ULTA
  • Home
  • / Makeup
  • / Eyes
  • / Eye Liner
  • / Liquid Eyeliner
AlmayLiquid Eyeliner

Almay

Liquid Eyeliner

Precise Black

Item #: 1012219

Options

Water-resistant formula lasts up to 16 hours without irritation. Unique "inkwell" design delivers fresh color every time. Flex-tip applicator provides mistake-proof control. Hypoallergenic. Ophthalmologist tested.
With cap tightly closed, shake before each application to allow the mixing beads inside to thoroughly blend the formula. Apply close to base and lashes, above upper lashes and below lower lashes. Press very lightly for finest line, increase pressure for a more dramatic effect.

Precautions: Never use any eye cosmetic if your eye is injured, irritated, infected, or scratched. Consult an eye doctor immediately in case of injury. To safeguard Almay purity, always handle and apply in a careful and sanitary manner. Do not add anything to the eyeliner. Do not share with others.
Aqua ((Water) Eau), Propylene Glycol, Triethanolamine, Oleyl Alcohol, Magnesium Aluminum Silicate, Stearic Acid, Xanthan Gum, Glyceryl Stearate, Hectorite, Cellulose, Acrylates/C-10-30 Alkyl Acrylate Crosspolymer, Isopropylparaben, Butylparaben, Isobutylparaben. May Contain: Iron Oxides (CI 77491, 77492, 77499), Mica (CI 77019), Titanium Dioxide (CI 77891), Ultramarines (CI 77007).

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
AlmayLiquid Eyeliner
 
4.2

(based on 180 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (130)
  • Glides on smoothly (118)
  • Long-lasting (113)
  • Easy removal (111)
  • Doesn't run (89)

Cons

  • Smudges or runs (29)
  • Fades throughout day (16)
  • Difficult to apply (15)
  • Bad color (4)
  • Difficult to remove (3)

Best Uses

  • Everyday (130)
  • Thin defined line (92)
  • Going out (88)
  • Thicker line (77)
  • Smoky look (37)
    • Reviewer Profile:
    • Classic style (74), Trendy style (47), Natural style (42)

Reviewed by 180 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
4.0

Love that it's Hypoallergenic

By Hockey Mom

from Racine, WI

About Me Classic Style

Verified Buyer

Pros

  • Easy Removal
  • Easy To Apply
  • Glides On Smoothly

Cons

  • Smudges or Runs

Best Uses

  • Everyday
  • Going Out
  • Smoky Look
  • Thin Defined Line

Comments about Almay Liquid Eyeliner:

Goes on great. Can make as thin or as thick of a line as you want. I can only wear Hypoallergenic and finding a liguid option isn't easy. I wear it on my upper and lower eyelid and it stays on all day but do get a little smugging under my eyes by end of the day. Would like the product to last longer.

 
5.0

my number one beauty product

By adoreaurora

from San Angelo, TC

About Me Trendy Style

Verified Buyer

Pros

  • Easy To Remov
  • Long Lasting

Cons

    Best Uses

    • Everyday Use

    Comments about Almay Liquid Eyeliner:

    ive been using this product for almost 7 years now. ive always done the cat eye and ive always used this almay liquid liner. i love the dark color, i love the matte finish it dries with. i love how easy it is to put on. i love the brush it comes with to apply. this is my one beauty product ive never changed. and at the end of the day, it comes off easy with soap and eater.

     
    5.0

    i would buy this again

    By FAB

    from Adrian, MI

    About Me Natural Style

    Verified Buyer

    Pros

    • Bold Color
    • Doesn't Run
    • Easy Removal
    • Easy To Apply
    • Long-Lasting

    Cons

      Best Uses

      • Everyday

      Comments about Almay Liquid Eyeliner:

      I use the product everyday.
      Everything is great about it. I haven't found one thing i dislike.

