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WellaBrilliance Shampoo For Fine/Normal Hair

Wella

Brilliance Shampoo For Fine/Normal Hair

33.8 oz

Item #: 2230387

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FREE Elements Shampoo 1 oz. with any $9.99 Wella purchase (offer valid 1/30/16-2/13/16 or while supplies last)

FREE Elements Shampoo 1 oz. w/any $9.99 Wella purchase

For Color Treated Hair. Makes colored hair supple and soft while increasing shine with Liquid Crystal Technology.

For daily use. Apply to wet hair. Lather and rinse out.
Water, Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Dimethicone, Sodium Citrate, Cocamide MEA, Sodium Xylenesulfonate, Fragrance, Sodium Benzoate, Citric Acid, Sodium Chloride, Salicylic Acid, Tocopheryl Acetate, Tetrasodium EDTA, Polyquaternium-6, Methylparaben, Diamond Powder, Methylchloroisothiazolinone, Methylisothiazolinone.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
WellaBrilliance Shampoo For Fine/Normal Hair
 
4.6

(based on 131 reviews)

94%

of respondents would recommend this to a friend.

Pros

  • Cleans thoroughly (59)
  • Great smell (53)
  • Lathers well (53)
  • Adds shine (45)
  • Gentle (44)

Cons

No Cons

Best Uses

  • Daily use (48)
  • Fine hair (36)
  • Oily hair (16)
  • Curly hair (13)
  • Thick hair (12)
    • Was this a gift?:
    • No (20)
    • Hair Type:
    • Straight hair (36), Wavy hair (34), Very curly hair (10)
    • Reviewer Profile:
    • Beauty conscious (38), Product junkie (20), Survivalist / minimalist (18)

Reviewed by 131 customers

Displaying reviews 1-10

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5.0

Awesome Shampoo

By Joes Momma

from Fort meade, MD

About Me Beauty Conscious

Verified Buyer

Pros

  • Adds Shine
  • Cleans Thoroughly
  • Gentle
  • Great Smell
  • Improves Hair Health
  • Lathers Well

Cons

    Best Uses

    • Curly Hair
    • Daily Use
    • Oily Hair
    • Thinner Hair

    Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

    I use this shampoo almost daily and it cleans my hair thoroughly. It does not leave any residue and I can even use this on days that I straighten my hair. Very versatile in terms of straight/curly hair.

    • Hair Type:
    • Very Curly Hair
     
    5.0

    AMAZING for fine flat hair

    By Madison

    from Arlington, Texas

    About Me Product Junkie

    Verified Buyer

    Pros

    • Adds Shine
    • Adds Volume
    • Cleans Thoroughly
    • Gentle
    • Great Smell
    • Improves Hair Health
    • Lathers Well

    Cons

      Best Uses

      • Daily Use
      • Fine Hair
      • Flat Hair
      • Oily Hair
      • Short Hair
      • Thinner Hair

      Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

      This is my absolute favorite shampoo ever now! I've have never splurged on a high end shampoo (I usually use Tresemme) but I cut 11 inches off my hair and I wanted to get a new shampoo that has no build up, that smells good, and that gets my hair really clean because I didn't want my hair to be flat and lifeless. I looked at reviews and bought this on sale and its pricey for me but totally worth it. IT SMELLS AMAZING! I have no cons for this product.

      • Hair Type:
      • Straight Hair
       
      5.0

      Wella Brillance Shampoo

      By rhaerhae

      from Waldorf, MD

      About Me Beauty Conscious

      Verified Buyer

      Pros

      • Clean Feel
      • Hydrating
      • Smells Great

      Cons

        Best Uses

        • Curly Hair
        • Daily Use
        • For Colored Treated Hair
        • Nourishing

        Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

        I have color treated hair that is re colored every 6 weeks. My friend recommended this shampoo she said that it does great ok her hair... I love the smell, and how it makes my hair feel very soft and looks shiny

        • Hair Type:
        • Very Curly Hair
         
        5.0

        Best shampoo ever!!!

