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Wella Brilliance Shampoo For Fine/Normal Hair

Wella

Brilliance Shampoo For Fine/Normal Hair

33.8 oz

Item #: 2230387

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For Color Treated Hair. Makes colored hair supple and soft while increasing shine with Liquid Crystal Technology.

For daily use. Apply to wet hair. Lather and rinse out.
Water, Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Dimethicone, Sodium Citrate, Cocamide MEA, Sodium Xylenesulfonate, Fragrance, Sodium Benzoate, Citric Acid, Sodium Chloride, Salicylic Acid, Tocopheryl Acetate, Tetrasodium EDTA, Polyquaternium-6, Methylparaben, Diamond Powder, Methylchloroisothiazolinone, Methylisothiazolinone.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
WellaBrilliance Shampoo For Fine/Normal Hair
 
4.6

(based on 149 reviews)

93%

of respondents would recommend this to a friend.

Pros

  • Cleans thoroughly (71)
  • Great smell (65)
  • Lathers well (65)
  • Adds shine (52)
  • Gentle (52)

Cons

  • Doesn't lather well (3)
  • Doesn't work (3)
  • Harsh (3)

Best Uses

  • Daily use (59)
  • Fine hair (40)
  • Curly hair (17)
  • Oily hair (17)
  • Thick hair (13)
    • Was this a gift?:
    • No (20)
    • Hair Type:
    • Straight hair (46), Wavy hair (39), Very curly hair (13)
    • Reviewer Profile:
    • Beauty conscious (43), Product junkie (24), Survivalist / minimalist (24)

Reviewed by 149 customers

Displaying reviews 1-10

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1.0

Horrible

By CurlyVixen

from New York

Pros

  • Great Smell

Cons

  • Harsh
  • Made hair fall out

Best Uses

    Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

    Used it once and my hair started coming out in the shower

    • Hair Type:
    • Very Curly Hair
     
    5.0

    love this shampoo

    By Marianne

    from Atlanta

    About Me Minimalist

    Verified Buyer

    Pros

    • Adds Shine
    • Cleans Thoroughly
    • Great Smell

    Cons

      Best Uses

      • Daily Use

      Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

      4 days a week I shampoo

      • Hair Type:
      • Straight Hair
       
      4.0

      Good shampoo for color treated hair.

      By Lisa

      from Matthews, NC

      About Me Product Junkie

      Verified Buyer

      Pros

      • Cleans Thoroughly
      • Gentle
      • Great Smell
      • Improves Hair Health
      • Lathers Well
      • Moisturizes

      Cons

      • Heavy

      Best Uses

      • Color Treated Hair
      • Dry Hair

      Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

      Excellent for dry or colored treated hair in price point range. Good, not awesome.

      • Hair Type:
      • Straight Hair
       
      5.0

      Smells Amazing!

      By Lisa

      from Lake Elsinore

      About Me Product Junkie

      Verified Buyer

      Pros

      • Adds Shine
      • Adds Volume
      • Cleans Thoroughly
      • Gentle
      • Great Smell
      • Improves Hair Health
      • Lathers Well

      Cons

        Best Uses

        • Curly Hair
        • Daily Use

        Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

        Smells amazing and softens my natural waves without weighing it down!!

        • Hair Type:
        • Wavy Hair
         
        3.0

        Not sulfate free

        By Denise

        from Renton WA

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Great Smell
        • Lathers Well

        Cons

        • Dries Hair Out
        • Ineffective

        Best Uses

          Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

          Purchased this based on reviews, was really disappointed. Not sulfate free (I have highlights) and wasn't as brilliant as marketed

          • Hair Type:
          • Straight Hair
           
          5.0

          Yes

          By None

          from Lake Charles Louisiana

          About Me Product Junkie

          Verified Buyer

          Pros

          • Adds Shine
          • Adds Volume
          • Cleans Thoroughly
          • Great Smell
          • Improves Hair Health

          Cons

            Best Uses

            • Thicker Hair

            Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

            Great

            • Hair Type:
            • Straight Hair
             
            2.0

            Maybe I just made a bad choice...

            By Gabby

            from Houston

            About Me Professional Stylist

            Verified Buyer

            Pros

            • Lathers Well

            Cons

            • Greasy

            Best Uses

            • Daily Use

            Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

            Just tried sometjing new and it didn't work for me.

            • Hair Type:
            • Wavy Hair
             
            5.0

            Smells so good!

            By TJ

            from Wilmington, nc

            About Me Minimalist

            Verified Buyer

            Pros

            • Great Smell
            • Improves Hair Health

            Cons

              Best Uses

              • Curly Hair

              Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

              Make my hair more manageable

              • Hair Type:
              • Wavy Hair
               
              5.0

              Best shampoo for color treated hair!!

              By MistyB

              from Mount Airy

              Verified Buyer

              Pros

              • Adds Shine
              • Adds Volume
              • Cleans Thoroughly
              • Gentle
              • Great Smell
              • Improves Hair Health
              • Lathers Well

              Cons

                Best Uses

                • Daily Use
                • Oily Hair
                • Thinner Hair

                Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                This is the best smelling shampoo that I ever used on color treated hair!

                • Hair Type:
                • Straight Hair
                 
                5.0

                Works for Me!

                By IPad Shopper

                from Ronkonkoma, NY

                About Me Minimalist

                Verified Buyer

                Pros

                • Cleans Thoroughly
                • Gentle
                • Improves Hair Health
                • Lathers Well

                Cons

                  Best Uses

                  • Color treated hair

                  Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                  This was recommended to me by my hair stylist. It cleans my hair throughly and removes all styling products. Most importantly, it doesn't break the bank. Reasonably priced, and I recently bought it on sale. Works best with the conditioner.

