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It CosmeticsNaturally Pretty Eye Shadow Trio

It Cosmetics

Naturally Pretty Eye Shadow Trio

Matte Luxe

Item #: 2264010 Size: 0.1 oz

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Why did IT Cosmetics create this product: To finally give women a skin-loving anti-aging yet ultra luxe combo, for beautiful and naturally pretty eyeshadow application. Naturally Pretty Eyeshadow Trios are vibrant and beautiful, plus they are packed with skin and lid loving ingredients! This is an anti-aging powerhouse combo.

What is it: An anti-aging powerhouse combo! The Naturally Pretty Eyeshadow Trios are all about great intense pigment, in a naturally pretty look. They are packed with skin-loving ingredients such as hydrolyzed collagen, acai, green tea and vitamins A, C, & E and free of all of the bad ingredients that make eyes appear older like talc. For airbrushed application perfection the Heavenly Luxe "No Tug" Dual Eyeshadow Brush gives you airbrushed eyeshadow application without tugging on your delicate eyelids.

Who is it for: Anyone who wants anti-aging benefits and wants to instantly diffuse the look of lines and wrinkles on the eyes and lids. Anyone who wants a naturally pretty look, using skin-loving ingredients that are high performance and last all day. Anyone who wants airbrushes eyeshadow application without tugging on the delicate eyelid area.

Why is it different: Developed with leading plastic surgeons, and using anti-aging, hydrating ingredients including hydrolyzed collagen, acai, green tea, and vitamins A, C, & E, this eyeshadow and brush combo helps treat skin with anti-aging benefits and give a more youthful radiance while providing instant coverage for imperfections and beautiful naturally pretty colors. The ultra-luxe shadows and brush glide pigment onto your lids easily for an airbrushed application that lasts all day.

Talc free, paraben free, cruelty free.
Using the dual Heavenly Luxe No Tug Eye Shadow Brush, apply Naturally Pretty Eye Shadow Trios for a beautiful, naturally pretty look that never creases and lasts all day! Use the large fluffy brush for all over lid and crease application. Use the smudger, No Tug side for naturally lining below the lower lash line.

Beauty tips: Looking for a more dramatic look, simply wet the Naturally Pretty Eye Shadow Trios and use as cream shadows or eye liners! For a perfect application every time pair with Bye Bye Lid Lines Anti-Aging Eye Shadow Primer as the base, then line eyes with a complimentary shade of No Tug Waterproof Gel Eye Liner. To complete you look, apply two coats of Hello Lashes Clinically Proven 5-in-1 Mascara!
Mica, Dimethicone, Magnesium Stearate, Phenoxyethanol, Tocopheryl Acetate, Retinyl Palmitate, Tocopherol, Magnesium Ascorbyl Phosphate, Green Tea Extract, Acai, Collagen Amino Acids. May Contain: Titanium Dioxide (CI 77891), Iron Oxide (CI 77499, CI 77492, CI77491), Manganese Violet (CI 77742), Ultramarines (CI 77007).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsNaturally Pretty Eye Shadow Trio
 
4.4

(based on 138 reviews)

90%

of respondents would recommend this to a friend.

Pros

  • Applies smoothly (115)
  • Blends easily (110)
  • Great color (97)
  • Long lasting (91)
  • Silky texture (84)

Cons

  • Wears off easily (11)
  • Creases (6)
  • Doesn't blend well (4)

Best Uses

  • Everyday (108)
  • Natural effect (68)
  • Work (68)
  • Going out (56)
  • Smokey effect (28)
    • Reviewer Profile:
    • Classic style (82), Natural style (49), Trendy style (5)
    • Skin Tone:
    • Medium (75), Fair (59)

Reviewed by 138 customers

Displaying reviews 1-10

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5.0

Smoky eye colors

By NCCup

from Waynesville, NC

About Me Classic Style

Verified Buyer

Pros

  • Applies Smoothly
  • Blends Easily
  • Crease Resistant
  • Great Color
  • Highly Pigmented
  • Long Lasting
  • Silky Texture

Cons

    Best Uses

    • Everyday
    • Going Out
    • Natural Effect
    • Smokey Effect
    • Work

    Comments about It Cosmetics Naturally Pretty Eye Shadow Trio:

    Your knowledgable associate in the Asheville store directed me to this product. Love it! Great coverage, soft coloration that looks soft, not heavy nor does it cake or crease.

