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L'OréalSuperior Preference Mousse Absolue

L'Oréal

Superior Preference Mousse Absolue

Pure Medium Brown 500

Item #: 2270541 Size: 3.2 oz

L'Oréal introduces the first reusable automatic hair color, Superior Preference Mousse Absolue. Absolute color perfection at the push of a button. Automatic, Reusable Color: With just one push, the perfect ratio of color and activator crème is automatically mixed for an easy application. This no-mix, reusable system keeps color fresh and allows for seamless root touch ups or multiple applications on shorter hair as soon as you are ready to re-color.

Fresh, Brilliant, Multi-Tonal Color: These high-performance dyes are kept in their original state and preserved from light, maintaining their peak power, releasing it only at the last moment when diffused into the foam. Color is fresh, powerful and brilliant, adding luminous layers of multi-tonal color and mirror shine to every strand. Grays are covered beautifully.

Absolute Convenience: No-mix, non-drip mousse allows for a no-mess application even on hard-to-reach areas. As easy to apply as shampoo with a diffuser to target roots for a seamless root touch up. Up to 8 weeks of color vibrancy*. *When using system of shampoo and conditioner vs. non-conditioning shampoo.

Absolute Wear: Use the exclusive Care Supreme Conditioner with Anti-Oxidant and UV Filter week after week for soft, silky and shiny hair. This carton contains: 1 Color Mousse Product, 1 Diffuser Applicator, 1 Care Supreme Conditioner, 1 User Guide & 2 pairs of high-quality gloves.



Colorant/Colourant: Aqua/Water/Eau, Trideceth-2 Carboxamidemea, Propylene Glycol, Hexylene Glycol, PEG-2, Oleamine, Polyglyceryl-4 Oleyl Ether, Oleyl Alcohol, Alcohol Denat, Ammonium Hydroxide, Polyglyceryl-2 Oleyl Ether, Propane, Oleic Acid, Sodium Diethylaminopropyl Cocoa-Spartamide, Butane, 2,4 Diaminophenoxyethanol HCl, m-Aminophenol, Sodium Metabisulfite, Eugenol, Thiogly-Cerin, Toluene-2,5 Diamine, Ammonium Acetate, Pentasodium Pentetate, N,N-BIS(2-Hydroxyethyl)-p-Phentlenediamene Sulfate, Linalool, Isobutane, Alpha-Isomethyl Ionone, Parfum/Fragrance, Resorcinol, Citronellol, Erythorbic Acid Fil D159542/7.

Developer/Revelateur: Aqua/Water/Eau, Hydrogen Peroxide, Butane, Ceteryl Alcohol, Isobutane, Propane, Sodium Stannate, Trideceth-2 Carboxamide MEA, Pentasodium Pentetate, Phosphoric Acid, Ceteareth-25, Tetrasodium Pyrophosphate, Glycerin, Fil D55575/4.

Care Supreme Conditioner/Soin Sublimateur De Couleur: Aqua/Water/Eay, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera/CandelillaWax/Cire De Candelilla, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Alcohol Denat, Lecithin, Tocopherol, Sodium PCA, Oleth-10, PPG-5-Ceteth-20, Ethylhexyl Salicylate, Trideceth-6, Chlorhexidine Dihydro-Chloride, Limonene, Camelina Sativa Oil/Camelina Sativa Seed Oil, Linalool, Benzyl Alcohol, Benzyl Benzoate, Phosphoric Acid, Parfum/Fragrance, Geraniol, Disodium Cocoamphodipropionate, Cetrimonium Chloride, Butylphenyl Methyl-propional, Citronellol, Hexyl Cinnamal, Mayl Cinnamal, Fil D158454/4.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
L'OréalSuperior Preference Mousse Absolue
 
2.1

(based on 702 reviews)

27%

of respondents would recommend this to a friend.

Pros

  • Easy to use (156)
  • Effective (58)
  • Good value (50)
  • Lightweight (36)
  • Smells great (24)

Cons

  • Not effective (113)
  • Poor texture (23)
  • Complicated to use (14)
  • Messy (8)
  • Smells bad (8)

Best Uses

  • Women (46)
  • Touch ups (17)
  • Graying hair (15)
  • On-the-go (15)
  • Thick hair (7)
    • Was this a gift?:
    • No (57)
    • Commitment To Color:
    • Permanent (31), Semi-permanent (4)
    • Reviewer Profile:
    • Brand buyer (115), Budget shopper (63), Beauty conscious (19), Survivalist / minimalist (9), Product junkie (8)
    • My Beauty Routine Takes:
    • 30 minutes (112), 10 minutes (42), 1+ hour (30)

Reviewed by 702 customers

Displaying reviews 1-10

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1.0

I'll never purchase this product again.

By jarrett622

from Galax, Va.

About Me Product Junkie

Verified Reviewer

Pros

    Cons

    • Color Misrepresented
    • Didn't Cover Grey
    • Difficult To Use
    • Doesn't Last

    Best Uses

      Comments about L'Oréal Superior Preference Mousse Absolue:

      The concept of this product is awesome. Especially the idea of being able to reuse what was left after the first application. Too bad it doesn't live up to its own hype. It wasn't too difficult to use. However, that's the only positive thing I can say for it. The color on the box is no-where near what my hair looked like after coloring. It hardly covered anything at all and forget about covering the grey hair. Actually mine is silver rather than grey and not a whole lot of it to begin with. I was very disappointed with this product and will not purchase it again. In fact I'd dearly love to get my money back to purchase something that *will* work.