                  • Hair Type:
                  • Straight Hair

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  10 Questions | 10 Answers
                  Displaying questions 1-10
                  • Q:

                    What makest this shampoo gentle? Sine I started using it, my falls out LESS in the shower. Ty
                    Asked on 4/21/2016 by vblanca

                    1 answer

                    • Staff Expert

                      A:

                      That is great to hear! Glad it is working for you! Brilliance Shampoo For Fine/Normal Hair by Wella has a light formula with liquid crystal technology to help protect color's vividness and boost shine. All Wella formulas are gentle as well as professional salon quality.

                      Answered on 4/27/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    does this product have keratin in it?
                    Asked on 4/17/2016 by kyrianne

                    1 answer

                    • Staff Expert

                      A:

                      No, it does not.

                      Answered on 4/19/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Can I use this shampoo and conditioner even if my hair is not color treated?
                    Asked on 1/22/2016 by Ashley from US

                    1 answer

                    • Staff Expert

                      A:

                      Sure, it is safe and gentle to use on both natural and color-treated hair! :-)

                      Answered on 1/25/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Is this product safe for color treated hair?
                    Asked on 1/22/2016 by eglogowski

                    1 answer

                    • Staff Expert

                      A:

                      Yes, Brilliance Shampoo is specifically indicated for color-treated hair and helps protect color's vividness and boost shine.

                      Answered on 1/26/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Does this work well for oily hair?? Looking for a shampoo that wont make my hair more oily and build up.
                    Asked on 1/20/2016 by Courtney from Patchogue, NY

                    1 answer

                    • Staff Expert

                      A:

                      Yes, this shampoo is suitable for oily hair and won't cause any oily look or feel. It helps to remove buildup.

                      Answered on 1/20/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Can I use on color treated hair?
                    Asked on 1/15/2016 by deb

                    1 answer

                    • Staff Expert

                      A:

                      Yes, Brilliance Shampoo is specifically indicated for color-treated hair and helps protect color's vividness and boost shine.

                      Answered on 1/15/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Is this product gluten free? If so, where can I find a list of Wella gluten free products?
                    Asked on 8/1/2015 by Casey from Scottsdale, AZ

                    1 answer

                    • Staff Expert

                      A:

                      Here is Wella's official statement on gluten:

                      Thank you for contacting us about Gluten in our products.

                      We do not intentionally add Gluten to our cosmetic products.

                      Cosmetic products can feature a variety of ingredients extracted from grains. As Gluten too is a grain derived ingredient, it cannot be excluded that trace amounts of Gluten may come along with common raw material supplies.

                      It is generally believed that Gluten needs to be ingested to produce sensitivity and therefore use of hair and skin products is not likely to trigger a reaction. However, the degree of sensitivity varies from person to person; we highly recommend that you consult with your physician before using any products.

                      We also refer you to online websites such as celiac.com or celiac.org for further information. One of the questions asked on the website celiac.com is "Can products which contain gluten but only touch the skin affect celiacs?" and the response is "Very few celiacs are likely to have any reaction to topical gluten contact. In order for a gut reaction to occur, it is likely that direct contact with the gut lumen is required. Many people with celiac disease have everyday contact with gluten (for instance, bakers with CD who have contact everyday with wheat flour), and do not have any reaction to it. However, there are, on rare occasion, people who have had an anaphylactoid response to gluten, and these people should avoid gluten in all forms. Also, topical gluten breathed into the upper airways may cause symptoms of allergic rhinitis in rare instances. If there is a simple alternative to a shampoo, cosmetic, etc., you may want to use the non gluten containing product."

                      Answered on 8/4/2015 by Staff Expert from ULTA Beauty
                  • Q:

                    Which Brilliance shampoo/conditioner is more volumizing? I have thick, short hair that needs volume.
                    Asked on 7/16/2015 by TC

                    1 answer

                    • Staff Expert

                      A:

                      The formula for Fine/Normal Hair features volumizing benefits!

                      Answered on 7/17/2015 by Staff Expert from ULTA Beauty
                  • Q:

                    Hi, I purchased this shampoo for my long curly, fine hair. I know this shampoo does work on fine hair. However, I also noticed you have another shampoo for coarse and curly hair. Which one should work better on my hair?
                    Asked on 7/10/2015 by Product Junkie from New Jersey

                    1 answer

                    • Staff Expert

                      A:

                      Depending on what your need is, Brilliance is meant to provide shine and to color protect; You could also try the Coarse formula to see if you prefer it over the Fine/Normal. Wella's Enrich line is meant to provide volume and moisture to the hair.

                      Answered on 7/15/2015 by Staff Expert from ULTA Beauty
                  • Q:

                    is this shampoo sulfate free?
                    Asked on 3/18/2015 by ml from new orleans, la

                    1 answer

                    • Staff Expert

                      A:

                      No, this shampoo is not sulfate-free. It contains:

                      Water, Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Dimethicone, Sodium Citrate, Cocamide MEA, Sodium Xylenesulfonate, Fragrance, Sodium Benzoate, Citric Acid, Sodium Chloride, Salicylic Acid, Tocopheryl Acetate, Tetrasodium EDTA, Polyquaternium-6, Methylparaben, Diamond Powder, Methylchloroisothiazolinone, Methylisothiazolinone.

                      Answered on 3/19/2015 by Staff Expert from ULTA.com
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