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It CosmeticsYour Lips But Better Waterproof Lip Liner Stain

It Cosmetics

Your Lips But Better Waterproof Lip Liner Stain

Buff Nude (Light/Medium)

Item #: 2264046 Size: 0.017 oz

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Why did IT Cosmetics create this product: To finally give women a clinically proven waterproof automatic lip liner pencil that is also a stain, so it truly lasts! It's also a hydrating primer, and long-wear stain that doesn't dry out lips and keeps your favorite lip product in place! Plus it truly matches your lip tone to create natural-looking gorgeous lip. To deliver a product that gives you a pretty natural color that is truly your lips but better!

What is it: YLBB Your Lips But Better Waterproof Lip Liner Stain is an ultra luxe, ultra creamy clinically proven waterproof automatic lip liner pencil infused with a stain! This innovative game-changer acts as your nude lip liner, lip primer, long-wear stain and reversible lip liner all in one! This truly innovative formula is infused peptides, collagen, hyaluronic acid, hydrating avocado oil, shea butter, aloe, and jojoba that all work together to treat, hydrate, condition, sooth and nourish your lips all while minimizing the appearance of lip lines and keeping your lip color in place! Plus YLBB Your Lips But Better Waterproof Lip Liner Stain is packed with anti-aging anti-oxidants including vitamins A, C, E, acai, green tea and white tea to protect and ward off free-radicals all day long. Paraben free!

Who is it for: Anyone who wants hydrating and conditioning benefits in a lip liner that won't budge or smudge and stay all day until you decide to take it off. Anyone who wants younger or fuller looking lips. Anyone who wants the perfect shade of lip liner that can be worn alone, or with your favorite lipstick or gloss.

Why is it different: Developed with leading plastic surgeons, YLBB stands for Your Lips But Better and that is exactly what this product is all about! YLBB Your Lips But Better Waterproof Lip Liner Stain is an ultra luxe, ultra creamy clinically proven waterproof automatic lip liner that is your lip liner, lip primer, long-wear liner stain and reversible lip liner all in one! All shades are designed to work with your skin tone to give you the look of your lips but better. This truly innovative formula is infused peptides, collagen, hyaluronic acid, hydrating avocado oil, shea butter, aloe, and jojoba that all work together to treat, hydrate, condition, sooth and nourish your lips all while minimizing the appearance of lip lines and keeping your lip color in place! Plus YLBB Your Lips But Better Waterproof Lip Liner Stain is packed with anti-aging anti-oxidants including vitamins A, C, E, acai, green tea and white tea to protect and ward off free-radicals all day long. Paraben free!
Begin with clean, bare lips. Twist up your automatic pencil and begin tracing your natural lip line using light strokes, beginning at the center of your lip line and working outward. Press your pencil lightly for a lighter nude/natural color and a bit harder for deeper/more intense color. For fuller-looking lips hug the very outer edges of the lip line as you apply.

Beauty tips: YLBB Your Lips But Better Waterproof Lip Liner Stain can also be used for color correction. Simply fill in your lips with the YLBB Your Lips But Better Waterproof Lip Liner Stain for a stain that won¿t move and will last all day! Apply your favorite IT Cosmetics lipstick or lip gloss over top or wear YLBB Your Lips But Better Waterproof Lip Liner Stain alone!
Cyclopentasiloxane, Trimethylsiloxysilicate, Silica, Mica, Ceresin, Cyclomethicone, Polythylene, Euphorbia Cerifera (Candelilla) Wax, Isododecane, Synthetic Wax, Methicone, Polyisobutene, Dimethicone, Argania Spinosa Kernel Oil, Butyrospermum ParkII (Shea) Butter, Palmitoyl Hexapeptide-12, Persea Gratissima (Avocado) Oil, Prunus Avium (Sweet Cherry) Seed Oil, Prunus Domestics Seed Oil, Simmondsia Chinesis (Jojobs) Seed Oil, Tocopheryl Acetate, Vitis Vinifera (Grape) Seed Oil, Cholesterol, Collagen, Hyaluronic Acid, Hydrolyzed Silk, Retinyl Palmitate, Tocopherol, Aloe Barbadensis Leaf Extract, Olea Eurpaea (Olive) Leaf Extract, Punica Granatum Extract, Camellia Sinensis Leaf Extract, Chamomilla Recutita (Matricaria) FLower Extract. May contain: Titanium Dioxide (Ci 77891), Iron Oxides (CI 77491, CI 77492, CI 77499, D&C Red No. 6 BA Lake (CI 15850), Ultramarine Blue (CI 77007), D&C Red No.7 CA Lake (CI 15850:1), D&C Yellow No.6 AL Lake (CI 15985:1), D&C Blue No.1 AL Lake (CI 42090).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsYour Lips But Better Waterproof Lip Liner Stain
 
4.1

(based on 174 reviews)

77%

of respondents would recommend this to a friend.

