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PureologyPerfect 4 Platinum Shampoo

Pureology

Perfect 4 Platinum Shampoo

33.8 oz

Item #: 2232479

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Pureology Perfect 4 Platinum Shampoo features a ZeroSulfate strengthening formula that cleanses and softens while enhancing brightness, shine and colour retention on high-lift hair.
  • Concentrated sulfate free and salt free formula gently cleanses hair without stripping colour or damaging the hair
  • Provides gentle detangling
  • Lightly moisturizes
  • Apply a quarter-sized amount to wet hair and lather. Rinse. Repeat if necessary.
    ZeroSulfate

    Details+

    How to Use+

    Ingredients+

    Reviews

    Product Reviews

    REVIEW SNAPSHOT®

    by PowerReviews
    PureologyPerfect 4 Platinum Shampoo
     
    4.7

    (based on 52 reviews)

    94%

    of respondents would recommend this to a friend.

    Pros

    • Smells great (11)
    • Effective (9)
    • Lathers well (9)
    • Cleans thoroughly (8)
    • Easy to use (8)

    Cons

    • Pricey (3)

    Best Uses

    • Daily use (9)
    • Women (5)
      • Hair Type:
      • Wavy hair (7)
      • Reviewer Profile:
      • Brand buyer (8), Beauty conscious (6), Budget shopper (4), Product junkie (4)
      • My Beauty Routine Takes:
      • 1+ hour (5), 30 minutes (5)

    Reviewed by 52 customers

    Displaying reviews 1-10

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    5.0

    The best!

    By shan

    from ridgefield wa

    About Me Beauty Conscious

    Verified Buyer

    Pros

    • Adds Shine
    • Cleans Thoroughly
    • Great Smell
    • Lathers Well

    Cons

      Best Uses

      • Daily Use

      Comments about Pureology Perfect 4 Platinum Shampoo:

      This is by far the best shampoo I've found for my bleached blond and toned hair!

      • Hair Type:
      • Wavy Hair
       
      5.0

      Great shampoo for highlighted hair

      By sunshine

      from San Francisco

      About Me Product Junkie

      Verified Reviewer

      Pros

      • Adds Shine
      • Cleans Thoroughly
      • Gentle
      • Great Smell
      • Improves Hair Health
      • Lathers Well

      Cons

        Best Uses

          Comments about Pureology Perfect 4 Platinum Shampoo:

          My hair is really light blond and has highlights as well and this shampoo keeps it strong and hydrates really well also. It never strips my toner and it smells amazing. It cleanses very gently and it doesn't take much shampoo to get a frothy lather. I also use the conditioner and together they keep my hair nourished and healthy looking. With them, I can keep my hair a really light color without worrying that it will look or feel like straw. This is by far the two best products I've ever used for my newly blond hair. I wouldn't be able to be as blond as I am without them. I'm so glad I spied them at Ulta. I was using Strength Cure, which is also really good, but I think I like P4P a bit better and think it's a bit better for my blond hair. I highly recommend them to anyone who has blond hair that has been lightened four or more levels. Hair that has been abused that much has special needs which this formula addresses and cures. I have no more dryness and my color absolutely glows.

          • Hair Type:
          • Wavy Hair
           
          5.0

          Perfect for bleached hair

          By dotinfla

          from Florida

          About Me Product Junkie

          Verified Reviewer

          Pros

          • Adds Shine
          • Cleans Thoroughly
          • Gentle
          • Great Smell
          • Improves Hair Health
          • Lathers Well

          Cons

            Best Uses

              Comments about Pureology Perfect 4 Platinum Shampoo:

              My hair is heavily highlighted and this shampoo keeps it strong and healthy looking. This formula is for hair that has been lightened four or more levels and has a high amount of protein for strength, which weakened hair really needs to stay strong. Since I started using this formula my hair is stronger and there's almost zero breakage and it's shiny and soft. And the results just keep getting better and better the longer I use it. Yes, it's expensive, but it doesn't take much shampoo to get a frothy lather so this bottle lasts a lot longer than you might think. But it's worth every penny. It also smells amazing, like all Pureology products. My hair is so much healthier since I started using Perfect 4 Platinum, I almost don't recognize it, lol! This means I'm able to stay a much lighter shade of blond! I do love being blond and these products help keep my hair healthy enough to do that. I definitely recommend this shampoo as well as the conditioner and mask.

