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Too FacedShadow Insurance Primer
Too Faced

Shadow Insurance Primer

Item #: 2154464

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Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Too FacedShadow Insurance Primer
 
4.6

(based on 687 reviews)

92%

of respondents would recommend this to a friend.

Pros

  • Long lasting (579)
  • Easy to apply (537)
  • Smooth look (411)
  • Easy removal (265)
  • Blends well (170)

Cons

  • Creases (32)
  • Fades (23)
  • Difficult to apply (15)
  • Difficult removal (14)
  • Smudges (11)

Best Uses

  • Everyday (588)
  • Going out (331)
  • Sensitive eyes (190)
  • Travel (184)
  • Smokey effect (33)
    • Reviewer Profile:
    • Classic style (261), Natural style (246), Trendy style (146)
    • Skin Tone:
    • Fair (204), Medium (140), Deep (9)

Reviewed by 687 customers

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Displaying reviews 1-10

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4.0

a little goes a long way

By Teeders

from Colorado

About Me Natural Style

Pros

  • Blends Well
  • Good Colors
  • Good Pigmentation
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

    • Everyday
    • Going Out
    • Travel

    Comments about Too Faced Shadow Insurance Primer:

    A tiny amount goes a long for each eye, when I say tiny I mean there's barely any product on your finger/brush. If it's separated(happens the longer it's been open/not used.) then shake the bottle like you would an old school thermometer to remix it (with the lid on of course) and try again or you could gently "massage" the tube to mix it.

    I believe the expiration is twelve months. If it smells off it should be thrown away. That's my rule for any make up product. This originally smells clay like in my opinion. If you apply too much then your eyeshadow will crease. Overall I like this primer, it's silky and doesn't dry out and become powdery on my eyelid like a few drugstore primers.

    • Skin Tone:
    • Fair
     
    5.0

    Don't go a day without it!

    By Samantha

    from East Brunswick

    About Me Classic Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy Removal
    • Easy To Apply
    • Smooth Look

    Cons

      Best Uses

      • Everyday

      Comments about Too Faced Shadow Insurance Primer:

      I first use moisturizer, foundation, and then I apply this to my eye lids. I then put often 2 different color eye shadows on my entire lid. They never crease, and often I go to bed without washing my face and the eye shadow is still there looking great! It washes off entirely too in the shower or I use makeup removing face wipes.

      • Skin Tone:
      • Fair
       
      5.0

      great product

      By ninjalotus

      from 505 burque

      About Me Trendy Style

      Verified Buyer

      Pros

      • Stays For A Long Time
      • Works Great With Oily Ski
      • Works well

      Cons

      • It's 20 Dollars Lol
      • It's 20 Lol

      Best Uses

      • Always A Good Use

      Comments about Too Faced Shadow Insurance Primer:

      I use it with my eyeshadow and with bright colors I use my milk pencil

      • Skin Tone:
      • Medium
       
      3.0

      good, but seperated

      By Luna

      from San Francisco, CA

      About Me Natural Style

      Pros

      • Blends Well

      Cons

      • Difficult To Apply

      Best Uses

      • Everyday

      Comments about Too Faced Shadow Insurance Primer:

      The product separated on me, one part is the creamy pigment, the other part a clear liquid. I have to mix the primer between my fingers before i apply, to mix the two parts, which is annoying. It also has a weird scent. I don't know if it is normal for the product or if it is due to the fact that mine separated. It may be a dud, but i won't repurchase again in case I get another dud. It still functions well as a eye primer, keeping my eyeshadows vibrant and long lasting. It is also easy to blend onto the lid. Overall, good primer, but funky scent and separation of product, so i will try a different eye primer next time.

      • Skin Tone:
      • Fair
       
      5.0

      Best Product Ever

      By Happy Nana

      from South Carolina

      About Me Natural Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday

        Comments about Too Faced Shadow Insurance Primer:

        I always had a problem with my eyeshadow creasing and I would try different brands of products that are supposed to prevent creasing but none of them worked. My daughter told me about this and I tried it and was immediately impressed with the results. My eyeshadow never creases.

