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It CosmeticsCC+ Veil Beauty Fluid Foundation SPF 50
It Cosmetics

CC+ Veil Beauty Fluid Foundation SPF 50

Fair

Item #: 2275498

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Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsCC+ Veil Beauty Fluid Foundation SPF 50
 
3.8

(based on 115 reviews)

72%

of respondents would recommend this to a friend.

Pros

  • Lightweight (31)
  • Easy to apply (24)
  • Blends well (19)
  • Goes on smoothly (18)
  • Good pigmentation (15)

Cons

  • Pricey / poor value (8)
  • Pricey (3)
  • Unsanitary (3)

Best Uses

  • Light to medium coverage (16)
  • Mature skin (14)
  • Dry skin (9)
  • Sensitive skin (9)
  • Full coverage (6)
    • Reviewer Profile:
    • Brand buyer (18), Budget shopper (5)
    • Skin Tone:
    • Fair (14), Medium (11)
    • Was this a gift?:
    • No (73)

Reviewed by 115 customers

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Displaying reviews 1-10

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4.0

great coverage

By Skincare Aficionado B

from Minneapolis, MN

Verified Reviewer

Pros

  • Blends Well
  • Easy To Apply
  • Goes On Smoothly
  • Good Pigmentation
  • Lightweight
  • Noncomodegenic

Cons

  • Pricey / Poor Value

Best Uses

    Comments about It Cosmetics CC+ Veil Beauty Fluid Foundation SPF 50:

    The It Cosmetics CC+ Veil Beauty Fluid Foundation goes on effortlessly and provides great coverage with a little glow. I love the way my skin looks when I wear it! However the two drawbacks for me are that it rubs off all over my white jacket and also that the foundation seems to dry up fairly quickly inside the compact. I am on my third compact in six months and I don't even wear makeup every day. At nearly $40 a pop, it's expensive to replace so frequently.

    • Skin Tone:
    • Medium
     
    5.0

    Good coverage & lightweight

    By Terri

    from Ohio

    About Me Brand Buyer

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Goes On Smoothly
    • Good Pigmentation
    • Lightweight
    • Long-Lasting

    Cons

      Best Uses

      • Full Coverage
      • Mature Skin

      Comments about It Cosmetics CC+ Veil Beauty Fluid Foundation SPF 50:

      I am very excited to have found such a lightweight product that looks natural and lasts all day!

      • Skin Tone:
      • Medium
       
      5.0

      Better than Clinique!

      By Urs

      from Fort Pierce, FL

      About Me Budget Buyer

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Goes On Smoothly
      • Good Pigmentation
      • Lightweight
      • Long-Lasting
      • Matte Finish
      • Noncomodegenic

      Cons

        Best Uses

        • Full Coverage
        • Mature Skin

        Comments about It Cosmetics CC+ Veil Beauty Fluid Foundation SPF 50:

        Don't change a thing! Luv it.

        • Skin Tone:
        • Medium

        (2 of 2 customers found this review helpful)

         
        5.0

        Worth every dime!

        By cak

        from DAYTONA BEACH, FL.

        About Me Budget Buyer

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Goes On Smoothly
        • Good Pigmentation
        • Lightweight
        • Long-Lasting
        • Noncomodegenic

        Cons

          Best Uses

          • Dry Skin
          • Light To Medium Coverage
          • Mature Skin
          • Normal Skin
          • Sensitive Skin

          Comments about It Cosmetics CC+ Veil Beauty Fluid Foundation SPF 50:

          I use this product everyday. It applies easiest with a foundation brush, because the pad included in the compact uses too much product especially if you want a lighter application. The lighter the application, the better you look. This product blends well, and can used with or without a face primer. The compact lasts a long time, especially if you remember to flip the sponge over, when you think it may be going dry. I've done this twice, so far, and even though I've purchased another one, this one is far from being gone! It may seem expensive, but for the quality I will continue to purchase this product.

