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It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer

It Cosmetics

Tightline Waterproof Full Lash Length Black Mascara Primer

Black

Item #: 2272955 Size: 0.118 oz

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Why did you create this product: IT Cosmetics is so excited to finally give women a waterproof product that gets to the "root" of their lashes to reach their full lash potential. To finally give woman a simple solution to getting the "Tightline" effect using a black lash primer. To give woman an ultra-black, clinically proven 12+ hour waterproof formula that lengthens and thickens lashes without clumping, protects and conditions lashes and maximizes the results of your favorite mascara all in 1-step!

What is it: Tightline Waterproof Full Lash Length Black Mascara Primer is the next generation of lash innovation! This budge-proof, waterproof full lash length black eyelash primer is another true game-changer in mascara and eyeliner technology, clinically proven even after 12 hours of wear! This multi-tasking beauty must-have utilizes an ultra-skinny wand, allowing you to start coating your lashes at their actual root, so you coat black along your entire lash length (unlike most mascara brushes that are too large to get to the root, leaving the first 1/3 of your lash roots bare!). This gives you ultimate length and volume. But the best part is, if you have sparse or missing lashes, the Tightline brush lays down black pigment along your entire lash line, filling in spare spots, giving you a full beautiful lash line and the look of an eyeliner and its waterproof even after 12 hours!

Who is it for: Anyone who wants waterproof lashes for miles! Anyone with sparse lashes who wants the look of a full lash line with thicker, longer, fuller-looking, amazing lashes that reach their full potential! Anyone who wants 12 hours of clinically proven waterproof wear!

Why is it different: Developed with leading plastic surgeons, cutting-edge Tightline Waterproof is clinically proven waterproof even after 12 hours of wear! This lash innovation creates instant definition without taking up extra eye lid space. The skinny wand also allows the conditioning serum to infuse a blend of high performance ingredients including proteins, biotin, collagen, olive, jojoba, avocado and a peptide infused lash enhancing serum giving your lashes the most effective dosage of nourishment and protection.

Paraben free. Cruelty free.
Starting at the root of your lashes, hold the Tightline Slim Wand horizontally, then wiggle and sweep the brush up and through your lashes from the very base through to the tips. For a more dramatic look, add additional coats. Can be worn alone or under mascara for a more visible eyeliner effect. Lightly and gently press the Tightline Slim Wand along the root of your lash line filling in the gaps between your lashes, move along the entire upper lash line for a beautiful Tightline eye liner effect.

Beauty tips: To create the Tightline eye liner effect, gently press the Ultra-Skinny Wand along the root of your lashes filling in the gaps between your lashes. Move along the entire upper and lower lash line to complete this look!
Camellia Sinesis Leaf Water, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Water, Beeswax, Stearic Acid, Copernicia Cerifera (Carnauba) Wax, Hydrogenated Polyisobutene, Glycerin, Microcrystalline Cellulose, Tromethamine, Glyceryl Stearate, Hectorite, Phenoxyrthanol, Dimethicone, Camellia Sinensis Leaf Extract, Euphorbia Cerifera (Candellia) Wax, Ethylhexylglycerin, Iron Hydroxide, Olea Europaea (Olive) Fruit Oil, Arginine, Ascorbyl Palmitate, Biotin, Camellia Sinesis Leaf Extract, Centella Asiatica Extract, Cholesterol, Euterpe Oleracea Fruit Extract, Hydrolyzed Collagen, Hydrolyzed Wheat Protein, Lauroyl Lysine, Lecithin, Panthenol, Simmondsia Chinensis (Jojoba) Seed Oil, Prunus Armeniaca (Apricot) Fruit Extract, Rosa Canina Fruit Extract, Serenoa Serrulata Fruit Extract, Centella Asiatica Meristem Cell Culture, Aloe Barbadensis Leaf Extract, Angelica Dahurica Root Extract, Asarum Sieboldi Root Extract, Chamomilla Recutita (Matricaria) Flower/Leaf Extract, Chrysanthemum Morifolium Flower Extract, Cnidium Officinale Root Extract, Eclipta Prostrata Extract, Hippophae Rhamnoides Extract, Juglans Regia (Walnut) Seed Extract, Morus Alba Root Extract, Persea Gratissima (Avocado) Fruit Extract, Sambucus Nigra Fruit Extract, Simmondsia Chinesis (Jojoba) Seed Extract, Thuja Occidentalis Leaf Extract, Urtica Dioica (Nettle) Extract, Vitex Trifola Fruit Extract, Palmitoyl Hexapeptide-12, Xanthan Gum. May Contain: Iron Oxides (CI 77499).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsTightline Waterproof Full Lash Length Black Mascara Primer
 
