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Joico Travel Size Blonde Life Brightening Shampoo

Joico

Travel Size Blonde Life Brightening Shampoo

1.7 oz Item 2506197

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Joico is all about blonde moments. The kind where you gently cleanse your highlighted hair with their extraordinary sulfate-free Brightening Shampoo-a highly targeted formula that lifts away dirt and oil, banishes brass, and produces a luscious lather that most sulfate-free shampoos simply can't muster. Rinse...and watch your comb slide smoothly and easily through soft-as-silk strands.

Anionic surfactant molecules interact with dirt and oil particles, trapping them in a bubble-like cocoon that gets swiftly rinsed away. An exotic blend of Polynesian and Tahitian tamanu and manoi oils hydrate, fight frizz, and bump up the shine, resulting in exquisitely gleaming, on-tone blonde hair.
Apply to wet hair, lather and rinse.
Water/Aqua/Eau, Sodium C14-16 Olefin Sulfonate, Isopropylamine Dodecylbenzenesulfonate, Cocamide Mipa, Decyl Glucoside, Glycol Stearate, Glyceryl Caprylate/Caprate, Calophyllum Inophyllum Seed Oil, Cocos Nucifera (Coconut) Oil, Hydrolyzed Keratin, Cocodimonium Hydroxypropyl Hydrolyzed Keratin, Pentapeptide-30 Cysteinamide, Pentapeptide-29 Cysteinamide, Tetrapeptide-29 Argininamide, Tetrapeptide-28 Argininamide, Gardenia Tahitensis Flower Extract, Sorbitol,Divinyldimethicone/Dimethicone Copolymer, Bis-Cetearyl Amodimethicone, Polyquaternium-10, Peg-150 Distearate, Silicone Quaternium-16, Amodimethicone, Peg-90m, C12-13 Pareth-23, Citric Acid, Undeceth-11, Ceteareth-25, Ceteareth-7, C11-15 Pareth-7, Trideceth-12, Glycerin, Laureth-9, Undeceth-5, Tetrasodium Edta, Butyloctanol, Peg-4 Laurate, Iodopropynyl Butylcarbamate, Dmdm Hydantoin, Sodium Hydroxide, Butylphenyl Methylpropional, Limonene, Geraniol, Fragrance/Parfum.

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How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
JoicoTravel Size Blonde Life Brightening Shampoo
 
4.2

(based on 9 reviews)

78%

of respondents would recommend this to a friend.

Pros

  • Adds shine (6)
  • Cleans thoroughly (6)
  • Lathers well (5)
  • Gentle (4)
  • Great smell (4)

Cons

No Cons

Best Uses

  • Daily use (3)
  • Oily hair (3)
    • Hair Type:
    • Straight hair (5)
    • Reviewer Profile:
    • Survivalist / minimalist (4)

Reviewed by 9 customers

Displaying reviews 1-9

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5.0

This product keeps my platinum looking polished.

By Juliejul

from Tejas

About Me Product Junkie

Verified Buyer

Pros

  • Adds Shine
  • Gentle
  • Lathers Well

Cons

    Best Uses

    • Oily Hair

    Comments about Joico Travel Size Blonde Life Brightening Shampoo:

    Love it

    • Hair Type:
    • Wavy Hair
     
    3.0

    Makes hair blonder, but smell is very strong

    By Honey68j

    from Sarasota

    About Me Minimalist

    Verified Buyer

    Pros

    • Adds Shine
    • Cleans Thoroughly

    Cons

    • Smells Bad

    Best Uses

      Comments about Joico Travel Size Blonde Life Brightening Shampoo:

      Works great but smell is way to strong for me. Gardenia smell is very strong

      • Hair Type:
      • Straight Hair
       
      5.0

      This is the best shampoo in years. It brightens and shines

      By DM

      from Shelton CT

      About Me Product Junkie

      Verified Buyer

      Pros

      • Adds Shine
      • Adds Volume
      • Cleans Thoroughly
      • Gentle
      • Great Smell
      • Improves Hair Health
      • Lathers Well

      Cons

        Best Uses

        • Daily Use

        Comments about Joico Travel Size Blonde Life Brightening Shampoo:

        I love love love this shampoo. I also use the conditioner. I have never used conditioner before and it works great with my hair.

        • Hair Type:
        • Wavy Hair
         
        5.0

        Awesome shampoo!

        By Mama Liles

        from Oklahoma City

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Adds Shine
        • Cleans Thoroughly
        • Great Smell
        • Improves Hair Health

        Cons

          Best Uses

          • Daily Use

          Comments about Joico Travel Size Blonde Life Brightening Shampoo:

          Love the product but a little pricey.

          • Hair Type:
          • Straight Hair
           
          5.0

          Brings My Hair To Life

          By theLidoShuffle

          from St Cloud, MN

          About Me Minimalist

          Verified Buyer

          Pros

          • Adds Shine
          • Adds Volume
          • Cleans Thoroughly
          • Gentle
          • Great Smell
          • Improves Hair Health
          • Lathers Well

          Cons

            Best Uses

            • Curly Hair

            Comments about Joico Travel Size Blonde Life Brightening Shampoo:

            For me it seems to eliminate the brass- I don't have much but it really shines my hair up nicely. I've tried a lot of products specific for blondes - this is my favorite.

            • Hair Type:
            • Very Curly Hair
             
            3.0

            I wouldn't rebuy

            By Titi

            from Paducah, KY

            About Me Minimalist

            Verified Buyer

            Pros

              Cons

              • Dries Hair Out
              • Ineffective

              Best Uses

                Comments about Joico Travel Size Blonde Life Brightening Shampoo:

                I got the travel size one's to test it out, and i'm glad I did. I give this product a 3 start, because It just didn't work for me. I don't have anything negative to say about the product, it just didn't do anything for me.

                • Hair Type:
                • Straight Hair
                 
                5.0

                Love it

                By Everyday lady

                from B.C.

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Adds Shine
                • Cleans Thoroughly
                • Gentle
                • Great Smell
                • Lathers Well

                Cons

                  Best Uses

                  • Daily Use
                  • Oily Hair
                  • Thinner Hair

                  Comments about Joico Travel Size Blonde Life Brightening Shampoo:

                  I've only used it twice since I bought it but I'm going to buy the large size next.

                  • Hair Type:
                  • Straight Hair
                   
                  2.0

                  Pretty Good Shampoo

                  By roril

                  from Memphis, Tn

                  About Me Minimalist

                  Verified Buyer

                  Pros

                  • Cleans Thoroughly
                  • Lathers Well

                  Cons

                  • Dries Hair Out
                  • Harsh

                  Best Uses

                  • Oily Hair
                  • Thinner Hair

                  Comments about Joico Travel Size Blonde Life Brightening Shampoo:

                  i did not see the blonde benefits of this shampoo and it was very heavy in my hair to wash. did not leave my hair feeling soft. had to use alot of conditioner with it.

                  • Hair Type:
                  • Straight Hair
                   
                  5.0

                  Fabulous!

                  By Heather

                  from Ohio

                  Verified Buyer

                  Comments about Joico Travel Size Blonde Life Brightening Shampoo:

                  I have long blonde hair with highlights. Best. Shampoo. Ever! Makes my hair super bright blonde!

                  • Was this a gift?:
                  • No

                  Displaying reviews 1-9

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