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ClairolBorn Blonde Maxi Blonding Kit
Clairol

Born Blonde Maxi Blonding Kit

Item #: 2097251

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Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ClairolBorn Blonde Maxi Blonding Kit
 
3.8

(based on 66 reviews)

78%

of respondents would recommend this to a friend.

Pros

  • Easy to use (51)
  • Great color (34)
  • Long-lasting (25)
  • Natural look (18)
  • Gentle (17)

Cons

  • Smells bad (23)
  • Color misrepresented (14)
  • Too harsh (10)
  • Time consuming (7)
  • Messy (4)

Best Uses

  • New look (29)
  • Touch ups (24)
  • Fine hair (11)
  • Graying hair (7)
  • Thick hair (7)
    • Commitment To Color:
    • Permanent (50), Temporary (5)
    • Reviewer Profile:
    • Beauty conscious (30), Product junkie (20), Survivalist / minimalist (8)

Reviewed by 66 customers

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(2 of 2 customers found this review helpful)

 
5.0

They recently changed this product, Two thumbs up!

By Helweh

from Fort Lauderdale, Florida

About Me Beauty Conscious

Verified Reviewer

Pros

  • Easy To Use
  • Great Color
  • Long-Lasting
  • Versatile

Cons

  • Smells Bad

Best Uses

  • New Look
  • Thicker Hair
  • Thinner Hair
  • Touch Ups

Comments about Clairol Born Blonde Maxi Blonding Kit:

I started using this product about 7 years ago when I moved take couldn't find a salon that could lighten my hair without turning it orange! I had to touch up my roots today and when I opened the box I noticed that the packaging inside was different and so were the instructions, I was leery to use it at first because the new product requires 30 minutes less time. I was wondering why and also wondering if my hair was going to turn out orange with less time. I put the product in and within 15 minutes my hair was basically done, I noticed a couple of spots I missed so I touched those spots up and waited for the maximum time to make sure it was orange. After I washed it out I looked in the mirror and I couldn't believe it, ABSOLUTELY NO BRASSINESS! The old version of this product would leave a brassy color for a week after first being bleached, this is a MAJOR improvement and it takes far less time to get the color you want with the new formula. I'm impressed, two thumbs up!

  • Commitment To Color:
  • Permanent

(0 of 2 customers found this review helpful)

 
3.0

Uggh

By Angel Dashie

from Kerrville Tx

Pros

  • Easy To Use

Cons

  • Color Misrepresented
  • Smells Bad

Best Uses

  • Thinner Hair

Comments about Clairol Born Blonde Maxi Blonding Kit:

I used it and it turned my hair half blonde half orange... very dissatisfied but... the half it did get it blonde was good sooooo cool.

  • Commitment To Color:
  • Demi-Permanent

(0 of 2 customers found this review helpful)

 
1.0

do not buy

By extremely annoyed

from Toronto, ON

About Me Beauty Conscious

Pros

    Cons

    • Color Misrepresented
    • Smells Bad

    Best Uses

      Comments about Clairol Born Blonde Maxi Blonding Kit:

      Honestly this is probably one of the worst hair products i've purchased in a while. I had ginger hair and i wanted to go blonde, this didn't do anything for me except lighten the roots to a yellow colour. I followed the instructions exactly how it said and it still did nothing, and i left it on for the full 60 minutes. I have dyed my hair plenty of times in the past and this is the worst time yet. I would not recommend this or buy again.

      • Commitment To Color:
      • Permanent

      (0 of 4 customers found this review helpful)

       
      3.0

      It didn't come with instructions or gloves

      By Lynn

      from ohio

      About Me Minimalist

      Pros

      • Don't Know

      Cons

      • Don't Know

      Best Uses

      • New Look

      Comments about Clairol Born Blonde Maxi Blonding Kit:

      Don't have instructions

      • Commitment To Color:
      • Permanent

      (3 of 3 customers found this review helpful)

       
      5.0

      ah-mazing!! white hair first try!

