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Benefit CosmeticsThey're Real! Lengthening Mascara

Benefit Cosmetics

They're Real! Lengthening Mascara

Black

Item #: 2231443 Size: 0.3 oz

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GIFT WITH PURCHASE

FREE deluxe sample License To Blot with any $35 Benefit Cosmetics purchase (offer valid 1/31/16-2/13/16 or while supplies last)

FREE deluxe sample License to Blot with any $35 Benefit Cosmetics purchase

Online Only! FREE Keep It Real Makeup Bag with any $40 Benefit online purchase (offer valid 1/30/16-2/13/16 or while supplies last)

Online Only FREE Keep It Real Bag with any $40 Benefit purchase

They're Real! lengthens, curls, volumizes, lifts & separates. The long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

What else you need to know:

  • 94% saw dramatic length & volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*


*Results observed in a consumer panel survey

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Lengthening Mascara
 
4.3

(based on 6336 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Lengthens (3899)
  • Adds volume (3645)
  • Defines & separates (3542)
  • Great brush (3428)
  • Applies evenly (3339)

Cons

  • Difficult to remove (1177)
  • Dries out quickly (430)
  • Flakes (371)
  • Smudges or runs (323)
  • Sticky texture (323)

Best Uses

  • Anytime (3994)
  • Going out (1207)
  • Daytime (1200)
  • Daily use (543)
  • Special occasions (227)
    • Reviewer Profile:
    • Classic style (2762), Natural style (2173), Trendy style (901)
    • Skin Tone:
    • Medium (533), Fair (489), Deep (28)

Reviewed by 6336 customers

Displaying reviews 1-10

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4.0

Love it

By Sassy Kassie

from Wisconsin

About Me Natural Style

Verified Buyer

Pros

  • Get Your Money Worth

Cons

  • A Little Hard To Wash Off

Best Uses

    Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

    Use to use Roller lash which I like but now that I tried this I love it

     
    4.0

    love

    By kiki

    from Tannersville, pa

    About Me Classic Style

    Verified Buyer

    Pros

    • Lengthen

    Cons

      Best Uses

      • Daily
      • Going Out

      Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

      I use it everyday

       
      4.0

      I would buy this product again and again

      By Di

      from Branson Mo

      About Me Natural Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Defines & Separates
      • Doesn't Clump
      • Great Brush
      • Lengthens

      Cons

      • Difficult To Remove
      • Dries Out Quickly

      Best Uses

      • Anytime

      Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

      Its great...I used it everyday. Great brush it adds volume and length with out clumps. Looks good all day. The only downside is that is seems to be a little hard to remove at night. And the tube seems to dry out quickly.

       
      5.0

      I would buy this product again, best mascara ever.

      By Cayo

      from Apache Junction AZ

      About Me Natural Style

      Verified Buyer

      Pros

      • Applies Evenly
      • Defines & Separates
      • Great Brush

      Cons

      • Dries Out Quickly

      Best Uses

      • Anytime

      Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

      Product is used daily. Brush is genius.

       
      5.0

      Lash-tastic!

      By Jess

      from Wilmington, North Carolina

      About Me Natural Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Great Brush
      • Lengthens

      Cons

        Best Uses

        • Anytime

        Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

        would absolutely recommend this to a friend.

         
        2.0

        Black Smudges Aren't Atteactive

        By Knitting Grandma

        from Ohio

        About Me Classic Style

        Verified Buyer

        Pros

        • Defines & Separates

        Cons

        • Smudges or Runs

        Best Uses

        • Anytime

        Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

        I was disappointed that this mascara transferred and smudged easily. It us also difficult to remove.

         
        4.0

        I love this product

        By Kris

        from Illinois

        About Me Classic Style

        Verified Buyer

        Pros

        • Adds Volume
        • Applies Evenly
        • Defines & Separates
        • Lengthens

        Cons

          Best Uses

          • Anytime

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

          I use the product daily. I love the volume and length it gives my lashes. I do wish it didn't clump so much though.

           
          5.0

          Favorite Mascara

          By Ellory150129

          from Falmouth, ME

          About Me Natural Style

          Verified Reviewer

          Pros

          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Jet Black Color
          • Lengthens

          Cons

          • Difficult To Remove

          Best Uses

          • Anytime
          • Daytime
          • Going Out

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

          I have thick, curly, dark black eyelashes and I feel like all mascaras have some sort of need to add curl and volume and so much more. I love this mascara because it separates every eyelash and lengthens them so much (I've actually been asked if I was wearing falsies when wearing this). If you are looking for volume and curl go for the Roller Lash, also by benefit, but if you have dark thick eyelashes like your truly, this is perfect. It really is the darkest black mascara I've ever tried!

