

              About Me Brand Buyer

              Verified Buyer

              Pros

              • Easy To Apply
              • Goes On Smoothly
              • Lightweight

              Cons

              • Poor Coverage

              Best Uses

              • Does Not Irratate My Skin
              • Dry Skin
              • Light To Medium Coverage

              Comments about It Cosmetics IT-O2 Ultra Repair Liquid Oxygen Foundation:

              Great for dry skin

              • Skin Tone:
              • Medium
               
              3.0

              Great product, terrible packaging

              By Beauty Bri

              from Mesa, AZ

              About Me Brand Buyer

              Verified Buyer

              Pros

              • Blends Well
              • Goes On Smoothly
              • Lightweight
              • Noncomodegenic

              Cons

              • Difficult To Apply
              • Poor Coverage

              Best Uses

              • Acne-Prone or Oily Skin
              • Dry Skin
              • Light To Medium Coverage
              • Mature Skin

              Comments about It Cosmetics IT-O2 Ultra Repair Liquid Oxygen Foundation:

              I really like this product overall, it is great for when I want a light coverage product, but definitely isn't build able for any who want full or even medium coverage. Feels very lightweight, not greasy, looks great when set with powder. Can't feel it on your skin all day. The biggest problem is the packaging- it comes in a pump bottle that I think is supposed to push the product up using air, but I have yet to get a bottle that actually does this. The bottles never work so you end up having to unscrew the top after a few days and eventually you have to blast the last of it out with explosives. If it were in a tube it would be a fabulous product!

              • Skin Tone:
              • Fair
               
              3.0

              I wanted to love it

              By Jskilicious

              from Portland,OR

              Comments about It Cosmetics IT-O2 Ultra Repair Liquid Oxygen Foundation:

              I got this because I really tend to like serum foundations and this seemed to swatch beautifully. When I tried it I thought there was a problem with my primer so I washed my face and tried again. Nope it's the foundation. It takes a reaaaally long time to set, and it makes my skin look greasy after a few hours. It has to be the formula because I have dry skin.the coverage is also surprising,because you can't really build it. It's very sheer. If you try it moves around on your face. Sadly I will have to return.

               
              4.0

              Good product

              By Baseball mom

              from Wesley Chapel, FL

              About Me Budget Buyer

              Verified Buyer

              Pros

              • Blends Well
              • Easy To Apply
              • Long-Lasting

              Cons

              • Heavy
              • Pricey
              • Pricey / Poor Value
              • Thick

              Best Uses

              • Light To Medium Coverage
              • Normal Skin

              Comments about It Cosmetics IT-O2 Ultra Repair Liquid Oxygen Foundation:

              Good product. A little too thick for my skin type. Price is a con.

              • Skin Tone:
              • Medium

              Displaying reviews 1-10

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              Q&A

              Product Q&A

              Do you have questions about this product?

              Get answers from in-house experts.

              17 Questions | 18 Answers
              Displaying questions 1-17
              • Q:

                I currently use cc cream its better then ur skin foundation and i really like it and everthing it does.but i have really dry skin so iam wondering if oxygen foundation would be better for me but i also want full coverage and of course anti aging.which one would be better for me? I have alittle bit of redness between my cheeks and my nose.
                Asked on 8/13/2015 by Mac

                1 answer

                • Brand Expert

                  A:

                  Hi
                  Thank you for your question and for your interest in our product. They are both amazing products so you can't go wrong either way. IF you are happy with the CC Cream we recommend sticking with it and just adding a moisturizer if you feel your skin needs more!

                  XOXO

                  Answered on 8/14/2015 by Brand Expert from IT Cosmetics
              • Q:

                I am 54 years old and have combination skin. My T-zone area gets every oily during the day. Also I still have break outs. Is this a great product for combination acne prone skin? Also I live in FL. where it can get very humid.
                Asked on 4/3/2015 by divermermaid from Clearwater, FL

                1 answer

                • Brand Expert

                  A:

                  Hi!! Thank you for your question!!!!! We are more than happy to help you with this today!!!! All of our products are great for all skin types - especially for those with sensitive skin issues!!

                  This would be great for you!!

                  XOXO

                  Answered on 4/3/2015 by Brand Expert from IT Cosmetics
              • Q:

                I am 68 years old. Do I need this makeup. My skin is dry and I have the normal wrinkles of a person my age. Also what else do you recommend for the face.
                Asked on 2/20/2015 by Dot from Mississippi

                2 answers

                • Brand Expert

                  A:

                  Hi
                  thank you for your question!! The IT02 foundation would be a great product for you!
                  Our IT 02 foundation is like a facial, in a bottle, in a foundation! IT gives sheer to buildable full coverage and leaves your skin with that dewy glow. We can also recommend using.

