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Benefit CosmeticsThey're Real Mascara
Benefit Cosmetics

They're Real Mascara

Black

Item #: 2231443

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Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real Mascara
 
4.3

(based on 3886 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Lengthens (2478)
  • Adds volume (2317)
  • Defines & separates (2254)
  • Great brush (2169)
  • Applies evenly (2117)

Cons

  • Difficult to remove (725)
  • Dries out quickly (225)
  • Flakes (214)
  • Sticky texture (212)
  • Smudges or runs (204)

Best Uses

  • Anytime (2525)
  • Going out (807)
  • Daytime (777)
  • Daily use (382)
  • Special occasions (166)
    • Reviewer Profile:
    • Classic style (1757), Natural style (1257), Trendy style (615)
    • Skin Tone:
    • Medium (357), Fair (345), Deep (21)

Reviewed by 3886 customers

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5.0

Fantastic!

By Lucky Lucy

from Iowa

About Me Trendy Style

Verified Buyer

Pros

  • Easy To Apply
  • Long Lasting

Cons

    Best Uses

    • Thin Lashes

    Comments about Benefit Cosmetics They're Real Mascara:

    As we age, our lashes thin. This product is amazing at lengthening and thickening my lashes. Well worth the $.

    • Skin Tone:
    • Fair
     
    2.0

    Great product but beware side effects

    By Sue

    from IA

    About Me Natural Style

    Pros

      Cons

      • Irritates Eyes
      • Messy

      Best Uses

      • Normal Skin

      Comments about Benefit Cosmetics They're Real Mascara:

      This product really is great and made my eyelashes look awesome and long. However, soon after using this, my eyes bed raw, red and felt dry. They felt the best when I came home and took off my makeup. After switching to a different mascara I no longer have the OMG my eyes are so dry, scratchy and irritating feeling.

      • Skin Tone:
      • Medium
       
      5.0

      amazing!!!

      By stephf

      from midwest, usa

      Comments about Benefit Cosmetics They're Real Mascara:

      This is the best mascara I've ever tried! I was skeptical and a bit apprehensive due to the price, but I'm glad I took the risk and bought it! It makes my blonde lashes pop and adds length, curl, and volume. Highly recommended!!!

       
      5.0

      One of my favorites

      By makeup lover

      from wa

      Comments about Benefit Cosmetics They're Real Mascara:

      I love this mascara. I've been through three and will be buying another soon. It makes your lashes look soooo amazing. The only bad part is if you have oily lids and long lashes some mascara will transfer to under your brow bone after a long day. Waterproof mascara solves that problem though :)

       
      5.0

      I would definitely buy this again

      By cc

      from Oak Park, Mi

      About Me Natural Style

      Verified Buyer

      Pros

      • Doesn't flake
      • Easy To Apply
      • Good Pigmentation
      • Long Lasting

      Cons

        Best Uses

          Comments about Benefit Cosmetics They're Real Mascara:

          I love this mascara. It stays on all day without flaking.love it.

          • Skin Tone:
          • Fair
           
          3.0

          REALly Okay

          By CurleyQz

          from Eagan, MN

          About Me Natural Style

          Verified Buyer

          Pros

          • Visibly Added Lenght

          Cons

          • Brush Very Stiffharsh

          Best Uses

            Comments about Benefit Cosmetics They're Real Mascara:

            Not a fan of the brush, very harsh. Because of this probably would not purchase again.

            • Skin Tone:
            • Fair
             
            5.0

            they're Real Mascara

            By nancl8

            from Council Bluffs, IA

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Good Pigmentation
            • Long Lasting
            • Versatile

            Cons

              Best Uses

                Comments about Benefit Cosmetics They're Real Mascara:

                This mascara goes on easily and stays put for most of the day.

                • Skin Tone:
                • Fair
                 
                5.0

                I finally have eyelashes that you can se

                By indygirl

                from vancouver

                About Me Classic Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Long Lasting

                Cons

                  Best Uses

                  • Daily Use

                  Comments about Benefit Cosmetics They're Real Mascara:

                  I have very pale eyelashes that just don't show up without help. Since I started using They're Real everyone complements me on my makeup. The only thing I changed is using this mascara.

                  It is not clumpy and goes on so easy. One coat makes such a difference for me.

