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ULTAGel Eye Liner
ULTA

Gel Eye Liner

Black

Item #: 2274271

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAGel Eye Liner
 
3.8

(based on 93 reviews)

73%

of respondents would recommend this to a friend.

Pros

  • Easy to use (48)
  • Good value (43)
  • Effective (29)
  • Lightweight (29)
  • Pigmented (7)

Cons

  • Poor texture (13)
  • Not effective (12)
  • Complicated to use (3)

Best Uses

  • Daily use (45)
  • Women (28)
  • On-the-go (18)
  • Weekly use (8)
  • Oily skin (5)
    • Reviewer Profile:
    • Budget shopper (44), Brand buyer (20)
    • My Beauty Routine Takes:
    • 30 minutes (34), 10 minutes (32), 1+ hour (4)
    • Was this a gift?:
    • No (19)

Reviewed by 93 customers

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Displaying reviews 1-10

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3.0

works alright

By mother of 4

from Georgia

About Me Budget Buyer

Verified Buyer

Pros

  • Beautiful color
  • Effective
  • Good Value
  • Long wear
  • Only Minimal Touch Ups

Cons

  • Hard to remove
  • Slightly Difficult

Best Uses

    Comments about ULTA Gel Eye Liner:

    Was a great value. Its hard to apply. It might just take practice. Even though I have been using liquid eyeliner for over 15 years. If you happen to mess up a little, good luck getting it off. The color was amazing. It lasted all day, I only had to touch up the corners after all day wear. I like the product, I'm not sure how much yet.

    • My Beauty Routine Takes:
    • 30 Minutes
     
    5.0

    The Best for the price...

    By LucyD

    from San Diego, CA

    About Me Budget Buyer

    Verified Buyer

    Pros

    • Easy To Use
    • Effective
    • Good Value
    • Lightweight

    Cons

    • Poor Texture

    Best Uses

    • Daily Use
    • Oily Skin

    Comments about ULTA Gel Eye Liner:

    I use this everyday, the color is fantastic and stays all day.

    • My Beauty Routine Takes:
    • 10 Minutes
     
    5.0

    Easy to apply and stays put

    By Lana

    from Justin, TX

    About Me Budget Buyer

    Verified Buyer

    Pros

    • Easy To Use
    • Good Value

    Cons

      Best Uses

      • Daily Use
      • Women

      Comments about ULTA Gel Eye Liner:

      Very nice product

      • My Beauty Routine Takes:
      • 30 Minutes
       
      5.0

      Eye liner works well

      By Go light

      from Lubbock,TX

      About Me Budget Buyer

      Verified Buyer

      Pros

      • Easy To Use
      • Good Value

      Cons

        Best Uses

        • Daily Use
        • Women

        Comments about ULTA Gel Eye Liner:

        This works well with an angled eyeliner brush.

        • My Beauty Routine Takes:
        • 10 Minutes
         
        5.0

        Awesome!!!

        By Flowers

        from Springfield, MA

        Verified Buyer

        Pros

          Cons

            Best Uses

              Comments about ULTA Gel Eye Liner:

              It goes on very dark and smooth and I love it! Better than Maybelline

              • My Beauty Routine Takes:
              • 10 Minutes
               
              4.0

              Finally! An eyeliner I can live with!

              By LouisianaLadyDi

              from Lafayette, LA

              About Me Budget Buyer

              Verified Buyer

              Pros

              • Easy To Use
              • Effective
              • Good Value
              • Lightweight

              Cons

              • Hard To Get Off Brush

              Best Uses

              • Daily Use
              • Women

              Comments about ULTA Gel Eye Liner:

              I have been looking for years for an eyeliner that is easy to apply and easy to remove and this one fits the bill. I apply with an angle brush and the gel consistency makes for a smooth line that is easy to smudge for a softer look (when I want that), which I love. It is totally washable - a HUGE plus for me - yet lasts until I take it off at night. My only wish is that it were easier to remove from my applicator brush. The gel hardens and makes the brush stiff; takes a bit of doing to wash it off the brush even before it dries, much longer once it has dried. Overall, I love this stuff!

              • My Beauty Routine Takes:
              • 30 Minutes
               
              5.0

              Great Product

              By That Girl

              from Virginia Beach, VA

              About Me Budget Buyer

              Verified Reviewer

              Pros

              • Easy To Use
              • Effective
              • Good Value

              Cons

                Best Uses

                • Daily Use
                • On-the-go

                Comments about ULTA Gel Eye Liner:

                I think this product is excellent. I'm "brand" buyer for my face cosmetics, go "budget" for things like lip and eyes. This liner is fantastic. It's very affordable, and I find it easy to apply. I use a liner brush, dip it in the product until it's well coated, and line my lid. It's a little "wet" when you first apply, but since my hand isn't steady this falls into the "pro" for me, I can easily wipe away where I've twitched and even it up. Once it's dried, it's set. I don't find that it smudges when I rub my eyes like a pencil does. It doesn't flake off throughout the day as it dries either. It stays put very well, and I love the colors available. I use the bronze and the plum and will be getting the charcoal and black.

