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Too FacedShadow Insurance Primer
Too Faced

Shadow Insurance Primer

Item #: 2154464

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Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Too FacedShadow Insurance Primer
 
4.6

(based on 748 reviews)

92%

of respondents would recommend this to a friend.

Pros

  • Long lasting (629)
  • Easy to apply (589)
  • Smooth look (449)
  • Easy removal (292)
  • Blends well (201)

Cons

  • Creases (34)
  • Fades (25)
  • Difficult to apply (16)
  • Difficult removal (15)
  • Smudges (11)

Best Uses

  • Everyday (636)
  • Going out (360)
  • Sensitive eyes (208)
  • Travel (203)
  • Smokey effect (33)
    • Reviewer Profile:
    • Classic style (283), Natural style (271), Trendy style (156)
    • Skin Tone:
    • Fair (232), Medium (167), Deep (10)

Reviewed by 748 customers

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Displaying reviews 1-10

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5.0

BEST PRIMER

By Elizabeth

from Denton, TX

About Me Classic Style

Pros

  • Easy Removal
  • Easy To Apply
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

    • Everyday
    • Going Out
    • Sensitive Eyes
    • Travel

    Comments about Too Faced Shadow Insurance Primer:

    This is the best primer I've ever used! My eyeshadow stays on all day with no fading or creasing! I've even slept with it on, showered the next morning, and it STILL looked great! (which by the way for the sake of your skin I don't recommend but lets be honest, it happens) Anyways, GO BUY IT! It will change your life.

    • Skin Tone:
    • Fair
     
    5.0

    Perfection!

    By Cynthia

    from Corona, CA

    About Me Natural Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy Removal
    • Easy To Apply
    • Long Lasting
    • Smooth Look

    Cons

      Best Uses

      • Everyday

      Comments about Too Faced Shadow Insurance Primer:

      Love, love, love this product! It keeps my eye makeup looking great until I take it off. It makes my eyeshadow colors look as beautiful on my eyelids, as they do on my pallets. I highly recommend this product.

      • Skin Tone:
      • Fair
       
      5.0

      Best shadow primer ever

      By Fitness Jen

      from Atlanta, GA

      About Me Natural Style

      Pros

      • Blends Well
      • Easy Removal
      • Easy To Apply
      • Good Colors
      • Good Pigmentation
      • Good Variety of Colors
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday
        • Going Out

        Comments about Too Faced Shadow Insurance Primer:

        My face is very oily especially on my forehead. Without this primer the oil gets into my eyes. With the primer no oil and my eye shadow stays on all day! Eye shadow even stays on while I'm working out which I do for a living. Even if I'm in a no make up mood I still put on the primer. And it lasts for months.

        • Skin Tone:
        • Medium
         
        5.0

        My one and only shadow primer

        By Adriana

        from Chicago

        About Me Trendy Style

        Verified Buyer

        Pros

        • Easy Removal
        • Easy To Apply
        • Long Lasting
        • Smooth Look

        Cons

          Best Uses

          • Everyday

          Comments about Too Faced Shadow Insurance Primer:

          I only use this shadow primer. Have been using it for years and I love it. My eye shadows never crease and the tube lasts months.

          • Skin Tone:
          • Fair
           
          5.0

          Love it!

          By Amberline

          from Modesto, CA

          About Me Classic Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy Removal
          • Easy To Apply
          • Long Lasting
          • Smooth Look

          Cons

            Best Uses

            • Everyday
            • Sensitive Eyes

            Comments about Too Faced Shadow Insurance Primer:

            Awesome shadow primer, and doesn't cause me sensitivity at all. I have used Urban Decay shadow primer, it caused sensitivity for me. This is a very good product.

            • Skin Tone:
            • Fair
             
            5.0

            best I've used

            By Pam

            from Biloxi

            About Me Trendy Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy Removal
            • Easy To Apply
            • Eyeshadow Stays
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Everyday
              • Going Out
              • Sensitive Eyes
              • Travel

              Comments about Too Faced Shadow Insurance Primer:

              Shadow insurance is amazing. It keeps my shadow looking great all day. It doesn't crease or flake off. The best shadow primer I have found. Its so good I'm not even looking for another brand

              • Skin Tone:
              • Fair
               
              5.0

              LOVE!