    • Skin Tone:
    • Fair
     
    5.0

    very nice neutral trio, goes on smooth, flattering color

    By Country Girl in CT

    from Simsbury, CT

    About Me Classic Style

    Verified Buyer

    Pros

    • Applies Smoothly
    • Blends Easily
    • Crease Resistant
    • Great Color
    • Highly Pigmented
    • Long Lasting
    • Silky Texture

    Cons

      Best Uses

      • Everyday
      • Natural Effect

      Comments about It Cosmetics Naturally Pretty Eye Shadow Trio:

      I bought this trio because the Buxon palette I received as gift did not have an ivory color. I really like this combo, the colors are flattering on my fair, cool tone skin, so many of the neutral shades are dull on my complexion. I would buy other trios in this collection.

      • Skin Tone:
      • Fair
       
      5.0

      I Love matte eye shadows

      By TJ

      from Texas

      About Me Natural Style

      Verified Buyer

      Pros

      • Applies Smoothly
      • Blends Easily
      • Great Color
      • Long Lasting

      Cons

        Best Uses

        • Everyday

        Comments about It Cosmetics Naturally Pretty Eye Shadow Trio:

        Since I am in my 50's, things are aging including my eyes. the matte eyeshadows by IT cosmetics go on smoothly and do not accentuate the creases I have developed. They have some beautiful colors and then apply smoothly and evenly.

        • Skin Tone:
        • Fair
         
        5.0

        Great Shadow

        By HDB

        from Lansing, MI

        About Me Natural Style

        Verified Buyer

        Pros

        • Applies Smoothly
        • Blends Easily
        • Crease Resistant
        • Great Color
        • Highly Pigmented
        • Long Lasting
        • Silky Texture

        Cons

          Best Uses

          • Everyday

          Comments about It Cosmetics Naturally Pretty Eye Shadow Trio:

          I was apprehensive at first about the amber shadow; however, after watching a presentation online I decided to give it a try. I have blue eyes and the shadow compliments my eye color. I really like the colors in the collection.

          • Skin Tone:
          • Fair
           
          4.0

          First time for product. Would purchase different shade

          By Ro

          from Rochester, NY

          About Me Classic Style

          Verified Buyer

          Pros

          • Applies Smoothly
          • Blends Easily
          • Great Color
          • Silky Texture

          Cons

            Best Uses

            • Everyday
            • Natural Effect

            Comments about It Cosmetics Naturally Pretty Eye Shadow Trio:

            Very smooth gliding. Does not pull on eyelid

            • Skin Tone:
            • Medium
             
            3.0

            Nice Everyday Eyeshadow

            By Javert

            from York, PA

            About Me Classic Style

            Verified Buyer

            Pros

            • Applies Smoothly

            Cons

              Best Uses

              • Everyday
              • Work

              Comments about It Cosmetics Naturally Pretty Eye Shadow Trio:

              A little dark for nude effect on fair skin. Adequate staying power. The lightest shade is essentially white, so good only as highlighter.

              • Skin Tone:
              • Fair
               
              5.0

              Very comfortable to wear

              By Danielle

              from Dallas, TX

              About Me Natural Style

              Verified Reviewer

              Pros

              • Applies Smoothly
              • Blends Easily
              • Great Color
              • Highly Pigmented
              • Long Lasting
              • Silky Texture

              Cons

                Best Uses

                • Everyday
                • Going Out
                • Natural Effect
                • Work

                Comments about It Cosmetics Naturally Pretty Eye Shadow Trio:

                I have really sensitive eyes and haven't worn eyeshadow in a really long time because my eyelids would be irritated after wearing it. I thought I would try this eyeshadow for a wedding since the other It Cosmetics products I've used have been great for my skin. This eyeshadow was awesome. Not only was it comfortable for my eyes, but it looked so beautiful. It blended really well and lasts a long time. The texture is seriously so awesome and isn't as chalky as other eyeshadows I have tried. I will definitely be buying this product again.

