ULTA
  • Home
  • / Hair
  • / Treatment
  • / Ever Straight - Brazilian Keratin Therapy Anti Breakage Serum
OGXEver Straight - Brazilian Keratin Therapy Anti Breakage Serum
OGX

Ever Straight - Brazilian Keratin Therapy Anti Breakage Serum

Item #: 2227051

Buy 2, get 1 FREE! Add 3 items to qualify!
Ask a Question
Details+
How to Use+
Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
OGXEver Straight - Brazilian Keratin Therapy Anti Breakage Serum
 
4.3

(based on 93 reviews)

91%

of respondents would recommend this to a friend.

Pros

  • Easy to use (67)
  • Smells great (63)
  • Effective (43)
  • Good value (36)
  • Gentle (33)

Cons

  • Doesn't work (5)
  • Greasy (4)

Best Uses

  • Frizziness/flyaways (45)
  • Dry/damaged hair (42)
  • Color-treated hair (36)
  • Curly hair (18)
  • Daily use (17)
    • Reviewer Profile:
    • Beauty conscious (32), Product junkie (31), Survivalist / minimalist (24)
    • Hair Type:
    • Wavy hair (52), Very curly hair (24), Straight hair (11)

Reviewed by 93 customers

Sort by

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

Amazing buy

By Angg

from Ca

About Me Beauty Conscious

Verified Buyer

Pros

  • Controls Frizz
  • Easy To Use
  • Lightweight
  • Non-Greasy
  • Smells Great

Cons

    Best Uses

    • Daily Use
    • Travel

    Comments about OGX Ever Straight - Brazilian Keratin Therapy Anti Breakage Serum:

    I bleached the bottom of my hair, to ombré it, and I was quite damaged. I recently cut 3 inches off my hair and I still had split ends and my hair was still dry and damaged, once my stylist was done cutting my hair she put some of this in it and gave me a sample to take home. I loved it!! It smells amazing and made my hair nice and soft. This product is now one of my must haves!!

    • Hair Type:
    • Straight Hair
     
    1.0

    doesn't work for me

    By Kim in AL

    from Huntsville

    About Me Beauty Conscious

    Verified Buyer

    Pros

      Cons

      • Doesn't Work
      • Dries-Out Hair
      • Heavy
      • Strong Odor

      Best Uses

        Comments about OGX Ever Straight - Brazilian Keratin Therapy Anti Breakage Serum:

        I'm always looking for the miracle product for my dry, damaged hair. This was certainly not it. I have used it three times and all three times, my hair has felt coarser and been more frizzy than the times I haven't used it. My hair is long and quite thick and a little coarse so it is hard to control and has a tendency to frizz. This just did not work. I ended up giving it away.

        • Hair Type:
        • Wavy Hair
         
        4.0

        Soft

        By Brittany0925

        from Undisclosed

        Comments about OGX Ever Straight - Brazilian Keratin Therapy Anti Breakage Serum:

        This gives my hair a boost of softness. It's great for my curls and dried ends.

        (1 of 1 customers found this review helpful)

         
        5.0

        I cannot live without this!

        By amyjaded

        from Undisclosed

        Comments about OGX Ever Straight - Brazilian Keratin Therapy Anti Breakage Serum:

        I have wild curly frizzy hair. This is the only thing (along with the matching shampoo and conditioner) that makes my hair manageable, soft, no frizz. It doesn't feel like I have a ton of junk on my hair. I have tried more products then I can count. This is the only stuff that actually makes my hair look and feel great.

         
        5.0

        I love this serum!

        By Dawn Tuesday

        from New York

        About Me Minimalist

        Verified Reviewer

        Pros

        • Controls Frizz
        • Easy To Use
        • Non-Greasy
        • Reduces Styling Time

        Cons

          Best Uses

          • Daily Use

          Comments about OGX Ever Straight - Brazilian Keratin Therapy Anti Breakage Serum:

          This product made my wavy hair look as though I had flat ironed it but I had only blow dried it. In the past week I have had 3 people at work ask me what I am doing different with my hair because it looks so healthy, shiny and straight. 2 of them wanted to know the name of the product so they could get it.

