Skip Content
ULTA
  • Home
  • / Makeup
  • / Face
  • / Foundation
  • / Born This Way Absolute Perfection Foundation
Too Faced Born This Way Absolute Perfection Foundation

Too Faced

Born This Way Absolute Perfection Foundation

Porcelain

Item #: 2290015 Size: 1.0 oz

Ask a Question

Skin so naturally radiant they'll think you were born this way.

Born This Way is an oil-free foundation that masterfully diffuses the line between makeup and skin. For coverage so undetectable, you can't see the makeup and you can't see imperfections - all that's left is naturally radiant skin that looks like you were Born This Way.

This revolutionary foundation is infused with a potent combination of coconut water to naturally replenish moisture levels; nature's resilient alpine rose to brighten the skin's appearance and promote elasticity and hyaluronic acid for a smoother, more youthful appearance.

Skin-loving perfection:

  • Medium-to-full, undetectable coverage
  • Oil-free
  • Coconut water helps delicately replenish skin's moisture levels without over hydrating
  • Infused with the resilient alpine rose to brighten the skin's appearance and promote elasticity
  • Hyaluronic acid provides long-lasting, skin-balancing hydration for a smoother, more youthful appearance


Click here to find your perfect shade!

Introducing Born This Way

About Born This Way

Undetectable Foundation

Water (Aqua) (Eau), Cyclopentasiloxane, Glycerin, Aluminum Starch Octenylsuccinate, Isododecane, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Dimethicone, Ethylhexyl Methoxycinnamate, Magnesium Sulfate, Diphenyl Dimethicone, Tribehenin, Triethoxycaprylylsilane, Disteardimonium Hectorite, Polysilicone-11, Propylene Carbonate, Tetrahexyldecyl Ascorbate, Cocos Nucifera Water, Ethylhexyl Palmitate, Rhododendron Ferrugineum Extract, Alcohol, Silica Dimethyl Silylate, Lecithin, Pistacia Lentiscus (Mastic) Gum, Butylene Glycol, Potassium Sorbate, Sodium Hyaluronate, EDTA, Caprylyl Glycol, Phenoxyethanol. May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).

Details+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Too FacedBorn This Way Absolute Perfection Foundation
 
4.1

(based on 1806 reviews)

82%

of respondents would recommend this to a friend.

Pros

  • Lightweight (940)
  • Blends well (934)
  • Easy to apply (914)
  • Goes on smoothly (906)
  • Good pigmentation (716)

Cons

  • Pricey / poor value (175)
  • Doesn't stay on (164)
  • Too greasy (111)
  • Poor coverage (85)
  • Heavy (59)

Best Uses

  • Full coverage (607)
  • Light to medium coverage (489)
  • Normal skin (387)
  • Dry skin (293)
  • Sensitive skin (264)
    • Reviewer Profile:
    • Brand buyer (879), Budget shopper (527)
    • My Beauty Routine Takes:
    • 30 minutes (236), 10 minutes (112), 1+ hour (59)
    • Skin Tone:
    • Medium (566), Fair (551), Deep (24)

Reviewed by 1806 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
3.0

Did not live up to the hype

By lkwillis100

from Kansas

About Me Brand Buyer

Pros

  • Goes On Smoothly
  • Good Pigmentation
  • Long-Lasting
  • Matte Finish

Cons

  • Causes Breakouts
  • Heavy

Best Uses

  • Full Coverage

Comments about Too Faced Born This Way Absolute Perfection Foundation:

I had high hopes for this foundation, I have dry skin and redness in my cheeks. This foundation has great coverage but I felt like it accentuated every forehead line I have and made my pores look horrible. I tried with a beauty blender, my fingers, a brush and still looked horrible. I will probably still use this for nigh time makeup but def. not my favorite.

  • Skin Tone:
  • Medium
 
2.0

Made me breakout

By Noami

from Los Angeles ca

About Me Budget Buyer

Verified Buyer

Pros

  • Easy To Apply
  • Lightweight

Cons

  • Causes Breakouts
  • Doesn't Stay On

Best Uses

  • Light To Medium Coverage

Comments about Too Faced Born This Way Absolute Perfection Foundation:

Made my face breakout . I have dry skin and it made it look patchy. Will be returning it .

  • Skin Tone:
  • Medium
 
5.0

I will be continue to buy this product

By Cin

from Erin, Tennessee

About Me Brand Buyer

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Goes On Smoothly

Cons

    Best Uses

    • Dry Skin
    • Full Coverage
    • Light To Medium Coverage

    Comments about Too Faced Born This Way Absolute Perfection Foundation:

    It goes on very well.

