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ULTA Eye Shadow

ULTA

Eye Shadow

Toast (SH)

Item #: 2231946 Size: 0.08 oz

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A silky, fine-milled eyeshadow that glides on and blends easily to define and brighten your eyes. This formula is enriched with emollients for long-lasting color that will not crease or fade. Dramatic enough for evening wear and versatile enough for daytime wear. With so many shades to choose from, there is definitely one in there to suit any mood or event! Brush not included.



The abbreviations describe each shade's finish:

  • SH = Shimmer
  • MT = Matte
  • GL = Glitter
Talc, Corn (Zea Mays) Starch, Nylon-12, Magnesium Stearate, PTFE, Dimethicone, Hydrogenated Polyisobutene, Octyldodecyl Stearoyl Stearate, Bis-Diglyceryl Polyacyladipate-2, Methylparaben, Phenoxyethanol, Propylparaben, Tocopheryl Acetate, Silica. May Contain: Mica, Titanium Dioxide, Iron Oxides, Black 2, Tin Oxide, Ultramarines, Chromium Oxide Green, Chromium Hyrdoxide Green, Carmine, Ferric Ferrocyanide, Polyethylene Terephthalate, Polyurethane-11, Aluminum, Polyethylene Terephthalate, Acrylates Copolymer, Calcium Sodium Borosilicate, Bismuth Oxychloride, Yellow 5 Lake, Blue1 Lake, Manganese Violet.

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Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAEye Shadow
 
4.2

(based on 4291 reviews)

88%

of respondents would recommend this to a friend.

Pros

  • Long lasting (2638)
  • Easy to apply (2545)
  • Good colors (2489)
  • Smooth look (2091)
  • Easy removal (1866)

Cons

  • Fades (457)
  • Difficult to apply (222)
  • Creases (217)
  • Smudges (117)
  • Wears off easily (103)

Best Uses

  • Everyday (3491)
  • Going out (1909)
  • Travel (832)
  • Sensitive eyes (794)
  • Work (421)
    • Reviewer Profile:
    • Natural style (1840), Classic style (1776), Trendy style (517)
    • Skin Tone:
    • Fair (1918), Medium (1688), Deep (92)

Reviewed by 4291 customers

Displaying reviews 1-10

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5.0

I do buy this product over and over again.

By Hhhh

from San Antonio TX

About Me Natural Style

Verified Buyer

Pros

  • Applies Smoothly
  • Crease Resistant
  • Great Color
  • Long Lasting

Cons

    Best Uses

    • Everyday

    Comments about ULTA Eye Shadow:

    Great color. Get lots of compliments

    • Skin Tone:
    • Fair
     
    5.0

    I like it i will buy it again

    By Dune

    from Orleans

    About Me Classic Style

    Verified Buyer

    Pros

    • Applies Smoothly
    • Blends Easily
    • Great Color
    • Long Lasting

    Cons

      Best Uses

      • Everyday
      • Work

      Comments about ULTA Eye Shadow:

      I like it

      • Skin Tone:
      • Medium
       
      5.0

      Great coverage

      By Baby elephant

      from Covington,LA

      About Me Trendy Style

      Verified Buyer

      Pros

      • Applies Smoothly
      • Crease Resistant
      • Great Color
      • Long Lasting

      Cons

        Best Uses

        • Everyday
        • Going Out
        • Work

        Comments about ULTA Eye Shadow:

        Long lasting

        • Skin Tone:
        • Fair
         
        5.0

        Excited to try other colors! Love this pink

        By Chels

        from Idaho

        About Me Natural Style

        Verified Buyer

        Pros

        • Great Color
        • Long Lasting

        Cons

          Best Uses

            Comments about ULTA Eye Shadow:

            Im loving Ulta Products! Pink eye shadow is one of my Favorites

            • Skin Tone:
            • Medium
             
            5.0

            A staple in my makeup drawer. Love it and it lasts!

            By Cindy

            from Cary nc

            About Me Classic Style

            Verified Buyer

            Pros

            • Applies Smoothly
            • Blends Easily
            • Great Color
            • Highly Pigmented
            • Long Lasting

            Cons

              Best Uses

              • Everyday
              • Work

              Comments about ULTA Eye Shadow:

              A little too much glitter, but great to wear alone.

              • Skin Tone:
              • Fair
               
              5.0

              Rich Color, Blends Other Shades Nicely

              By Heidi in HB

              from Huntington Beach, CA

              About Me Classic Style

              Verified Buyer

              Pros

              • Applies Smoothly
              • Blends Easily
              • Crease Resistant
              • Great Color
              • Highly Pigmented
              • Long Lasting
              • Silky Texture

              Cons

                Best Uses

                • Everyday
                • Going Out
                • Natural Effect
                • Smokey Effect
                • Work

                Comments about ULTA Eye Shadow:

                Love it, blends everything together.

                • Skin Tone:
                • Fair
                 
                5.0

                Rich color and texture

                By Heidi in HB

                from Huntington Beach, CA

                About Me Classic Style

                Verified Buyer

                Pros

                • Applies Smoothly
                • Blends Easily
                • Crease Resistant
                • Great Color
                • Highly Pigmented
                • Long Lasting
                • Silky Texture

                Cons

                  Best Uses

                  • Everyday
                  • Going Out
                  • Smokey Effect

                  Comments about ULTA Eye Shadow:

                  Great quality, color.

