ULTA
  • Home
  • / Makeup
  • / Eyes
  • / Eye Lashes
  • / Subversion Lash Primer
Urban Decay CosmeticsSubversion Lash Primer
Urban Decay Cosmetics

Subversion Lash Primer

Item #: 2278143

Ask a Question

This item is temporarily out of stock.

Details+
How to Use+
Ingredients+
Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Urban Decay CosmeticsSubversion Lash Primer
 
4.4

(based on 51 reviews)

92%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (29)
  • Long lasting (23)
  • Easy removal (18)
  • Smooth look (12)
  • Blends well (8)

Cons

  • Clumps (9)

Best Uses

  • Everyday (34)
  • Going out (19)
  • Sensitive eyes (9)
  • Anytime (7)
  • Travel (4)
    • Reviewer Profile:
    • Classic style (22), Natural style (17), Trendy style (10)
    • Skin Tone:
    • Medium (22), Fair (17)

Reviewed by 51 customers

Sort by

Displaying reviews 1-10

Back to top

Previous | Next »

(2 of 2 customers found this review helpful)

 
5.0

Turn any mascara into something magical

By Staci

from Van Nuys, CA

About Me Trendy Style

Verified Reviewer

Pros

  • Adds Volume
  • Applies Evenly
  • Defines & Separates
  • Great Brush
  • Lengthens

Cons

    Best Uses

    • Anytime
    • Daytime
    • Going Out

    Comments about Urban Decay Cosmetics Subversion Lash Primer:

    There is a definite way to use this product and I find it works best if you have an eyelash comb and you wipe off as much excess product on the brush as possible before using. My advice is to comb your lashes with a metal brush, add one coat of this (combing between coats if you find your lashes gathering), then add two coats of mascara. I don't find the brush good enough for my lower lashes because it adds tons of volume. The product goes on white and dries white. I think the key to getting this primer to really work is wiping off excess product and doing the same with your mascara when using this.

     
    5.0

    Great Product

    By In Style Girl

    from Ronkonkoma, NY

    About Me Natural Style

    Verified Buyer

    Pros

    • Adds Volume
    • Applies Evenly
    • Defines & Separates
    • Doesn't Clump
    • Great Brush
    • Lengthens

    Cons

      Best Uses

      • Anytime

      Comments about Urban Decay Cosmetics Subversion Lash Primer:

      I use this everyday and love the way it works with my mascara.

       
      5.0

      Excellent Product

      By In Style Girl

      from Ronkonkoma, NY

      About Me Natural Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Great Brush

      Cons

        Best Uses

        • Anytime

        Comments about Urban Decay Cosmetics Subversion Lash Primer:

        This is a great product. Everyone should use t.

        (0 of 1 customers found this review helpful)

         
        2.0

        A bit clumpy

        By momoduke

        from Muskegon, MI

        About Me Classic Style

        Verified Buyer

        Pros

        • Magnifies Lashes

        Cons

          Best Uses

          • Anytime

          Comments about Urban Decay Cosmetics Subversion Lash Primer:

          The white helps magnify lashes for mascara application, but goes on unevenly, clumps. I've used less expensive mascara primers that were much better.

           
          4.0

          Defintely worth the extra bucks

          By Nadine

          from Indiana

          About Me Trendy Style

          Verified Buyer

          Pros

          • Conditions lashes
          • Defines & Separates
          • Lengthens

          Cons

          • A little pricey

          Best Uses

          • Anytime

          Comments about Urban Decay Cosmetics Subversion Lash Primer:

          I use this before using the perversion black mascara. It works very well and definitely helps lengthen my short blonde lashes. I love Urban Decay!

           
          4.0

          Amazing!

          By Maria

          from Pittsburgh

          About Me Classic Style

          Verified Buyer

          Pros

            Cons

              Best Uses

                Comments about Urban Decay Cosmetics Subversion Lash Primer:

                Love this product. I get compliments on my lashes all the time now! A little pricey.

                (1 of 1 customers found this review helpful)

                 
                5.0

                Fantastic addition!

                By Shannon

                from Indiana

                About Me Classic Style

                Verified Reviewer

                Pros

                • Adds Volume
                • Applies Evenly
                • Defines & Separates
                • Great Brush
                • Lengthens

                Cons

                  Best Uses

                  • Anytime
                  • Daytime
                  • Going Out

                  Comments about Urban Decay Cosmetics Subversion Lash Primer:

                  I bought this to go under my Perversion mascara and the two together are the best eyelash combinations I've ever experienced. My eyelashes look dramatically longer and fuller. It can be a tad clumpy if you don't put it on right, but it's not hard to do. On days I skip the subversion, I notice the difference. My lashes are stronger because of it and don't even need curling! Absolutely worth the cost!

                   
                  1.0

                  Weighed my lashes down

                  By Steph

                  from Fargo, ND

                  Comments about Urban Decay Cosmetics Subversion Lash Primer:

                  I am on a mission to find a cruelty-free alternative to Benefit's They're Real. I was hoping this would amp up my lashes with Perversion mascara, which I find to be just an average product. Unfortunately this just weighed my lashes down.

                  (1 of 1 customers found this review helpful)

                   
                  5.0

                  LOVE!!!

                  By trine

                  from fremont, ca

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Adds Volume
                  • Defines & Separates
                  • Lengthens

                  Cons

                    Best Uses

                    • Anytime
                    • Daytime
                    • Going Out

                    Comments about Urban Decay Cosmetics Subversion Lash Primer:

                    I was looking for something to make my eyelashes pop out more without having to put falsies on & I must say this product works wonders! My eyelashes are a fairly good length but this primer gives it extra volume and its super easy to apply with the mascara (goes great with UD's Perversion mascara). I also noticed that my lashes look great and healthy thanks to the primer! Overall you should definitely give this product a try :)

                    (1 of 1 customers found this review helpful)

                     
                    5.0

                    "My new cult favorite"

                    By Taylor Y

                    from Philadelphia, PA

                    About Me Classic Style

                    Verified Buyer

                    Pros

                    • Adds volume
                    • Lengthens Lashes
                    • Long Lasting

                    Cons

                      Best Uses

                      • Everyday
                      • Going Out

                      Comments about Urban Decay Cosmetics Subversion Lash Primer:

                      I love this product! I'm always looking for the perfect mascara but this has replaced that need completely. It lengthens my lashes by a ton and thickens them too. It's like Benefit's They're Real but with more volume and wayyy less hard to get off! I top this with Revlon Voluminous (drugstore mascara) and it still looks ten times better than any other mascara I've tried. LOVE IT

                      • Skin Tone:
                      • Fair

                      Displaying reviews 1-10

                      Back to top

                      Previous | Next »

                      Q&A

                      Product Q&A

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      2 Questions | 2 Answers
                      Displaying questions 1-2
                      • Q:

                        Can I use this as an overnight conditioner?
                        Asked on 3/14/2015 by iamprincessmom from pa

                        1 answer

                        • Staff Reviewer

                          A:

                          Yes, there is no harm in applying to lashes overnight. This product provides lash conditioning benefits and is formulated with protective panthenol and conditioning vitamin E.

                          Answered on 3/17/2015 by Staff Expert from ULTA.com
                      • Q:

                        Does this product hold a curl?
                        Asked on 2/16/2015 by Emma from tx

                        1 answer

                        • Staff Reviewer

                          A:

                          This lash primer is not designed to curl the lashes. It conditions and primes your lashes for mascara application.

                          Answered on 2/16/2015 by Staff Expert from ULTA.com
                      Displaying questions 1-2

                      Do you have a question about this product?