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It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer

It Cosmetics

Tightline Waterproof Full Lash Length Black Mascara Primer

Black

Item #: 2272955 Size: 0.118 oz

Why did you create this product: IT Cosmetics is so excited to finally give women a waterproof product that gets to the "root" of their lashes to reach their full lash potential. To finally give woman a simple solution to getting the "Tightline" effect using a black lash primer. To give woman an ultra-black, clinically proven 12+ hour waterproof formula that lengthens and thickens lashes without clumping, protects and conditions lashes and maximizes the results of your favorite mascara all in 1-step!

What is it: Tightline Waterproof Full Lash Length Black Mascara Primer is the next generation of lash innovation! This budge-proof, waterproof full lash length black eyelash primer is another true game-changer in mascara and eyeliner technology, clinically proven even after 12 hours of wear! This multi-tasking beauty must-have utilizes an ultra-skinny wand, allowing you to start coating your lashes at their actual root, so you coat black along your entire lash length (unlike most mascara brushes that are too large to get to the root, leaving the first 1/3 of your lash roots bare!). This gives you ultimate length and volume. But the best part is, if you have sparse or missing lashes, the Tightline brush lays down black pigment along your entire lash line, filling in spare spots, giving you a full beautiful lash line and the look of an eyeliner and its waterproof even after 12 hours!

Who is it for: Anyone who wants waterproof lashes for miles! Anyone with sparse lashes who wants the look of a full lash line with thicker, longer, fuller-looking, amazing lashes that reach their full potential! Anyone who wants 12 hours of clinically proven waterproof wear!

Why is it different: Developed with leading plastic surgeons, cutting-edge Tightline Waterproof is clinically proven waterproof even after 12 hours of wear! This lash innovation creates instant definition without taking up extra eye lid space. The skinny wand also allows the conditioning serum to infuse a blend of high performance ingredients including proteins, biotin, collagen, olive, jojoba, avocado and a peptide infused lash enhancing serum giving your lashes the most effective dosage of nourishment and protection.

Paraben free. Cruelty free.
Starting at the root of your lashes, hold the Tightline Slim Wand horizontally, then wiggle and sweep the brush up and through your lashes from the very base through to the tips. For a more dramatic look, add additional coats. Can be worn alone or under mascara for a more visible eyeliner effect. Lightly and gently press the Tightline Slim Wand along the root of your lash line filling in the gaps between your lashes, move along the entire upper lash line for a beautiful Tightline eye liner effect.

Beauty tips: To create the Tightline eye liner effect, gently press the Ultra-Skinny Wand along the root of your lashes filling in the gaps between your lashes. Move along the entire upper and lower lash line to complete this look!
Camellia Sinesis Leaf Water, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Water, Beeswax, Stearic Acid, Copernicia Cerifera (Carnauba) Wax, Hydrogenated Polyisobutene, Glycerin, Microcrystalline Cellulose, Tromethamine, Glyceryl Stearate, Hectorite, Phenoxyrthanol, Dimethicone, Camellia Sinensis Leaf Extract, Euphorbia Cerifera (Candellia) Wax, Ethylhexylglycerin, Iron Hydroxide, Olea Europaea (Olive) Fruit Oil, Arginine, Ascorbyl Palmitate, Biotin, Camellia Sinesis Leaf Extract, Centella Asiatica Extract, Cholesterol, Euterpe Oleracea Fruit Extract, Hydrolyzed Collagen, Hydrolyzed Wheat Protein, Lauroyl Lysine, Lecithin, Panthenol, Simmondsia Chinensis (Jojoba) Seed Oil, Prunus Armeniaca (Apricot) Fruit Extract, Rosa Canina Fruit Extract, Serenoa Serrulata Fruit Extract, Centella Asiatica Meristem Cell Culture, Aloe Barbadensis Leaf Extract, Angelica Dahurica Root Extract, Asarum Sieboldi Root Extract, Chamomilla Recutita (Matricaria) Flower/Leaf Extract, Chrysanthemum Morifolium Flower Extract, Cnidium Officinale Root Extract, Eclipta Prostrata Extract, Hippophae Rhamnoides Extract, Juglans Regia (Walnut) Seed Extract, Morus Alba Root Extract, Persea Gratissima (Avocado) Fruit Extract, Sambucus Nigra Fruit Extract, Simmondsia Chinesis (Jojoba) Seed Extract, Thuja Occidentalis Leaf Extract, Urtica Dioica (Nettle) Extract, Vitex Trifola Fruit Extract, Palmitoyl Hexapeptide-12, Xanthan Gum. May Contain: Iron Oxides (CI 77499).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsTightline Waterproof Full Lash Length Black Mascara Primer
 
4.2

(based on 320 reviews)

83%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (233)
  • Long lasting (197)
  • Good pigmentation (154)
  • Versatile (75)
  • Good value (72)

Cons

  • Flakes (22)
  • Difficult to apply (18)
  • Wears off easily (14)
  • Messy (12)
  • Difficult to remove (4)

Best Uses

  • Daily use (118)
  • Special occasions (40)
  • Everyday (38)
  • Normal skin (36)
  • Sensitive skin (31)
    • Was this a gift?:
    • No (3)
    • Reviewer Profile:
    • Natural style (152), Classic style (124), Trendy style (18)
    • Skin Tone:
    • Fair (143), Medium (140), Deep (4)

Reviewed by 320 customers

Displaying reviews 1-10

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4.0

Love the way this mascara goes on.