Pros

  • Long lasting (113)
  • True to color (101)
  • Even application (97)
  • Convenient container (85)
  • Great color selection (73)

Cons

  • Wears off easily (32)
  • Drying (17)
  • Not true to color (7)
  • Clumpy application (3)
  • Poor color selection (3)

Best Uses

  • Anytime (107)
  • Everyday use (78)
  • Going out (40)
  • Special occasions (37)
  • Daytime (36)
    • Reviewer Profile:
    • Classic style (89), Natural style (65), Trendy style (15)
    • Skin Tone:
    • Medium (88), Fair (77), Deep (3)

Reviewed by 174 customers

Displaying reviews 1-10

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4.0

I would buy this product again.

By De De

from New Orleans, LA

About Me Natural Style

Verified Buyer

Pros

  • Convenient Container
  • Even Application
  • Great Color Selection
  • Long Lasting
  • True To Color

Cons

    Best Uses

    • Anytime
    • Everyday Use

    Comments about It Cosmetics Your Lips But Better Waterproof Lip Liner Stain:

    This was my first time using a liner and it is great.

    • Skin Tone:
    • Medium
     
    1.0

    Not what it claims!

    By KK

    from Cumming, GA

    About Me Trendy Style

    Verified Buyer

    Pros

      Cons

      • Doesn't Last
      • Too Pricey

      Best Uses

        Comments about It Cosmetics Your Lips But Better Waterproof Lip Liner Stain:

        I will never buy this product again! It doesn't last, wears off quickly.

        • Skin Tone:
        • Medium
         
        5.0

        Buff Nude

        By Tess

        from Miami Florida

        Comments about It Cosmetics Your Lips But Better Waterproof Lip Liner Stain:

        Love this lipliner I have repurchased it 3 times already. It's the perfect darker nude lip color. I wear it by itself all over the lip or with a lipstick. Perfect either way. I also love the formula they stay allllll day!

         
        5.0

        Great product

        By Tracy

        from Florence, MS

        About Me Classic Style

        Verified Reviewer

        Pros

        • Long Lasting

        Cons

          Best Uses

          • Everyday Use

          Comments about It Cosmetics Your Lips But Better Waterproof Lip Liner Stain:

          This liner is GREAT. Easy to apply, and literally stays on for hours, even after eating and drinking. I will be giving all my other liners to my kids and buying more of these.

          • Skin Tone:
          • Medium
           
          5.0

          Perfect Red is Redhead Approved!

          By Tess La Coil

          from Cincinnati, OH

          About Me Classic Style

          Verified Reviewer

          Pros

          • Convenient Container
          • Even Application
          • Glossy Finish
          • Great Color Selection
          • Long Lasting
          • Moisturizing
          • Redhead Friendly
          • True To Color

          Cons

            Best Uses

            • Anytime
            • Daytime
            • Dry Lips
            • Everyday Use
            • Going Out
            • Redhead Approved
            • Special Occasions

            Comments about It Cosmetics Your Lips But Better Waterproof Lip Liner Stain:

            Perfect Red is the Redhead shade! It doesn't go into the tiny age lines around your lips. Works as an excellent base for red lipstick. Moisturizes dry lips. I plan to get more shades as this is the best lip liner I have ever used.

            • Skin Tone:
            • Fair
             
            5.0

            Long lasting, good color

            By Elissa

            from Detroit, MI

            About Me Classic Style

            Verified Buyer

            Comments about It Cosmetics Your Lips But Better Waterproof Lip Liner Stain:

            It's long lasting and the color works with several shades.

            • Skin Tone:
            • Medium
             
            5.0

            Have used this product for over two years, love it!!

            By Nanna

            from Knoxville, Tn

            About Me Natural Style

            Verified Buyer

            Pros

            • Long Lasting
            • True To Color

            Cons

              Best Uses

              • Everyday Use

              Comments about It Cosmetics Your Lips But Better Waterproof Lip Liner Stain:

              Only have to put the lip color on once a day.

              • Skin Tone:
              • Fair
               
              4.0

              Great product

              By Lindafitz

              from Aldie, VA

              About Me Natural Style

              Verified Buyer

              Pros

              • Convenient Container
              • Even Application
              • True To Color

              Cons

              • Wears Off Easily

              Best Uses

              • Anytime
              • Everyday Use
              • Going Out
              • Special Occasions

              Comments about It Cosmetics Your Lips But Better Waterproof Lip Liner Stain:

              I wish it truly stained my lips and lasted longer, but I really like this product anyway.

