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PureologyPerfect 4 Platinum Shampoo
Pureology

Perfect 4 Platinum Shampoo

33.8 oz

Item #: 2232479

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PureologyPerfect 4 Platinum Shampoo
 
4.6

(based on 38 reviews)

92%

of respondents would recommend this to a friend.

Pros

  • Smells great (9)
  • Effective (6)
  • Easy to use (5)
  • Lightweight (5)

Cons

No Cons

Best Uses

  • Daily use (7)
  • Women (3)
    • Reviewer Profile:
    • Brand buyer (7)
    • My Beauty Routine Takes:
    • 30 minutes (5), 1+ hour (4)

Reviewed by 38 customers

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Displaying reviews 1-10

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5.0

absoutley love!!!!

By kclapp

from Orange County, CA

Comments about Pureology Perfect 4 Platinum Shampoo:

Let me start off by saying I used to work at a hair salon and I have used MANY different types of shampoos and conditioners. I have over processed, platinum blonde hair and this is the ONLY shampoo and conditioner that leaves my hair silky and moisturized. It smells amazing and I will definitely be using this product for a long long time!

 
5.0

Love it!

By michelle the bottled blonde

from Lewisville, TX

About Me Budget Buyer

Verified Buyer

Pros

  • Easy On The Hair
  • GREAT SMELL
  • Product Enhances
  • Smell Is Great

Cons

    Best Uses

    • Daily Use

    Comments about Pureology Perfect 4 Platinum Shampoo:

    I use this daily along w a toner couple of times a week. It leaves hair soft w no build up. I love it

    • My Beauty Routine Takes:
    • 30 Minutes
     
    5.0

    Love it!

    By Vicki

    from Baltimore, MD

    About Me Budget Buyer

    Verified Buyer

    Pros

    • Easy To Use
    • Effective
    • Lightweight
    • Smells Great

    Cons

      Best Uses

      • Daily Use

      Comments about Pureology Perfect 4 Platinum Shampoo:

      Love this product! I have tried many several hair care products. My hair is colored and needs moisture. Great conditioner for me!

      • My Beauty Routine Takes:
      • 30 Minutes
       
      5.0

      Best ever shampoo!

      By Mrs. T

      from Oak Hill, WV

      About Me Brand Buyer

      Verified Buyer

      Pros

      • Easy To Use
      • Effective
      • Smells Great

      Cons

        Best Uses

        • Daily Use

        Comments about Pureology Perfect 4 Platinum Shampoo:

        I have short hair and I wash and blow dry my hair daily. This is the best shampoo that I have ever used!

        • My Beauty Routine Takes:
        • 1+ Hour

        (0 of 1 customers found this review helpful)

         
        4.0

        Great product!

        By Smeltzer

        from Chicago, IL

        About Me Brand Buyer

        Verified Buyer

        Pros

        • Easy To Use
        • Effective

        Cons

        • Does not smell good

        Best Uses

        • Daily Use

        Comments about Pureology Perfect 4 Platinum Shampoo:

        This is a fantastic product, but it does not smell good and tends to be pricey. If you have any product in your hair, it might require two washes. A little product goes a long way.

        • My Beauty Routine Takes:
        • 30 Minutes

        (2 of 2 customers found this review helpful)

         
        1.0

        Turned extensions a different color

        By Linds

        from Las vegas

        About Me Brand Buyer

        Verified Buyer

        Pros

          Cons

            Best Uses

              Comments about Pureology Perfect 4 Platinum Shampoo:

              This Shampoo/conditioner turned my hair extensions from plantinum blonde to an ugly strawberrish/darker yellow blonde. It happened with 2 different brands of extensions. The first time I thought it was a coincidence but it happened again. Luckily my hair girl used a purple shampoo and it corrected the color. But it was frustrating. I will never use this product with extensions.

              • My Beauty Routine Takes:
              • 30 Minutes

              (1 of 1 customers found this review helpful)

               
              4.0

              Love this product but way to expensive

              By Audi

              from San Jose, ca

              About Me Brand Buyer

              Verified Buyer

              Pros

              • Easy To Use
              • Effective
              • Lightweight
              • Smells Great

              Cons

                Best Uses

                • Daily Use
                • On-the-go
                • Women

                Comments about Pureology Perfect 4 Platinum Shampoo:

                Smells great. Only have to use small amount. Little bottle doesn't last long. Way to expensive.