          • Skin Tone:
          • Medium
           
          4.0

          Nice and Shear

          By The Shopper

          from Michigan

          About Me Budget Buyer

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Goes On Smoothly
          • Lightweight

          Cons

            Best Uses

            • Dry Skin
            • Light To Medium Coverage
            • Mature Skin

            Comments about It Cosmetics CC+ Veil Beauty Fluid Foundation SPF 50:

            As others have indicated, I feel the amount of product in the compact will
            not last very long especially for the price.

            This foundation will not pill, will go on looking quite shear and have a no makeup look if you apply it lightly. Doing this will give a light-med coverage to your face especially if you tend to have dry skin. This product is similar to the new Bare Mineral liquid foundation only a tad shearer and better.

            • Skin Tone:
            • Medium
             
            4.0

            Good combo product

            By Caroline99

            from Dallas, TX

            About Me Brand Buyer

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Goes On Smoothly
            • Good Pigmentation
            • Lightweight

            Cons

            • A bit shiny

            Best Uses

            • Light To Medium Coverage

            Comments about It Cosmetics CC+ Veil Beauty Fluid Foundation SPF 50:

            I really like this product. Very sheer, buildable coverage. I apply it with a foundation brush.

            • Skin Tone:
            • Fair
             
            4.0

            Good product

            By Dawn

            from North Carolina

            About Me Brand Buyer

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Goes On Smoothly
            • Good Pigmentation
            • Lightweight
            • Long-Lasting
            • Matte Finish

            Cons

            • Pricey / Poor Value

            Best Uses

            • Light To Medium Coverage
            • Normal Skin

            Comments about It Cosmetics CC+ Veil Beauty Fluid Foundation SPF 50:

            I think this is a really good product. I love the coverage - it feels light but covers what I want hidden. It just doesn't seem to last as long (on a calendar) as I'd like. Maybe I'm just spoiled by my previous product.

            • Skin Tone:
            • Fair

            (1 of 1 customers found this review helpful)

             
            4.0

            great product

            By ZE

            from Woodstock, GA

            About Me Brand Buyer

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Goes On Smoothly
            • Good Pigmentation
            • Lightweight
            • Long-Lasting

            Cons

            • Pricey For Amount

            Best Uses

            • Dry Skin
            • Light To Medium Coverage
            • Normal Skin

            Comments about It Cosmetics CC+ Veil Beauty Fluid Foundation SPF 50:

            I started using this product last year and continue to use it.

            • Skin Tone:
            • Fair

            (2 of 2 customers found this review helpful)

             
            5.0

            Love, love , love this product

            By Jannie

            from Sarasota, FL

            About Me Brand Buyer

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Goes On Smoothly
            • Good Pigmentation
            • Lightweight
            • Long-Lasting

            Cons

              Best Uses

              • Light To Medium Coverage
              • Mature Skin
              • Sensitive Skin

              Comments about It Cosmetics CC+ Veil Beauty Fluid Foundation SPF 50:

              This product goes on evenly with a brush, light a beautiful. If I have a blemish, just a little dab covers it. Last all day, makes my skin look smooth an beautiful

              • Skin Tone:
              • Medium

              (1 of 2 customers found this review helpful)

               
              1.0

              Not worth the money.

              By Anna

              from St. Joseph, MI

              About Me Brand Buyer

              Verified Buyer

              Pros

                Cons

                • Doesn't Stay On
                • Poor Coverage
                • Pricey / Poor Value

                Best Uses

                  Comments about It Cosmetics CC+ Veil Beauty Fluid Foundation SPF 50:

                  Just doesn't cover at all and I don't have bad skin. Really dried it out and I was told it had all these "botanicals" and it was for "aging skin" etc. Worse makeup ever. Went back to my Loreal makeup and it was MUCH better.

                  • Skin Tone:
                  • Medium

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  35 Questions | 37 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    Hi which of the many brushes will the cc veil apply the best with. I have so many I don't want to get another if what I have will work
                    Asked on 2/15/2015 by Kathy from n.c.