    • Skin Tone:
    • Medium
     
    5.0

    Love this foundation

    By Karma1207

    from Rancho Cordova, CA

    About Me Brand Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Goes On Smoothly
    • Good Pigmentation
    • Long-Lasting

    Cons

      Best Uses

      • Light To Medium Coverage

      Comments about Too Faced Born This Way Absolute Perfection Foundation:

      I really like this product, it covers well, the finish is nice and smooth and a little goes a long way. I use the IT OMG Foundation brush to apply and I really love the results

      • Skin Tone:
      • Fair
       
      5.0

      Love it

      By Jas

      from Bakersfield Ca

      About Me Budget Buyer

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Goes On Smoothly
      • Good Pigmentation
      • Lightweight
      • Long-Lasting

      Cons

        Best Uses

        • Light To Medium Coverage

        Comments about Too Faced Born This Way Absolute Perfection Foundation:

        I have no complaints about this foundation. It covers really well, can be built up for more coverage, and even with oily skin I havent had any issues.

        • Skin Tone:
        • Medium
         
        5.0

        I love it!!

        By Mari

        from Texas

        About Me Brand Buyer

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Goes On Smoothly
        • Good Pigmentation
        • Lightweight
        • Long-Lasting
        • Matte Finish

        Cons

          Best Uses

          • Full Coverage

          Comments about Too Faced Born This Way Absolute Perfection Foundation:

          I love it. It works great

          • Skin Tone:
          • Medium
           
          5.0

          LOVE

          By pandagen

          from Atlanta, GA

          About Me Brand Buyer

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Goes On Smoothly
          • Lightweight

          Cons

            Best Uses

              Comments about Too Faced Born This Way Absolute Perfection Foundation:

              I do not wear makeup all that often but this was super easy to apply and looked flawless!

              • Skin Tone:
              • Medium
               
              5.0

              Really - Undectable

              By Nancy C

              from Miami, FL

              About Me Budget Buyer

              Verified Reviewer

              Pros

              • Blends Well
              • Easy To Apply
              • Goes On Smoothly
              • Good Pigmentation
              • Lightweight
              • Long-Lasting
              • Noncomodegenic

              Cons

                Best Uses

                • Acne-Prone or Oily Skin
                • Dry Skin
                • Full Coverage
                • Light To Medium Coverage
                • Mature Skin
                • Normal Skin
                • Sensitive Skin

                Comments about Too Faced Born This Way Absolute Perfection Foundation:

                I look airbrushed... as if I really was born with perfect skin and I have really bad hyper-pigmentation (brown patches/marks). This foundation makes me feel like I'm 20 years old again. I don't look caked, doesn't reveals wrinkles, yet hides imperfection. I have extremely oily skin and it holds all day without getting shinny or melting away. Pair it with the powder and you will feel like a movie star. And the best part of all, It's Good for Your Skin!

                • Skin Tone:
                • Medium
                 
                4.0

                Good foundation

                By Goo

                from Boston, MA

                About Me Brand Buyer

                Verified Buyer

                Pros

                • Blends Well
                • Easy To Apply
                • Goes On Smoothly
                • Lightweight

                Cons

                • Coverage fairly light to medium

                Best Uses

                • Light To Medium Coverage
                • Mature Skin

                Comments about Too Faced Born This Way Absolute Perfection Foundation:

                This foundation could use some light reflective pigments- still not sure if I prefer this over a Clarins foundation that I have.

                • Skin Tone:
                • Medium
                 
                4.0

                Awesome foundation

                By Georgia peach

                from minneapolis, MN

                About Me Budget Buyer

                Verified Buyer

                Pros

                • Blends Well
                • Good Pigmentation

                Cons

                • Heavy

                Best Uses

                • Acne-Prone or Oily Skin
                • Full Coverage
                • Normal Skin

                Comments about Too Faced Born This Way Absolute Perfection Foundation:

                I have used this product twice now, and absolutely love it! I do have acne, and it covers it very well without looking cakey. It is heavier so I only use a squirt or two, but a little goes a long way!

                • Skin Tone:
                • Medium

                Displaying reviews 1-10

                Back to top

                Previous | Next »

                Q&A

                Product Q&A

                Do you have questions about this product?

                Get answers from in-house experts.

