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L'OréalSuperior Preference Mousse Absolue
L'Oréal

Superior Preference Mousse Absolue

Pure Medium Brown 500

Item #: 2270541

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Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
L'OréalSuperior Preference Mousse Absolue
 
2.0

(based on 594 reviews)

23%

of respondents would recommend this to a friend.

Pros

  • Easy to use (104)
  • Effective (43)
  • Good value (37)
  • Lightweight (27)
  • Smells great (16)

Cons

  • Not effective (96)
  • Poor texture (18)
  • Complicated to use (13)
  • Doesn't work (4)
  • Pricey / poor value (4)

Best Uses

  • Women (34)
  • On-the-go (13)
  • Root touch up (3)
    • Reviewer Profile:
    • Brand buyer (92), Budget shopper (51)
    • My Beauty Routine Takes:
    • 30 minutes (89), 10 minutes (33), 1+ hour (27)
    • Was this a gift?:
    • No (57)

Reviewed by 594 customers

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2.0

disappointed

By J

from Livonia, MI

About Me Budget Buyer

Verified Buyer

Pros

  • Easy To Use
  • Good Value
  • Lightweight
  • Not Drippy

Cons

  • Didn't Cover Gray
  • Not Effective
  • Not True Color

Best Uses

    Comments about L'Oréal Superior Preference Mousse Absolue:

    Went on nicely. Had a very strong odor. Left on for 35 minutes but gray was not covered. Color is much darker than what was on box, even for med brown hair. My hair is now darker. I wanted slightly lighter. Will not buy again.

    • My Beauty Routine Takes:
    • 30 Minutes
     
    1.0

    Absolutely Horrible, does not cover roots AT ALL!

    By victoria13

    from Chicago, IL

    Verified Reviewer

    Pros

    • Easy To Use

    Cons

    • Doesn't Color

    Best Uses

      Comments about L'Oréal Superior Preference Mousse Absolue:

      I'm not exaggerating when I say that this is the worst hair dye I've ever used. I usually use the regular Loreal Superior Preference hair dye which I love but I wanted to try this one because it seemed easier to work with. The regular one is more of a liquid and can be really messy. I bought this one in the shade 100 Pure Deep Black.
      The application itself went smoothly. It's easy to apply and there is no mess.
      However, even with the easy application, there is no point in buying this because it does even color your hair! I left it on for an hour and my roots are still showing! And my roots aren't that light. My hair looks exactly the same as before.

      I hate this product. I've never hated a product so much. I'm planning on returning it since I still have a lot left. Hopefully Loreal will discontinue this soon because if the black hair dye in this line didn't cover roots, I can't imagine that any of the others do.

      • My Beauty Routine Takes:
      • 1+ Hour
       
      5.0

      Professional Results

      By Peaches

      from TX

      About Me Brand Buyer

      Verified Buyer

      Pros

      • Easy To Use
      • Good Value

      Cons

        Best Uses

          Comments about L'Oréal Superior Preference Mousse Absolue:

          i had let my hair go gray and after a couple of years of looking old decided to color it again. This covered the gray without looking brassy or harsh. The mousse is easy to use and drips were non existent. I did let it process a little longer than directed. My hair is short and I can get 2 uses from 1 box which makes this about the same price as other products. Friends thought I'd had it done in a salon!

          • My Beauty Routine Takes:
          • 30 Minutes
           
          5.0

          An excellent product and reusable hair color

          By None

          from Evanston, Illinois

          About Me Brand Buyer

          Verified Buyer

          Pros

          • Easy To Use
          • Effective
          • Good Value
          • Nice Shine

          Cons

          • None

          Best Uses

          • When you need it

          Comments about L'Oréal Superior Preference Mousse Absolue:

          It is easy to use and not as messy as many hair colors

          • My Beauty Routine Takes:
          • 30 Minutes
           
          5.0

          I am in love with this product.

          By Sherry

          from Lakeland, FL

          Verified Buyer

          Pros

          • Easy To Use
          • Effective

          Cons

            Best Uses

              Comments about L'Oréal Superior Preference Mousse Absolue:

              I use every few weeks all over and periodically for touch-ups. No mess and I love that. The mousse doesn't run during the application.

              • My Beauty Routine Takes:
              • 30 Minutes
               
              4.0

              so easy and great color

              By Linda H

              from Fuquay Varina NC

              About Me Budget Buyer

              Verified Buyer

              Pros

              • Easy To Use
              • Effective

              Cons

                Best Uses

                • Women

                Comments about L'Oréal Superior Preference Mousse Absolue:

                Easy to use. Goes on white and turns to color!

                • My Beauty Routine Takes:
                • 10 Minutes
                 
                1.0

                Disappointed with this usually very reliable brand!

                By netchik

                from Saint Augustine, Florida

                About Me Brand Buyer

                Verified Reviewer

                Pros

                • None

                Cons

                • Lots
                • Messy
                • No Color Results
                • Not Effective

                Best Uses

                • Never

                Comments about L'Oréal Superior Preference Mousse Absolue:

                Booooo!!!! Shame on you Loreal for marketing and selling this new product!!! It does not work!!! I was all excited about the idea of a reusable hair color product. I am a well-versed at-home colorist, and can usually rely on the Loreal brand to deliver great hair color results. But not this time!! I got NO COLOR RESULTS even though it looked like it was processing!!! I even left it on longer than necessary. I saw no color change on any of my hair!!
                This stuff is useless!!! Do not buy it!!

                 
                1.0

                Disappointing

                By Tigresa

                from Boca Raton, florida

                About Me Brand Buyer

                Pros

                • Easy To Use
                • Smells Great

                Cons

                • Not Effective

                Best Uses

                • Oily Skin
                • On-the-go

                Comments about L'Oréal Superior Preference Mousse Absolue:

                I always loved L'Oreal. And have been using it for years. I was very excited about the superior preference absolue mousse. But, unfortunately when I used it, not only did not cover the gray, but, as I never received a guide instruction, I ended up using the whole thing because I didn't know whether or not the "reusable" meant that I could use it again on the same day, if it didn't work the first time. And, I had to use it to keep covering the gray anyway. So, I will probably go back to the old way when I, myself mixed it.

                • My Beauty Routine Takes:
                • 10 Minutes
                 
                1.0

                Does not last long for coverage

                By sonja

                from pennsylvania

                Verified Reviewer

                Pros

                  Cons

                  • Not Effective

                  Best Uses

                    Comments about L'Oréal Superior Preference Mousse Absolue:

                    The product is too strong if you do not mix well with the two forms coming out of spout. It did tingled on my scalp. Worry it was damaging my hair.

                    (1 of 1 customers found this review helpful)

                     
                    1.0

                    One Star is Too Many

                    By Haloseeker

                    from Cincinnati

                    About Me Brand Buyer

                    Verified Reviewer

                    Pros

                      Cons

                      • Complicated To Use
                      • Not Effective
                      • Poor Texture

                      Best Uses

                      • Looks Good In The Garbage

                      Comments about L'Oréal Superior Preference Mousse Absolue:

                      I was so disappointed. This didn't work on my grays at all. What a waste of time, effort and money. Don't bother!

                      • My Beauty Routine Takes:
                      • 1+ Hour

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