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Urban Decay Cosmetics 24/7 Waterline Eye Pencil

Urban Decay Cosmetics

24/7 Waterline Eye Pencil

Legend

Item #: 2293456 Size: 0.04 oz

Options

Developed specifically for use on the inner rim in the waterline (and fully legit), Urban Decay's creamy, demi-matte 24/7 Waterline Eye Pencil lays down waterproof color that lasts all day - in a range of never-before-seen shades. This is a liner like no other.

Even creamier than UD's original bestselling 24/7 Glide-On Eye Pencil, 24/7 Waterline Eye Pencil glides on easily and goes anywhere you want to put it. And after the color sets, it won't budge. Perfectly line your waterline in classic black or opt for a colorful shade (like navy or green) for a look that really stands out. UD's 24/7 formula doesn't contain any mineral oil, paraffin or preservatives.

So you can easily tell the difference between 24/7 Eye Pencil and 24/7 Waterline Eye Pencil, Urban Decay gave 24/7 Waterline a shade-matched ombré gradient that fades to black, with a matte black cap and end.
Lower waterline: Press the pencil gently against the lower lashes, working across with short, gentle strokes until you get the intensity you want.

Upper waterline: Start at the outer corner of your eye (looking straight ahead) and work your way across with longer, gentle strokes (apply pressure toward lashes). Stop three-quarters of the way in. Start again at the inner corner until the lines meet.
Legend: Hydrogenated Polyisobutene, Isododecane, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. May Contain: Mica, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide).

Rail: Hydrogenated Polyisobutene, Isododecane, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. May Contain: CI 77491/77492/77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide).

Mood: Hydrogenated Polyisobutene, Isododecane, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. May Contain: CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides).

Push: Isododecane, Hydrogenated Polyisobutene, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. May Contain: CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides), CI 42090 (Blue 1 Lake), CI 75470 (Carmine), CI 77007 (Ultramarines), CI 77510 (Ferric Ferrocyanide).

Street: Isododecane, Hydrogenated Polyisobutene, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Alumina, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. May Contain: CI 77491/77492 (Iron Oxides), CI 19140 (Yellow 5 Lake), CI 77288 (Chromium Oxide Greens), CI 77510 (Ferric Ferrocyanide).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Urban Decay Cosmetics24/7 Waterline Eye Pencil
 
3.8

(based on 185 reviews)

74%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (117)
  • Long lasting (88)
  • Smooth look (67)
  • Good pigmentation (66)
  • Good colors (65)

Cons

  • Fades (31)
  • Smudges (23)
  • Difficult to apply (14)
  • Fades throughout day (7)
  • Difficult removal (6)

Best Uses

  • Everyday (116)
  • Going out (72)
  • Sensitive eyes (43)
  • Travel (35)
  • Thicker line (6)
    • Reviewer Profile:
    • Natural style (63), Classic style (60), Trendy style (25), Brand buyer (6)
    • My Beauty Routine Takes:
    • 30 minutes (4)
    • Skin Tone:
    • Medium (68), Fair (58)

Reviewed by 185 customers

Displaying reviews 1-10

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5.0

I will purchase again, smooth silky glide on

By Arti08

from Portland, OR

About Me Classic Style

Verified Buyer

Pros

  • Blends Easily
  • Bold Color
  • Doesn't Run
  • Easy To Apply
  • Glides On Smoothly
  • Long-Lasting

Cons

  • Difficult to Remove

Best Uses

  • Everyday
  • Going Out
  • Smoky Look
  • Thicker Line
  • Thin Defined Line

Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

use product daily, easy glide on, smooth,

 
5.0

I would purchase this product again.

By EJ

from Dover, Delaware

About Me Natural Style

Verified Buyer

Pros

  • Bold Color
  • Doesn't Run
  • Easy Removal
  • Easy To Apply
  • Glides On Smoothly
  • Long-Lasting

Cons

    Best Uses

    • Everyday

    Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

    As a under eye eyeliner, this product really lasts.

     
    4.0

    I would buy this again

    By Brooklyn

    from Harrison, TN

    About Me Natural Style

    Verified Buyer

    Pros

    • Blends Easily
    • Bold Color
    • Doesn't Run
    • Easy Removal
    • Easy To Apply
    • Glides On Smoothly
    • Long-Lasting

    Cons

    • Smudges or Runs

    Best Uses

    • Everyday

    Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

    I would buy this again

    (0 of 1 customers found this review helpful)

     
    1.0

    Don't be fooled...more like 24 min and 7sec...not hrs!!

    By Kare

    from San Antonio

    About Me Classic Style

    Verified Buyer

    Pros

    • Easy To Apply

    Cons

    • False advertising

    Best Uses

      Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

      Totally sucks

       
      5.0

      Favorite eyeliner

      By Ashley

      from Dayton, ohio

      About Me Classic Style

      Verified Buyer

      Pros

      • Bold Color
      • Doesn't Run
      • Easy To Apply
      • Glides On Smoothly
      • Long-Lasting

      Cons

        Best Uses

        • Everyday

        Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

        I gave tried tons of eyeliners from multiple brands and this is truly the best!

        (1 of 1 customers found this review helpful)

         
        3.0

        Better than average.. Not a miracle though

        By Cat lady

        from Lake Geneva, WI

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Glides On Smoothly
        • Long-Lasting

        Cons

        • Fades Throughout Day
        • Smudges or Runs

        Best Uses

        • Everyday

        Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

        I always have an issue with eyeliner on the waterline just running and making me look like a raccoon. The pros is this stuff doesn't bleed down my face but the cons is it is no longer there after 4 hours. It last longer and stays better than most eyeliners in the waterline but not as amazing as I was expecting it to be after reading the reviews

         
        5.0

        Love it!

        By Alyssa the Eyelash Queen

        from Cleveland, OH

        About Me Classic Style

        Verified Buyer

        Pros

        • Doesn't Run
        • Easy To Apply
        • Long-Lasting

        Cons

        • Difficult to Remove

        Best Uses

        • Everyday

        Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

        Stays on all day

         
        3.0

        A real disappointment

        By Moodygirl

        from Madison, Wisconsin

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Glides On Smoothly

        Cons

        • Fades Throughout Day

        Best Uses

          Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

          This worked for me for a couple of days using it as a tightliner and on my waterline. The staying power after two days just disappeared. Returned it for a full refund.

           
          5.0

          Love this product!

          By SassyLola

          from Denton, TX

          About Me Natural Style

          Verified Buyer

          Pros

          • Blends Easily
          • Bold Color
          • Doesn't Run
          • Easy Removal
          • Easy To Apply
          • Glides On Smoothly
          • Long-Lasting

          Cons

            Best Uses

            • Everyday

            Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

            I love this eyeliner for my lower lash line. It doesn't smear and it's waterproof!

             
            4.0

            Love & hate relationship

            By Sherie671

            from Columbus, Oh

            About Me Natural Style

            Verified Buyer

            Pros

            • Bold Color
            • Easy Removal
            • Easy To Apply
            • Glides On Smoothly

            Cons

            • Smudges or Runs

            Best Uses

            • Everyday

            Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

            I love this eyeliner for the lid. But on my waterline it tends to bleed out towards the putter corner of my eyes. Is doesn't last that much longer then any other eyeliner on my waterline!

            Displaying reviews 1-10

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