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Joico Color Balance Purple Shampoo

Joico

Color Balance Purple Shampoo

Item #: 2284832 Size: 10.1 oz

Joico's Color Balance Purple color-balancing shampoo gently cleanses while neutralizing yellow tones to maintain blonde/gray hair.

Benefits:
  • Tone-correcting pigments attach to the hair fibers & stay attached through multiple shampoos.
  • Multi-Spectrum Defense Complex helps protect color against fading while Bio-Advanced Peptide Complex repairs, protects, fights frizz, and adds shine with every single application.
Apply to wet hair. Lather . Leave in 1-3 minutes. Rinse. Use 2-3 times per week.
Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Cocamide Mea, Ammonium Laureth Sulfate, Glycol Stearate, Pentapeptide-30 Cysteinamide, Pentapeptide-29 Cysteinamide, Tetrapeptide-29 Argininamide, Tetrapeptide-28 Argininamide, Camellia Sinensis Leaf Extract, Hydrolyzed Keratin, Cocodimonium Hydroxypropyl Hydrolyzed Keratin, Panthenol, Amodimethicone, PEG-7 Glyceryl Cocoate, Disodium EDTA, Citric Acid, Guar Hydroxypropyltrimonium Chloride, C11-15 Pareth-7, Magnesium Nitrate, Laureth-9, Glycerin, Trideceth-12, Ethylhexyl Methoxycinnamate, Ethylhexyl Salicylate, Polyamide-2, Butylene Glycol, Methylchloroisothiazolinone, Magnesium Chloride, Methylisothiazolinone, Dmdm Hydantoin, Sodium Hydroxide, Sodium Chloride, Limonene, Linalool, Amyl Cinnamal, Fragrance/Parfum, Ext. Violet 2 (CI 60730), Red 33 (CI 17200).

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
JoicoColor Balance Purple Shampoo
 
4.3

(based on 88 reviews)

91%

of respondents would recommend this to a friend.

Pros

  • Effective (44)
  • Easy to use (41)
  • Smells great (40)
  • Good value (26)
  • Lightweight (19)

Cons

  • Poor texture (6)
  • Not effective (4)

Best Uses

  • Weekly use (31)
  • Women (21)
  • Daily use (19)
    • Hair Type:
    • Straight hair (11), Wavy hair (7)
    • Reviewer Profile:
    • Brand buyer (25), Budget shopper (24), Beauty conscious (9), Survivalist / minimalist (6), Product junkie (4)
    • My Beauty Routine Takes:
    • 30 minutes (25), 10 minutes (13), 1+ hour (12)

Reviewed by 88 customers

Displaying reviews 1-10

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1.0

I would Not use this product again

By Charlie

from Katy, Tx

About Me Minimalist

Pros

  • Cleans Thoroughly
  • Lathers Well

Cons

  • Dries Hair Out
  • Harsh

Best Uses

    Comments about Joico Color Balance Purple Shampoo:

    I used this once, in hopes that it would prevent my white hair from yellowing. Left it on hair 2 minutes, rinsed, and it was purple!! Two more shampoo with my regular shampoo Deva Curl, and hair is still purple!!

    • Hair Type:
    • Wavy Hair
     
    5.0

    i love this product i will buy it again

    By Mayra G

    from Montebello, CA

    About Me Product Junkie

    Verified Buyer

    Pros

    • Cleans Thoroughly
    • Great Smell

    Cons

      Best Uses

        Comments about Joico Color Balance Purple Shampoo:

        love this product i just dyed my hair an ashy blonde color and this shampoo has helped it stay shinny and my hair is not brassy at all.

        • Hair Type:
        • Straight Hair
         
        5.0

        No more Brassiness!

        By Kate

        from Apple Valley, MN

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Improves Hair Health

        Cons

          Best Uses

          • Daily Use

          Comments about Joico Color Balance Purple Shampoo:

          Great for getting rid of brassiness!

          • Hair Type:
          • Straight Hair
           
          2.0

          Good product stains your hands

          By Sabrina

          from Tampa, Fl

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Cleans Thoroughly
          • Gentle
          • Great Smell

          Cons

          • Stains your hands and nails!!!!

          Best Uses

            Comments about Joico Color Balance Purple Shampoo:

            ???

            • Hair Type:
            • Straight Hair
             
            5.0

            I love it! Really works for my hair type.

            By Mae

            from Moreno Valley, Ca

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Great Smell

            Cons

              Best Uses

              • Gray Colored Hair

              Comments about Joico Color Balance Purple Shampoo:

              Use to maintain my permanent gray color hair.

              • Hair Type:
              • Straight Hair
               
              3.0

              Works well on my daughters hair. It's helping maintain hair.

              By Rosie

              from Alhambra ,ca

              About Me Minimalist

              Verified Buyer

              Pros

              • Adds Volume
              • Cleans Thoroughly
              • Gentle
              • Great Smell

              Cons

                Best Uses

                  Comments about Joico Color Balance Purple Shampoo:

                  This product was suggested by. Bianca to hotlinking my daughters hair color . She use it once a week .

                  • Hair Type:
                  • Wavy Hair
                   
                  5.0

                  GREAT PRODUCT !!

                  By N/A

                  from San Diego, CA

                  About Me Beauty Conscious

                  Verified Buyer

                  Pros

                  • Adds Shine
                  • Cleans Thoroughly
                  • Lathers Well
                  • Makes my platinum hair perfect, no yellow, red.

                  Cons

                    Best Uses

                    • Brightens platinum hair better than blue formula

                    Comments about Joico Color Balance Purple Shampoo:

                    Best product I have ever found to brighten platinum hair -- better than your blue formula.

                    • Hair Type:
                    • Straight Hair
                     
                    4.0

                    Great color shift!

                    By Meg

                    from Horseheads Ny

                    About Me Product Junkie

                    Verified Buyer

                    Pros

                    • Great color saturation
                    • Lathers Well

                    Cons

                    • Dries Hair Out

                    Best Uses

                    • Weekly

                    Comments about Joico Color Balance Purple Shampoo:

                    Great product if your hair becomes brassy or yellow. It can be pretty drying if you use it too often. A good deep condition will help

                    • Hair Type:
                    • Straight Hair
                     
                    5.0

                    I would invest in these products again

                    By Victoria

                    from Michigan Okemos

                    About Me Beauty Conscious

                    Verified Buyer

                    Pros

                    • Gentle
                    • Great Smell
                    • Improves Hair Health
                    • Lathers Well

                    Cons

                      Best Uses

                      • Curly Hair
                      • Daily Use
                      • Oily Hair
                      • Thicker Hair
                      • Thinner Hair

                      Comments about Joico Color Balance Purple Shampoo:

                      Improved my natural color

                       
                      5.0

                      Love this shampoo

                      By Tammy

                      from Henderson, Nv

                      About Me Minimalist

                      Verified Buyer

                      Pros

                      • Adds Shine
                      • Great Smell

                      Cons

                        Best Uses

                        • Daily Use

                        Comments about Joico Color Balance Purple Shampoo:

                        I love the smell of this shampoo.

                        • Hair Type:
                        • Straight Hair

                        Displaying reviews 1-10

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