              By Not Usually a Reviewer

              from My Own Little World

              About Me Natural Style

              Verified Buyer

              Pros

              • Really works

              Cons

                Best Uses

                  Comments about Too Faced Shadow Insurance Primer:

                  I tried other eyeshadow primers and they didn't work so I was hesitant to try yet another one. So glad I tried this one! This one actually works! My eyeshadow stays in place - instead of fading and gathering in one spot in the crease of my eyelid. Thrilled!

                  • Skin Tone:
                  • Fair
                   
                  5.0

                  My Favorite Eye Primer

                  By Kathryn laughs

                  from Yucaipa, CA

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Easy Removal
                  • Easy To Apply
                  • Long Lasting
                  • Smooth Look

                  Cons

                    Best Uses

                    • Everyday
                    • Going Out
                    • Sensitive Eyes
                    • Travel

                    Comments about Too Faced Shadow Insurance Primer:

                    As my subject says this is my all time favorite primer. It blends well with my skin tone and holds my eye shadow for many hours.

                    I tend to apply it about 15 minutes before applying eye shadows, so it dries completely before application. Otherwise, I feel like my eye lid is sticking to itself.

                    • Skin Tone:
                    • Fair
                     
                    5.0

                    the best shadow primer I have ever used

                    By Marie

                    from Ocklawaha Florida

                    Verified Buyer

                    Pros

                    • Blends Well
                    • Easy Removal
                    • Easy To Apply
                    • Long Lasting

                    Cons

                      Best Uses

                        Comments about Too Faced Shadow Insurance Primer:

                        I use it every time I use shadow, and it never fails me it's wonderful product keeps your shadow in place all day until your ready to take it off and it's easy to remove. Love it!

                         
                        5.0

                        Great Product

                        By wxxifan

                        from West Henrietta, NY

                        About Me Classic Style

                        Pros

                        • Blends Well
                        • Easy Removal
                        • Easy To Apply
                        • Good Colors
                        • Good Pigmentation
                        • Long Lasting
                        • Smooth Look

                        Cons

                          Best Uses

                          • Everyday
                          • Going Out
                          • Travel

                          Comments about Too Faced Shadow Insurance Primer:

                          I got my tube in the Too-Faced eye shadow pallet that I ordered online from Ulta. I tried it for the first time yesterday and I love it!!! A little goes a long way, it is light weight and non-greasy. Made a difference in the application of my eye shadows and liner! I'm going to have to try it on my eyebrows as was suggested by another reviewer! I like that it comes in small tube as it makes it easier to squeeze out less. Coverage is good, a little goes a long way.

                          • Skin Tone:
                          • Medium

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                          Q&A

                          Product Q&A

                          Do you have questions about this product?

                          Get answers from in-house experts.

                          4 Questions | 4 Answers
                          Displaying questions 1-4
                          • Q:

                            Does the primer have a color?
                            Asked on 9/18/2014 by Kel from Grand Rapids, Michigan

                            1 answer

                            • Staff Reviewer

                              A:

                              This product has a nude tint that, once applied, dries down to a colorless finish. It is suitable for all skin tones.

                              Answered on 9/19/2014 by Staff Expert from ULTA.com
                          • Q:

                            I've had this product for about a year unused cause I was still using another primer product. Will I still be able to use it since it has been unopened all this time??
                            Asked on 9/16/2014 by Ashadash from Missouri

                            1 answer

                            • Staff Reviewer

                              A:

                              The shelf life on Shadow Insurance is 36 months, so it should be fine.

                              There will possibly be a little oiliness when the product is first squeezed due to the heating and filling process, but this does go away and is not a sign that the product is old.

                              Answered on 9/22/2014 by Staff Expert from ULTA.com
                          • Q:

                            How about eyeliner? Does it help that stay on also?
                            Asked on 8/24/2014 by Renee from 14006

                            1 answer

                            • Staff Reviewer

                              A:

                              Yes, Too Faced Shadow Insurance Primer extends the wear of your eyeliner, too!

                              Answered on 8/27/2014 by Staff Expert from ULTA.com
                          • Q:

                            How many fluid ounces does this contain?
                            Asked on 3/29/2014 by Lizzyh

                            1 answer

                            • Staff Reviewer

                              A:

                              This product's size is 0.35 oz.

                              Answered on 3/31/2014 by Staff Expert from ULTA.com
                          Displaying questions 1-4

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