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Benefit CosmeticsThey're Real! Push-Up Eye Liner
Benefit Cosmetics

They're Real! Push-Up Eye Liner

Black

Item #: 2276972

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Online Only! FREE sample They're Real Black Eyeliner with any Benefit purchase (offer valid 7/26/15-8/1/15 or while supplies last)

Online Only FREE deluxe mini They're Real Push Up Liner in Black w/any Benefit purchase
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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real Push-Up Liner
 
3.3

(based on 1592 reviews)

59%

of respondents would recommend this to a friend.

Pros

  • Long-lasting (268)
  • Easy to apply (243)
  • Doesn't run (224)
  • Bold color (214)
  • Glides on smoothly (199)

Cons

  • Difficult to apply (187)
  • Difficult to remove (145)
  • Clumpy (117)
  • Smudges or runs (50)
  • Hard to apply (33)

Best Uses

  • Everyday (250)
  • Thicker line (202)
  • Going out (197)
  • Thin defined line (148)
  • Smoky look (89)
    • Reviewer Profile:
    • Classic style (196), Natural style (124), Trendy style (95)
    • Was this a gift?:
    • No (821), Yes (193)

Reviewed by 1592 customers

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Displaying reviews 1-10

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5.0

Perfectly pigmented

By GlamourGal

from Kelso, WA

About Me Classic Style

Verified Buyer

Pros

  • Doesn't Run
  • Easy To Apply
  • Glides On Smoothly
  • Long-Lasting

Cons

    Best Uses

    • Everyday
    • Going Out
    • Smoky Look
    • Thicker Line
    • Thin Defined Line

    Comments about Benefit Cosmetics They're Real Push-Up Liner:

    It's the easiest eyeliner I've ever used and the formula seems to be much creamier then it's predecessor in black. I love the hint of purple, it makes my green eyes pop!

     
    2.0

    Nice staying power, difficult applicator

    By Makeup Rookie

    from Albuquerque, NM

    About Me Classic Style

    Verified Buyer

    Pros

    • Bold Color
    • Doesn't Run

    Cons

    • Applicator Difficult
    • Clumpy
    • Doesn't Spread Evenly

    Best Uses

      Comments about Benefit Cosmetics They're Real Push-Up Liner:

      I don't think the formula and the applicator work well together. The formula is really dry and the applicator would work better in a creamy formula. I'm not a makeup guru so maybe I'm just doing it wrong.

       
      3.0

      Wish it was more

      By Jellie

      from Las Vegas

      About Me Natural Style

      Verified Reviewer

      Pros

      • Bold Color
      • Easy Removal
      • Glides On Smoothly

      Cons

      • Clumpy
      • Fades Throughout Day
      • Smudges or Runs

      Best Uses

      • Everyday

      Comments about Benefit Cosmetics They're Real Push-Up Liner:

      I really really really wanted this to be "the one" I have oil lids and watery eyes. Horrible combo I know. This liner did not stay longer then two hours. By the end of day it was gone and black flecks were all over my face. BUT it looked beautiful on my daughter.

       
      2.0

      Not what I thought it would be

      By Nisi

      from warwick, RI

      About Me Trendy Style

      Pros

      • Bold Color
      • Doesn't Run
      • Easy Removal
      • Long-Lasting

      Cons

      • Clumpy
      • Difficult To Apply

      Best Uses

      • Thicker Line

      Comments about Benefit Cosmetics They're Real Push-Up Liner:

      After being recommended by a friend I decided to try it. Turns out it wasn't all that great. The product came out clumpy and didn't glide on so smooth. Wouldn't purchase this again.

       
      5.0

      I will definitely be buying this again.

      By lisa

      from waterford, mi

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Glides On Smoothly
      • Long-Lasting

      Cons

        Best Uses

        • Everyday
        • Going Out
        • Thicker Line
        • Thin Defined Line

        Comments about Benefit Cosmetics They're Real Push-Up Liner:

        I love that I can make the lines look bold and minimal. The color stays on all day until I take it off even after crying, lol.

         
        5.0

        It lives up to the hype!

        By Speak Up

        from Minneapolis, Minnesota

        About Me Classic Style

        Verified Buyer

        Pros

        • Doesn't Run
        • Easy Removal
        • Easy To Apply
        • Glides On Smoothly
        • Long-Lasting

        Cons

          Best Uses

          • Everyday
          • Going Out
          • Smoky Look
          • Thicker Line
          • Thin Defined Line

          Comments about Benefit Cosmetics They're Real Push-Up Liner:

          I love how well this product goes on and stays on. It is also easy to remove with eye makeup remover. It's a bonus that it comes in colors other than black. Great for everyday, when I don't have time to touch up, and for evening, when I want a more dramatic look.