           
          3.0

          started to dry out and flake in 2 weeks

          By Jo Jo

          from Fresno

          About Me Natural Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

          • Dries Out Quickly
          • Flakes

          Best Uses

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

            This mascara is great and did bring my eyelashes out and full... my eyelashes are falling out due to menapause and find it will dry out within 2 weeks...

             
            2.0

            Not what I thought it would be

            By Patti girl

            from Palm Springs Ca

            About Me Classic Style

            Verified Buyer

            Pros

            • Lengthens

            Cons

            • Difficult To Remove
            • Dries Out Quickly
            • Sticky Texture

            Best Uses

              Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

              Very sticky, my lashes stuck together and made me look like Tammy Faye.I'm going back to Benefit roller lash. Should have stayed with it anyway!

              Displaying reviews 1-10

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              Q&A

              Product Q&A

              Do you have questions about this product?

              Get answers from in-house experts.

              40 Questions | 40 Answers
              Displaying questions 1-10Previous | Next »
              • Q:

                Is this product hypoallergenic?
                Asked on 11/7/2015 by Abby

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous!

                  Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please contact Benefit Customer Care (https://www.benefitcosmetics.com/help/customerCare) to determine if a product is suitable for your skin.

                  xoxo, B

                  Answered on 11/9/2015 by Product POREfessional from Benefit Cosmetics
              • Q:

                Is it waterproof?
                Asked on 11/6/2015 by amy from linwood,nc

                1 answer

                • Staff Expert

                  A:

                  No, this product is not waterproof. It is water-resistant.

                  Answered on 11/6/2015 by Staff Expert from ULTA Beauty
              • Q:

                Is it waterproof?
                Asked on 11/5/2015 by amy from linwood,nc

                1 answer

                • Staff Expert

                  A:

                  No, this product is not waterproof. It is water resistant.

                  Answered on 11/6/2015 by Staff Expert from ULTA Beauty
              • Q:

                Is this paraben free?
                Asked on 10/30/2015 by Britt from St louis

                1 answer

                • Staff Expert

                  A:

                  Yes, this mascara is paraben-free.

                  Answered on 11/4/2015 by Staff Expert from ULTA Beauty
              • Q:

                Is this product water resistant ?
                Asked on 9/27/2015 by Make up freak from California

                1 answer

                • Brand Expert

                  A:

                  They're Real! mascara is water-resistant, gorgeous!

                  xoxo, B

                  Answered on 10/1/2015 by Product POREfessional from Benefit Cosmetics
              • Q:

                is this product good for eyes that tear easily?
                Asked on 9/15/2015 by Libby from OKC

                1 answer

                • Brand Expert

                  A:

                  They're real! is not waterproof, gorgeous! However, the long-wearing formula won't smudge or dry out!

                  xoxo, B

                  Answered on 9/18/2015 by Product POREfessional from Benefit Cosmetics
              • Q:

                Is it waterproof?
                Asked on 8/4/2015 by Gail from Mpls. MN

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous!

                  They're real! mascara is not waterproof.

                  xoxo, B

                  Answered on 8/5/2015 by Product POREfessional from Benefit Cosmetics
              • Q:

                I have a problem with my mascara smudging off onto my brow bone. I have long eye lashes and a defined brow bone. How is this product different from all the other mascaras?
                Asked on 7/31/2015 by KT from KS

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous!

                  They're real! mascara features a long-wearing formula that won't smudge or dry out!

                  xoxo, B

                  Answered on 8/3/2015 by Product POREfessional from Benefit Cosmetics
              • Q:

                Can this product be used on false eyelashes?
                Asked on 7/9/2015 by ggg from cleveland, ohio

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous!

                  They're real! mascara can be used on false lashes!

                  xoxo, B

                  Answered on 7/10/2015 by Product POREfessional from Benefit Cosmetics
              • Q:

                Does this mascara smudge under your eyes? I just bought the Lash Domination because I loved one of the samples I had gotten and it is horrible. I look like I have two black eyes at the end of each day, and I know it is from the mascara as my eyeliner is tattooed. Thanks!
                Asked on 6/26/2015 by JamieJ from Paducah, KY

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous!

                  They're real! mascara features a long-wearing formula that won't smudge or dry out!

                  xoxo, B

                  Answered on 6/26/2015 by Product POREfessional from Benefit Cosmetics
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