        By Meg

        from New Mexico

        About Me Product Junkie

        Verified Buyer

        Pros

        • Adds Shine
        • Adds Volume
        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Improves Hair Health
        • Lathers Well

        Cons

          Best Uses

          • Daily Use
          • Oily Hair

          Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

          I wash my hair almost daily and this shampoo has definitely made my hair look and feel so much healthier since I started using it. My hair is insanely shiny and I always get compliments on how great my hair smells! I'll definitely repurchase when I run out!

          • Hair Type:
          • Wavy Hair
           
          5.0

          love this

          By Mom to 3 boys

          from Tennessee

          About Me Product Junkie

          Pros

          • Adds Shine
          • Adds Volume
          • Cleans Thoroughly
          • Gentle
          • Great Smell
          • Improves Hair Health
          • Lathers Well

          Cons

            Best Uses

            • Daily Use
            • Oily Hair
            • Thinner Hair

            Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

            I have tried tons of shampoo but this is by far the best that works on my hair. I have lots of thin, wavy hair that tends to get oily and this shampoo works great. Plus, it smells great!

            • Hair Type:
            • Wavy Hair
             
            5.0

            My absolute favorite Shampoo!

            By Jess

            from Raleigh, NC

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Adds Shine
            • Great Smell
            • Improves Hair Health
            • Very Soft

            Cons

              Best Uses

              • Daily Use
              • Oily Hair

              Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

              My hairdresser gave me a sample of this shampoo and conditioner-- my hair LOVED it! I was using Paul Mitchell Color, but after using this I could tell that my hair was more soft, had more flow, and was easier to style. I'm so glad that I found it at Ulta, instead of having to go through my hair dresser--easier to access!

              • Hair Type:
              • Straight Hair
               
              5.0

              Smells and works great!

              By Cj

              from Lubbock, TX

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Cleans Thoroughly
              • Great Smell
              • Improves Hair Health
              • Lathers Well

              Cons

                Best Uses

                • Daily Use

                Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                Great price, great smell, leaves your hair beautiful and smelling wonderful

                • Hair Type:
                • Wavy Hair

                (2 of 2 customers found this review helpful)

                 
                1.0

                Sensitive Skin

                By sensitiveskin10

                from philadelphia, pa

                About Me Product Junkie

                Verified Buyer

                Pros

                • Great Smell
                • Lathers Well

                Cons

                • Harsh

                Best Uses

                • Thinner Hair

                Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                This was just my personal experience with the product, but I must be allergic to something in the shampoo. Used it for about 7-10 days and had major skin breakouts along my jaw line/lower half of my face and along the back of my scalp along the hair line. I've had a similar experience with Biolage shampoo. I have very sensitive skin. I don't necessarily think the product is bad, just not best fit for me. It did have a really great smell!!

                • Hair Type:
                • Straight Hair
                 
                5.0

                Best Shampoo

                By Aimee

                from Orlando, FL

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Adds Shine
                • Adds Volume
                • Cleans Thoroughly
                • Great Smell
                • Improves Hair Health
                • Lathers Well

                Cons

                  Best Uses

                  • Curly Hair
                  • Daily Use
                  • Oily Hair
                  • Thicker Hair
                  • Thinner Hair

                  Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                  I've recently become a huge fan of Wella shampoo! I LOVE the smell of this shampoo, it lasts in my hair for days. My crush at work even notices how nice my hair smells and looks... SOLD!!

                  • Hair Type:
                  • Wavy Hair
                   
                  5.0

                  Love love love wella

                  By Anne

                  from Ohio

                  About Me Product Junkie

                  Verified Buyer

                  Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                  I love this product-- Beats the shampoo and conditioner I bought from the salon. Leaves your hair clean and soft!

                  • Hair Type:
                  • Very Curly Hair

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  8 Questions | 8 Answers
                  Displaying questions 1-8
                  • Q:

                    Can I use this shampoo and conditioner even if my hair is not color treated?
                    Asked on 1/22/2016 by Ashley from US

                    1 answer

                    • Staff Expert

                      A:

                      Sure, it is safe and gentle to use on both natural and color-treated hair! :-)

                      Answered on 1/25/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Is this product safe for color treated hair?
                    Asked on 1/22/2016 by eglogowski

                    1 answer

                    • Staff Expert

                      A:

                      Yes, Brilliance Shampoo is specifically indicated for color-treated hair and helps protect color's vividness and boost shine.