        • Skin Tone:
        • Medium
         
        4.0

        For the price it's worth it.

        By KJnoir

        from WA

        About Me Natural Style

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Long Lasting
        • Smooth Look

        Cons

          Best Uses

          • Everyday
          • Going Out

          Comments about Too Faced Shadow Insurance Primer:

          I'm not one to use eyeshadow often because it always fades and creases on me, making it not that worthwhile to wear eyeshadow. The Too Faced eyeshadow primer helps ALOT with that. Little to no creasing even after 4 hours and no fade by then. Only if I rub my eyelids vigorously does some come off, even then it still adheres well.

          I also love to use it by itself just for the matte effect it gives on my eyelids. Great if you want to wear red lipstick with noting on the eye or simply eyeliner with it. Helps eyeliner stay on better too!

          • Skin Tone:
          • Fair
           
          5.0

          HAPPY

          By CORI THE OCCASIONAL MAKEUP WEARER

          from LONG BEACH, CA

          About Me Natural Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Good Pigmentation
          • Good Variety of Colors
          • Long Lasting

          Cons

          • Difficult Removal

          Best Uses

          • Everyday

          Comments about Too Faced Shadow Insurance Primer:

          I HAD A BIG PROBLEM WITH EYESHADOW CREASEING BUT NOT ANYMORE AFTER USING THIS PRODUCT!!!

          • Skin Tone:
          • Fair

          (1 of 1 customers found this review helpful)

           
          5.0

          Best for your $$

          By Bees Mom

          from Idaho

          Pros

          • Easy Removal
          • Easy To Apply
          • Long Lasting
          • Smooth Look

          Cons

            Best Uses

            • Everyday
            • Going Out
            • Safe With Contact Lenses
            • Sensitive Eyes
            • Travel

            Comments about Too Faced Shadow Insurance Primer:

            This small package lasts forever, even with daily use. You can apply shadow right away and it stays until you take it off. Despite its staying power, it removes easily. No irritations in years of use daily. Makes even drugstore brands/ inexpensive shadows stay on & look beautiful, even,and true to pigment.

            • Skin Tone:
            • Fair

            (1 of 1 customers found this review helpful)

             
            4.0

            My favorite primer

            By lovemylambo

            from Grand Junction, CO

            About Me Trendy Style

            Pros

            • Easy To Apply
            • Good Pigmentation
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Everyday
              • Going Out

              Comments about Too Faced Shadow Insurance Primer:

              I like this primer, a little bit goes a long way, and works! I am pleased with this product!

              • Skin Tone:
              • Fair
               
              5.0

              Love it!

              By Susan, Mom, teacher, friend

              from Seneca, SC

              About Me Classic Style

              Verified Buyer

              Pros

              • Blends Well
              • Does what it says
              • Easy Removal
              • Easy To Apply
              • Keeps Eye Shadow Fresh
              • Long Lasting
              • Smooth Look

              Cons

              • None

              Best Uses

              • Everyday
              • For Those Long Days

              Comments about Too Faced Shadow Insurance Primer:

              I'm very busy and my days are long. Shadow Insurance keeps my eye shadow looking fresh all day!

              • Skin Tone:
              • Fair

              Displaying reviews 1-10

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              Q&A

              Product Q&A

              Do you have questions about this product?

              Get answers from in-house experts.

              2 Questions | 2 Answers
              Displaying questions 1-2
              • Q:

                How about eyeliner? Does it help that stay on also?
                Asked on 8/24/2014 by Renee from 14006

                1 answer

                • Staff Reviewer

                  A:

                  Yes, Too Faced Shadow Insurance Primer extends the wear of your eyeliner, too!

                  Answered on 8/27/2014 by Staff Expert from ULTA.com
              • Q:

                How many fluid ounces does this contain?
                Asked on 3/29/2014 by Lizzyh

                1 answer

                • Staff Reviewer

                  A:

                  This product's size is 0.35 oz.

                  Answered on 3/31/2014 by Staff Expert from ULTA.com
              Displaying questions 1-2

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