4.2

(based on 348 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (259)
  • Long lasting (219)
  • Good pigmentation (163)
  • Versatile (75)
  • Good value (72)

Cons

  • Flakes (22)
  • Difficult to apply (19)
  • Wears off easily (14)
  • Messy (12)
  • Difficult removal (6)

Best Uses

  • Daily use (118)
  • Everyday (62)
  • Special occasions (40)
  • Normal skin (36)
  • Sensitive skin (31)
    • Was this a gift?:
    • No (3)
    • Reviewer Profile:
    • Natural style (170), Classic style (131), Trendy style (18)

Reviewed by 348 customers

Displaying reviews 1-10

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4.0

I would buy this again. It works great on my lashes

By Chrissy

from Kansas city

About Me Natural Style

Verified Buyer

Pros

  • Easy Removal
  • Easy To Apply
  • Good Colors
  • Long Lasting

Cons

    Best Uses

    • Everyday
    • Sensitive Eyes

    Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

    Easy to use

     
    5.0

    Great for lower lashes & getting at the base

    By SP

    from Michigan

    About Me Classic Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Pigmentation
    • Long Lasting

    Cons

      Best Uses

      • Everyday

      Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

      The SUPER tiny bristles are great for coating your lower lashes in just enough black to keep it slassic and natural. They also do a great job at getting near the base of the lashes to fill in along the waterline.

       
      5.0

      I will always use this!!!

      By Grandma

      from Cedar Falls,Iowa

      About Me Natural Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy Removal
      • Easy To Apply
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday

        Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

        Now I don't have to worry about getting mascara smudges under my eyes!!

         
        5.0

        AMAZING!!!

        By Lisa

        from Oregon

        Verified Buyer

        Pros

        • Easy Removal
        • Easy To Apply
        • Good Pigmentation
        • Long Lasting

        Cons

          Best Uses

            Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

            This thing is absolutely AMAZING!! The small wand makes it perfect for my thinner lashes to be fully coated and look more voluminous. Also PERFECT for lower lashline. It lasts all day and doesn't smudge.

             
            5.0

            Lashes and Liner in one step!!

            By J

            from NJ

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy To Apply

            Cons

              Best Uses

              • Everyday

              Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

              A few swipes of the brush and you're done! Does a great job of getting the little lashes on the bottom too.

               
              5.0

              My new go mascara!

              By Sugar Bunny

              from Atoka, Oklahoma

              About Me Classic Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Long Lasting

              Cons

              • Difficult Removal

              Best Uses

              • Everyday

              Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

              Love the brush, can finally get every lash! I wear alone if in a hurry add other mascara when time allows. Especially good for lower lashes.

               
              5.0

              Best Mascara Ever Used

              By Jeannie

              from Ft. Worth, TX

              About Me Classic Style

              Verified Buyer

              Pros

              • Easy Removal
              • Easy To Apply
              • Good Colors
              • Long Lasting
              • Smooth Look

              Cons

                Best Uses

                • Everyday
                • Going Out
                • Sensitive Eyes
                • Travel

                Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

                This is the best mascara I've ever used! Applies easily all the way to the roots of my lashes. Separates individual lashes & doesn't clump them together--looks very natural. Have tried using cheaper mascara but had to go back to this because of how it applies & looks--like I'm wearing nothing at all.

                 
                1.0

                Unhappy with this product

                By Gen

                from San Francisco

                Verified Buyer

                Pros

                  Cons

                  • Difficult To Apply
                  • Smudges

                  Best Uses

                    Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

                    Hard to apply, didn't tightly new well and didn't coat lashes well.

                     
                    5.0

                    I would buy again

                    By Joie

                    from New york

                    About Me Natural Style

                    Verified Buyer

                    Pros

                    • Easy Removal
                    • Easy To Apply
                    • Good Pigmentation
                    • Long Lasting

                    Cons

                      Best Uses

                      • Everyday
                      • Sensitive Eyes
                      • Travel

                      Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

                      Every day

                       
                      5.0

                      This mascara is the best---no need to line eyes---

                      By Eboo's Mom

                      from Stroudsburg Pa

                      About Me Classic Style

                      Verified Buyer

                      Pros

                      • Easy Removal
                      • Easy To Apply
                      • Good Pigmentation
                      • Long Lasting
                      • Smooth Look

                      Cons

                        Best Uses

                        • Everyday
                        • Going Out
                        • Sensitive Eyes
                        • Travel

                        Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

                        See above

                        Displaying reviews 1-10

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