      • Commitment To Color:
      • Permanent
       
      1.0

      Waist of money

      By Bamboojunkie

      from Fort Lauderdale, Fl

      About Me Beauty Conscious

      Verified Buyer

      Comments about L'Oréal Superior Preference Mousse Absolue:

      I hate the fact had to apply it twice to get it to activate .. Bottle uncomfortable to use and then have to keep shaking it.. Never again I'll stike to my bottle

      • Commitment To Color:
      • Semi-Permanent
       
      1.0

      Save your money

      By jan nj

      from sewell, nj

      About Me Beauty Conscious

      Verified Reviewer

      Pros

        Cons

        • Doesn't Last

        Best Uses

          Comments about L'Oréal Superior Preference Mousse Absolue:

          I have used Loreal Hair Color for years and thought I would give this a try. I have thick curly hair that is very gray in the front. It did not cover my gray at all.

           
          5.0

          So easy to use

          By Graying gracefully

          from North Carolina

          About Me Minimalist

          Verified Buyer

          Pros

          • Covers Gray
          • Easy To Use
          • Gentle
          • Great Color
          • Long-Lasting
          • Natural Look
          • Versatile

          Cons

            Best Uses

            • Graying Hair
            • New Look
            • Thicker Hair
            • Touch Ups

            Comments about L'Oréal Superior Preference Mousse Absolue:

            Third time purchaser. Easy to use. Good color distribution and enough for touch up.

            • Commitment To Color:
            • Permanent
             
            2.0

            The first time I used ...

            By faithful2faith

            from Undisclosed

            Comments about L'Oréal Superior Preference Mousse Absolue:

            The first time I used Loreal it was great. the color was wonderful. The second time I went to use the Loreal preference mousse absolute, in the middle of doing my roots I ran out of mousse. It also didn't look like it was coming out evenly. I really wish there was some kind of thing on here to let me know how much was left. I now I have half my head done and I will have to wash it out so I can go get more. Very disappointed the was only the second time I used it and I have short hair.

            (1 of 1 customers found this review helpful)

             
            5.0

            Fabulous Color & Ease!

            By Chanel Babe

            from Indian Harbour Bch FL

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Been Using For 2 Yrs
            • Easy To Use
            • Gentle
            • Great Color
            • Great Conditioning
            • Great For Touch Up
            • Has Highs And Low Lites
            • Long-Lasting
            • Natural Look
            • Non-drip 2-3 Application
            • So Natural Looking

            Cons

              Best Uses

                Comments about L'Oréal Superior Preference Mousse Absolue:

                Tried 2 yrs ago and haven't used any thing else since! Terrific 2-3 applic. Per can. Amazing color! No harsh smell. Try it! You will love it!

                • Commitment To Color:
                • Permanent

                (1 of 1 customers found this review helpful)

                 
                1.0

                Bad Coverage

                By Al

                from Georgia

                About Me Product Junkie

                Pros

                  Cons

                  • Color Misrepresented
                  • Messy
                  • Smells Bad
                  • Too Harsh

                  Best Uses

                    Comments about L'Oréal Superior Preference Mousse Absolue:

                    My hair was already a lighter red from a faded dye. This is a spiced deep red that I usually go for, but my hair is just a dim brown! Not only brown, but my roots were not colored at all! I have blonde roots, and it is definitely noticeable. Overpriced and doesn't work.

                    • Commitment To Color:
                    • Permanent
                     
                    1.0

                    I hated this I ended up ...

                    By Stacy333

                    from Undisclosed

                    Comments about L'Oréal Superior Preference Mousse Absolue:

                    I hated this I ended up buying 3 boxes of hair dye. On the box it says one box for long hair. I had to re dye it within that same day. 2 boxes the first time. One more to redye it. And it still didn't color my hair right patches of blonde everywhere. And I did all the directions correctly. Hair is a very important thing on a woman. I'm ashamed of this. I love this brand so much this was just a disaster!

                    (1 of 1 customers found this review helpful)

                     
                    1.0

                    Grey coverage??

                    By Some grey & under 50

                    from Florida

                    About Me Minimalist

                    Verified Reviewer

                    Pros

                    • Easy Not Messy

                    Cons

                    • My Grey Is Still Grey Wh

                    Best Uses

                      Comments about L'Oréal Superior Preference Mousse Absolue:

                      It didn't cover my grey at all. Was nothing less than a 1 star for a choice or I would have chosen no stars! Loved Loreal for years. What the heck happened??

                      (2 of 2 customers found this review helpful)

                       
                      1.0

                      DIDN'T COLOR MY HAIR

                      By sng2

                      from gig harbor, wa

                      Pros

                      • Easy To Use

                      Cons

                        Best Uses

                          Comments about L'Oréal Superior Preference Mousse Absolue:

                          Followed instructions however did not color any of my gray. Great product idea however doesn't appear to work.

                          • Commitment To Color:
                          • Permanent

                          Displaying reviews 1-10

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