              • Skin Tone:
              • Medium
               
              5.0

              Obsessed with this liner

              By Kaylee

              from Fort Worth, TX

              About Me Classic Style

              Verified Buyer

              Pros

              • Makes My Lips Look Fuller
              • Pretty color
              • Stays ALL DAY

              Cons

              • Dries out my lips

              Best Uses

                Comments about It Cosmetics Your Lips But Better Waterproof Lip Liner Stain:

                This is my favorite lip liner that I've found so far. It stays all day and blends perfectly.

                • Skin Tone:
                • Fair
                 
                5.0

                Stays on great!

                By Heather S

                from Cicero, NY

                About Me Natural Style

                Verified Buyer

                Pros

                • Convenient Container
                • Even Application
                • Long Lasting
                • Moisturizing
                • True To Color

                Cons

                  Best Uses

                  • Anytime

                  Comments about It Cosmetics Your Lips But Better Waterproof Lip Liner Stain:

                  Last very well and is easy to use.

                  • Skin Tone:
                  • Fair

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  8 Questions | 8 Answers
                  Displaying questions 1-8
                  • Q:

                    Which lip liner shade will pair best with the Believe blurred Lines lipstick?
                    Asked on 2/6/2016 by Loving It! from San Diego

                    1 answer

                    • Brand Expert

                      A:

                      Hi
                      This is a great question and we are more than happy to help. The Romantic Rose goes best with the Believe Blurred Lines.
                      XOXO

                      Answered on 2/8/2016 by Brand Expert from IT Cosmetics
                  • Q:

                    Which shade would go well with the Naturally Pretty Blurred lines lipstick?
                    Asked on 1/21/2016 by Ragin Cajun from Lafayette, LA

                    1 answer

                    • Brand Expert

                      A:

                      Hi
                      More than happy to help you with this today.
                      We would recommend the Romantic Rose.
                      XOXO

                      Answered on 1/22/2016 by Brand Expert from IT Cosmetics
                  • Q:

                    How do you remove if it does not come off with water?
                    Asked on 8/17/2015 by Dom

                    1 answer

                    • Brand Expert

                      A:

                      Hi!
                      Thank you for your question and for your interest in our lip product. You would use a waterproof makeup remover and also soap and water. It does come off with your normal daily cleansing routine!
                      Hope this helps!
                      XOXO

                      Answered on 8/19/2015 by Brand Expert from IT Cosmetics
                  • Q:

                    Which lipstick color would look best with the romantic Rose lip liner?
                    Asked on 8/9/2015 by Cathy from Chester springs, pa

                    1 answer

                    • Brand Expert

                      A:

                      Hello
                      Thank you for your question and for your interest in our lip products. The Romantic Rose Liner goes best with our Love or Live Blurred Lines!
                      XOXO

                      Answered on 8/10/2015 by Brand Expert from IT Cosmetics
                  • Q:

                    I am medium tone and wear pretty in pink lip gloss stain . What color lip liner would go best with that color ?
                    Asked on 5/18/2015 by Nana from Bellmawr N J

                    1 answer

                    • Brand Expert

                      A:

                      Hi!
                      Thank you for your question!!! We are more than happy to help you with this today!
                      We would also recommend the pretty in pink liner!
                      XOXO

                      Answered on 5/18/2015 by Brand Expert from IT Cosmetics
                  • Q:

                    Looking for a warm nude. Are any of these warm shades?
                    Asked on 5/14/2015 by No Cheese Mama from Los Angeles

                    1 answer

                    • Brand Expert

                      A:

                      Hi! Thank you for your question and for your interest in our liners! The Blushing Nude and spicy nude are the warmest nude shades that we have!
                      XOXO

                      Answered on 5/14/2015 by Brand Expert from IT Cosmetics
                  • Q:

                    Which color matches best with the IT lip stain in "damsel"? Thank you.
                    Asked on 2/16/2015 by looking-for-the-perfect-lipliner from Cary, NC

                    1 answer

                    • Brand Expert

                      A:

                      Hi!!
                      thank you for your question!!! Both the pretty in pink and romantic rose work well with Damsel Lip Stain!!!
                      XOXO

                      Answered on 2/16/2015 by Brand Expert from IT Cosmetics
                  • Q:

                    is cherry flush bright pink or red?
                    Asked on 11/6/2014 by Yadira from United States

                    1 answer

                    • Brand Expert

                      A:

                      Hi!!
                      Thank you for your question!!!! We are more than happy to help you with this today!!! The Cherry Flush is a vibrant redish-pink but it has more Red undertones then Pink!

                      XOXO

                      Answered on 11/10/2014 by Brand Expert from IT Cosmetics
                  Displaying questions 1-8

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