           
          2.0

          Not for me

          By Renee

          from Phoenix, AZ

          About Me Classic Style

          Verified Buyer

          Pros

            Cons

              Best Uses

                Comments about Benefit Cosmetics They're Real Push-Up Liner:

                Too difficult to use if you don't like thick eyeliner

                 
                5.0

                Love this eye liner

                By AnnB

                from Saint Joseph, MI

                About Me Natural Style

                Verified Buyer

                Pros

                • Blends Easily
                • Bold Color
                • Doesn't Run
                • Easy To Apply
                • Glides On Smoothly
                • Long-Lasting

                Cons

                • Difficult to Remove

                Best Uses

                • Everyday
                • Going Out
                • Thicker Line
                • Thin Defined Line

                Comments about Benefit Cosmetics They're Real Push-Up Liner:

                Love this eye liner, I bought the green one and the color is perfect, I was skeptical but I absolutely love it. The color the ease of use the staying power. I will absolutely buy this again in all the colors.

                 
                2.0

                they're real push up liner

                By denawick

                from Las Vegas

                About Me Classic Style

                Verified Buyer

                Pros

                  Cons

                  • Clumpy
                  • Difficult To Apply
                  • Smudges or Runs

                  Best Uses

                  • Everyday

                  Comments about Benefit Cosmetics They're Real Push-Up Liner:

                  The color liners do not glide on as easy as the original black liner.

                   
                  5.0

                  Great product!

                  By Mama Sandy

                  from Wichita, KS

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Blends Easily
                  • Doesn't Run
                  • Easy To Apply
                  • Glides On Smoothly
                  • Long-Lasting

                  Cons

                    Best Uses

                    • Everyday
                    • Going Out
                    • Smoky Look
                    • Thicker Line
                    • Thin Defined Line

                    Comments about Benefit Cosmetics They're Real Push-Up Liner:

                    So easy to apply, color is great and it doesn't melt away.

                    Displaying reviews 1-10

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                    Q&A

                    Product Q&A

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    18 Questions | 18 Answers
                    Displaying questions 1-18
                    • Q:

                      Can I USETHIS PRODUCT IN THE INNER RIM/ WATERLINE??
                      Asked on 6/28/2015 by marg from mount pocono,pa

                      1 answer

                      • Brand Expert

                        A:

                        Hi beautiful!

                        They're real! push-up liner was n9ot tested for inner rim/waterline usage so we do not recommend it.

                        B xo

                        Answered on 6/30/2015 by Brand Expert from Benefit Cosmetics
                    • Q:

                      Do I HAVE to use the They're Real Remover to take off the liner, or can I use any makeup remover?
                      Asked on 6/4/2015 by Kennalynn27

                      1 answer

                      • Brand Expert

                        A:

                        Hi, gorgeous!

                        The 24 hour longwear formula is serious business. To get it off, we recommend using they're real! remover.

                        xoxo, B

                        Answered on 6/5/2015 by Product POREfessional from Benefit Cosmetics
                    • Q:

                      Is it easy to use?
                      Asked on 1/8/2015 by Cassy

                      1 answer

                      • Staff Expert

                        A:

                        Yes, this liner is very easy to apply! Twist base once to "push up" gel liner to tip. Resting the AccuFlex tip on the base of your lashes, slowly guide along your lashline from the inner or outer corner. The angled AccuFlex tip works both ways. For first-time use, remove and discard tip protector. Activate They're Real! Push-Up Liner by twisting base until gel is delivered to tip. Wipe any excess on tissue.

                        Answered on 1/9/2015 by Staff Expert from ULTA.com
                    • Q:

                      My fake eye lashes will fall out if I use a product that has oil in it. Does it contain oil?
                      Asked on 7/30/2014 by Noni from Longview wa 98632

                      1 answer

                    • Q:

                      is this considered hypoallergenic?
                      Asked on 7/26/2014 by andrea from United States

                      1 answer

                      • Staff Expert

                        A:

                        Benefit Cosmetics does not claim or test for the hypoallergenicity of their products at this time.