                  No 50 Primer is a multi-tasking luxe concentrated hydrating primer and serum in one! It is infused in with more than 50 beneficial ingredients, including hydrating anti-aging peptides, collagen, niacin, essential lipid-rich oils, vitamins, and extracts to nurture your skin and lock in moisture as it prepares it for flawless makeup application. Clinically proven to increase hydration in the skin, using clinical instrumentation measurements. In just 10 days, it is clinically proven to reduce the appearance of pores, fine lines and brighten your skin.

                  No. 50 Primer works with our products to allow the “good for you” ingredients to seep into the skin and provide their amazing benefits! She will reap the benefits from both products

                  XOXO

                  Answered on 2/27/2015 by Brand Expert from IT Cosmetics
                • Brand Expert

                  A:

                  Hi!! This will be a great product for you!! We also recommend using a primer like our No 50 primer!! This is super hydrating and will help prep the skin for the makeup application!
                  XOXO

                  Answered on 2/24/2015 by Brand Expert from IT Cosmetics
              • Q:

                i'm not sure which foundation to pick from so undecided between this product or the cc+ veil beauty fluid foundation. they both look like they would be great products> I have one in my cart. I'm 42 years old for the most part my skin still looks good. i have combination skin a few acne marks i get a few pimples. I dont like a heavy foundation. I watched the video for the cc+veil girls looked great.
                Asked on 2/10/2015 by stephanie from United States

                1 answer

                • Brand Expert

                  A:

                  Hi
                  thank you for your question!! We are more than happy to assist you with this today!!!! They are both amazing products it just depends on the coverage you are looking for. If you want sheer coverage go with the CC Veil and for more buildable to full coverage the IT 02 is for you!!! XOXO

                  Answered on 2/11/2015 by Brand Expert from IT Cosmetics
              • Q:

                Which foundation is best for dry, wrinkled, sun spots?
                Asked on 12/23/2014 by Love IT from Mn

                1 answer

                • Brand Expert

                  A:

                  Hi!!! Thank you for your question!!!!! We are more than happy to assist you with this today!!! All of our foundations are amazing for dry skin, wrinkles and sun spots!! It just depends on the look you are going for!

                  Our CC+ Cream is your full coverage foundation, brightening color, anti-aging serum, pore minimizing primer, dark spot corrector, moisturizing day cream, plus physical only SPF 50+ all in one easy step! It delivers luminous and healthy looking skin with powerful anti-aging repair benefits for perfect coverage.

                  Our IT 02 foundation is like a facial, in a bottle, in a foundation! IT gives sheer to buildable full coverage and leaves your skin with that dewy glow.

                  Lastly our Celebration Foundations are a full-coverage anti-aging foundation that provides a naturally flawless, soft-focus, skin-perfecting finish.

                  We hope this helps!!!

                  XOXO

                  Answered on 12/30/2014 by Brand Expert from IT Cosmetics
              • Q:

                What is the difference between this foundation and the cc cream foundation?
                Asked on 11/23/2014 by Becky from Ct

                1 answer

                • Brand Expert

                  A:

                  Hi!
                  Thank you for your question!! We are more than happy to help you today!!! Our CC+ Cream is your full coverage foundation, brightening color, anti-aging serum, pore minimizing primer, dark spot corrector, moisturizing day cream, plus physical only SPF 50+ all in one easy step! It delivers luminous and healthy looking skin with powerful anti-aging repair benefits for perfect coverage.

                  Our IT 02 foundation is like a facial, in a bottle, in a foundation! IT gives sheer to buildable full coverage and leaves your skin with that dewy glow.

                  The biggest difference is that CC Cream is full coverage while IT02 can be buildable!

                  So it depends on the look you are going for! XOXO

                  Answered on 11/25/2014 by Brand Expert from IT Cosmetics
              • Q:

                Does this product contain sunscreen? Or do I have to put sunscreen on separately? And if so what product do you recommend to use with it as sunscreen?
                Asked on 8/22/2014 by Maybell11 from Bakersfield, CA

                1 answer

                • Staff Expert

                  A:

                  This product does not contain sunscreen and is not SPF-rated. This foundation layers beautifully over Your Skin But Better CC Cream with SPF 50+ or CC+ Veil Beauty Fluid Foundation SPF 50.