                • Skin Tone:
                • Medium
                 
                5.0

                Shadow

                By Deb

                from Winchester , VA

                About Me Natural Style

                Verified Buyer

                Pros

                • Applies Smoothly
                • Blends Easily
                • Crease Resistant
                • Great Color
                • Highly Pigmented
                • Long Lasting
                • Silky Texture

                Cons

                  Best Uses

                  • Everyday
                  • Going Out
                  • Natural Effect
                  • Smokey Effect
                  • Work

                  Comments about It Cosmetics Naturally Pretty Eye Shadow Trio:

                  Great -

                  • Skin Tone:
                  • Medium
                   
                  3.0

                  great colors

                  By Jan

                  from Texas

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Applies Smoothly
                  • Blends Easily
                  • Great Color

                  Cons

                  • Creases
                  • Wears Off Easily

                  Best Uses

                    Comments about It Cosmetics Naturally Pretty Eye Shadow Trio:

                    This color combo looks great, but does not take long to fall into my eye creases and the dark color tends to disappear in an hour. I will check back with store experts to see if I'm missing something in the application process.

                    • Skin Tone:
                    • Fair

                    (1 of 1 customers found this review helpful)

                     
                    5.0

                    Natural Matte eye colors

                    By Dawn

                    from Mt. Airy, NC

                    About Me Natural Style

                    Verified Buyer

                    Pros

                    • Applies Smoothly
                    • Blends Easily
                    • Crease Resistant
                    • Great Color
                    • Long Lasting
                    • Silky Texture

                    Cons

                      Best Uses

                      • Everyday
                      • Going Out
                      • Natural Effect
                      • Work

                      Comments about It Cosmetics Naturally Pretty Eye Shadow Trio:

                      Love these eye colors together. Matte finish for more natural look for day. Can also apply darker for smoky eye night look.

                      • Skin Tone:
                      • Fair

                      Displaying reviews 1-10

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                      Q&A

                      Product Q&A

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      10 Questions | 10 Answers
                      Displaying questions 1-10
                      • Q:

                        What shade works best for hazel eyes, medium skin and dark hair?
                        Asked on 1/17/2016 by Deb

                        1 answer

                        • Brand Expert

                          A:

                          Hi
                          For green/hazel eyes we recommend our Pretty in Plum trio as purples and violets make green eyes pop.
                          XOXO

                          Answered on 1/18/2016 by Brand Expert from IT Cosmetics
                      • Q:

                        I bought the Naturally Pretty Palette, and really like the color of Soft Light. Does anyone know if this color comes as a single? Or possibly a likeness in another brand?
                        Asked on 8/11/2015 by Debbie42211 from KY

                        1 answer

                        • Brand Expert

                          A:

                          Hi!
                          thank you for your question! We are so sorry but at this time this shade is only in the palette. It is very similar to the shade in our Matte Luxe Eye Shadow trio.
                          XOXO

                          Answered on 8/11/2015 by Brand Expert from IT Cosmetics
                      • Q:

                        What are the colors in the Pretty Nudes trio? I have a Naturally Pretty Celebration set but need a smaller set to take on a trip.
                        Asked on 6/24/2015 by Love IT from FL

                        1 answer

                        • Brand Expert

                          A:

                          Hi
                          Thank you for your question! The shades in the Pretty in Nudes Trio are Love, Warm Glow and Honey Glow. They are similar to those that are in the Naturally Pretty Palette but all of the shadows in that palette are exclusive to the palette!
                          XOXO

