Skip Content
ULTA
  • Home
  • / Hair
  • / Hair Color
  • / U Color Italian Demi Color Kit
Umberto U Color Italian Demi Color Kit

Umberto

U Color Italian Demi Color Kit

1.0 Natural Black

Item #: 2216476

Buy 1, get 1 at 50% off! Add 2 items to qualify!

Introducing real Italian color developed by master colorist Umberto of Beverly Hills in this ready-to-use kit. Available in 12 hair color shades.

Kit includes:
  • 2 Sachet Packets, each with Color, Developer and Equalizer.
  • Latex Gloves.
  • Mini Detail Brush.
  • 1 Sachet Packet of U Shampoo, U Conditioner and U Renew Masque.
  • Illustrated Instructions.
.
Fold the packet so that color is sandwiched between the developer and equalizer. SNIP (cut along the dotted line), SQUEEZE (directly onto dry hair), SMOOSH (as if you were shampooing)! Distribute evenly through hair, process for 25 minutes. Rinse, shampoo, and condition as usual. You can also use the traditional bottle or bowl methods.

Details+

How to Use+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
UmbertoU Color Italian Demi Color Kit
 
4.1

(based on 774 reviews)

86%

of respondents would recommend this to a friend.

Pros

  • Easy to use (557)
  • Gentle (367)
  • Great color (317)
  • Natural look (286)
  • Good value (208)

Cons

  • Color misrepresented (87)
  • Messy (39)
  • Doesn't last (29)
  • Complicated to use (27)
  • Difficult to use (21)

Best Uses

  • Graying hair (231)
  • Touch ups (178)
  • New look (171)
  • Color-treated hair (83)
  • Thick hair (73)
    • Commitment To Color:
    • Demi-permanent (218), Permanent (122), Semi-permanent (56), Temporary (21)
    • Hair Type:
    • Wavy hair (76), Straight hair (60), Very curly hair (25)
    • My Beauty Routine Takes:
    • 10 minutes (54), 30 minutes (53), 1+ hour (12)
    • Reviewer Profile:
    • Beauty conscious (317), Survivalist / minimalist (148), Product junkie (105), Budget shopper (72), Brand buyer (43)

Reviewed by 774 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

Love it

By Christy CA

from CA

About Me Product Junkie

Verified Buyer

Pros

  • Easy To Use
  • Gentle
  • Great Color
  • Long-Lasting
  • Natural Look

Cons

    Best Uses

    • Graying Hair
    • Touch Ups

    Comments about Umberto U Color Italian Demi Color Kit:

    I love this hair dye. It is the best I have found. Ulta stopped carrying it in store but luckily it is still available on-line.

    • Commitment To Color:
    • Demi-Permanent
     
    5.0

    I love this product

    By D

    from Florida

    About Me Beauty Conscious

    Verified Buyer

    Pros

    • Easy To Use
    • Natural Look

    Cons

      Best Uses

      • Graying Hair

      Comments about Umberto U Color Italian Demi Color Kit:

      Love this hair color. I have been using it for years

      • Commitment To Color:
      • Semi-Permanent
       
      5.0

      Love this product

      By JC

      from Denver

      About Me Minimalist

      Verified Buyer

      Pros

      • Easy To Use
      • Gentle
      • Great Color
      • Natural Look

      Cons

        Best Uses

        • Graying Hair
        • Touch Ups

        Comments about Umberto U Color Italian Demi Color Kit:

        Love the Umberto line, sad it is not in my local store any longer. It is available on line so I am still using it.

        • Commitment To Color:
        • Demi-Permanent
         
        5.0

        Love it!

        By Annie

        from Nashville, TN

        About Me Minimalist

        Verified Buyer

        Pros

        • Easy To Use
        • Great Color
        • Natural Look

        Cons

          Best Uses

          • Graying Hair
          • Touch Ups

          Comments about Umberto U Color Italian Demi Color Kit:

          I've been using for about a year and still love it.

          • Commitment To Color:
          • Demi-Permanent
           
          5.0

          I will buy this product again & would recommend to others!

          By Tessa

          from Glenview, Illinois

          About Me Minimalist

          Verified Buyer

          Pros

          • Easy To Use
          • Gentle
          • Great Color
          • Long-Lasting
          • Natural Look
          • Versatile

          Cons

            Best Uses

            • Graying Hair
            • New Look

            Comments about Umberto U Color Italian Demi Color Kit:

            Great

            • Commitment To Color:
            • Permanent

            (1 of 1 customers found this review helpful)

             
            1.0

            All it did was dry out my hair

            By Megan

            from Michigan

            Comments about Umberto U Color Italian Demi Color Kit:

            My mom and I used this color today. We did as the instructions said and we waited the entire process time. We got the pearl blonde shade and our hair is THE EXACT SAME COLOR as when we started. It literally did absolutely nothing except make our hair incredibly dry. And both of us have 99-100% natural hair. Neither one of us has done any coloring to our hair in about a year at least. So needless to say, neither one of us is happy

             
            5.0

            Fabulous! The best I have found to cover my gray.

            By Jean

            from Melbourne, FL

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Easy To Use
            • Great Color
            • Long-Lasting
            • Natural Look

            Cons

              Best Uses

              • Graying Hair
              • Touch Ups

              Comments about Umberto U Color Italian Demi Color Kit:

              Easy to use.

               
              4.0

              Great gray coverage without frying your hair!!

              By Marathon Woman

              from Pasadena, CA

              About Me Minimalist

              Verified Buyer

              Pros

              • Easy To Use
              • Gentle
              • Great Color
              • Natural Look

              Cons

              • Color Misrepresented
              • Impossible to squeeze directly onto hair.
              • No bottle included.

              Best Uses

              • Graying Hair
              • New Look
              • Thinner Hair

              Comments about Umberto U Color Italian Demi Color Kit:

              Seems like a bargain since box contains 2 applications. However there's no bottle included in box. Instructions advise folding the package, cutting off the end and squeezing directly onto hair. I found that suggestion virtually impossible. How could anyone squeeze the 3 components evenly and directly onto hair without making a big mess?!!

              • Commitment To Color:
              • Demi-Permanent
               
              5.0

              Only hair color I will buy

              By Mommaonamission

              from Cincinnati

              About Me Minimalist

              Verified Buyer

              Pros

              • Easy To Use
              • Gentle
              • Great Color
              • Long-Lasting
              • Natural Look

              Cons

                Best Uses

                • Graying Hair
                • Touch Ups

                Comments about Umberto U Color Italian Demi Color Kit:

                I just do root touch ups and I get two in one package.

                • Commitment To Color:
                • Demi-Permanent
                 
                4.0

                I am satisfied with the coloring effects on my gray hairline

                By JC

                from Schaumburg, IL

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Easy To Use
                • Gentle
                • Great Color

                Cons

                • Use of mixing bowl highly recommended

                Best Uses

                • Graying Hair
                • Touch Ups

                Comments about Umberto U Color Italian Demi Color Kit:

                I mixed the three ingredients, used the short application brush provided and allowed the product to remain in my hair double the suggested time.

                • Commitment To Color:
                • Semi-Permanent

                Displaying reviews 1-10

                Back to top

                Previous | Next »