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Benefit CosmeticsThey're Real! Lengthening Mascara
Benefit Cosmetics

They're Real! Lengthening Mascara

Black

Item #: 2231443

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real Mascara
 
4.3

(based on 5170 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Lengthens (3135)
  • Adds volume (2938)
  • Defines & separates (2842)
  • Great brush (2751)
  • Applies evenly (2670)

Cons

  • Difficult to remove (953)
  • Dries out quickly (325)
  • Flakes (307)
  • Sticky texture (270)
  • Smudges or runs (260)

Best Uses

  • Anytime (3203)
  • Going out (1005)
  • Daytime (975)
  • Daily use (543)
  • Special occasions (225)
    • Reviewer Profile:
    • Classic style (2312), Natural style (1697), Trendy style (771)
    • Skin Tone:
    • Medium (533), Fair (489), Deep (28)

Reviewed by 5170 customers

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Displaying reviews 1-10

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4.0

Love it!

By Gracey

from Florida

About Me Classic Style

Verified Reviewer

Pros

  • Adds Volume
  • Applies Evenly
  • Defines & Separates
  • Doesn't Clump
  • Lengthens

Cons

    Best Uses

    • Anytime

    Comments about Benefit Cosmetics They're Real Mascara:

    I love this mascara now that they have the color brown. I never tried it until the new colors came out and it is now my favorite mascara. I'm blonde with light lashes and black mascara is just way too overpowering for me. This mascara lengthens and doesn't clump. It is by far the best mascara I've tried and I've tried most both high end and drugstore brands. Thank you thank you benefit for making a mascara in a color other than black for us natural blondes!

     
    5.0

    Love the way the mascara makes my eyes brighten my face

    By Sharon

    from Texas

    About Me Classic Style

    Verified Buyer

    Pros

    • Adds Volume
    • Applies Evenly
    • Defines & Separates
    • Lengthens

    Cons

    • Smudges or Runs

    Best Uses

    • Anytime

    Comments about Benefit Cosmetics They're Real Mascara:

    I use it only once a day because it lasts all day. Especially enjoy using the shorter version for travel. Easy to use.

     
    5.0

    Great!!!!!

    By Stay at home mom

    from Austin, Texas

    About Me Natural Style

    Verified Buyer

    Pros

    • Applies Evenly
    • Doesn't Clump
    • Lash Lengthening
    • Long Lasting

    Cons

      Best Uses

      • Anytime

      Comments about Benefit Cosmetics They're Real Mascara:

      Great product! Will def use again.

       
      5.0

      The best Mascara!!

      By Morgan

      from Saint Joseph, MO

      About Me Natural Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Defines & Separates
      • Great Brush
      • Lengthens

      Cons

        Best Uses

        • Anytime

        Comments about Benefit Cosmetics They're Real Mascara:

        I have tried several different mascaras and this one is my favorite! My lashes look fuller and my favorite is the length I get from the brush. I feel like I have false lashes and people have actually asked me if I am wearing fake lashes and I love the fact I can say no!

         
        5.0

        Truly Amazing!

        By Makeup-aholic

        from Denver, CO

        About Me Classic Style

        Verified Buyer

        Pros

        • Adds Volume
        • Lengthens

        Cons

          Best Uses

          • Anytime

          Comments about Benefit Cosmetics They're Real Mascara:

          I have been on the hunt for the best mascara for 2 years...and I FINALLY found it!! This makes my lashes longer than ever before while adding volume, and not looking spider-y :) I've tried every brand you can imagine...Lancome, Bare Minerals, Chanel, Too Faced, even some of the popular ones sold independently, and one of them compare. There is no flaking, no lash loss, and no smudging. To say I love this mascara is an understatement!! 5 stars and then some!

           
          4.0

          Great mascara! I would purchase again

          By Mom

          from Midlothian, Va.

          About Me Classic Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics They're Real Mascara:

            Applies easily and the color makes your lashes really stand out! Long wearing without any flaking.

            (1 of 1 customers found this review helpful)

             
            2.0

            Save your money

            By Betsy

            from New York, NY

            About Me Natural Style

            Verified Reviewer

            Pros

            • Doesn't flake
            • Doesn't smudge

            Cons

            • Difficult To Remove
            • Sticky Texture

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics They're Real Mascara:

            I gave this product 2 stars because it doesn't smudge or flake. But it is very hard to remove even in the shower with makeup remover. If you don't get it all off and reapply the next day you get a sticky clumpy mess. Which pulls your eyelashes out. It is difficult to apply and goes on to thick. Definitely not worth the hefty price. I won't buy this product again.

             
            5.0

            Love it

            By Trish

            from Johnstown CO

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Great Brush
            • Lengthens

            Cons

            • Dries Out Quickly

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics They're Real Mascara:

            Love the way it goes on. All day wear. Very even in application.

             
            5.0

            Best mascara hands down

            By Okierancher

            from Tulsa, OK

            About Me Natural Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Great Brush
            • Lengthens

            Cons

            • Difficult To Remove

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics They're Real Mascara:

            Love it-i use it daily and will not be without it!

             
            5.0

            Best Mascara EVER!!

            By CAbi Colleen

            from Vacaville, CA

            About Me Classic Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush
            • Lengthens

            Cons

              Best Uses

              • Anytime
              • Daytime
              • Going Out

              Comments about Benefit Cosmetics They're Real Mascara:

              My lashes look like I have extensions they're so long and full!