By Luv Snoopy

from McFarland, Wisconsin

About Me Natural Style

Verified Buyer

Pros

  • Easy Removal
  • Easy To Apply
  • Good Pigmentation
  • Long Lasting

Cons

    Best Uses

    • Everyday
    • Going Out
    • Sensitive Eyes

    Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

    I love the short bristles on the brush. Helps get to all my lashes. Didn't find that it worked well as a liner though but do love it as a mascara/primer. I have used the waterproof as well and it is just as good although a bit harder to remove like a typical waterproof mascara. Will definitely buy again.

    • Skin Tone:
    • Fair
     
    5.0

    Love this product

    By LindaJ

    from Bessemer City, NC

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy To Apply

    Cons

      Best Uses

      • Everyday

      Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

      Accentuates lashes without a heavy line

      • Skin Tone:
      • Medium
       
      5.0

      Love it

      By Gatorgirl

      from Panama city fl

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Long Lasting

      Cons

        Best Uses

        • Everyday
        • Going Out
        • Sensitive Eyes

        Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

        Love it . Long lasting makes my eyes look great

        • Skin Tone:
        • Fair
         
        5.0

        Awesome! Covers each lash. Stayed on after day on the lake.

        By Jackie

        from Jesup, GA

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy Removal
        • Easy To Apply
        • Good Colors
        • Long Lasting
        • Smooth Look

        Cons

          Best Uses

          • Everyday
          • Going Out
          • Sensitive Eyes
          • Travel

          Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

          Love it! Best mascara.

          • Skin Tone:
          • Medium
           
          5.0

          Loved it

          By Marisa

          from Wesley chapel, Florida

          About Me Trendy Style

          Verified Buyer

          Pros

          • Easy To Apply

          Cons

            Best Uses

            • Everyday
            • Going Out

            Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

            I applied it really easy & made my eyelashes look full right away, would definitely buy this again

            • Skin Tone:
            • Fair
             
            1.0

            Horrible!

            By Ann

            from Chicago, IL

            About Me Natural Style

            Verified Buyer

            Pros

              Cons

                Best Uses

                • Everyday

                Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

                I was really looking forward at trying this product, but to my surprise it was not what I expected. I was very disappointed was hoping to get a better result as claimed by other users. When I applied it appeared that I did not have any mascara on. Very frustrating- what a joke.

                • Skin Tone:
                • Medium
                 
                5.0

                I absolutely love this mascara! It stays put no matter what.

                By Nay

                from Texas

                About Me Natural Style

                Verified Buyer

                Pros

                • Easy Removal
                • Easy To Apply
                • Long Lasting

                Cons

                  Best Uses

                  • Everyday

                  Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

                  Stays put, no smudging.

                  • Skin Tone:
                  • Medium
                   
                  5.0

                  This is great for lash enhancement.

                  By Dustbunny

                  from Lake Charles, LA

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Long Lasting

                  Cons

                  • Difficult Removal

                  Best Uses

                  • Everyday

                  Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

                  The best thing about this product is that it boosts the performance of my mascara making my lashes look thicker and longer than mascara alone.

                  • Skin Tone:
                  • Medium
                   
                  5.0

                  Great

                  By AutisticMakeupLover

                  from Ridgefield Washington

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Easy Removal
                  • Easy To Apply
                  • Long Lasting

                  Cons

                    Best Uses

                    • Everyday
                    • Going Out
                    • Sensitive Eyes
                    • Travel

                    Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

                    I have beyond sensitive eyes that also have no natural lubrication (meaning I have to use A LOT of eyedrops). This doesn't aggrivate my eyes in any way shape or form, and it lasts but isnt difficult to remove with wipes. I use it as mascara or over my Physicians formula lash boosting organic mascara. Alone this looks great as well. Doesn't even hurt or irrotate my eyes if a mascara coated lash falls in or I poke myself in the eye! A definite repurchase for me.

                    • Skin Tone:
                    • Fair
                     
                    5.0

                    Love Love Love it

                    By no caterpillar eyes

                    from Norwood

                    About Me Classic Style

                    Verified Buyer

                    Pros

                    • Easy To Apply
                    • Long Lasting

                    Cons

                      Best Uses

                      • Everyday

                      Comments about It Cosmetics Tightline Waterproof Full Lash Length Black Mascara Primer:

                      I love the individual lashes that it enhances. The thin brush doesn't give me the caterpillar eye lashes just nice simple clean dark full lashes. Love the thin brush.

                      • Skin Tone:
                      • Fair

                      Displaying reviews 1-10

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