                  • Skin Tone:
                  • Fair
                   
                  5.0

                  good value

                  By melissa

                  from Bossier City Louisiana

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Good Mascara For The Pric

                  Cons

                  • No cons

                  Best Uses

                  • Fat Long Lashes

                  Comments about Benefit Cosmetics They're Real Mascara:

                  Its very good

                  • Skin Tone:
                  • Medium
                   
                  5.0

                  Great Mascara

                  By Morning Star

                  from Fresno, CA

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Long Lasting

                  Cons

                  • Difficult To Wash Off

                  Best Uses

                  • Daily Use

                  Comments about Benefit Cosmetics They're Real Mascara:

                  Great Mascara. A Little hard to wash off.

                  • Skin Tone:
                  • Medium

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  13 Questions | 13 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    People are stating its hard to remove. Are they speaking of the waterproof or the regular one? Please advise.
                    Asked on 7/3/2014 by Sony from Houston tx

                    1 answer

                    • Staff Reviewer

                      A:

                      Currently there is only one formula of They're Real Mascara, which is water-resistant rather than waterproof. This product can be easily removed using Benefit Cosmetics They're Real Remover, which features a gentle formula that removes both water-resistant and waterproof eye makeup:
                      http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod10421041

                      Answered on 7/8/2014 by Staff Expert from ULTA.com
                  • Q:

                    Can the second coat make the lashes clumpy ?
                    Asked on 6/13/2014 by Cassie from Dallas, Tx

                    1 answer

                    • Staff Reviewer

                      A:

                      To ensure even, clump-free application, follow these steps:
                      Position the wand horizontally & wiggle from side to side, base to tip, to achieve maximum volume, length, and lift.
                      Hold the wand vertically and stroke upward to curl and separate lashes.
                      Layer generously as desired.

                      Answered on 6/16/2014 by Staff Expert from ULTA.com
                  • Q:

                    Does this mascara come in waterproof formula?
                    Asked on 6/9/2014 by Inquirier

                    1 answer

                  • Q:

                    How many ounces is this bottle?
                    Asked on 6/3/2014 by Chris from Phoenix, AZ

                    1 answer

                    • Staff Reviewer

                      A:

                      This product's size is 0.3 oz.

                      Answered on 6/3/2014 by Staff Expert from ULTA.com
                  • Q:

                    Do you have a brown/black color?
                    Asked on 4/21/2014 by Carol

                    1 answer

                    • Staff Reviewer

                      A:

                      This product is only available in one shade: Black.

                      Answered on 4/22/2014 by Staff Expert from ULTA.com
                  • Q:

                    What look is this mascara going to give my lashes as opposed to Bad Gal? In other words, if I want longer, separated lashes which one should I choose?
                    Asked on 4/10/2014 by loveulta

                    1 answer

                    • Staff Reviewer

                      A:

                      The primary benefit of They're Real is lash-lengthening and separating for extremely long lashes, while the primary benefit of BADgal is volumizing for thick, full lashes. You can even layer one over the other for dramatic long AND full lashes!

                      Answered on 4/11/2014 by Staff Expert from ULTA.com
                  • Q:

                    Is this waterproof?
                    Asked on 4/1/2014 by Tara from Rosenberg, TX

                    1 answer

                    • Staff Reviewer

                      A:

                      No, this product is not waterproof.

                      Answered on 4/2/2014 by Staff Expert from ULTA.com
                  • Q:

                    Does this product only come in Black, or can I purchase in Brown/Black?
                    Asked on 3/7/2014 by 51 & "Loving IT"!!! from Forsyth, IL

                    1 answer

                    • Staff Reviewer

                      A:

                      This product is only available in one shade: Black.

                      Answered on 3/10/2014 by Staff Expert from ULTA.com
                  • Q:

                    Is this waterproof? I cant find anything on the product that says if it is or not! Please help!
                    Asked on 3/1/2014 by victoria from new orleans

                    1 answer

                    • Staff Reviewer

                      A:

                      No, this product is not waterproof.

                      Answered on 3/3/2014 by Staff Expert from ULTA.com
                  • Q:

                    Do you have a Mascara in RED?
                    Asked on 2/26/2014 by Red from Warsaw, IN

                    1 answer

                    • Staff Reviewer

                      A:

                      No, this product is only available in one shade: Black.

                      Answered on 2/27/2014 by Staff Expert from ULTA.com
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