          • Hair Type:
          • Wavy Hair
           
          5.0

          Amazing product.

          By mommamia

          from Undisclosed

          Comments about OGX Ever Straight - Brazilian Keratin Therapy Anti Breakage Serum:

          I have colored my hair for about 7 uears. It had become so dry and lifeless! I bought this product and the very first time I used it my hair completely changed! Moisturized, shiny, smooth, and just healthy looking!

           
          5.0

          Love this product

          By Amanda

          from Riverside, CA

          Verified Buyer

          Pros

            Cons

              Best Uses

                Comments about OGX Ever Straight - Brazilian Keratin Therapy Anti Breakage Serum:

                I just tried this product for the first time and I am in love. It made my hair shiny and helped reduce my frizz

                • Hair Type:
                • Wavy Hair

                (0 of 1 customers found this review helpful)

                 
                4.0

                good for my hair

                By mom's the best

                from chesterfield, mo.

                About Me Minimalist

                Verified Buyer

                Pros

                • Controls Frizz
                • Easy To Use
                • Lightweight

                Cons

                  Best Uses

                  • Curly Hair

                  Comments about OGX Ever Straight - Brazilian Keratin Therapy Anti Breakage Serum:

                  I like the product.

                  • Hair Type:
                  • Very Curly Hair

                  (0 of 2 customers found this review helpful)

                   
                  5.0

                  A must have

                  By Boston babe

                  from Jacksonville, NC

                  About Me Product Junkie

                  Verified Buyer

                  Pros

                    Cons

                      Best Uses

                        Comments about OGX Ever Straight - Brazilian Keratin Therapy Anti Breakage Serum:

                        A must hair for hair lovers

                        • Hair Type:
                        • Straight Hair
                         
                        4.0

                        A must have for dry hair!

                        By Kay_Smth

                        from Bellevue, NE

                        About Me Product Junkie

                        Verified Buyer

                        Pros

                        • Controls Frizz
                        • Lightweight
                        • Smells Great

                        Cons

                          Best Uses

                          • Curly Hair
                          • Thicker Hair
                          • Travel

                          Comments about OGX Ever Straight - Brazilian Keratin Therapy Anti Breakage Serum:

                          I really like this product. I love the smell and the feel of it in my hair. It worked amazingly when I blow dried my hair. I really like how soft it makes my hair and how it controls most of the frizz.

                          • Hair Type:
                          • Very Curly Hair

                          Displaying reviews 1-10

                          Back to top

                          Previous | Next »

                          Q&A

                          Product Q&A

                          Do you have questions about this product?

                          Get answers from in-house experts.

                          4 Questions | 4 Answers
                          Displaying questions 1-4
                          • Q:

                            Hi can use this product with iron flat ..does it heat protection?
                            Asked on 3/28/2015 by zeena from UK

                            1 answer

                          • Q:

                            I have done a Keratin treatment on my hair. So Can I use this product>
                            Please confirm if this is sulfate free.
                            Asked on 3/14/2015 by SR from Bangalore

                            1 answer

                            • Staff Reviewer

                              A:

                              This product is sulfate-free and salt-free, so it is safe to use on keratin-, color-, and chemically-treated hair.

                              Answered on 3/17/2015 by Staff Expert from ULTA.com
                          • Q:

                            What color is this product?
                            Asked on 12/7/2014 by Jnnfrstvz from New York, NY

                            1 answer

                            • Staff Reviewer

                              A:

                              The serum is clear.

                              Answered on 12/9/2014 by Staff Expert from ULTA.com
                          • Q:

                            How do I use this product?
                            Asked on 7/1/2014 by Hannah from NY

                            1 answer

                            • Staff Reviewer

                              A:

                              Apply a small amount of serum to palms, rub together, then apply evenly to damp (towel-dried) hair, working through ends. Style as usual.

                              Answered on 7/11/2014 by Staff Expert from ULTA.com
                          Displaying questions 1-4

                          Do you have a question about this product?