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It CosmeticsTightline Full Lash Length Black Mascara Primer
It Cosmetics

Tightline Full Lash Length Black Mascara Primer

Item #: 2264027

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FREE deluxe Hello Lashes Extensions Mascara with any $35 IT Cosmetics purchase (offer valid 4/19/15-5/10/15 or while supplies last)

$10.00 Value

FREE deluxe Hello Lashes Extensions Mascara 0.16 oz. w/any $35 IT Cosmetics purchase
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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsTightline Full Lash Length Black Mascara Primer
 
4.2

(based on 193 reviews)

81%

of respondents would recommend this to a friend.

Pros

  • Defines & separates (134)
  • Applies evenly (124)
  • Doesn't clump (124)
  • Great brush (122)
  • Lengthens (98)

Cons

  • Flakes (19)
  • Dries out quickly (17)
  • Difficult to remove (15)
  • Sticky texture (8)
  • Smudges or runs (6)

Best Uses

  • Anytime (143)
  • Daytime (47)
  • Going out (44)
    • Reviewer Profile:
    • Classic style (90), Natural style (68), Trendy style (20)

Reviewed by 193 customers

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Displaying reviews 1-10

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5.0

best Mascara ever

By JOANE

from FAIRBANKS, ALASKA

About Me Classic Style

Verified Buyer

Pros

  • Applies Evenly
  • Defines & Separates
  • Great Brush
  • Lengthens

Cons

    Best Uses

    • Anytime

    Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

    The brush totally surprised me, so thin and tiny and worked great!

     
    4.0

    Smooth

    By Cool Granny

    from Aurora, IL

    About Me Classic Style

    Verified Buyer

    Pros

    • Adds Volume
    • Applies Evenly
    • Defines & Separates
    • Doesn't Clump
    • Goes on smooth
    • Great Brush
    • Lengthens

    Cons

    • Doesn't Keep Lashes Up

    Best Uses

    • Anytime
    • Daytime
    • Going Out

    Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

    Great base that helps define lashes. Goes on smooth, dries quickly. My only disappointment is that it doesn't keep my lashes up and curled.

     
    3.0

    okay

    By jen

    from phoenix, az

    About Me Classic Style

    Verified Buyer

    Pros

    • Does Give A Tightline

    Cons

    • Leaves Black Speckles

    Best Uses

      Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

      I wanted to love this product but I was very disappointed. It did give a great tightline which I loved however after it dried left black speckles all over under my eyes and flaked off my lashes. I don't know if my bottle was dried out or if this is typical but it really made my eye makeup look cheap and messy. I returned it for that reason and would be willing to try their other mascaras as I really like this cosmetic line.

       
      5.0

      LOVE THIS!

      By wenn84

      from MN

      About Me Natural Style

      Verified Buyer

      Pros

      • Applies Evenly
      • Defines & Separates
      • Doesn't Clump
      • Great Brush

      Cons

        Best Uses

        • Anytime

        Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

        Love this and use it as my mascara. I like how I get every lash and no clumping.

         
        3.0

        It's OK

        By Christina

        from Tennessee

        About Me Classic Style

        Verified Buyer

        Pros

        • Doesn't Clump

        Cons

        • Flakes

        Best Uses

          Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

          I didn't love it. I liked it OK but I won't buy it again. I thought I could wear it by itself on my not much makeup Saturday but it realy didn't give me the tightline like I was hoping. It was more of like a light smudge line.

           
          5.0

          great primer

          By samiam

          from york,pa

          About Me Trendy Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

            Best Uses

            • Anytime

            Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

            I use this with other mascara other than IT cosmetics as well. At my age you don't have the eyelashes you had when you were younger. Really helps to separate, lengthen and define your eyelashes.

             
            5.0

            Excellent base or casual day wear

            By CJ

            from Scottsdale, AZ

            About Me Classic Style

            Verified Buyer

            Pros

            • "faux" Liner Look
            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush

            Cons

              Best Uses

              • Anytime
              • Daytime

              Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

              Easy to use - for a tiny brush it packs a punch. I really like that it's good for my lashes too.

               
              5.0

              Finally a Daily Wear Mascara

              By JDMom

              from Ft Worth, TX

              About Me Classic Style

              Verified Reviewer

              Pros

              • Applies Evenly
              • Defines & Separates
              • Doesn't Clump
              • Great Brush

              Cons

              • Difficult To Remove

              Best Uses

              • Anytime

              Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

              This is the first mascara that I have been able to wear daily. In the past mascaras have caused itchy lashes and I would only be able to wear mascara on rare occasions. IT Cosmetics has changed that for me! I wear this IT Tightline Mascara as my only mascara daily. Super happy that there is finally a mascara that I can wear that does cause lash irritation. Thanks IT Cosmetics.

               
              4.0

              Great for fine lashes!

