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ULTAPlush Drama Mascara

ULTA

Plush Drama Mascara

Jet Black

Item #: 2241238 Size: 0.46 oz

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Extra-large bristle brush adds volume as it combs through lashes for a perfectly plush, dramatic look.
Water (Aqua), Iron Oxides, Glyceryl Stearate, Tribehenin, Beeswax (Cera Alba), Copernicia Cerifera (Carnauba), Wax Palmitic Acid, Stearic Acid, Glyceryl, Hydrogenated Rosinate, Titanium Dioxide, Glycerin, Triethanolamine, Silk Amino Acids, Keratin Amino Acids, Xanthan Gum, Sorbitol/Sebacic Acid Copolymer, Behenate, Lecithin, VP/VA Copolymer, PEG-12 Dimethicone, Quaternium-15, Tetrasodium EDTA, Sodium Chloride, Phenoxyethanol, Hexylene Glycol, Caprylyl Glycol, Potassium Sorbate, Hexylene Glycol, Ultramarines.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAPlush Drama Mascara
 
3.1

(based on 336 reviews)

55%

of respondents would recommend this to a friend.

Pros

  • Applies evenly (154)
  • Doesn't clump (140)
  • Adds volume (123)
  • Defines & separates (122)
  • Great brush (113)

Cons

  • Smudges or runs (56)
  • Sticky texture (20)
  • Dries out quickly (16)
  • Flakes (16)
  • Difficult to remove (13)

Best Uses

  • Anytime (160)
  • Daytime (83)
  • Going out (41)
    • Reviewer Profile:
    • Classic style (141), Natural style (122), Trendy style (41)

Reviewed by 336 customers

Displaying reviews 1-10

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1.0

Better off with nothing

By Haydeb

from Saratoga NY

Verified Buyer

Comments about ULTA Plush Drama Mascara:

Clumps and does not add any volume or length

 
5.0

love it

By jlb

from San Jose, CA

About Me Classic Style

Verified Buyer

Pros

  • Adds Volume
  • Applies Evenly
  • Defines & Separates
  • Doesn't Clump

Cons

    Best Uses

    • Anytime

    Comments about ULTA Plush Drama Mascara:

    none

     
    5.0

    *****

    By Marty

    from El Paso Texas

    About Me Natural Style

    Verified Buyer

    Pros

    • Adds Volume
    • Applies Evenly
    • Doesn't Clump
    • Great Brush
    • Lengthens

    Cons

      Best Uses

      • Anytime

      Comments about ULTA Plush Drama Mascara:

      I love this product goes on fast and does the job after my chemo my lashes didn't come back fully but the mascara gave fullness for me I will continue to purchase.

       
      5.0

      excellant product

      By Karen from mich

      from hudson, mi

      About Me Natural Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Defines & Separates
      • Doesn't Clump
      • Great Brush

      Cons

        Best Uses

        • Anytime
        • Daytime
        • Going Out

        Comments about ULTA Plush Drama Mascara:

        Ive used a leading product for many years, but I tried this mascara on a whim. I was pleasantly surprised. this is a quality product I will continue to use.

         
        3.0

        Middle of the road

        By Dude

        from Michigan

        About Me Classic Style

        Verified Buyer

        Pros

        • Adds Volume
        • Doesn't lengthen

        Cons

        • Dries Out Quickly
        • Flakes

        Best Uses

        • Daytime

        Comments about ULTA Plush Drama Mascara:

        Won't buy Again

         
        1.0

        VERY CHEAP

        By LOLABABY

        from Port Huron, MI

        About Me Classic Style

        Verified Buyer

        Pros

          Cons

          • Cheap
          • Smudges or Runs
          • Waste of money

          Best Uses

            Comments about ULTA Plush Drama Mascara:

            Very cheap product! extremely disappointed :(
            Cant even tell you are wearing the product

             
            1.0

            Falls Short

            By Paralegal Diva

            from North Carolina

            About Me Classic Style

            Verified Reviewer

            Pros

              Cons

              • Awkward brush
              • Does not add volume
              • Flakes
              • Must apply several coats
              • Not easy to apply
              • Smudges or Runs

              Best Uses

                Comments about ULTA Plush Drama Mascara:

                This is the 3rd Ulta brand mascara I have tried. This is the 3rd Ulta brand mascara that I won't buy again. I have long eyelashes and look for mascara to add volume not length. The formula is thin and does not adhere to my lashes - hence NO VOLUME. It flakes onto my checks almost as soon as it dries. The brush is almost too long and I end up wearing patches of mascara in the wrong places. I am a fan of several Ulta brand products but this mascara and the others I have tried are sub-par at best.

                 
                5.0

                Amazing lashes!!

                By Gypsy Rose

                from Chino Valley, Az

                About Me Natural Style

                Verified Buyer

                Pros

                • Very Voluminous

                Cons

                • Sticky Texture

                Best Uses

                • Everyday

                Comments about ULTA Plush Drama Mascara:

                This product is great! For someone with short lashes this product works wonders

                 
                4.0

                Definition

                By Kk

                from Menifee

                About Me Natural Style

                Verified Buyer

                Comments about ULTA Plush Drama Mascara:

                Good coverage of lashes

                 
                2.0

                a little plain...

                By Liz

                from Carlisle, Pa

                About Me Trendy Style

                Verified Buyer

                Pros

                • Applies Evenly
                • Doesn't Clump

                Cons

                • Doesn't Dry Quickly After
                • Smudges or Runs

                Best Uses

                • Going Out

                Comments about ULTA Plush Drama Mascara:

                I'm usually a L'Oréal masquera fan but I like to try new things. I have very long lashes and yes..this does add some volume..but to call it drama masquera is a little extreme. It does not add length and it takes a long time to dry so to need to fan your lashes so it doesn't smudge. This is also not a build able masqurea...so if you keep reapplying it doesn't add more dramatic effect. I love ultra products..but this is a disapointment. Save your money for the mineral powder instead!

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