                • My Beauty Routine Takes:
                • 30 Minutes
                 
                1.0

                Dissapointed

                By Shyna Girl

                from Sacramento, CA

                Verified Reviewer

                Pros

                • Smells Great

                Cons

                • Not Effective

                Best Uses

                  Comments about Pureology Perfect 4 Platinum Shampoo:

                  I was hoping i can use this as an everyday shampoo to keep up with the blonde in my hair. Sadly i felt like this product did the exact opposite of what it claims to do. I wash my hair every other day and alternate between this and my bed head dumb blonde shampoo and for some reason this makes my hair brassy! I decided to put it to the test. Two days before i decided to tone my hair to get it almost to a very light blonde with my bed head and then a few days later i washed my hair with this pureology shampoo and it definitely made my hair brassy. My light blonde parts turned a gold blonde. Sad because i really wanted to like this. Does smell amazing tho. Will not be repurchasing because this was not for me.

                  (1 of 1 customers found this review helpful)

                   
                  5.0

                  Would buy again.

                  By Lisa

                  from Brandon, SD

                  About Me Brand Buyer

                  Verified Buyer

                  Pros

                  • Easy To Use
                  • Effective
                  • Good Value
                  • Lightweight
                  • Smells Great

                  Cons

                    Best Uses

                    • Daily Use
                    • Weekly Use
                    • Women

                    Comments about Pureology Perfect 4 Platinum Shampoo:

                    How you use the product, is easy and clear. Great smelling, makes hair soft and manageable. Wish it was a violet purple color, the purple pigment does help the blonde last longer.

                    • My Beauty Routine Takes:
                    • 1+ Hour

                    (1 of 1 customers found this review helpful)

                     
                    5.0

                    So Touchable

                    By Color Queen

                    from Seattle

                    About Me Brand Buyer

                    Verified Reviewer

                    Pros

                    • Effective
                    • Lightweight
                    • Smells Great

                    Cons

                    • Pricey

                    Best Uses

                    • Highlighted Or Colored Ha

                    Comments about Pureology Perfect 4 Platinum Shampoo:

                    After my hairdresser OVER highlighted my hair, it was left feeling crispy and dry, even tangly after using pureology hydrate, volume, and curl complete. I finally tried this one and it worked instantly! My hair was smooth, soft, and touchable wet and dry. It was not heavy. I love it. Brown hair with blonde highlights.

                    • My Beauty Routine Takes:
                    • 1+ Hour

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                    Q&A

                    Product Q&A

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    3 Questions | 3 Answers
                    Displaying questions 1-3
                    • Q:

                      Could I use this product for my silver dyed hair?
                      Asked on 6/28/2015 by Silverfox from Mebane, NC

                      1 answer

                    • Q:

                      im wanting to know is this sulfate, glucen free, salt free basicially natural shampoo & conditioner that is going to protect my hair? this product is very pricey so I wanna make sure it works... I know the color is the shampoo & conditioner is light blue that's okay with me bc I got purple shampoo at home if I need purple,also does it leave hair lookin healthy, thick, & moisture?
                      Asked on 6/22/2015 by QUEENI from south carolina

                      1 answer

                      • Staff Expert

                        A:

                        All Pureology shampoos are free of sulfates and harsh salts. Pureology takes color care seriously. Every product they develop is devoted to keeping color-treated hair healthy, shiny and colorful, while also caring for the environment.

                        • 100% vegan formulas contain sustainably-sourced, natural plant extracts and addictive aromatherapy fragrances
                        • ZeroSulfate® shampoos contain naturally-derived surfactants of corn, coconut and sugar to cleanse gently without stripping color
                        • Concentrated formulas deliver 70+ shampoos per bottle** - approximately two times more than any other professional shampoo
                        • Exclusive AntiFade Complex® with antioxidants and full spectrum UVA/UVB sunscreens helps color-treated hair retain that salon-fresh feeling
                        • Bottles contain up to 50% post-consumer recycled materials, are 100% recyclable, and use the latest FDA-approved plastics for unparalleled safety and environmental sustainability

                        Perfect 4 Platinum as a range features ultra-fortifying formulas that clarify and strengthen fragile hair while providing extraordinary color protection. The Perfect 4 Platinum Shampoo is designed to enhance brightness and shine.

                        Answered on 7/8/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      Is this a purple shampoo tone down the brassiness in highlights?
                      Asked on 2/15/2015 by Amanda from oregon

                      1 answer

                      • Staff Expert

                        A:

                        Pureology Perfect 4 Platinum Shampoo has a zero sulfate strengthening formula to gently cleanse and soften, while enhancing brightness and shine. It is formulated for fragile, highlighted and highly lifted hair. The blue tone of Perfect 4 Platinum Shampoo has no toning ability and will not affect highlights. To tone down brassiness in highlights, we recommend the NEW Perfect 4 Platinum Cool Blonde Enhancing Treatment, which is coming soon to ULTA! Please stay tuned! :-)

                        Answered on 2/17/2015 by Staff Expert from ULTA.com
                    Displaying questions 1-3

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