              By Squirt

              from Fay,nc

              About Me Classic Style

              Verified Buyer

              Pros

              • Applies Evenly
              • Great Brush

              Cons

                Best Uses

                • Anytime

                Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

                Works well on fine lashes, the brush is why bought the product!

                 
                5.0

                Tightline Full Lash Length Black Mascara

                By Susie

                from Denver CO

                About Me Classic Style

                Verified Buyer

                Pros

                • Adds Volume
                • Applies Evenly
                • Defines & Separates
                • Doesn't Clump
                • Great Brush
                • Lengthens

                Cons

                • Difficult To Remove

                Best Uses

                • Anytime

                Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer:

                I love this product! I was advised how to apply mascara to great a line on my lid. Eyeliner!
                It is a bit difficult to remove but I can live
                with that! I've recommended it to two of my closest friend so far.

                Displaying reviews 1-10

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                Q&A

                Product Q&A

                Do you have questions about this product?

                Get answers from in-house experts.

                8 Questions | 8 Answers
                Displaying questions 1-8
                • Q:

                  If it's not waterproof, is it water resistant? Thx!
                  Asked on 3/9/2015 by jill from United States

                  1 answer

                  • Brand Expert

                    A:

                    Hi!
                    Thank you for your question! This is water resistant and we also have a waterproof version of this product as well!
                    XOXO

                    Answered on 3/10/2015 by Brand Expert from IT Cosmetics
                • Q:

                  Is his product "Opthamology Tested"?? I do not see any
                  statement to that effect on the product or packaging!
                  Asked on 2/2/2015 by Bonita Beauty

                  1 answer

                  • Brand Expert

                    A:

                    Hi!
                    thank you for your question!!! Our mascara is safe for eyes!!!
                    XOXO

                    Answered on 2/4/2015 by Brand Expert from IT Cosmetics
                • Q:

                  What is the difference between this and the tightline mascara
                  Asked on 1/8/2015 by halloedangel from oregon

                  1 answer

                  • Brand Expert

                    A:

                    Hi!
                    Thank you for your question! They are the same thing! Tightline is a mascara and primer in one! You can use alone as a mascara or with another mascara over the top for a more dramatic look!
                    XOXO

                    Answered on 1/9/2015 by Brand Expert from IT Cosmetics
                • Q:

                  You can hardly see my eyelashes now, will this make it look like I have some
                  Asked on 8/31/2014 by tootsy from Douglas, WY

                  1 answer

                  • Staff Reviewer

                    A:

                    Absolutely, Tightline coats your lashes at their actual root, so you coat black along your entire lash length (unlike most mascara brushes that are too large to get to the root, leaving the first 1/3 of your lash roots bare). This gives you ultimate length and volume. But the best part is, if you have sparse or missing lashes, the Tightline brush lays down black pigment along your entire lash line, filling in spare spots, giving you a full beautiful lash line and the look of an eyeliner!

                    Answered on 9/7/2014 by Staff Expert from ULTA.com
                • Q:

                  Does this product curl the lashes?
                  Asked on 8/16/2014 by Jo from Mobile, AL

                  1 answer

                  • Staff Reviewer

                    A:

                    From IT Cosmetics:

                    "Hi!! Thank you for your question and for being an IT Girl!!! We are more than happy to help you with this today!!! The Tightline Mascara Primer does not so much as curl your lashes but helps if you have sparse or missing lashes! The Tightline brush lays down black pigment along your entire lash line, filling in spare spots, giving you a full beautiful lash line and the look of an eyeliner! This creates instant definition without taking up extra eye lid space. The skinny wand also allows the conditioning serum to infuse a blend of lash-enhancing ingredients!! Hope this helps!! XOXO"

                    Answered on 8/19/2014 by Staff Expert from ULTA.com
                • Q:

                  Is it waterproof?

                  Thanks!
                  Asked on 4/25/2014 by Curious

                  1 answer

                  • Staff Reviewer

                    A:

                    No, this product is not waterproof.

                    Answered on 4/25/2014 by Staff Expert from ULTA.com
                • Q:

                  I'm a redhead does it come in brown?
                  Asked on 4/20/2014 by nance from Lebanon Il.

                  1 answer

                  • Staff Reviewer

                    A:

                    This product is currently available in one shade only: Black.

                    Answered on 4/21/2014 by Staff Expert from ULTA.com
                • Q:

                  After reading some reviews it appears this product is difficult to remove. How can it be removed easily?

                  Thank
                  Asked on 2/27/2014 by Joid from Rockland, MA

                  1 answer

                  • Staff Reviewer

                    A:

                    Our recommendation is to use a makeup remover designed to take off waterproof makeup, such as Almay Longwear & Waterproof Eye Makeup Remover Pads (Item #: 2261099). Many users wash their faces with their choice of face wash and the Tightline comes off easily!

                    Answered on 2/28/2014 by Staff Expert from ULTA.com
                Displaying questions 1-8

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