                88 Questions | 88 Answers
                Displaying questions 1-10Previous | Next »
                • Q:

                  Hi, if I currently wear Makeup Forever HD Foundation in shade 155, can you recommend the best shade to start with to match?
                  Asked on 6/17/2016 by Bitsy from Memphis

                  1 answer

                  • Brand Expert

                    A:

                    Hi Bitsy,
                    We recommend that you go into your local ULTA for a complementary color match.
                    Most likely, you will wear Warm Beige.

                    Answered on 6/22/2016 by Brand Expert from Too Faced Cosmetics
                • Q:

                  Does this work for oily skin??
                  Asked on 6/12/2016 by Chely from Eldorado,tx

                  1 answer

                  • Brand Expert

                    A:

                    Hi Chely!

                    Yes, Born This Way Foundations is ideal for all skin types, if you would like to achieve a more matte finish, try applying Primed and Poreless Pressed powder prior to applying Born This Way Foundation, and then setting with Primed and Poreless Pressed powder once your foundation application is complete.

                    Answered on 6/13/2016 by Brand Expert from Too Faced Cosmetics
                • Q:

                  I have pale skin and a lot of freckles , can this cover the freckles up ?
                  Asked on 6/9/2016 by eastwc from New Jersey

                  1 answer

                  • Brand Expert

                    A:

                    Hi Eastwc,

                    Born This Way Foundation will give Medium-to-full, undetectable coverage.

                    Answered on 6/13/2016 by Brand Expert from Too Faced Cosmetics
                • Q:

                  Is this a matte finish foundation or is it going to have a shine finish?
                  Asked on 6/8/2016 by Megan from Missoula, MT

                  1 answer

                  • Brand Expert

                    A:

                    Hi Megan,

                    Born This Way Foundation has a radiant, natural finish.

                    Answered on 6/13/2016 by Brand Expert from Too Faced Cosmetics
                • Q:

                  Is this foundation water or silicone based?
                  Asked on 6/8/2016 by jdinss from San Diego, CA

                  1 answer

                  • Brand Expert

                    A:

                    Hi Jessica,

                    Born This Way Foundation contains Coconut Water, Hyaluronic Acid, and Swiss Alpine Rose.

                    Answered on 6/13/2016 by Brand Expert from Too Faced Cosmetics
                • Q:

                  Does this foundation contain sunscreen/SPF?
                  Asked on 6/7/2016 by Butterfli from Philadelphia, PA

                  1 answer

                  • Brand Expert

                    A:

                    Hi Butterli,

                    Born This Way Foundation does not contain SPF.

                    Answered on 6/13/2016 by Brand Expert from Too Faced Cosmetics
                • Q:

                  I have extremely dry skin, i have a really good moisurizer but it only works for so long, a lot of foundations will make me look flaky from the dry skin, will this product do the same?
                  Asked on 6/6/2016 by Kaytlin from Saint joseph, MO

                  1 answer

                  • Brand Expert

                    A:

                    Hi Kaytlin,

                    Born This Way Foundation is formulated with Coconut Water, which is hydrating, as well as Hyaluronic Acid which will create a smooth appearance.

                    Answered on 6/13/2016 by Brand Expert from Too Faced Cosmetics
                • Q:

                  Hi i wear loreal infallible pro-matte foundation religiously and my shade is 105 but 106 when I'm tan for the summer.

                  What shade would you recommend?
                  Asked on 6/2/2016 by A

                  1 answer

                  • Brand Expert

                    A:

                    Hi A,

                    We recommend going in to your nearest store for a color match.

                    Answered on 6/2/2016 by Brand Expert from Too Faced Cosmetics
                • Q:

                  Does this have or give white black flash when taking photos?
                  Asked on 5/31/2016 by Jesse from Homestead fl

                  1 answer

                  • Brand Expert

                    A:

                    Hello Jesse,

                    Too Faced Born This Way Absolute Perfection Foundation does not give a white flash back with flash photography.

                    Answered on 6/3/2016 by Brand Expert from Too Faced Cosmetics
                • Q:

                  Hello! I was wondering what my shade would be if I use medium sand in tarte Amazonian foundation? Thank you!
                  Asked on 5/30/2016 by Leann from Texas

                  1 answer

                  • Brand Expert

                    A:

                    Hi Leann,

                    You will most likely wear the color Sand in Born This Way Foundation, however we recommend going into your nearest ULTA for a complimentary shade match.

                    Answered on 6/2/2016 by Brand Expert from Too Faced Cosmetics
                Displaying questions 1-10Previous | Next »

                Do you have a question about this product?