                  Answered on 8/27/2014 by Staff Expert from ULTA.com
              • Q:

                I have oily skin and typically use a primer plus the bye bye pores finishing powder (love that stuff! !). Do I need a primer with this foundation? I want to reduce my steps and reap the benefits of the ingredients in this foundation. Also, does it take time for skin to adjust to this product?
                Asked on 7/30/2014 by Busy girl from milwaukee

                1 answer

                • Staff Expert

                  A:

                  This foundation features a built-in primer, so using an additional primer prior to application is completely optional! There is no adjustment period for this product; it is formulated for all skin types with anti-aging and hydrating ingredients to promote healthy skin.

                  Answered on 8/1/2014 by Staff Expert from ULTA.com
              • Q:

                Which IT product would work better for full coverage due to hyper pigmentation, scarring, freckles, broken capillaries. Also enlarged pores & wrinkles. Ultra repair liquid oxygen foundation or a different IT foundation?
                Asked on 6/4/2014 by Makeup Junkie from Hickory, NC

                1 answer

                • Staff Expert

                  A:

                  All of IT Cosmetics foundations provide great coverage, but our suggestion would be Your Skin But Better CC Cream with SPF 50+, as it is an amazing 7-in-1 product which includes your primer, pore minimizer, color correcting cream, full coverage foundation, anti-aging serum, moisturizer, and SPF in one. It will cover you flawlessly in one easy step! See full details here:
                  http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod5770257

                  Answered on 6/5/2014 by Staff Expert from ULTA.com
              • Q:

                Could you please tell me if this foundation is vegan?
                Thank you!
                Asked on 6/2/2014 by debbi from tucson, az

                1 answer

                • Staff Expert

                  A:

                  While this is a cruelty-free product, it is not vegan.

                  Answered on 6/4/2014 by Staff Expert from ULTA.com
              • Q:

                Does this product help acne prone/ oily skin?
                Asked on 6/2/2014 by Katie

                1 answer

                • Staff Expert

                  A:

                  This product is great for all skin types including oily, acne-prone skin. It is clinically proven to increase skin barrier repair and to increase skin hydration by over 71% after just 1 application! It is also infused with many skin-beneficial ingredients and Drops of Light Technology® reflecting pigments to optically blur away the appearance of imperfections.

                  Answered on 6/4/2014 by Staff Expert from ULTA.com
              • Q:

                How do I know which shade to get
                Asked on 5/18/2014 by Helen from Mokena,il

                1 answer

              • Q:

                Is this product for those with yellow, pink, or neutral undertones?
                Asked on 5/15/2014 by AMickey from MI

                1 answer

                • CUSTOMER CARE

                  A:

                  Fair and Light work best with Pink / Peachy undertones while the Medium and Tan work best on yellow/warm undertones.

                  Answered on 5/19/2014 by Staff Expert from ULTA.com
              • Q:

                Would this foundation work well over the YSBB CC 50+ Cream? Also would the Vitality Glow Anti-Aging Matte Bronzer be okay for setting the foundation or would the Bye Bye Pores Bronzer work better for setting purposes?
                Asked on 5/2/2014 by Mumbles from Los Angeles, Ca

                1 answer

                • Staff Expert

                  A:

                  You can absolutely wear these two foundations together to achieve your desired look. We recommend using the Bye Bye Pores Bronzer (Item #: 2264088) to set rather then the matte bronzer!

                  Answered on 5/6/2014 by Staff Expert from ULTA.com
              • Q:

                I would like to know if this foundation is for oily skin? I am oily in my T-zone.
                Asked on 4/15/2014 by Sugar from Boaz, AL

                1 answer

              • Q:

                What powder would u recommend using with this foundation? Also how is this foundation in comparison with the celebration powder foundation?
                Asked on 4/12/2014 by carokyn

                1 answer

                • Staff Expert

                  A:

                  IT Cosmetics Bye Bye Pores Silk HD Anti-Aging Micro-Powder (Item #: 2264078) works perfectly to set this foundation for a flawless finish:
                  http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod5770265

                  This product features a liquid formula with sheer to full buildable coverage with a natural dewy finish, while Celebration Foundation features a pressed powder formula with full coverage with a natural matte finish. Both products are formulated with a host of anti-aging ingredients for healthy skin.

                  Answered on 4/14/2014 by Staff Expert from ULTA.com
              • Q:

                Will this product help with firming skin?
                Asked on 3/21/2014 by Mlwgirl from Union Springs NY

                1 answer

                • Staff Expert

                  A:

                  Yes, this product is formulated with advanced peptides and hydrolyzed collagen to help firm the skin.

                  Answered on 3/25/2014 by Staff Expert from ULTA.com
              Displaying questions 1-17

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