                    1 answer

                    • Brand Expert

                      A:

                      Hi!! Thank you for your question!!! We are so glad to hear that you have so many of our wonderful IT Brushes!!!!

                      Any of our foundation brushes that you have will work well with this!!! We especially recommend our Dual Foundation concealer Brush!!!!

                      XOXO

                      Answered on 2/16/2015 by Brand Expert from IT Cosmetics
                  • Q:

                    hi is the tan in the cc veil a dark shade, I am not olive but I do self tan a lot but don't want too dark and was wondering if I could use this or stick with trying medium also would you consider the tan to have neutral or golden undertones
                    Asked on 2/9/2015 by kassy from n.c.

                    1 answer

                    • Brand Expert

                      A:

                      Hi
                      thank you for your question and for being an IT Girl!!!! The CC Veil in Tan is not extremely dark at all!!!!!! You could likely use the Tan but it would be hard to say without seeing you. It does have yellow undertones!! XOXO

                      Answered on 2/10/2015 by Brand Expert from IT Cosmetics
                  • Q:

                    What's the difference between this cc+veil foundation and the celebration illumination foundation? Also what's the difference between this and the anti aging celebration foundation?
                    Asked on 1/5/2015 by Eppie from Jericho, NY

                    2 answers

                    • Brand Expert

                      A:

                      Hi!! Thank you for your question!!!! We are more than happy to assist with this today!!! Celebration Foundation Illumination is the same award winning formula infused with a blend of anti-aging skin-loving ingredients including the drops of light technology and a natural, youthful luminescence!

                      Both of these foundations are full coverage, created with plastic surgeons to cover skin imperfections but never settle in fine lines and wrinkles. Foundation should never make you look older! Original foundation has a matte finish. Illumination has a subtle radiance. It’s not shiny. It’s not metallic. This full-coverage powder foundation, anti-aging formula treats your skin with hydrolyzed collagen, antioxidants, silk, and aloe, and it gives the skin a soft, candlelit glow. We like to think of Celebration Foundation Illumination as your most beautiful day…in a compact! When you apply with the new Dual Airbrush Foundation brush, take care to tap off the excess before you apply. The brush will do the work for you in laying down the perfect amount of product but you’ll want to make sure you tap off the excess before you get started buffing into your skin! The CC Veil is your hydrating, color-correcting cushion compact liquid foundation. It’s an SPF 50+ coverage & serum, clinically proven to brighten your complexion, improve skin tone evenness and minimize pores & fine lines. This revolutionary beauty fluid will change the way you think of foundation! It’s an ultra-lightweight, breathable fluid formula that gives buildable coverage.

                      Hope this helps!!

                      XOXO

                      Answered on 1/8/2015 by Brand Expert from IT Cosmetics
                    • Brand Expert

                      A:

                      Hi!!!! Thank you for your question!! We are more than happy to assist you today!! Celebration Foundation Illumination is the same award winning formula infused with a blend of anti-aging skin-loving ingredients including the drops of light technology and a natural, youthful luminescence!

                      Both of these foundations are full coverage, created with plastic surgeons to cover skin imperfections but never settle in fine lines and wrinkles. Foundation should never make you look older! Original foundation has a matte finish. Illumination has a subtle radiance. It’s not shiny. It’s not metallic. This full-coverage powder foundation, anti-aging formula treats your skin with hydrolyzed collagen, antioxidants, silk, and aloe, and it gives the skin a soft, candlelit glow. We like to think of Celebration Foundation Illumination as your most beautiful day…in a compact! When you apply with the new Dual Airbrush Foundation brush, take care to tap off the excess before you apply. The brush will do the work for you in laying down the perfect amount of product but you’ll want to make sure you tap off the excess before you get started buffing into your skin!
                      Hope this helps!
                      XOXO

                      Answered on 1/8/2015 by Brand Expert from IT Cosmetics
                  • Q:

                    I'm well into my sixties and have some very deep wrinkle around my mouth, wrinkles on cheeks , and skin that is sagging. Would this or the Your skin but Better CC cream, or the IT-O2 Ultra Repair Liquid Oxygen Foundation be a better choice for me.