                          Answered on 6/25/2015 by Brand Expert from IT Cosmetics
                      • Q:

                        I know your Naturally Pretty palette (which I'm totally in love with) contains exclusive colors only to the palette, but I'm wondering if the "Sunset" color is close to the darkest color in the Amber trio? I love "Sunset" and have hit pan :( Looking for a replacement without having to buy another palette. I love "Sunrise" as well. What do you think?
                        Asked on 5/10/2015 by GG from Nor Cal

                        1 answer

                        • Brand Expert

                          A:

                          Hi!
                          thank you for your question! We are so happy to hear that you are loving this palette! Yes - the pretty in Amber trio would be the closest that we have!

                          XOXO

                          Answered on 5/11/2015 by Brand Expert from IT Cosmetics
                      • Q:

                        I am looking for a trio with a color that closely resembles the "love" color in the naturally pretty palate. Can you tell me which trios would apply?

                        Thank you.
                        Asked on 4/7/2015 by LaurieS from Greensboro, NC

                        1 answer

                        • Brand Expert

                          A:

                          Hi!
                          Thank you for your question!! We are more than happy to help you with this today! The Pretty in Nude or the Matte Luxe would be the closest to the Love in the palette!

                          Hope this helps!

                          XOXO

                          Answered on 4/8/2015 by Brand Expert from IT Cosmetics
                      • Q:

                        Are the trios matte
                        Asked on 11/13/2014 by Mam

                        1 answer

                        • Brand Expert

                          A:

                          Hi!!
                          Thank you for your question!! The only trio that is truly Matte is the Matte Trio! The rest have both Matte and Pearl Shades!

                          XOOX

                          Answered on 11/17/2014 by Brand Expert from IT Cosmetics
                      • Q:

                        Which palette would contain colors closest to the nude trio? Thanks!
                        Asked on 10/2/2014 by Teej33 from KY

                        1 answer

                        • Brand Expert

                          A:

                          Hi!!
                          Thank you for your question and for being an IT Girl!!! The Naturally Pretty Palette and the New Celebration Palette will have shades most similar to that of the Naturally Pretty Nude Trio!! XOXOX

                          Answered on 10/2/2014 by Brand Expert from IT Cosmetics
                      • Q:

                        What is the best color palette to play up my brown eyes ? I am fair/medium with dark brown hair and eyes. I don't want colors that will drag me down....I need something uplifting : )
                        Asked on 9/23/2014 by Makeup Lover

                        1 answer

                        • Brand Expert

                          A:

                          Hi!! Thank you for your question and for being an IT Girl!!! We are more than happy to help you with this today!!!! All of our Eye Shadow Trios would look absolutely amazing with your coloring as they are all amazing universal shades. If we had to choose just one - it would be the Pretty in Amber as this will really bring out the colors in your brown eyes!!! We hope this helps!! XOXO

                          Answered on 9/24/2014 by Brand Expert from IT Cosmetics
                      • Q:

                        What colors are in the trio. I am looking for sunrise in particular.
                        Asked on 8/30/2014 by Gambling girl from League City Texas

                        1 answer

                        • Staff Expert

                          A:

                          The shades within the Naturally Pretty Palette, including Sunrise, are all exclusive to the palette and cannot be found in any of the Eye Shadow Trios. The Pretty in Amber Trio has shades that most closely resemble Sunrise.

                          Answered on 9/5/2014 by Staff Expert from ULTA.com
                      • Q:

                        Is the dark brown shade in the matte trio called java?
                        Asked on 7/24/2014 by Lynne

                        1 answer

                        • Staff Expert

                          A:

                          Java can only be found at this time in the Naturally Pretty Palette. All of the shades in that palette are exclusive to the palette and not in any of IT Cosmetics' Trios. The shades in the Matte Trio are Cashmere, Espresso, and Earth Angel. Espresso is very similar to Java. Hope this helps!

                          Answered on 7/31/2014 by Staff Expert from ULTA.com
                      Displaying questions 1-10

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