                        Answered on 7/29/2014 by Staff Expert from ULTA.com
                    • Q:

                      Is this product cruelty free?
                      Asked on 7/6/2014 by CER from Boston, MA

                      1 answer

                      • Staff Expert

                        A:

                        Official response from Benefit Cosmetics:

                        "We do not test our products on animals nor do we permit others to do so except where it is required by law.

                        We are deeply committed to the elimination of animal testing and we are playing a leading role in developing alternative methods through our support of the “Fund for Alternatives to Animal Testing” in the United States and the Opal Program in France. Additionally, we are one of only a few companies to have invested in creating our own internal department to test raw materials and ingredients to further ensure the quality of our products and the satisfaction of our customers, which is our foremost priority.

                        We are hopeful that alternative testing methods will be adopted worldwide and we will see an end to animal testing."

                        Answered on 7/7/2014 by Staff Expert from ULTA.com
                    • Q:

                      Can this product be used on the waterline?
                      Asked on 6/24/2014 by Sticks from Ohio

                      1 answer

                      • Staff Expert

                        A:

                        Benefit Cosmetics has not yet tested or approved this product for use on the waterline.

                        Answered on 6/25/2014 by Staff Expert from ULTA.com
                    • Q:

                      What colors does it come in?
                      Asked on 6/22/2014 by 51Pink from United States

                      1 answer

                      • Staff Expert

                        A:

                        This product is currently only available in Black.

                        Answered on 6/23/2014 by Staff Expert from ULTA.com
                    • Q:

                      What is the best way to remove this at the end of the day?
                      Asked on 6/20/2014 by Barb

                      1 answer

                    • Q:

                      does it come in dark brown
                      Asked on 6/20/2014 by arnie

                      1 answer

                      • Staff Expert

                        A:

                        This product is currently only available in Black.

                        Answered on 6/23/2014 by Staff Expert from ULTA.com
                    • Q:

                      is it water proof
                      Asked on 6/20/2014 by bethru from mobile ala

                      1 answer

                      • Staff Expert

                        A:

                        In a consumer panel, 81% of users said They're Real Push-Up Liner was waterproof.

                        Answered on 6/23/2014 by Staff Expert from ULTA.com
                    • Q:

                      The eye line is 100% water proof?
                      Asked on 6/20/2014 by Paulona

                      1 answer

                      • Staff Expert

                        A:

                        In a consumer panel, 81% of users said They're Real Push-Up Liner was waterproof.

                        Answered on 6/23/2014 by Staff Expert from ULTA.com
                    • Q:

                      Can this liner be used on waterline of upper lashes?
                      Asked on 6/20/2014 by Calitwinmom3 from California

                      1 answer

                      • Staff Expert

                        A:

                        Benefit Cosmetics has not yet tested or approved this product for use on the waterline.

                        Answered on 6/25/2014 by Staff Expert from ULTA.com
                    • Q:

                      Does the benefit gel liner flake out after using this product? After applying onto the face? Is it run proof? Is they're enough pigment to use?
                      Asked on 6/20/2014 by redstiletos24 from New Orleans

                      1 answer

                      • Staff Expert

                        A:

                        Benefit claims this product won’t smudge, budge or dry out.

                        Answered on 6/23/2014 by Staff Expert from ULTA.com
                    • Q:

                      How about using it on bottom lash line? Has anyone tried that?
                      Asked on 6/20/2014 by Beauty Geek

                      1 answer

                      • Staff Expert

                        A:

                        Yes, this product can be applied to both upper and lower lash lines.

                        Answered on 6/25/2014 by Staff Expert from ULTA.com
                    • Q:

                      Can this liner be used on the waterline? I usually apply eyeliner to my waterline because I have big eyes and it's the easiest way for me to apply it without looking like a big old mess. I feel like applying it to my upper or lower lid makes my eyes look too big.
                      Asked on 6/20/2014 by Sticks from Willowick, OH

                      1 answer

                      • Staff Expert

                        A:

                        Benefit Cosmetics has not yet tested or approved this product for use on the waterline.

                        Answered on 6/25/2014 by Staff Expert from ULTA.com
                    • Q:

                      How do you remove this makeup at night? Soap and water. Eye makeup remover?
                      Asked on 6/20/2014 by Peg

                      1 answer

                    • Q:

                      Is it waterproof?
                      Asked on 6/19/2014 by Edy

                      1 answer

                      • Staff Expert

                        A:

                        In a consumer panel, 81% of users said They're Real Push-Up Liner was waterproof.

                        Answered on 6/23/2014 by Staff Expert from ULTA.com
                    Displaying questions 1-18

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