ULTALash Icon Mascara
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ULTA

Lash Icon Mascara

Black/Brown  
Item #: 2231999
Make a statement with iconic lashes by ULTA.  See More Details


$10.00


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Description
Builds instant volume without clumping for seriously stunning lashes. Hour-glass bristle brush gives volume and defines lashes.

Product Type
Mascara

Feature
Not Animal Tested

Ingredients
Water, PPG-17/IPDI/DMPA Copolymer, Stearic Acid, Yellow Beeswax, Candelilla (Euphorbia Cerifera) Wax, Propylene Glycol, Copernicia Cerifera (Carnauba) Wax, Oleyl Alcohol, Triethanolamine, Glyceryl Stearate, Phenoxyethanol, Panthenol, Dimethicone, Polysorbate 20, Imidazolidinyl Urea, Xanthan Gum, Methylparaben. May Contain: Iron Oxides, Titanium Dioxide.


CUSTOMER REVIEWS 

 

ULTA     Lash Icon Mascara

REVIEW SNAPSHOT®

by PowerReviews
ULTALash Icon Mascara
 
3.3

(based on 83 reviews)

63%

of respondents would recommend this to a friend.

Pros

  • Adds volume (43)
  • Applies evenly (42)
  • Doesn't clump (40)
  • Great brush (37)
  • Lengthens (33)

Cons

  • Smudges or runs (9)
  • Difficult to remove (8)
  • Clumps (6)
  • Flakes (6)
  • Sticky texture (6)

Best Uses

  • Anytime (49)
  • Daytime (22)
  • Going out (14)
    • Reviewer Profile:
    • Classic style (38), Natural style (32), Trendy style (11)

Reviewed by 83 customers

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Displaying reviews 1-10

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4.0

Good

By Steph

from Charlotte nc

About Me Classic Style

Verified Buyer

Pros

  • Adds Volume

Cons

  • Sometimes clumps

Best Uses

  • Anytime
  • Daytime
  • Going Out

Comments about ULTA Lash Icon Mascara:

Good affordable mascara

 
1.0

Not a good product for me

By Diana

from Alpharetta, GA

About Me Classic Style

Verified Buyer

Pros

  • Great Brush

Cons

  • Made My Eye Break Out

Best Uses

  • Anytime

Comments about ULTA Lash Icon Mascara:

This mascara turned my eye red for 2 days

 
3.0

Not Too Impressed...

By Makeup Lover

from Pueblo, CO.

About Me Classic Style

Pros

  • Applies Evenly
  • Defines & Separates
  • Easy removal
  • Easy to apply

Cons

  • Creases
  • Dries Out Quickly
  • Flakes
  • Smudges or Runs

Best Uses

  • Anytime

Comments about ULTA Lash Icon Mascara:

I bought this mascara several months ago and tossed it after the 3-month mark. While this mascara is not the worst I've ever used, it's most certainly not the best either. I liked how it applies evenly and doesn't clump. I also appreciated how nicely it darkened my lashes even further (I used Soft Black), even though my lashes are naturally dark in the first place.
It didn't really add volume to my lashes like I had wanted it too. I don't think it added too much length either. I was hoping for something more dramatic. As for the cons, this mascara dries out too quickly and it flakes. Another thing that bothered me about this product is that after curling my lashes, this mascara really took the curl out of it. I recently started using Avon SuperExtend Infinitize Mascara and like it much better than Lash Icon. It lengthens, lifts, and adds volume & curl. I think I will stick with my new Avon mascara from now on. I won't be repurchasing Lash Icon mascara. It's not worth the money.

 
4.0

QT pie

By Jess

from San Diego, CA

About Me Trendy Style

Verified Buyer

Pros

  • Adds Volume
  • Applies Evenly
  • Doesn't Clump
  • Great Brush

Cons

    Best Uses

    • Anytime

    Comments about ULTA Lash Icon Mascara:

    Use it with fake lashes, it blends then with your normal lashes really well

     
    5.0

    Love this Mascara

    By Cherie

    from Buffalo, NY

    About Me Natural Style

    Verified Buyer

    Pros

    • Adds Volume
    • Applies Evenly
    • Defines & Separates
    • Doesn't Clump
    • Great Brush
    • Lengthens

    Cons

    • Dries Out Quickly

    Best Uses

    • Anytime

    Comments about ULTA Lash Icon Mascara:

    Great Product - no flaking

     
    5.0

    great mascara!!

    By Jen m

    from Sterling heights mi

    About Me Natural Style

    Verified Buyer

    Pros

    • Doesn't Clump
    • Great Brush

    Cons

      Best Uses

      • Anytime

      Comments about ULTA Lash Icon Mascara:

      This is my favorite mascara

       
      3.0

      Nothing special

      By DMC

      from Mesa, AZ

      About Me Classic Style

      Verified Buyer

      Pros

      • Applies Evenly
      • Nice Color

      Cons

      • Clumpy
      • Sticky Texture

      Best Uses

      • Anytime

      Comments about ULTA Lash Icon Mascara:

      I wear makeup everyday, especially eye makeup. I bought this mascara because Ulta was out of the Clinique brand at the time so I thought I would give this one a try. First week it was comparable to Clinique and I was happy with it. After the first week it started clumping up and now its just as bad as any mascara you get at a drug store. Was kinda disappointed at how fast it went downhill.

       
      1.0

      Horrible product!

      By Karapoling

      from Warsaw, IN

      About Me Natural Style

      Verified Buyer

      Pros

        Cons

          Best Uses

            Comments about ULTA Lash Icon Mascara:

            This mascara was horrible! I used it once and threw it away. I had to apply 5 coats and it still didn't look like I had any mascara on at all. Would not recommend this to anybody! I naturally have long, thick lashes and most mascara inhances it, this did not.

             
            3.0

            Great product overall

            By Nightshade

            from Dallas, TX

            About Me Classic Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Doesn't Clump
            • Lengthens

            Cons

            • Applicator Brush Shape

            Best Uses

            • Anytime

            Comments about ULTA Lash Icon Mascara:

            Brush shape needs improvement

             
            1.0

            Bad Mascara

            By JohnLuke

            from Alabama

            About Me Natural Style

            Verified Buyer

            Pros

              Cons

              • Difficult To Remove
              • Smudges or Runs
              • Sticky Texture

              Best Uses

                Comments about ULTA Lash Icon Mascara:

                this product was one of the worst mascara products I have ever bought.

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