              • Hair Type:
              • Wavy Hair
               
              5.0

              Noticeable results !!

              By AlyMarie93

              from Canoga Park

              Comments about Pureology Perfect 4 Platinum Shampoo:

              I love this stuff so much! It smells like heaven. I have hi lifted caramel colored hair that gets super brassy really quick and this stuff really tones it down ! I get it into a really sudsy lather making sure the whole head is evenly loved and let it sit for about 3 minutes then rinse out with cold water and use color safe conditioner like the usual and I notice a difference 100%! Such a difference that my mom asks me if I re colored it !

               
              5.0

              I won't use anything else

              By Gina merle

              from Bend,or

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Cleans Thoroughly
              • Great Smell
              • Lathers Well

              Cons

                Best Uses

                  Comments about Pureology Perfect 4 Platinum Shampoo:

                  I love the way it smells,it is very gentle on my hair and I get very few tangles when I use this shampoo.

                  • Hair Type:
                  • Wavy Hair
                   
                  5.0

                  Works better on platinum and silver hair than any purple sha

                  By Aiapipes

                  from S Carolina

                  About Me Beauty Conscious

                  Verified Buyer

                  Pros

                  • Lathers Well
                  • Tones

                  Cons

                  • Pricey

                  Best Uses

                  • Yellow

                  Comments about Pureology Perfect 4 Platinum Shampoo:

                  Well this is excellent and platinum and silver hair. It is quite pricey

                  • Hair Type:
                  • Wavy Hair
                   
                  5.0

                  Fantastic

                  By Cigar

                  from Oklahoma City OK

                  About Me Beauty Conscious

                  Verified Buyer

                  Pros

                  • Adds Shine
                  • Adds Volume
                  • Cleans Thoroughly
                  • Gentle
                  • Great Smell
                  • Improves Hair Health
                  • Lathers Well

                  Cons

                    Best Uses

                    • Daily Use
                    • Thinner Hair

                    Comments about Pureology Perfect 4 Platinum Shampoo:

                    Give my hair body and conditioning.

                    • Hair Type:
                    • Straight Hair
                     
                    5.0

                    My favorite shampoo

                    By Amber

                    from Alvin, TX

                    About Me Beauty Conscious

                    Verified Buyer

                    Pros

                    • Adds Shine
                    • Adds Volume
                    • Improves Hair Health

                    Cons

                      Best Uses

                        Comments about Pureology Perfect 4 Platinum Shampoo:

                        I have platinum hair and I love this product. After only 1 use I noticed that it removed some of the yellow tones that were starting to build up since my last bleach so I am very happy with this shampoo. I use it in conjunction with the platinum conditioner.

                        • Hair Type:
                        • Straight Hair

                        (0 of 1 customers found this review helpful)

                         
                        4.0

                        pretty good

                        By natasha

                        from SC

                        About Me Product Junkie

                        Verified Reviewer

                        Pros

                        • Adds Volume
                        • Cleans Thoroughly
                        • Lathers Well

                        Cons

                        • Smells Bad

                        Best Uses

                          Comments about Pureology Perfect 4 Platinum Shampoo:

                          This leaves my platinum/silver hair soft and bouncy and if feels so soft to the touch, the only thing i dont like about it is the smell, it smells like nyquil (the cherry flavored one) which is a big turn off for me, it gets pretty nauseating if you smell it all day :(

                          • Hair Type:
                          • Wavy Hair
                           
                          5.0

                          Love Pureology

                          By Janbaby

                          from Kennesaw, Ga.

                          About Me Product Junkie

                          Verified Buyer

                          Pros

                          • Adds Shine
                          • Adds Volume
                          • Cleans Thoroughly
                          • Gentle
                          • Great Smell
                          • Improves Hair Health
                          • Lathers Well

                          Cons

                            Best Uses

                            • Thicker Hair

                            Comments about Pureology Perfect 4 Platinum Shampoo:

                            I have colored treated hair and need a shampoo that will clean, but not strip my color. Love all Pureology products, they have really improved the condition of my hair.

                            • Hair Type:
                            • Wavy Hair

                            Displaying reviews 1-10

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