       
      3.0

      Not Impressed

      By J-me

      from Norman, Ok

      About Me Trendy Style

      Pros

      • Easy Removal
      • Easy To Apply
      • Glides On Smoothly

      Cons

      • Smudges or Runs

      Best Uses

        Comments about Almay Liquid Eyeliner:

        I got this because my eyes tend to water, especially when I'm outside. The packaging says "Water Resistant" which is why I got it. But once my eyes started to water, the eyeliner started to run. It wasn't very resistant at all. I was highly disappointed.

         
        3.0

        Not what I expected

        By mtzrdz

        from Pearland TX

        About Me Classic Style

        Verified Buyer

        Pros

        • Bold Color
        • Doesn't Run
        • Easy Removal

        Cons

        • Difficult To Apply

        Best Uses

        • Everyday

        Comments about Almay Liquid Eyeliner:

        Though I love the color and it definitely is long lasting. I did not like that the brush itself was hard. It did not glide on in a swift application. I had to dip the applicator back four times to get enough black eyeliner to use on each eye. I do not like a thick line just a swift thin line with a little wing at the end. Needless to say I will not be buying this again and do not recommend it.

         
        1.0

        NO

        By Beautybarbie

        from Wv

        About Me Natural Style

        Verified Reviewer

        Pros

          Cons

          • Difficult To Apply
          • Difficult to Remove
          • Smudges or Runs

          Best Uses

            Comments about Almay Liquid Eyeliner:

            Purchased this product to use for a simple winged/cat eyeliner. All I can say is don't bother with this product if that's your goal! The applicator is terrible so I attempted to use it with a brush I already owned and it still didn't do the trick. Also if you use on your water line or get anywhere near your actual eye the product will clump up and be all over your eyeball. This product hair did not perform the way I anticipated.

             
            5.0

            Great color and applys easily

            By CallieTexas

            from Dallas TX

            About Me Classic Style

            Verified Buyer

            Pros

            • Bold Color
            • Doesn't Run
            • Easy Removal
            • Easy To Apply
            • Glides On Smoothly
            • Long-Lasting

            Cons

              Best Uses

              • Everyday
              • Smoky Look
              • Thicker Line
              • Thin Defined Line

              Comments about Almay Liquid Eyeliner:

              I've tried MANY eyeliners! I always come back to this one because it is easy to use, doesnt run or smear, and I love the color and the applicator.

               
              1.0

              I don't recommend this eyeliner.

              By gma

              from Thornton, CO.

              About Me Classic Style

              Verified Buyer

              Pros

                Cons

                • Difficult To Apply

                Best Uses

                  Comments about Almay Liquid Eyeliner:

                  I will not buy this eyeliner again. It is difficult to apply in a smooth line and the brush is hard.

                   
                  5.0

                  I would buy this product again and again.

                  By Cathy

                  from Iowa Park, Texas

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Doesn't Run
                  • Easy To Apply
                  • Glides On Smoothly
                  • Long-Lasting

                  Cons

                    Best Uses

                    • Everyday
                    • Thin Defined Line

                    Comments about Almay Liquid Eyeliner:

                    I love this product!!! So thankful the sales lady told me about it!!!!!

                     
                    5.0

                    Best Eyeliner

                    By Makeup Guru

                    from Colorado Springs, CO

                    About Me Classic Style

                    Verified Buyer

                    Pros

                    • Bold Color
                    • Doesn't Run
                    • Easy Removal
                    • Easy To Apply
                    • Glides On Smoothly
                    • Long-Lasting

                    Cons

                      Best Uses

                      • Everyday
                      • Going Out
                      • Thicker Line
                      • Thin Defined Line

                      Comments about Almay Liquid Eyeliner:

                      I usually buy big brand products and I finally decided to try this eyeliner one day and have been addicted to it ever since. It doesn't clump up or comes off easily. The color is very bold and the liner application it comes with is easy to use.

                      Displaying reviews 1-10

                      Back to top

                      Previous | Next »