                    Thank you
                    Asked on 1/4/2015 by Wee Cheetie

                    1 answer

                    • Brand Expert

                      A:

                      Hello!! We are more than happy to assist you with this today!!! Any of these foundations would be amazing for you! It just more depends on the coverage and look you are going for. CC Cream is full coverage, IT02 is buildable and CC Veil is sheer! They are all anti aging and will be great for your skin's needs! XOXO

                      Answered on 1/12/2015 by Brand Expert from IT Cosmetics
                  • Q:

                    Which has more coverage? This or the cc+ cream
                    Asked on 1/1/2015 by JG

                    1 answer

                    • Brand Expert

                      A:

                      Hi!! Thank you for your question!! We are more than happy to help you with this today!

                      Our CC Cream is your 7-in-1 workhorse! It’s full coverage foundation, brightening color, anti-aging serum, pore minimizing primer, dark spot corrector, moisturizing day cream, plus UVA/UVB broad spectrum physical only SPF 50+ all in one easy step! Infused with cutting edge anti-aging technology, it’s clinically proven to improve skin texture, brightness and increase skin hydration by 179%. This is high-performance skincare with the benefits of color-correcting makeup.



                      Both will leave you with absolutely flawless, beautiful skin. As mentioned before, it really just depends on the look you want! CC Veil is buildable, whereas CC Cream is totally full coverage! Hope this helps!

                      XOXO

                      Answered on 1/9/2015 by Brand Expert from IT Cosmetics
                  • Q:

                    Hello! I am trying to decide between Fair and Light. I have yellow undertones in my skin and I'm usually in the fair to light range. I use Buxom's foundation in Dim The Light. What are the undertones for the fair and light shades in this product?
                    Asked on 12/19/2014 by itgirl

                    1 answer

                    • Staff Reviewer

                      A:

                      Fair features a pink undertone and is ideal for porcelain-to-fair skin tones, while Light features a neutral-to-yellow undertone and is ideal for light skin tones. For you, Light may be the best match!

                      Answered on 12/22/2014 by Staff Expert from ULTA.com
                  • Q:

                    Do you need to apply a primer before using this?
                    Asked on 9/29/2014 by Alicia from United States

                    1 answer

                    • Brand Expert

                      A:

                      Hi!! Thank you for your question and for being an IT Girl!!! We do recommend using a primer such as our No 50 Primer before using the CC Veil Fluid Foundation. Using a primer, helps prepare the skin for the most flawless makeup application!!! This primer is also super hydrating and is made with over 50 good for you, skin loving, anti aging ingredients!!! XOXOX

                      Answered on 9/30/2014 by Brand Expert from IT Cosmetics
                  • Q:

                    I currently use urban decay naked liquid foundation in 4.0 which is a perfect match, What color would you recommend if I want to try It cc+veil foundation?
                    Asked on 9/24/2014 by angie from santa clara

                    1 answer

                  • Q:

                    Is this product a liquid or a powder. If it is a liquid do u need to use a powder as well?
                    Asked on 9/16/2014 by laura0182 from Charleston sc

                    1 answer

                    • Staff Reviewer

                      A:

                      CC+ Veil is a liquid that provides full coverage. Using a setting powder is optional!

                      Answered on 9/16/2014 by Staff Expert from ULTA.com
                  • Q:

                    So many foundation products look yellow. I am a mature customer and need a little color other than yellow. Which shade do you recommend? My skin gets dry in the winter.
                    Asked on 8/29/2014 by A

                    1 answer

                    • Staff Reviewer

                      A:

                      Fair features a subtle pink undertone, while the other shades feature neutral to golden undertones. We recommend testing all shades at your nearest ULTA store to determine your best match:
                      http://www.ulta.com/ulta/stores/storelocator.jsp

                      Answered on 9/2/2014 by Staff Expert from ULTA.com
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