              Displaying reviews 1-10

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              Q&A

              Product Q&A

              Do you have questions about this product?

              Get answers from in-house experts.

              31 Questions | 31 Answers
              Displaying questions 1-10Previous | Next »
              • Q:

                Does this mascara smudge under your eyes? I just bought the Lash Domination because I loved one of the samples I had gotten and it is horrible. I look like I have two black eyes at the end of each day, and I know it is from the mascara as my eyeliner is tattooed. Thanks!
                Asked on 6/26/2015 by JamieJ from Paducah, KY

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous!

                  They're real! mascara features a long-wearing formula that won't smudge or dry out!

                  xoxo, B

                  Answered on 6/26/2015 by Product POREfessional from Benefit Cosmetics
              • Q:

                Better Than Sex mascara or Theyre Real mascara?
                Asked on 6/7/2015 by flowers from las vegas nv

                1 answer

                • Staff Reviewer

                  A:

                  Both are among our most beloved mascaras! :-) We recommend reading the product ratings and reviews at ULTA.com. Here are some key points of difference to help:

                  They're Real is now available in three color options (Black, Blue, and Brown), while Too Faced Better Than Sex Mascara (Item #: 2263444) is available only in Carbon Black.

                  Better Than Sex boasts these claims from clinical and consumer testing:

                  1,944% more volume
                  100% saw longer lashes
                  100% saw dramatic volume
                  93% saw base-to-tip curl
                  8 out of 10 say it's the best mascara they've ever used

                  They're Real boasts these claims from consumer testing:

                  94% saw dramatic length & volume
                  90% saw base-to-tip curl
                  94% saw visible lift
                  100% saw long-wearing results

                  Better Than Sex's formula is vegan friendly (no animal byproducts). Please note that both products are cruelty-free (no animal testing).

                  We hope this extra info helps! :-)

                  Answered on 6/9/2015 by Staff Expert from ULTA Beauty
              • Q:

                I curl my lashes with eyelash curler will this mascara straighten them back out I use waterproof and they stay curled , does it need to be waterproof to keep the curl?
                Asked on 5/9/2015 by Beth from Co

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous!

                  They're real! mascara lengthens, curls, volumizes, lifts & separates! For curl beyond belief, try layering they're real! mascara over roller lash, our super-curling and lifting mascara. Roller lash has an eye-opening Hook 'n' Roll™ brush that grabs, separates, lifts and curls, while the instant curve-setting formula holds for 12 hours. Apply roller lash first to curl & lift your lashes, then layer they're real! mascara on top for added length & volume!

                  You can find roller lash here at ULTA: http://www.ulta.com/ulta/browse/productDetail.jsp?productId=xlsImpprod11951085

                  xoxo, B

                  Answered on 5/11/2015 by Product POREfessional from Benefit Cosmetics
              • Q:

                I've read that this mascara is hard to get off...what do you suggest?
                Asked on 3/17/2015 by need to know

                1 answer

              • Q:

                Is this oil free? I want to use on lash extensions.
                Asked on 2/16/2015 by none from Saratoga, NY

                1 answer

                • Staff Reviewer

                  A:

                  This product is not oil-free. Please consult the stylist who performed your service for his or her professional advice on proper care and products.

                  Answered on 2/16/2015 by Staff Expert from ULTA.com
              • Q:

                How does this mascara compare to TooFaced Better Than Sex Mascara? It costs about the same and their rating is pretty much the same so I'm just wondering which would be better for volume/lengthening
                Asked on 2/10/2015 by liz_j from dallas

                1 answer

                • Staff Reviewer

                  A:

                  Both are among our most beloved mascaras, and both offer proven results!

                  Benefit Cosmetics They're Real Mascara:
                  94% saw dramatic length & volume*
                  90% saw base-to-tip curl*
                  94% saw visible lift*
                  100% saw long-wearing results*
                  *Results observed in a consumer panel survey

                  Too Faced Better than Sex Mascara:
                  1,944% more volume*
                  100% saw longer lashes**
                  100% saw dramatic volume**
                  93% saw base-to-tip curl**
                  8 out of 10 say it’s the best mascara they’ve ever used**
                  *results observed in a clinical study.
                  **results observed in a consumer study

                  We definitely recommend reading the ratings and reviews at ULTA.com. Both products can be viewed and tested at your nearest ULTA store:
                  http://www.ulta.com/ulta/stores/storelocator.jsp

                  Answered on 2/11/2015 by Staff Expert from ULTA.com
              • Q:

                Will it run during my workout?
                Asked on 12/17/2014 by Tcdeka

                1 answer

              • Q:

                Is Benefit's Mascaras Latex free?
                Asked on 12/12/2014 by mbby from Portland, OR

                1 answer

                • Staff Reviewer

                  A:

                  Yes, They're Real Mascara is latex-free.

                  Answered on 12/19/2014 by Staff Expert from ULTA.com
              • Q:

                How much product is in the tube?
                Asked on 12/10/2014 by kinggirl4 from Florida, US

                1 answer

                • Staff Reviewer

                  A:

                  0.3 oz.

                  Answered on 12/12/2014 by Staff Expert from ULTA.com
              • Q:

                Does this mascara contain Vitamin E?
                Asked on 12/10/2014 by Nana

                1 answer

                • Staff Reviewer

                  A:

                  Yes, this product is formulated with vitamin E in the form of Tocopheryl Acetate.

                  Answered on 12/12/2014 by Staff Expert from ULTA.com
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