      By happy

      from ohio

      About Me Beauty Conscious

      Pros

      • Easy To Use
      • Great Color

      Cons

        Best Uses

        • New Look

        Comments about Clairol Born Blonde Maxi Blonding Kit:

        I just used this one time and ended up with perfect platinum hair! My natural color is dark blonde and I use the product and left it on the full 90 minutes and now have hair that isnt brassy in any way!

        • Commitment To Color:
        • Permanent

        (5 of 6 customers found this review helpful)

         
        4.0

        great product

        By mangokitty92

        from Houston, TX

        About Me Product Junkie

        Pros

        • Easy To Use
        • Great Color
        • Natural Look

        Cons

        • Smells Bad

        Best Uses

        • New Look
        • Touch Ups

        Comments about Clairol Born Blonde Maxi Blonding Kit:

        This is probably the BEST & only great bleaching drug store product I have found!! For the people who are complaining about it turning their hair orange & that it's too time consuming should obviously not be doing their own hair! If you naturally have a dark color it's going to go through stages in order for it to get to that light blonde....chances are you might have to bleach again! Another thing is if you have previously dyed your hair it won't lighten as quickly as your natural virgin undyed hair! Overall this product is amazing & it's so easy to use! You can get the perfect results if you just know what you're doing!!

        • Commitment To Color:
        • Permanent

        (8 of 9 customers found this review helpful)

         
        5.0

        Love it--Best one for me

        By Jeep Pirate Girl

        from Boston, MA

        About Me Minimalist

        Pros

        • Easy To Use
        • Great Color
        • Long-Lasting
        • Natural Look

        Cons

        • Smells Bad
        • Time Consuming

        Best Uses

        • Graying Hair
        • New Look
        • Thinner Hair
        • Touch Ups

        Comments about Clairol Born Blonde Maxi Blonding Kit:

        I've tried a variety of blonding products out there and by far, this is the one I have always found success with. It does take a good length of time as I typically keep it in my hair for at least an hour to get that platinum blonde I'm looking for. I have short, fine, medium brown hair with greying strands and Maxi gets it all. My biggest issue is how I'd LOVE to attempt to let my hair grow; however, after using the product over time, it does dry out my hair. If I had assistance to touch up the roots without doing my whole head, perhaps my hair could grow out. BUT for me, I'm also content with short hair so it works either way.

        • Commitment To Color:
        • Permanent

        (1 of 2 customers found this review helpful)

         
        5.0

        The only blonde that's blonde

        By Bridget

        from PBC, Fl

        Comments about Clairol Born Blonde Maxi Blonding Kit:

        This is the only box color that will make my hair bleach blonde which is saying a lot because my hair is naturally very light. Every other color is terrible. It does turn out brassy but that fades away after 3-5 days. Then it looks like perfection. If you use the maxi, only use 1 lightening packet.

        (2 of 2 customers found this review helpful)

         
        5.0

        the only blonde that's blonde

        By Bridget

        from PBC, Fl

        Comments about Clairol Born Blonde Maxi Blonding Kit:

        This is the only box color that will make my hair bleach blonde which is saying a lot because my hair is naturally very light. Every other color is terrible. It does turn out brassy but that fades away after 3-5 days. Then it looks like perfection. If you use the maxi, only use 1 lightening packet.

        (0 of 7 customers found this review helpful)

         
        1.0

        terribly scary

        By upset person

        from merica

        Pros

          Cons

            Best Uses

              Comments about Clairol Born Blonde Maxi Blonding Kit:

              I dyed my friend's hair using this color, we followed the instructions exactly as they were on the box...... but while her roots changed to a platinum blonde color, the rest of her hair was only slightly lightened to a mousy brown color.... talk about an extreme ombre, it isnt pretty, hopefully we can fix this using another blonde dye and save her disasterous hair. I am just glad that it isn't too badly damaged.

              • Commitment To Color:
              • Permanent

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