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It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer

It Cosmetics

Tightline Waterproof Full Lash Length Black Mascara Primer

Black

Item #: 2272955 Size: 0.118 oz

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Why did you create this product: IT Cosmetics is so excited to finally give women a waterproof product that gets to the "root" of their lashes to reach their full lash potential. To finally give woman a simple solution to getting the "Tightline" effect using a black lash primer. To give woman an ultra-black, clinically proven 12+ hour waterproof formula that lengthens and thickens lashes without clumping, protects and conditions lashes and maximizes the results of your favorite mascara all in 1-step!

What is it: Tightline Waterproof Full Lash Length Black Mascara Primer is the next generation of lash innovation! This budge-proof, waterproof full lash length black eyelash primer is another true game-changer in mascara and eyeliner technology, clinically proven even after 12 hours of wear! This multi-tasking beauty must-have utilizes an ultra-skinny wand, allowing you to start coating your lashes at their actual root, so you coat black along your entire lash length (unlike most mascara brushes that are too large to get to the root, leaving the first 1/3 of your lash roots bare!). This gives you ultimate length and volume. But the best part is, if you have sparse or missing lashes, the Tightline brush lays down black pigment along your entire lash line, filling in spare spots, giving you a full beautiful lash line and the look of an eyeliner and its waterproof even after 12 hours!

Who is it for: Anyone who wants waterproof lashes for miles! Anyone with sparse lashes who wants the look of a full lash line with thicker, longer, fuller-looking, amazing lashes that reach their full potential! Anyone who wants 12 hours of clinically proven waterproof wear!

Why is it different: Developed with leading plastic surgeons, cutting-edge Tightline Waterproof is clinically proven waterproof even after 12 hours of wear! This lash innovation creates instant definition without taking up extra eye lid space. The skinny wand also allows the conditioning serum to infuse a blend of high performance ingredients including proteins, biotin, collagen, olive, jojoba, avocado and a peptide infused lash enhancing serum giving your lashes the most effective dosage of nourishment and protection.

Paraben free. Cruelty free.
Starting at the root of your lashes, hold the Tightline Slim Wand horizontally, then wiggle and sweep the brush up and through your lashes from the very base through to the tips. For a more dramatic look, add additional coats. Can be worn alone or under mascara for a more visible eyeliner effect. Lightly and gently press the Tightline Slim Wand along the root of your lash line filling in the gaps between your lashes, move along the entire upper lash line for a beautiful Tightline eye liner effect.

Beauty tips: To create the Tightline eye liner effect, gently press the Ultra-Skinny Wand along the root of your lashes filling in the gaps between your lashes. Move along the entire upper and lower lash line to complete this look!
Camellia Sinesis Leaf Water, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Water, Beeswax, Stearic Acid, Copernicia Cerifera (Carnauba) Wax, Hydrogenated Polyisobutene, Glycerin, Microcrystalline Cellulose, Tromethamine, Glyceryl Stearate, Hectorite, Phenoxyrthanol, Dimethicone, Camellia Sinensis Leaf Extract, Euphorbia Cerifera (Candellia) Wax, Ethylhexylglycerin, Iron Hydroxide, Olea Europaea (Olive) Fruit Oil, Arginine, Ascorbyl Palmitate, Biotin, Camellia Sinesis Leaf Extract, Centella Asiatica Extract, Cholesterol, Euterpe Oleracea Fruit Extract, Hydrolyzed Collagen, Hydrolyzed Wheat Protein, Lauroyl Lysine, Lecithin, Panthenol, Simmondsia Chinensis (Jojoba) Seed Oil, Prunus Armeniaca (Apricot) Fruit Extract, Rosa Canina Fruit Extract, Serenoa Serrulata Fruit Extract, Centella Asiatica Meristem Cell Culture, Aloe Barbadensis Leaf Extract, Angelica Dahurica Root Extract, Asarum Sieboldi Root Extract, Chamomilla Recutita (Matricaria) Flower/Leaf Extract, Chrysanthemum Morifolium Flower Extract, Cnidium Officinale Root Extract, Eclipta Prostrata Extract, Hippophae Rhamnoides Extract, Juglans Regia (Walnut) Seed Extract, Morus Alba Root Extract, Persea Gratissima (Avocado) Fruit Extract, Sambucus Nigra Fruit Extract, Simmondsia Chinesis (Jojoba) Seed Extract, Thuja Occidentalis Leaf Extract, Urtica Dioica (Nettle) Extract, Vitex Trifola Fruit Extract, Palmitoyl Hexapeptide-12, Xanthan Gum. May Contain: Iron Oxides (CI 77499).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsTightline Waterproof Full Lash Length Black Mascara Primer
 
4.3

(based on 383 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (287)
  • Long lasting (247)
  • Good pigmentation (176)
  • Versatile (75)
  • Good value (72)

Cons

  • Flakes (22)
  • Difficult to apply (20)
  • Wears off easily (14)
  • Messy (12)
  • Difficult removal (7)

Best Uses

  • Daily use (118)
  • Everyday (90)
  • Sensitive eyes (42)
  • Going out (41)
  • Special occasions (40)
    • Was this a gift?:
    • No (3)
    • Reviewer Profile:
    • Natural style (190), Classic style (143), Trendy style (19)

Reviewed by 383 customers

Displaying reviews 1-10

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5.0

I love the Tightline mascara because it never clumps.