                • My Beauty Routine Takes:
                • 10 Minutes
                 
                1.0

                Consistency!

                By Mom of One 12

                from Indiana

                About Me Budget Buyer

                Verified Buyer

                Pros

                  Cons

                  • Poor Texture

                  Best Uses

                    Comments about ULTA Gel Eye Liner:

                    Will never buy this again; the consistency is horrible, it smudges and is not effective.

                    • My Beauty Routine Takes:
                    • 10 Minutes

                    (1 of 1 customers found this review helpful)

                     
                    1.0

                    not what it used to be

                    By Dee

                    from sacramento, CA

                    About Me Brand Buyer

                    Verified Buyer

                    Pros

                      Cons

                      • Smaller Than The Original
                      • Smudges A Lot
                      • Terrible Quality

                      Best Uses

                        Comments about ULTA Gel Eye Liner:

                        The company really downgraded this product. It is now half the size for the same price and its texture has changed.

                        • My Beauty Routine Takes:
                        • 30 Minutes

                        (1 of 1 customers found this review helpful)

                         
                        2.0

                        First time user and dissatisfied

                        By tmwtinatmw

                        from Richmond, VA

                        About Me Brand Buyer

                        Verified Reviewer

                        Pros

                          Cons

                          • Not Effective

                          Best Uses

                            Comments about ULTA Gel Eye Liner:

                            I have used the Lancôme gel liner for years until I just learned it has recently been discontinued. I had the Smashbox liner in my hand to try when I saw the Ulta Gel Liner at the counter. It was about $12.00 cheaper, so I thought it would be worth a try. While I do like that it is less "hard" than most gel liners and that it glides on easier, I think this is part of the problem. It works fine as a lower lash liner, but when I put it on my eyelid and open my eyes, it immediately smears all over my lid/eye shadow. I have even tried to let it dry some, but it still happens and ruins my application. I will say it stays on well throughout the day, but the bad far outweighs the good. On to the next brand.

                            • My Beauty Routine Takes:
                            • 1+ Hour

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                            Q&A

                            Product Q&A

                            Do you have questions about this product?

                            Get answers from in-house experts.

                            7 Questions | 7 Answers
                            Displaying questions 1-7
                            • Q:

                              How many ounces are in this product?
                              Asked on 7/19/2015 by Noko

                              1 answer

                              • Staff Expert

                                A:

                                ULTA Gel Eye Liner is 0.1 oz.

                                Answered on 7/27/2015 by Staff Expert from ULTA Beauty
                            • Q:

                              Is this hypoallergenic?
                              Asked on 3/5/2015 by Katie from Seattle Area, WA

                              1 answer

                              • Staff Expert

                                A:

                                We do not claim that ULTA Gel Eye Liner is hypoallergenic, since the testing required to make this claim has not been performed.

                                Answered on 3/11/2015 by Staff Expert from ULTA.com
                            • Q:

                              What are the ingredients in this product? Does it contain parabens or laurel/laureth sulfates?
                              Asked on 3/5/2015 by Healthy Glow from PA

                              1 answer

                              • Staff Expert

                                A:

                                All shades are paraben-free and sulfate-free. Ingredients may vary slightly by shade.

                                Cyclopentasiloxane, Synthetic Wax, Isododecane, Polybutene, Hydrogenated Cotton Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Ceresin, Ozokerite, Microcrystalline Wax, Tocopherol, Tin Oxide, Ascorbyl Palmitate. May Contain: Mica, Titanium Dioxide, Iron Oxides, Ultramarines, Carmine, Ferric Ferocyanide, Copper Powder, Aluminum Powder, Bronze Powder.

                                Answered on 3/11/2015 by Staff Expert from ULTA.com
                            • Q:

                              Is this Gluten-Free?
                              Asked on 12/26/2014 by Cherri from Bakersfield, ca

                              1 answer

                              • Staff Expert

                                A:

                                We do not claim that this product is gluten-free.

                                Answered on 1/12/2015 by Staff Expert from ULTA.com
                            • Q:

                              Is this safe with contact lens?
                              Asked on 10/24/2014 by Twinsmama from Mn

                              1 answer

                              • Staff Expert

                                A:

                                Yes, ULTA Gel Eye Liner is safe for contact lens wearers.

                                Answered on 10/27/2014 by Staff Expert from ULTA.com
                            • Q:

                              Does this product work well lining the lower waterline? I'm looking for a product that doesn't smudge or migrate to my lower crease right away. Thanks!
                              Asked on 10/16/2014 by WaterLineFan from La Crosse, WI

                              1 answer

                            • Q:

                              Does this gel liner come with the brush?
                              Asked on 9/19/2014 by nikki

                              1 answer

                            Displaying questions 1-7

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