                  • Skin Tone:
                  • Fair
                   
                  2.0

                  I gave it to my daughter.

                  By Pam

                  from Cabot, AR

                  About Me Classic Style

                  Verified Buyer

                  Pros

                    Cons

                    • Doesn't show up
                    • Too Sparkly

                    Best Uses

                      Comments about ULTA Eye Shadow:

                      I did not like it. You couldn't tell I was wearing any eyeshadow except for the glitter that was all around my eyes from it.

                      • Skin Tone:
                      • Fair
                       
                      5.0

                      I have bought this product again and again.

                      By Blue Eyes

                      from Richardson, TX

                      About Me Natural Style

                      Verified Buyer

                      Pros

                      • Applies Smoothly
                      • Great Color
                      • Long Lasting

                      Cons

                        Best Uses

                        • Everyday

                        Comments about ULTA Eye Shadow:

                        The compliments I receive - the Bloom color is perfect for me.

                        • Skin Tone:
                        • Fair
                         
                        5.0

                        Great Shadow and color selection

                        By Nacey W

                        from Florence, SC

                        About Me Natural Style

                        Verified Buyer

                        Pros

                        • Applies Smoothly
                        • Blends Easily
                        • Crease Resistant
                        • Great Color
                        • Highly Pigmented
                        • Long Lasting
                        • Silky Texture

                        Cons

                          Best Uses

                          • Everyday
                          • Going Out
                          • Natural Effect
                          • Smokey Effect
                          • Work

                          Comments about ULTA Eye Shadow:

                          Easy to apply, stays put all day.

                          • Skin Tone:
                          • Fair

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                          Q&A

                          Product Q&A

                          Do you have questions about this product?

                          Get answers from in-house experts.

                          32 Questions | 32 Answers
                          Displaying questions 1-10Previous | Next »
                          • Q:

                            Are any of these shadows vegan-friendly? If so, is it possible to get a list of them?
                            Asked on 4/10/2016 by Caitie from Logan, UT

                            1 answer

                            • Staff Expert

                              A:

                              We do not claim that any are vegan-friendly, but all are cruelty-free.

                              Answered on 4/11/2016 by Staff Expert from Ulta Beauty
                          • Q:

                            Is the shade "sunrise" a flesh tone? I'm interested in it as a base or transition.
                            Asked on 2/29/2016 by babybangs from denton tx

                            1 answer

                            • Staff Expert

                              A:

                              Yes, the ULTA Eye Shadow in Sunrise shade is a flesh tone.

                              Answered on 3/8/2016 by Staff Expert from Ulta Beauty
                          • Q:

                            What is the size of the compact?
                            Asked on 2/28/2016 by gammy

                            1 answer

                            • Staff Expert

                              A:

                              0.08 oz

                              Answered on 2/29/2016 by Staff Expert from Ulta Beauty
                          • Q:

                            is this product cruelty free?
                            Asked on 2/5/2016 by Kendra from Niagara Falls, NY

                            1 answer

                            • Staff Expert

                              A:

                              Yes. Ulta brand products are never tested on animals.

                              Answered on 2/8/2016 by Staff Expert from Ulta Beauty
                          • Q:

                            Where is this product made?
                            Asked on 10/17/2015 by Glam gal

                            1 answer

                            • Staff Expert

                              A:

                              This product is made in China.

                              Answered on 10/20/2015 by Staff Expert from ULTA Beauty
                          • Q:

                            what's the difference between shimmer and glitter finish?
                            Asked on 6/30/2015 by Stephanie from Illinois

                            1 answer

                            • Staff Expert

                              A:

                              Shimmer is more subtle than glitter. If you prefer a subtle sheen/shimmer effect, choose a shimmer shade. If you are seeking major sparkle, go with glitter!

                              Answered on 6/30/2015 by Staff Expert from ULTA Beauty
                          • Q:

                            Is this pan removable from the case?
                            Asked on 6/16/2015 by Blonde Beauty Babe from Houston, TX

                            1 answer

                            • Staff Expert

                              A:

                              The pans cannot be removed. The shadow will crack if you attempt to remove the pan from the compact.

                              Answered on 6/17/2015 by Staff Expert from ULTA Beauty
                          • Q:

                            Can the shadows be removed to be put in a zpallet? Do they have a magnet?
                            Asked on 6/13/2015 by Emily from Missouri

                            1 answer

                            • Staff Expert

                              A:

                              The pans cannot be removed. The shadow will crack if you attempt to remove the pan from the compact.

                              Answered on 6/16/2015 by Staff Expert from ULTA Beauty
                          • Q:

                            Is Sunburst matte or shimmer. It doesn't have an initial after it and I am looking for sunny or golden colors that are matte.
                            Asked on 5/9/2015 by labdiva from Lead, SD

                            1 answer

                          • Q:

                            Are your eye shadows gluten free?
                            Asked on 2/22/2015 by Linda

                            1 answer

                            • Staff Expert

                              A:

                              Yes, this product is gluten-free.

                              Answered on 2/23/2015 by Staff Expert from ULTA.com
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