By Cathy

from Massachusetts

About Me Natural Style

Verified Buyer

Pros

  • Easy Removal
  • Easy To Apply
  • Long Lasting

Cons

    Best Uses

    • Everyday
    • Going Out
    • Sensitive Eyes
    • Travel

    Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

    I have tried several other mascaras but none of them work as well as this one does.

     
    5.0

    I'd buy it again

    By Sal

    from Scottsdale

    About Me Classic Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Long Lasting
    • Smooth Look

    Cons

    • Difficult Removal

    Best Uses

    • Everyday
    • Going Out
    • Sensitive Eyes
    • Travel

    Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

    I love this! Just need an eye makeup remover to get it off.

     
    4.0

    We Have a Winner

    By Delphinium

    from Texas

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Pigmentation
    • Long Lasting

    Cons

      Best Uses

      • Everyday

      Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

      Goes on easily. The super-tiny brush really gets in the tight spaces at the corners and finds tiny lashes.

       
      4.0

      I buy this product often

      By krazy kim

      from Rossburg, OH

      About Me Classic Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Good Pigmentation

      Cons

        Best Uses

        • Everyday

        Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

        Gets even the smallest lashes

         
        5.0

        Really makes a difference

        By M

        from Stamford, Ct

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy Removal
        • Easy To Apply
        • Long Lasting
        • Smooth Look

        Cons

          Best Uses

          • Everyday

          Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

          This product has really made a difference with my eyelashes! They seem to look a little thicker!

           
          5.0

          aligns my out-of-control lashes

          By WendyC508

          from Baltimore

          Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

          I used to be a drug store cosmetic purchaser. I decided to buy about $500 worth of cosmetics from Ulta to try out prestigious brands. I only plan to replace a handful of products once they run out. Not saying the others weren't good products but only a few stand alone as irreplaceable must-haves. This product is one of them that is a MUST-HAVE!

          I've been blessed with super long lashes but they twist and go in different directions (especially the bottom). When I try to align them with mascara alone I often end up with too much clumping as the big brush doesn't comb thru very well. I also get a lot on my bottom lids under my lashes when I use the bigger brush. This mini brush combs thru and straightens my lashes. It also gets much closer to the waterline than regular mascara. I LOVE this product and I plan to buy it as a daily routine product from this point forward.

           
          2.0

          Don't bother....

          By Jersey girl

          from NJ

          About Me Natural Style

          Verified Buyer

          Pros

          • Nice little brush gets all your lashes

          Cons

            Best Uses

              Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

              I like to curl my lashes and I bought this with the Super Hero mascara because I need waterproof mascara. Well this and the mascara kill my curls and make my lashes droop. It takes me more time to get ready because I have to work to recurl my lashes! I won't buy either again !

               
              5.0

              YES I wil buy this again

              By Micki

              from South Florida

              About Me Classic Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Colors
              • Good Pigmentation
              • Good Variety of Colors
              • Long Lasting
              • Smooth Look

              Cons

                Best Uses

                • Everyday
                • Going Out
                • Sensitive Eyes
                • Travel

                Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

                This thin wand is absolutely easy to use and apply the mascara to the eyelashes. No clumps or globs. Easy to control the product and it does not melt onto the skin when blinking your eyes.

                 
                5.0

                This is my new mascara

                By PJ

                from Hilton Head Island, SC

                About Me Natural Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy Removal
                • Easy To Apply
                • Good Colors
                • Good Pigmentation
                • Long Lasting

                Cons

                  Best Uses

                  • Everyday
                  • Going Out
                  • Sensitive Eyes
                  • Travel

                  Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

                  Great for me with tiny lashes

                   
                  5.0

                  EXCELLENT

                  By Maggie

                  from CT

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Easy Removal
                  • Long Lasting
                  • WATERPROOF

                  Cons

                    Best Uses

                    • Everyday

                    Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

                    I wanted a mascara that would give my eyes enough definition but that I could wear every day. I wear contacts and with past mascaras, I would look like "Tammy Faye" (RIP) within minutes, the stuff would flake into my eye and perhaps under the contact. Not with this product, I have worn it for a week now with no complaints. I have even teared up at sappy commercials with no smearing. The most, perhaps a few pin size flakes at the end of the day. This was the first time using a thin wand and I will admit that though initially awkward it is now fine, also the product gives the illusion of an eye liner if tapped at the base of the lash.

                    Displaying reviews 1-10

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