                      Answered on 1/26/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Does this work well for oily hair?? Looking for a shampoo that wont make my hair more oily and build up.
                    Asked on 1/20/2016 by Courtney from Patchogue, NY

                    1 answer

                    • Staff Expert

                      A:

                      Yes, this shampoo is suitable for oily hair and won't cause any oily look or feel. It helps to remove buildup.

                      Answered on 1/20/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Can I use on color treated hair?
                    Asked on 1/15/2016 by deb

                    1 answer

                    • Staff Expert

                      A:

                      Yes, Brilliance Shampoo is specifically indicated for color-treated hair and helps protect color's vividness and boost shine.

                      Answered on 1/15/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Is this product gluten free? If so, where can I find a list of Wella gluten free products?
                    Asked on 8/1/2015 by Casey from Scottsdale, AZ

                    1 answer

                    • Staff Expert

                      A:

                      Here is Wella's official statement on gluten:

                      Thank you for contacting us about Gluten in our products.

                      We do not intentionally add Gluten to our cosmetic products.

                      Cosmetic products can feature a variety of ingredients extracted from grains. As Gluten too is a grain derived ingredient, it cannot be excluded that trace amounts of Gluten may come along with common raw material supplies.

                      It is generally believed that Gluten needs to be ingested to produce sensitivity and therefore use of hair and skin products is not likely to trigger a reaction. However, the degree of sensitivity varies from person to person; we highly recommend that you consult with your physician before using any products.

                      We also refer you to online websites such as celiac.com or celiac.org for further information. One of the questions asked on the website celiac.com is "Can products which contain gluten but only touch the skin affect celiacs?" and the response is "Very few celiacs are likely to have any reaction to topical gluten contact. In order for a gut reaction to occur, it is likely that direct contact with the gut lumen is required. Many people with celiac disease have everyday contact with gluten (for instance, bakers with CD who have contact everyday with wheat flour), and do not have any reaction to it. However, there are, on rare occasion, people who have had an anaphylactoid response to gluten, and these people should avoid gluten in all forms. Also, topical gluten breathed into the upper airways may cause symptoms of allergic rhinitis in rare instances. If there is a simple alternative to a shampoo, cosmetic, etc., you may want to use the non gluten containing product."

                      Answered on 8/4/2015 by Staff Expert from ULTA Beauty
                  • Q:

                    Which Brilliance shampoo/conditioner is more volumizing? I have thick, short hair that needs volume.
                    Asked on 7/16/2015 by TC

                    1 answer

                    • Staff Expert

                      A:

                      The formula for Fine/Normal Hair features volumizing benefits!

                      Answered on 7/17/2015 by Staff Expert from ULTA Beauty
                  • Q:

                    Hi, I purchased this shampoo for my long curly, fine hair. I know this shampoo does work on fine hair. However, I also noticed you have another shampoo for coarse and curly hair. Which one should work better on my hair?
                    Asked on 7/10/2015 by Product Junkie from New Jersey

                    1 answer

                    • Staff Expert

                      A:

                      Depending on what your need is, Brilliance is meant to provide shine and to color protect; You could also try the Coarse formula to see if you prefer it over the Fine/Normal. Wella's Enrich line is meant to provide volume and moisture to the hair.

                      Answered on 7/15/2015 by Staff Expert from ULTA Beauty
                  • Q:

                    is this shampoo sulfate free?
                    Asked on 3/18/2015 by ml from new orleans, la

                    1 answer

                    • Staff Expert

                      A:

                      No, this shampoo is not sulfate-free. It contains:

                      Water, Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Dimethicone, Sodium Citrate, Cocamide MEA, Sodium Xylenesulfonate, Fragrance, Sodium Benzoate, Citric Acid, Sodium Chloride, Salicylic Acid, Tocopheryl Acetate, Tetrasodium EDTA, Polyquaternium-6, Methylparaben, Diamond Powder, Methylchloroisothiazolinone, Methylisothiazolinone.

                      Answered on 3/19/2015 by Staff Expert from ULTA.com
                  Displaying questions 1-8

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